Fans pick 100 books like The Founder's Dilemmas

By Noam Wasserman,

Here are 100 books that The Founder's Dilemmas fans have personally recommended if you like The Founder's Dilemmas. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Good Strategy Bad Strategy: The Difference and Why It Matters

Stephen Wunker Author Of The Innovative Leader: Step-By-Step Lessons from Top Innovators For You and Your Organization

From my list on passionate innovators.

Why am I passionate about this?

I’m an innovator. I’ve been one since I was a kid. Since then, I’ve started a couple of non-profits and four companies, and I’ve advised hundreds of clients on innovation opportunities. I’ve also led the team that created one of the world’s first smartphones. Over the past dozen years, I’ve written four books on the strategy and capabilities of innovation. Innovation is one of the essential characteristics that make us human. It can get the world into trouble, but it does more good than harm on balance. My mission is to make us better at innovation and make the world a better place.

Stephen's book list on passionate innovators

Stephen Wunker Why did Stephen love this book?

As a strategy consultant for over two decades, let me tell you: the world is full of bad strategy. This book lays out so clearly what makes bad strategy bad, as well as what good strategy consists of. Rumelt uses examples from business, of course, but he goes far beyond that realm, too.

The book opens with a description of how Admiral Horatio Nelson defeated Napoleon’s forces in the Battle of Trafalgar. Rumelt, a Professor at UCLA, gives recommendations that are specific, tied to examples, and actionable. I walked away with a clear set of takeaways and wonderful stories to back them up.

By Richard Rumelt,

Why should I read it?

9 authors picked Good Strategy Bad Strategy as one of their favorite books, and they share why you should read it.

What is this book about?

When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.

Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is…


Book cover of The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Karl Lillrud Author Of AI Your Second Brain: Evolve or Go Extinct

From my list on teach you to embrace the future.

Why am I passionate about this?

I have for 28 years helped organizations around the world scale their business. I'm a dedicated innovator and thought leader in artificial intelligence and digital commerce. My passion for innovation thrives in exploring how AI can transform businesses and improve lives. I've authored 10 books and shared my insights as a professional speaker to educate, inspire, and motivate others. I love delving into the future of AI and innovation, which drives me to constantly learn and share knowledge. This list reflects the books that have significantly influenced my journey. My life is about pushing forward, always looking for alternatives to understand where those paths might lead us.

Karl's book list on teach you to embrace the future

Karl Lillrud Why did Karl love this book?

I love this book because it ads so much valuable advice to entrepreneurship and innovation. Eric Ries introduces a methodology that emphasizes agility, customer feedback, and iterative design.

This book inspired me to embrace rapid experimentation and learning, which is crucial in the fast-paced world of AI. It taught me the value of pivoting and adapting, helping me guide businesses to success amidst uncertainty.

By Eric Ries,

Why should I read it?

8 authors picked The Lean Startup as one of their favorite books, and they share why you should read it.

What is this book about?

THE INTERNATIONAL BESTSELLING SENSATION

'The Lean Startup changes everything.' - Harvard Business Review

----------

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.

With over a million copies sold across the globe, now is your time…


Book cover of Backable: The Surprising Truth Behind What Makes People Take a Chance on You

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

This is a compelling and fast-paced read about how you can develop a compelling pitch that will convince people to back you. Whether you are looking for investors, customers, business partners, or employees, knowing how to pitch your ideas in a compelling way is absolutely essential. This book dives deep into that challenge with tons of ideas and advice.

By Suneel Gupta, Carlye Adler,

Why should I read it?

1 author picked Backable as one of their favorite books, and they share why you should read it.

What is this book about?

