Do you have ideas for new products? Do you enjoy designing solutions to problems? Are you motivated to make improvements? Whether you’ve invented a must-have kitchen tool, pet toy, or automotive product, this book will teach you how to transform your creativity into recurring passive income. The beauty of the licensing business model is that you don’t need to write a business plan, raise money, or quit your day job to launch your product ideas onto the market.
Instead, One Simple Idea teaches you how to minimize risk and maximize your likelihood of success as you learn the right way of protecting, designing, marketing, and pitching your invention ideas quickly. This book is beloved by the inventing community because it’s enjoyable to read and offers detailed, practical strategies that work. It is based on the real-life successes of author Stephen Key, the inventor and IP strategist, and his many clients.