The most recommended books on influence

Who picked these books? Meet our 36 experts.

36 authors created a book list connected to influence, and here are their favorite influence books.
Shepherd is reader supported. When you buy books, we may earn an affiliate commission.

What type of influence book?

Loading...
Loading...

Book cover of Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

This is a compelling and fast-paced read about how you can develop a compelling pitch that will convince people to back you. Whether you are looking for investors, customers, business partners, or employees, knowing how to pitch your ideas in a compelling way is absolutely essential. This book dives deep into that challenge with tons of ideas and advice.

By Suneel Gupta, Carlye Adler,

Why should I read it?

1 author picked Backable as one of their favorite books, and they share why you should read it.

What is this book about?

'This remarkable book can be your secret weapon for bringing your idea to life.' DAN PINK, bestselling author of Drive

'Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read.' REID HOFFMAN, co-founder of LinkedIn

'A super-readable and actionable look at how to make your ideas take flight. Whether you're pitching a brand new startup or an idea for your company's next product, you'll find a wealth of insights and stories throughout.'
MIKE KRIEGER, co-founder of Instagram

No one makes it alone. But there's a reason why…


Book cover of Intellectuals and Society

Andrew Pessin Author Of Nevergreen

From Andrew's 3 favorite reads in 2023.

Why am I passionate about this?

Author Philosopher Novelist Aghast at the state of today’s campuses

Andrew's 3 favorite reads in 2023

Andrew Pessin Why did Andrew love this book?

Thomas Sowell is the most important and famous intellectual most people have never heard of.

In an age of disinformation and distrust of authority, he cuts through all the haze, the fake experts, and gives you hope that humanity might actually be able to get to the truth, eventually.

This book brilliantly shows you how “great minds” have gone wrong on almost every topic (law, economy, public policy, race, etc.) because they are too committed to their political programs and self-glory rather than the truth. You will never listen to another talking head or self-confident academic quite the same way after reading Thomas Sowell.

By Thomas Sowell,

Why should I read it?

1 author picked Intellectuals and Society as one of their favorite books, and they share why you should read it.

What is this book about?

This much revised and reorganized edition of Intellectuals and Society is more than half again larger than the first edition. Four new chapters have been added on intellectuals and race, including a chapter on race and intelligence. These new chapters show the radically different views of race prevailing among the intelligentsia at the beginning of the twentieth century and at the end- and yet how each of these opposite views of race had the same dogmatic quality and the same refusal to countenance differing opinions among their contemporaries, much less engage dissenting opinions in serious debate. Moreover, each of these…


Book cover of You Have More Influence Than You Think: How We Underestimate Our Power of Persuasion, and Why It Matters

Melina Palmer Author Of What Your Employees Need and Can't Tell You

From my list on having more influence at work.

Why am I passionate about this?

The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people naturally seem to have more influence than others? As an applied behavioral economist, I love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world. Three of the most downloaded episodes (in over 300) featured increasing influence (and authors showcased here), a key factor of being more impactful in life and at work. Enjoy your newfound influence!

Melina's book list on having more influence at work

Melina Palmer Why did Melina love this book?

Do you ever feel like everyone is watching you? What about all those other times when you feel like a fly on the wall – observing while not being noticed? Which is true? Are we invisible or is the world critiquing our every move?

It turns out…people notice us much more than we think (and, much less than we think). And as tends to happen with brain tricks, it is the opposite of how we think it should work. Once you understand this, you can easily leverage those insights to increase your influence.

As Vanessa shares in this great book, even being in the audience at a presentation can impact what the speaker says and how their own perspectives will change. Great news for the introverts – silent influence is real.

By Vanessa Bohns,

Why should I read it?

1 author picked You Have More Influence Than You Think as one of their favorite books, and they share why you should read it.

What is this book about?

Whether attending a meeting, sharing a post online or mustering the nerve to ask for a favour, we often assume our actions, input and requests will be overlooked or rejected. However, as behavioural psychologist Vanessa K. Bohns reveals, people see us, listen to us and agree to do things for us much more than we realise.

In You Have More Influence Than You Think, Bohns draws from original research to illustrate why we fail to recognise the influence we have already and how that lack of awareness can lead us to miss opportunities or accidentally misuse our power. She offers…


Book cover of Exactly What to Say: The Magic Words for Influence and Impact

Alan Stein Jr. Author Of Raise Your Game: High-Performance Secrets from the Best of the Best

From my list on maximizing potential and improving performance.

Why am I passionate about this?

I’m a professional keynote speaker and author that has studied the pillars of high performance for most of my life. This journey started through basketball, as I was able to work with, work alongside, and observe many of the game’s top players and coaches and witness firsthand the disciplines, rituals, and routines they modeled in pursuit of optimal performance on and off the court. That transitioned into the business world where I not only watched these foundational principles be applied by executives and entrepreneurs… but I applied them to my own life and business as well. 

Alan's book list on maximizing potential and improving performance

Alan Stein Jr. Why did Alan love this book?