'This remarkable book can be your secret weapon for bringing your idea to life.' DAN PINK, bestselling author of Drive

'Whether you want to get ahead inside a company or build a startup from the ground up, this fascinating book is a must-read.' REID HOFFMAN, co-founder of LinkedIn

'A super-readable and actionable look at how to make your ideas take flight. Whether you're pitching a brand new startup or an idea for your company's next product, you'll find a wealth of insights and stories throughout.'
MIKE KRIEGER, co-founder of Instagram

No one makes it alone. But there's a reason why…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit By Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of Why Startups Fail: A New Roadmap for Entrepreneurial Success

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

As a professor at Harvard Business School, Eisenmann has taught a generation of entrepreneurs how to launch and scale businesses. He has then watched as some of these promising businesses fail. This book explores the 6 major patterns of failure in entrepreneurial ventures, shows how they play out in the real world, and gives you the tool to avoid a similar fate.

By Tom Eisenmann,

Why should I read it?

1 author picked Why Startups Fail as one of their favorite books, and they share why you should read it.

What is this book about?

If you want your startup to succeed, you need to understand why startups fail.

“Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way

Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it.

So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the…


Book cover of Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive

Patrick J. McGinnis Author Of The 10% Entrepreneur: Live Your Startup Dream Without Quitting Your Day Job

From my list on for part-time entrepreneurs.

Why am I passionate about this?

I never thought I would be an entrepreneur. In fact, I was happy in corporate life. But when my job in corporate America blew up, I realized that I need to rethink my entire approach to building my career and my life. The result of these efforts is The 10% Entrepreneur. Over the past decade, I have integrated entrepreneurship into my life on a part-time basis, reaping meaningful financial and psychic rewards in the process. In the process, I have taught hundreds of thousands of others that entrepreneurship does not have to be an all-or-nothing proposition.

Patrick's book list on for part-time entrepreneurs

Patrick J. McGinnis Why did Patrick love this book?

So many entrepreneurs work endless hours without finding a way to monetize their work. They achieve success on paper, but don’t actually reap the financial benefits. This book provides a roadmap to monetize your talents in a number of ways – from building your brand to figuring out how to get people to pay for your services. 

By Dorie Clark,

Why should I read it?

1 author picked Entrepreneurial You as one of their favorite books, and they share why you should read it.

What is this book about?

What does it take to create the career you want?

It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline.

But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a…


Book cover of Sam Walton, Made in America: My Story

Derek Lidow Author Of The Entrepreneurs: The Relentless Quest for Value

From my list on most truthful about how entrepreneurship works.

Why am I passionate about this?

I have had the unique experience of having been a successful CEO of a global publicly traded semiconductor company, a founder and CEO of an innovative and valuable startup, and now as a teacher and scholar of entrepreneurship and innovation. I’m a Professor of the Practice at Princeton University where I teach and write about being a successful entrepreneur. My three books on the subject are: Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises; Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-Made Entrepreneurs Can Teach Us About Building Valuable Companies; and THE ENTREPRENEURS: The Relentless Quest for Value

Derek's book list on most truthful about how entrepreneurship works

Derek Lidow Why did Derek love this book?

Most memoirs written by entrepreneurs are highly filtered stories about why they are so great. Sam Walton’s memoir is the most realistic, honest, and useful description of what it takes to succeed as an entrepreneur, a family man, and somebody who cares about their employees and community. You cannot go wrong using Sam Walton as your role model.

By Sam Walton, John Huey,

Why should I read it?

2 authors picked Sam Walton, Made in America as one of their favorite books, and they share why you should read it.

What is this book about?

Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world.  The undisputed merchant king of the late twentieth century, Sam never lost the common touch.  Here, finally, inimitable words.  Genuinely modest, but always sure if his ambitions and achievements.  Sam shares his thinking in a candid, straight-from-the-shoulder style.

In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism…


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Book cover of Trial, Error, and Success: 10 Insights into Realistic Knowledge, Thinking, and Emotional Intelligence

Trial, Error, and Success By Sima Dimitrijev, PhD, Maryann Karinch,

Everything in nature evolves by trial, error, and success—from fundamental physics, through evolution in biology, to how people learn, think, and decide.

