Love The Lean Startup? Readers share 92 books like The Lean Startup...

By Eric Ries,

Here are 92 books that The Lean Startup fans have personally recommended if you like The Lean Startup. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Influence: The Psychology of Persuasion

Simon Hazeldine Author Of Neuro-Sell: How Neuroscience can Power Your Sales Success

From my list on sell ethically and effectively.

Why am I passionate about this?

I moved into the profession of selling almost by accident. I certainly wasn’t planning on a career in sales, but after leaving university I was offered a job taking incoming calls from customers. I loved dealing with customers, and it became a natural progression to follow my passion and pursue a career as a sales professional. I have always been fascinated by psychology and am an avid reader and lover of learning, so I became a committed reader of anything related to the profession of selling. In time, I became a professional speaker, consultant, and trainer on the topic and have written several books on the subject.

Simon's book list on sell ethically and effectively

Simon Hazeldine Why did Simon love this book?

Why do people say yes? How can we influence our customers effectively and ethically? The answers, or at least some of them, lie within the pages of this book. I was impressed with the depth of research behind this book and was enthralled by the stories and relatable examples it contained as I discovered the six principles of influence.

I have been able to successfully apply many of the principles in this book to my own marketing activity and sales approach with positive results. Despite the scientific rigor behind this book, I found it easy to read, understand, and, most importantly, apply. A side benefit is that it also helps you to defend yourself from manipulative and unethical persuasion attempts. All in all, a powerful book!

By Robert B. Cialdini,

Why should I read it?

25 authors picked Influence as one of their favorite books, and they share why you should read it.

What is this book about?

The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.

In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…


Book cover of Sapiens: A Brief History of Humankind

Vincent Leo Cartell Author Of The Turing Test

From my list on humanity in the theatre of reality.

Why am I passionate about this?

In school, I wasn’t fond of physics. Most of my education focused on the history of human civilization and culture. I rediscovered physics partly thanks to the books mentioned here—and the strangeness of quanta. My studies, exposure to Tao and Zen philosophies, and exploration of physics have given me a unique perspective and awareness: humanity is merely a tiny particle in the universe, neither central nor the king of all creation. Nothing new, of course—Buddha, Heraclitus, and Shakespeare all knew it well.

Vincent's book list on humanity in the theatre of reality

Vincent Leo Cartell Why did Vincent love this book?

While reading this book, I had the impression that the author was articulating many of my own observations about the history of humans on planet Earth. Despite my education and interests giving me a fairly good insight into the history of civilizations, he surprised me with numerous insights about the laws that govern human societies. Great job, Mr. Harari.

By Yuval Noah Harari,

Why should I read it?

28 authors picked Sapiens as one of their favorite books, and they share why you should read it.

What is this book about?

100,000 years ago, at least six human species inhabited the earth. Today there is just one. Us. Homo sapiens. How did our species succeed in the battle for dominance? Why did our foraging ancestors come together to create cities and kingdoms? How did we come to believe in gods, nations and human rights; to trust money, books and laws; and to be enslaved by bureaucracy, timetables and consumerism? And what will our world be like in the millennia to come?

In Sapiens, Dr Yuval Noah Harari spans the whole of human history, from the very first humans to walk the…


Book cover of Thinking, Fast and Slow

Ryan Christensen Author Of Winner Peace

From my list on succeed in life from a hypnotist.

Why am I passionate about this?

I’ve spent my entire life dealing with mental health issues, and overcoming them took me on a long journey of learning about the mind and how to make it work for us rather than against us. I’ve explored almost every modality out there and developed my own hypnosis modality as a result. Books like these were a key part of helping me figure out how to overcome my challenges and live life to the fullest, achieve my goals, and reach success.

Ryan's book list on succeed in life from a hypnotist

Ryan Christensen Why did Ryan love this book?

It wasn’t until reading this book that I realized how important it was to focus on the fast, instinctive part of our mind. Getting that initial judgment and reaction right makes everything else easier. Too often, I found myself wanting to understand things logically and rationally, assuming that my instincts and emotions were simply wrong.

This book helped me understand how useful both systems were and how to leverage them to achieve my goals faster and more effectively.

By Daniel Kahneman,

Why should I read it?

48 authors picked Thinking, Fast and Slow as one of their favorite books, and they share why you should read it.

What is this book about?