The brilliance of Exactly What to Say is in its brevity and simplicity. It was built on the premise that when you ‘change your words you change your world’ and how what we say heavily impacts our ability to influence others. It is full of practical, actionable concepts on word choice and phrasing that can be implemented immediately by anyone looking to the effectiveness of their communication. While this book is a quick read–it is incredibly profound and powerful. 

By Phil M Jones,

Why should I read it?

1 author picked Exactly What to Say as one of their favorite books, and they share why you should read it.

What is this book about?

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.


Book cover of Pre-Suasion: A Revolutionary Way to Influence and Persuade

Brian Ahearn Author Of Influence People: Powerful Everyday Opportunities to Persuade that are Lasting and Ethical

From my list on helping you influence people and hear “yes!”.

Why am I passionate about this?

My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people. 

Brian's book list on helping you influence people and hear “yes!”

Brian Ahearn Why did Brian love this book?

When it comes to your ability to influence people, sometimes what you do beforehand can make all the difference.

If you want someone to marry you, it’s probably best to have them in a romantic state of mind. That same logic applies to all other influence attempts. Cialdini says pre-suasion is, “Arranging for an audience to be receptive to your message before they encounter it.”

In the book he looks as why grabbing people’s limited attention, even if it’s only for a moment, is critical for pre-suasion. Next, he explores how to impact emotions, mindsets using triggers such as sights, sounds, and surroundings. Once you learn to set the stage with pre-suasion, your ability to hear yes will skyrocket!

By Robert B. Cialdini,

Why should I read it?

2 authors picked Pre-Suasion as one of their favorite books, and they share why you should read it.

What is this book about?

When it comes to persuasion, success can begin before you say a word.

'An instant classic.' Forbes
'Utterly fascinating.' Adam Grant, author of Originals and Give and Take
'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick

NEW YORK TIMES BESTSELLER

In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak.

This is…


Book cover of Influencer: Building Your Personal Brand in the Age of Social Media

Andreas Ioannou Author Of Entrepreneur Makeover

From my list on digital marketing that will help you to stand out.

Why am I passionate about this?

I am a self-taught marketer. I have gained all my digital marketing knowledge by reading articles and watching videos online. I am the author of the digital marketing book, Entrepreneur Makeover. On my Entrepreneur Makeover website, I share digital marketing strategies through my articles that help people to promote their website/business for free or at a minimal cost. I have a passion for digital marketing because I realised how important digital marketing is in order to succeed in any kind of business. You can have a great website or product but if no one knows about it, this is something that will result in the failure of a business.

Andreas' book list on digital marketing that will help you to stand out

Andreas Ioannou Why did Andreas love this book?

Influencer is a useful book for anyone who wants to build a successful business as an influencer.

The author of the book, Brittany Hennessy, runs an influencer development platform, "Carbon August, " serving creators, performers, and entrepreneurs. 

In this book, the author explains how to increase your followers and how to keep them engaged. 

She also dispels common misconceptions about social media content creators using her insights about influencer marketing.

By Brittany Hennessy,

Why should I read it?

2 authors picked Influencer as one of their favorite books, and they share why you should read it.

What is this book about?

“I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you're going to want to hear what Brittany has to say.”
 –Iskra Lawrence, Aerie Model and Instagram star (@iskra)
 
If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .
 
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are…


Book cover of The Social Psychology of Power

Richard Heinberg Author Of Power: Limits and Prospects for Human Survival

From my list on understanding power.

Why am I passionate about this?

I’m a systems thinker (Senior Fellow at an environmental think tank, author of 14 books and hundreds of essays) who’s addicted to trying to understand the world. After a few decades, the following is my state of understanding. Power is everywhere and determines everything in our lives. Whether due to the physical power of energy channeled through technology, or the social power of organizations and money, we’re enabled or disabled daily. During the last century, fossil-fueled humanity has overpowered planetary systems, as evidenced by climate change, species extinctions, and resource depletion. Few think critically about power. Unless we start doing so, we may be inviting the ultimate disempowerment—extinction.

Richard's book list on understanding power

Richard Heinberg Why did Richard love this book?

Social power is the ability to change the thoughts and behavior of other people. Power affects many people like a drug: they become addicted to wielding power or serving the powerful. We’re all embedded in webs of hierarchy and rank that often make us literally crazy. This rather obscure book does a good job of summarizing an enormous trove of research by clinical psychologists on the pathologies of power.

By Ann Guinote (editor), Theresa K. Vescio (editor),

Why should I read it?

1 author picked The Social Psychology of Power as one of their favorite books, and they share why you should read it.

What is this book about?

Addressing an issue of central concern in social life, this authoritative book examines how having or lacking power influences the way individuals and groups think, feel, and act. Leading international experts comprehensively review classic and contemporary research with an eye toward bridging gaps across theories and levels of analysis. Compelling topics include the evolutionary bases of power; its effects on physiological processes, cognitive abilities, and health; what sorts of people are given power; when, how, and whom power corrupts; and power dynamics in gender, social class, and ethnic relations. The integrative concluding chapter presents a cogent agenda for future research.


