Love Predictably Irrational? Readers share 100 books like Predictably Irrational...

By Dan Ariely,

Here are 100 books that Predictably Irrational fans have personally recommended if you like Predictably Irrational. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Jane Eyre

Annie Sereno Author Of Blame It on the Brontes

From my list on romance novels disguised as literary classics.

Why am I passionate about this?

I was the ten-year-old child who devoured David Copperfield (and then every other Dickens book), the teenager who began a lifelong love of Russian literature after discovering Dostoevsky’s Crime and Punishment. To this day, my greatest reading pleasure is to lose (and find) myself in the rich, expansive world of a nineteenth-century novel. In my contemporary rom-com, Blame It on the Brontës, my heroine is torn between her literary ideal of love and the reality of losing the love of her life. To paraphrase Keats, she tries to reconcile “the truth of imagination” with “the holiness of the heart’s affections.” As a romance writer, it is my quest, too. 

Annie's book list on romance novels disguised as literary classics

Annie Sereno Why did Annie love this book?

Charlotte Brontë’s Jane Eyre follows the format of a romance novel: a governess falls in love with her employer, they overcome impediments, and they live happily ever after. Add a madwoman in the attic, Thornfield Hall in flames, and Mr. Rochester’s voice calling to Jane across the winds, and you have an unforgettable romance novel.

I admire Jane immensely. Her journey from being a suffering student at Lowood School to an independent woman is as relevant as ever. Through every experience, she asserts her autonomy but never wavers in her moral compass.

In Brontë’s world, love involves every fiber of one’s being, not just emotions or desire. Mr. Rochester is a complex, conflicted man who proves himself worthy of Jane’s love. For me, they have set the standard of the romantic heroine and hero. 

By Charlotte Brontë,

Why should I read it?

40 authors picked Jane Eyre as one of their favorite books, and they share why you should read it. This book is for kids age 13, 14, 15, and 16.

What is this book about?

Introduction and Notes by Dr Sally Minogue, Canterbury Christ Church University College.

Jane Eyre ranks as one of the greatest and most perennially popular works of English fiction. Although the poor but plucky heroine is outwardly of plain appearance, she possesses an indomitable spirit, a sharp wit and great courage.

She is forced to battle against the exigencies of a cruel guardian, a harsh employer and a rigid social order. All of which circumscribe her life and position when she becomes governess to the daughter of the mysterious, sardonic and attractive Mr Rochester.

However, there is great kindness and warmth…


Book cover of Stumbling on Happiness

Afia Khalid Author Of Rising Consumer Materialism: A Threat to Sustainable Happiness

From my list on materialism, simplicity, and sustainable living.

Why am I passionate about this?

I have always been the ‘observing individual’ and deeply interested in knowing the connection between mind and soul. This always led me to the question what are the roots of happiness and content? Since materialism has a strong, complex, and intricate impact on our lifestyle and choices, my observation led me to conclude that despite unparalleled access to wealth, people still struggle with concepts of serenity, peace, happiness, and contentment. This disconnect prompted me to explore the various socio-psychological dimensions of materialism. While writing this book my objective was to highlight subtle yet profound materialistic omnipresence on our life choices, often at the expense of genuine well-being. 

Afia's book list on materialism, simplicity, and sustainable living

Afia Khalid Why did Afia love this book?

Any book written with an imaginative undertone gets to be amongst my favorites. In this brilliant book, the foibles of imagination and illusions of foresight are discussed, which cause each of us to misconceive our tomorrows and misestimate our satisfactions.

What I really like is the penetrating insight and sparkling prose that the author has used. Moreover, the very interesting take on why we seem to know so little about the hearts and minds of the people we are about to become has a flavor of its own. Mature readers will definitely love it!

By Daniel Gilbert,

Why should I read it?

11 authors picked Stumbling on Happiness as one of their favorite books, and they share why you should read it.

What is this book about?

Bringing to life scientific research in psychology, cognitive neuroscience, philosophy, and behavioral economics, this bestselling book reveals what scientists have discovered about the uniquely human ability to imagine the future, and about our capacity to predict how much we will like it when we get there. 

• Why are lovers quicker to forgive their partners for infidelity than for leaving dirty dishes in the sink?

• Why will sighted people pay more to avoid going blind than blind people will pay to regain their sight?