The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions

'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics
'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast,…


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Book cover of Tap Dancing on Everest: A Young Doctor's Unlikely Adventure

Tap Dancing on Everest by Mimi Zieman,

Tap Dancing on Everest, part coming-of-age memoir, part true-survival adventure story, is about a young medical student, the daughter of a Holocaust survivor raised in N.Y.C., who battles self-doubt to serve as the doctor—and only woman—on a remote Everest climb in Tibet.

The team attempts a new route up…

Book cover of Mindset: The New Psychology of Success

Rachael O’Meara Author Of Pause

From my list on be a more confident leader.

Why am I passionate about this?

Ever since I was a little girl, I felt intimidated to use my voice when I needed to, or didn’t feel confident to speak up or show up to support myself. It wasn’t until I studied emotional intelligence (EI) that I started to learn the tools that helped me develop my confidence and step into my power. My book has many of these tools in it, and I am on a mission to help leaders embrace intentional shifts in behavior, or pauses, to redirect their energy to feel more confident, calm, and clear–without the overwhelm. 

Rachael's book list on be a more confident leader

Rachael O’Meara Why did Rachael love this book?

I loved this book so much that I cited Dweck and the growth mindset in Pause because every human needs to know about this mind-blowing concept. As a coach, I help my clients understand that a growth mindset is critical to doing anything differently. To be more confident, you have to show up differently. 

This book helped me get off auto-pilot mode or thinking things can’t be done. I learned that I had a lot of fixed mindset, which put a limit on everything I did! Because of this book, I now challenge my assumptions, get curious about what I thought couldn’t be changed or about someone, and learn how to be a more critical thinker about how I showed up–not just about the things I was doing–but the way I did them. 

By Carol S. Dweck,

Why should I read it?

17 authors picked Mindset as one of their favorite books, and they share why you should read it.

What is this book about?

From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement.

“Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes

“It’s not always the people who start out the smartest who end up the smartest.”

After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this…


Book cover of Predictably Irrational: The Hidden Forces That Shape Our Decisions

Jennifer Garvey Berger Author Of Unlocking Leadership Mindtraps: How to Thrive in Complexity

From my list on helping you love understand human beings.

Why am I passionate about this?

I love humans. My clients and colleagues tell me that my profound love for humans is my superpower—that I make people feel safe and seen. I also understand that loving humans isn’t effortless. I wasn’t always in the loving-humans camp. While I was doing a doctorate at Harvard, I studied with the marvelous Robert Kegan, whose theory and methodology helped me see the fullness of the diverse people I got to interview. Ever since, I have been totally enthralled by what makes us unique—and also connected. If you are a human or have to deal with humans, your life will be much improved if you love them more!

Jennifer's book list on helping you love understand human beings

Jennifer Garvey Berger Why did Jennifer love this book?

This is the most informative look at behavioral economics that also made me laugh out loud—often embarrassing myself on airplanes because I was reading a non-fiction book that made me actually snort with laughter.

Ariely is a profoundly accomplished researcher himself, and he’s interested in all the quirks of humanity—not to explain them away or make us look more rational than we are—but to really expose us to ourselves. I saw myself more clearly and also with more compassion by the time I finished this book and I loved my fellow humans more.

By Dan Ariely,

Why should I read it?

14 authors picked Predictably Irrational as one of their favorite books, and they share why you should read it.

What is this book about?

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Why can a 50p aspirin do what a 5p aspirin can't? If an item is "free" it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions?

In this astounding book, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for…


Book cover of The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup

Martin Gonzalez Author Of The Bonfire Moment: Bring Your Team Together to Solve the Hardest Problems Startups Face

From my list on solve people problems in your startup.

Why am I passionate about this?

I learned about leadership and building organizations in a volunteer, community-based organization growing up. I ran my first leadership workshop as an 18-year-old for 15-16-year-old kids, and at its peak, led a passionate group of 200+ kids. I then woke up from that dream into a “real job” as a product manager in a company selling products like bath soap and shampoo, and later as a strategy consultant. It was there that I noticed the significant pain people were experiencing in the corporate world, and I realized I could help leaders build organizations where both the business and its people could thrive. 

Martin's book list on solve people problems in your startup

Martin Gonzalez Why did Martin love this book?

This book by Noam Wasserman brought scientific rigor to the difficult, often painful decisions entrepreneurs face. Wasserman was one of the first to deeply analyze these challenges, and I found his approach innovative.