Book cover of The Art of Quiet Influence: Timeless Wisdom for Leading Without Authority

Ian D. Brooks Author Of Intention: Building Capabilities to Transform Your Story

From my list on personal development books.

Why am I passionate about this?

I have a passion for helping people realize being better through sharing my thoughts and experiences to guide them on their path. My curiosity of understanding “why people do what they do?” started when I was 13. The search for this questions evolving answer led me on an educational, career, and personal journey that authored a unique perspective to move people forward. Working with people for over 25 years through clinical therapy, personal coaching, and now through my company Rhodes Smith Consulting, I see patterns in the struggle to transform. Books offer me new perspectives or reinforce old ones in expanding my knowledge and helping people master their own intentions. Enjoy!

Ian's book list on personal development books

Ian D. Brooks Why did Ian love this book?

When we’re transforming our stories, we’re not only asking ourselves to do something different, but we’re also asking the people, places, and things around us to evolve as well. The Art of Quiet Influence fosters awareness of self by bringing in Western and Eastern philosophical wisdom – from Confucius to Rumi to Buddha to Gandhi – to shed light on influencing best practices. While the title implies an influence of others, it emphasizes knowing yourself through your mind, body, and soul prior to seeking changes for anyone else. The book offers a focused presence where output is more important than outcomes and the use of words outweighs yelling and domination. Such inner peace and calmness allow us to be authentic in our abilities to transform.

By Jocelyn Davis,

Why should I read it?

1 author picked The Art of Quiet Influence as one of their favorite books, and they share why you should read it.

What is this book about?

Influence is getting things done without coercion. It's strength without force-mindfulness in action. Master influencers walk lightly, talk softly and have no need of a big stick, yet collective success hinges on their words and deeds.

Anyone can be a quiet influencer. Featuring twelve specific practices, twelve typical pitfalls and dozens of powerful stories and examples, The Art of Quiet Influence is a roadmap for the journey. Author Jocelyn Davis weaves together the timeless wisdom of Eastern thinkers-from Confucius to the Buddha, from Rumi to Gandhi-with research and insights from modern-day experts, revealing what's wrong with the Western view of…


Book cover of Changing Minds: The Art and Science of Changing Our Own and Other Peoples Minds

Kurt Mortensen Author Of The Laws of Charisma: How to Captivate, Inspire, and Influence for Maximum Success

From my list on how to inspire, influence, and become more charismatic.

Why am I passionate about this?

Kurt Mortensen is an international authority on charisma, negotiation, and influence. Kurt has spent over 20 years researching influence, leadership, sales, persuasive presentations, and he teaches at the university level. Kurt is the author of Persuasion IQ, Laws of Charisma, and the best-selling book Maximum Influence. His books have been translated into 28 languages. He is also the host of the popular podcast Maximize Your Influence. Mortensen teaches that professional success, personal relationships, and leadership all depend on the ability to persuade, influence, and motivate others. The key is to get others to want to do, what you want them to do and like doing it. 

Kurt's book list on how to inspire, influence, and become more charismatic

Kurt Mortensen Why did Kurt love this book?

I love the science behind influence and changing minds. This Harvard professor and psychologist shares the science and gets into the nitty gritty of shifting someone’s beliefs. I love to geek out on the studies and charts that are shared in this book. He provides a process for persuasion and how to influence in stages.  He helps us realize we all persuade and influence every day and in every career.

By Howard E. Gardner,

Why should I read it?

1 author picked Changing Minds as one of their favorite books, and they share why you should read it.

What is this book about?

Think about the last time you tried to change someone's mind about something important: a voter's political beliefs; a customer's favorite brand; a spouse's decorating taste. Chances are you weren't successful in shifting that person's beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind -- and offers ways to influence that process. Remember that we don't change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.


Book cover of Influence: Science and Practice

Keith Ellis Author Of Magic Bullet

From my list on help us know ourselves.

Why am I passionate about this?

We live in the age of selfies, when it’s easy to snap a picture of ourselves in the day-to-day activities of our lives. But a deeper and far more satisfying journey is to take a selfie of our inner selves to better understand who we are, what we want, and how to get it. I’ve spent a lifetime on this journey. Self discovery and self understanding, and through them self-empowerment, these are the essence of my work. As a #1 bestselling author, my purpose is to help others discover their purpose, and live it. The five books I’ve recommended here have helped me greatly along that path.

Keith's book list on help us know ourselves

Keith Ellis Why did Keith love this book?

Entire industries exist to manipulate us based on characteristics of human psychology that nature has programmed into us. An important part of knowing ourselves is to know these characteristics and understand how to use them for our benefit, instead of the benefit of those who would use our human nature against us.

By Robert B. Cialdini,

Why should I read it?

2 authors picked Influence as one of their favorite books, and they share why you should read it.

What is this book about?

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request).

Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of…