• Why do dining companions insist on ordering different meals instead of getting what they…


Book cover of Influence: The Psychology of Persuasion

Simon Hazeldine Author Of Neuro-Sell: How Neuroscience can Power Your Sales Success

From my list on sell ethically and effectively.

Why am I passionate about this?

I moved into the profession of selling almost by accident. I certainly wasn’t planning on a career in sales, but after leaving university I was offered a job taking incoming calls from customers. I loved dealing with customers, and it became a natural progression to follow my passion and pursue a career as a sales professional. I have always been fascinated by psychology and am an avid reader and lover of learning, so I became a committed reader of anything related to the profession of selling. In time, I became a professional speaker, consultant, and trainer on the topic and have written several books on the subject.

Simon's book list on sell ethically and effectively

Simon Hazeldine Why did Simon love this book?

Why do people say yes? How can we influence our customers effectively and ethically? The answers, or at least some of them, lie within the pages of this book. I was impressed with the depth of research behind this book and was enthralled by the stories and relatable examples it contained as I discovered the six principles of influence.

I have been able to successfully apply many of the principles in this book to my own marketing activity and sales approach with positive results. Despite the scientific rigor behind this book, I found it easy to read, understand, and, most importantly, apply. A side benefit is that it also helps you to defend yourself from manipulative and unethical persuasion attempts. All in all, a powerful book!

By Robert B. Cialdini,

Why should I read it?

25 authors picked Influence as one of their favorite books, and they share why you should read it.

What is this book about?

The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.

In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit by Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of Sapiens: A Brief History of Humankind

Vincent Leo Cartell Author Of The Turing Test

From my list on humanity in the theatre of reality.

Why am I passionate about this?

In school, I wasn’t fond of physics. Most of my education focused on the history of human civilization and culture. I rediscovered physics partly thanks to the books mentioned here—and the strangeness of quanta. My studies, exposure to Tao and Zen philosophies, and exploration of physics have given me a unique perspective and awareness: humanity is merely a tiny particle in the universe, neither central nor the king of all creation. Nothing new, of course—Buddha, Heraclitus, and Shakespeare all knew it well.

Vincent's book list on humanity in the theatre of reality

Vincent Leo Cartell Why did Vincent love this book?

While reading this book, I had the impression that the author was articulating many of my own observations about the history of humans on planet Earth. Despite my education and interests giving me a fairly good insight into the history of civilizations, he surprised me with numerous insights about the laws that govern human societies. Great job, Mr. Harari.

By Yuval Noah Harari,

Why should I read it?

28 authors picked Sapiens as one of their favorite books, and they share why you should read it.

What is this book about?

100,000 years ago, at least six human species inhabited the earth. Today there is just one. Us. Homo sapiens. How did our species succeed in the battle for dominance? Why did our foraging ancestors come together to create cities and kingdoms? How did we come to believe in gods, nations and human rights; to trust money, books and laws; and to be enslaved by bureaucracy, timetables and consumerism? And what will our world be like in the millennia to come?

In Sapiens, Dr Yuval Noah Harari spans the whole of human history, from the very first humans to walk the…


Book cover of Grit: The Power of Passion and Perseverance

Margot Machol Bisnow Author Of Raising an Entrepreneur: How to Help Your Children Achieve Their Dreams - 99 Stories from Families Who Did

From my list on learn how to raise confident children.

Why am I passionate about this?

I’ve become passionate about telling parents how to raise happy, resilient, creative, confident, entrepreneurial children who are doing something that gives them joy. So many young people are unhappy; parents don’t understand how to help. They think their children should follow their path, but that no longer works for many. For the last 10 years, I’ve been speaking to parent groups; I was an Advisor to EQ Generation, an after-school program that gives children the skills to succeed; on the Advisory Board of MUSE School, preparing young people with passion-based learning; and on the Board of Spark the Journey, mentoring low-income high school students to achieve college and career success. 

Margot's book list on learn how to raise confident children

Margot Machol Bisnow Why did Margot love this book?

I loved reading about grit–that “passion plus perseverance toward long-term goals” is the key to success–by Angela Duckworth, who pioneered the concept. I particularly loved reading the section in her book, Parenting for Grit, which supports the parenting style of every parent I interviewed who raised entrepreneurial children.

Rather than Permissive Parenting or Authoritarian Parenting, she supports what she calls Wise Parenting, when there’s a “carefully struck balance between affection and respect on the one hand and firmly enforced expectations on the other.”