I was particularly impressed by his creative method of gathering data—founders who were too busy to fill out traditional surveys were drawn in by an executive compensation benchmarking survey, only to find that 90% of the questions fed directly into his research. 

By Noam Wasserman,

Why should I read it?

5 authors picked The Founder's Dilemmas as one of their favorite books, and they share why you should read it.

What is this book about?

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin. The Founder's Dilemmas is the first book to examine the early decisions by entrepreneurs that can make or break a startup and its team. Drawing on a decade of research, Noam Wasserman…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit by Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

This is a compelling and fast-paced read about how you can develop a compelling pitch that will convince people to back you. Whether you are looking for investors, customers, business partners, or employees, knowing how to pitch your ideas in a compelling way is absolutely essential. This book dives deep into that challenge with tons of ideas and advice.

By Suneel Gupta, Carlye Adler,

Why should I read it?

1 author picked Backable as one of their favorite books, and they share why you should read it.

What is this book about?

'This remarkable book can be your secret weapon for bringing your idea to life.' DAN PINK, bestselling author of Drive

'Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read.' REID HOFFMAN, co-founder of LinkedIn

'A super-readable and actionable look at how to make your ideas take flight. Whether you're pitching a brand new startup or an idea for your company's next product, you'll find a wealth of insights and stories throughout.'
MIKE KRIEGER, co-founder of Instagram

No one makes it alone. But there's a reason why…


Book cover of Why Startups Fail: A New Roadmap for Entrepreneurial Success

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

As a professor at Harvard Business School, Eisenmann has taught a generation of entrepreneurs how to launch and scale businesses. He has then watched as some of these promising businesses fail. This book explores the 6 major patterns of failure in entrepreneurial ventures, shows how they play out in the real world, and gives you the tool to avoid a similar fate.

By Tom Eisenmann,

Why should I read it?

1 author picked Why Startups Fail as one of their favorite books, and they share why you should read it.

What is this book about?

If you want your startup to succeed, you need to understand why startups fail.

“Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way

Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it.

So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the…


Book cover of Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

So many entrepreneurs work endless hours without finding a way to monetize their work. They achieve success on paper, but don’t actually reap the financial benefits. This book provides a roadmap to monetize your talents in a number of ways – from building your brand to figuring out how to get people to pay for your services. 

By Dorie Clark,

Why should I read it?

1 author picked Entrepreneurial You as one of their favorite books, and they share why you should read it.

What is this book about?

What does it take to create the career you want?

It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline.

But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a…


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Book cover of Trial, Error, and Success: 10 Insights into Realistic Knowledge, Thinking, and Emotional Intelligence

Trial, Error, and Success by Sima Dimitrijev, PhD,

Everything in nature evolves by trial, error, and success—from fundamental physics, through evolution in biology, to how people learn, think, and decide.

This book presents a way of thinking and realistic knowledge that our formal education shuns. Stepping beyond this ignorance, the book shows how to deal with and even…

Book cover of The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger

Peter S. Goodman Author Of How the World Ran Out of Everything: Inside the Global Supply Chain

From my list on globalization breaks down what happens next.

Why am I passionate about this?

I'm the New York Times' Global Economics Correspondent. Over the course of three decades in journalism, I have reported from more than 40 countries, including a six-year stint in China for the Washington Post and five years in London for the Times. I have ridden with truck drivers from Texas to India, visited factories and warehouses from Argentina to Kenya, and explored ports from Los Angeles to Rotterdam.

Peter's book list on globalization breaks down what happens next

Peter S. Goodman Why did Peter love this book?

Like any student of globalization, I love this book because it focuses like a laser on how a single critical innovation—the development of the shipping container—effectively shrank the oceans, accelerated the pace of sea cargo, and made it possible for consumers to depend on faraway factories.

It is a truly seminal work.

By Marc Levinson,

Why should I read it?

5 authors picked The Box as one of their favorite books, and they share why you should read it.

What is this book about?

In April 1956, a refitted oil tanker carried fifty-eight shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about. But the container didn't just happen. Its adoption required huge sums of money, both from private investors and from ports that aspired to be on the leading edge of a new…


Book cover of Influence: The Psychology of Persuasion
Book cover of Sapiens: A Brief History of Humankind
Book cover of Thinking, Fast and Slow

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