By Angela Duckworth,

Why should I read it?

11 authors picked Grit as one of their favorite books, and they share why you should read it.

What is this book about?

UNLOCK THE KEY TO SUCCESS

In this must-read for anyone seeking to succeed, pioneering psychologist Angela Duckworth takes us on an eye-opening journey to discover the true qualities that lead to outstanding achievement. Winningly personal, insightful and powerful, Grit is a book about what goes through your head when you fall down, and how that - not talent or luck - makes all the difference.

'Impressively fresh and original' Susan Cain


Book cover of Thinking, Fast and Slow

Ryan Christensen Author Of Winner Peace

From my list on succeed in life from a hypnotist.

Why am I passionate about this?

I’ve spent my entire life dealing with mental health issues, and overcoming them took me on a long journey of learning about the mind and how to make it work for us rather than against us. I’ve explored almost every modality out there and developed my own hypnosis modality as a result. Books like these were a key part of helping me figure out how to overcome my challenges and live life to the fullest, achieve my goals, and reach success.

Ryan's book list on succeed in life from a hypnotist

Ryan Christensen Why did Ryan love this book?

It wasn’t until reading this book that I realized how important it was to focus on the fast, instinctive part of our mind. Getting that initial judgment and reaction right makes everything else easier. Too often, I found myself wanting to understand things logically and rationally, assuming that my instincts and emotions were simply wrong.

This book helped me understand how useful both systems were and how to leverage them to achieve my goals faster and more effectively.

By Daniel Kahneman,

Why should I read it?

48 authors picked Thinking, Fast and Slow as one of their favorite books, and they share why you should read it.

What is this book about?

The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions

'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics
'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast,…


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Book cover of Head, Heart, and Hands Listening in Coach Practice: The Listening Coach

Head, Heart, and Hands Listening in Coach Practice by Kymberly Dakin-Neal,

This NABA award-winning book explores intentional listening as an essential skill for adults, introducing the Head, Heart, and Hands Listening model to amplify effective listening in personal and professional interactions. It’s a vital resource for coaches, psychologists, HR professionals, teachers, counselors, salespeople and others who listen for a living. Listening…

Book cover of Nudge: Improving Decisions about Health, Wealth, and Happiness

Markus Eberl Author Of War Owl Falling: Innovation, Creativity, and Culture Change in Ancient Maya Society

From my list on innovation in the past when this wasn't yet a thing.

Why am I passionate about this?

As an archaeologist, I love prehistoric things and what can I learn from them about the people that made them and left them behind. I study ancient Maya commoners in what is now modern Guatemala. Their material remains are humble but include depictions and symbols normally found in the palaces of Maya kings and queens. First I wondered and then I studied how the title-giving war owl fell into the hands of Maya commoners. By approaching this process as innovation, I discuss creativity in the past and cultural changes that result from it.

Markus' book list on innovation in the past when this wasn't yet a thing

Markus Eberl Why did Markus love this book?

This book introduced the concept of nudging into the public discourse, and I guess all of us have encountered it one way or the other. How many reminders have I gotten to sign up for this or that program?… Alas, I love Thaler and Sunstein's concept of choice architects. It made me think about power as a capacity to affect not only people but also the very framework in which people make decisions.

By Richard H. Thaler, Cass R. Sunstein,

Why should I read it?

4 authors picked Nudge as one of their favorite books, and they share why you should read it.

What is this book about?

Now available: Nudge: The Final Edition

The original edition of the multimillion-copy New York Times bestseller by the winner of the Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions—for fans of Malcolm Gladwell’s Blink, Charles Duhigg’s The Power of Habit, James Clear’s Atomic Habits, and Daniel Kahneman’s Thinking, Fast and Slow

Named a Best Book of the Year by TheEconomist and the Financial Times

Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion…


Book cover of Mindset: The New Psychology of Success

Rachael O’Meara Author Of Pause

From my list on be a more confident leader.

Why am I passionate about this?

Ever since I was a little girl, I felt intimidated to use my voice when I needed to, or didn’t feel confident to speak up or show up to support myself. It wasn’t until I studied emotional intelligence (EI) that I started to learn the tools that helped me develop my confidence and step into my power. My book has many of these tools in it, and I am on a mission to help leaders embrace intentional shifts in behavior, or pauses, to redirect their energy to feel more confident, calm, and clear–without the overwhelm. 

Rachael's book list on be a more confident leader

Rachael O’Meara Why did Rachael love this book?

I loved this book so much that I cited Dweck and the growth mindset in Pause because every human needs to know about this mind-blowing concept. As a coach, I help my clients understand that a growth mindset is critical to doing anything differently. To be more confident, you have to show up differently. 

This book helped me get off auto-pilot mode or thinking things can’t be done. I learned that I had a lot of fixed mindset, which put a limit on everything I did! Because of this book, I now challenge my assumptions, get curious about what I thought couldn’t be changed or about someone, and learn how to be a more critical thinker about how I showed up–not just about the things I was doing–but the way I did them. 

By Carol S. Dweck,

Why should I read it?

17 authors picked Mindset as one of their favorite books, and they share why you should read it.

What is this book about?

From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement.

“Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes

“It’s not always the people who start out the smartest who end up the smartest.”

After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this…


Book cover of The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Karl Lillrud Author Of AI Your Second Brain: Evolve or Go Extinct

From my list on teach you to embrace the future.

Why am I passionate about this?

I have for 28 years helped organizations around the world scale their business. I'm a dedicated innovator and thought leader in artificial intelligence and digital commerce. My passion for innovation thrives in exploring how AI can transform businesses and improve lives. I've authored 10 books and shared my insights as a professional speaker to educate, inspire, and motivate others. I love delving into the future of AI and innovation, which drives me to constantly learn and share knowledge. This list reflects the books that have significantly influenced my journey. My life is about pushing forward, always looking for alternatives to understand where those paths might lead us.

Karl's book list on teach you to embrace the future

Karl Lillrud Why did Karl love this book?

I love this book because it ads so much valuable advice to entrepreneurship and innovation. Eric Ries introduces a methodology that emphasizes agility, customer feedback, and iterative design.

This book inspired me to embrace rapid experimentation and learning, which is crucial in the fast-paced world of AI. It taught me the value of pivoting and adapting, helping me guide businesses to success amidst uncertainty.

By Eric Ries,

Why should I read it?

8 authors picked The Lean Startup as one of their favorite books, and they share why you should read it.

What is this book about?

THE INTERNATIONAL BESTSELLING SENSATION

'The Lean Startup changes everything.' - Harvard Business Review

----------

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.

With over a million copies sold across the globe, now is your time…


Book cover of Maus I: A Survivor's Tale: My Father Bleeds History

Matthew Arnold Stern Author Of The Remainders

From my list on Jewish families in crisis.

Why am I passionate about this?

Reseda, California plays an important part in my novels. I grew up there in a middle-class Jewish family, and we experienced the turmoil of the 1960s and 1970s. My parents got divorced, and my brother and I were raised by our working mom until she became paralyzed by a stroke. I found refuge in writing. I wrote The Remainders in 2016 during a tumultuous time when issues of family conflict, homelessness, and the growing cruelty of society came into focus. Still, I believe decency and compassion will prevail. The books I write and enjoy reading seek to find light in the darkest of circumstances.

Matthew's book list on Jewish families in crisis

Matthew Arnold Stern Why did Matthew love this book?

I read this powerful graphic novel series when the first collections came out in the 1980s.

It shows the horrors of the Holocaust and the impact it has on the families of the survivors. Maus is best known for depicting Jews as mice and Nazis as cats, but Art’s troubled relationship with his father Vladik and the death of his mother Anja by suicide frame the story.

Maus is my favorite graphic novel series and a must-read for understanding the Holocaust and how it shaped Jewish life since.

By Art Spiegelman,

Why should I read it?

9 authors picked Maus I as one of their favorite books, and they share why you should read it.

What is this book about?

The bestselling first installment of the graphic novel acclaimed as “the most affecting and successful narrative ever done about the Holocaust” (Wall Street Journal) and “the first masterpiece in comic book history” (The New Yorker) • PULITZER PRIZE WINNER • One of Variety’s “Banned and Challenged Books Everyone Should Read”

A brutally moving work of art—widely hailed as the greatest graphic novel ever written—Maus recounts the chilling experiences of the author’s father during the Holocaust, with Jews drawn as wide-eyed mice and Nazis as menacing cats.

Maus is a haunting tale within a tale, weaving the author’s account of his…


Book cover of Jane Eyre
Book cover of Stumbling on Happiness
Book cover of Influence: The Psychology of Persuasion

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