This book presents a way of thinking and realistic knowledge that our formal education shuns. Stepping beyond this ignorance, the book shows how to deal with and even…

Book cover of Zero to One: Notes on Startups, or How to Build the Future

Michael D. Watkins Author Of The Six Disciplines of Strategic Thinking: Leading Your Organization Into the Future

From my list on books for aspiring strategic thinkers.

Why am I passionate about this?

I have devoted my career to helping leaders navigate challenging transitions into new roles, build their teams, and transform their organizations. Strategic thinking is a key foundation of my work as an executive coach and advisor at Genesis Advisers and a professor at the IMD Business School. Whether executives are taking new roles or driving large-scale transformations, they must be able to rapidly analyze the context, craft good visions and strategies, and mobilize people to realize them. I try to equip the leaders I work with with the mental frameworks, tools, and skillsets to adapt and succeed in the first 90 days and beyond.

Michael's book list on books for aspiring strategic thinkers

Michael D. Watkins Why did Michael love this book?

I liked that this book highlighted how supposedly tried-and-true approaches to innovation fail to deliver results.

The book’s insights about how to drive radical innovation informed the advice I now give executives about how to approach organizational transformation, starting with an ambitious vision, communicating the “why,” and enlisting great people to go on the journey with them.

It helped me to understand that building organizations to develop disruptive technologies requires leaders to envision things that may sound crazy until they are realized. 

By Peter Thiel, Blake Masters,

Why should I read it?

5 authors picked Zero to One as one of their favorite books, and they share why you should read it.

What is this book about?

What Valuable Company Is Nobody Building? The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there. "Peter Thiel has built multiple breakthrough companies, and Zero to One shows how". (Elon…


Book cover of The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage

Lou Lomas Author Of The Bad Habit Kicker

From my list on start your day off right.

Why am I passionate about this?

I’m just an ordinary person who’s struggled with their own habits and compulsions. My fear and anxiety led me to read many self-help books over the last thirty-something years, and a lot of them helped me to firmly believe that if you start your day in the best way you can, then there’s no limit to the things that you can achieve!

Each of the books I’ve recommended has given me simple tools to help me do just that. Ultimately, I know they inspired me to create the Bad Habit Kicker system. I truly believe they can all help others optimize their lives and become the best versions of themselves!

Lou's book list on start your day off right

Lou Lomas Why did Lou love this book?

If you’ve ever felt the pull of resistance, and the frustration of knowing that there’s something that you really want to do, but then that little voice in your head steps up and stops you, then this book will 100% help you. It explains a very easy way of short-circuiting that discussion.

It’s another simple idea, which is what makes it so powerful and helpful. And if you enjoy listening to podcasts, Mel now has an excellent one, "The Mel Robbins Podcast," which you can find on all platforms.

By Mel Robbins,

Why should I read it?

2 authors picked The 5 Second Rule as one of their favorite books, and they share why you should read it.

What is this book about?

National Bestseller!

As seen on The Today Show!

How to enrich your life and destroy doubt in 5 seconds.

Throughout your life, you've had parents, coaches, teachers, friends and mentors who have pushed you to be better than your excuses and bigger than your fears. What if the secret to having the confidence and courage to enrich your life and work is simply knowing how to push yourself?

Using the science of habits, riveting stories and surprising facts from some of the most famous moments in history, art and business, Mel Robbins will explain the power of a "push moment."…


Book cover of Rework

Jeffery D. Smith Author Of Operations Anti-Patterns, DevOps Solutions

From my list on dysfunctional organizations from a former leader.

Why am I passionate about this?

I’ve always been interested in finding new ways for organizations to operate. When I was early in my career, I always had a habit of questioning the conventional wisdom of policies and procedures. I always want to know if the actions that we’re doing are delivering the results that we’re expecting. This led me on a journey to understand how teams function and to go beyond the easy answers.

Jeffery's book list on dysfunctional organizations from a former leader

Jeffery D. Smith Why did Jeffery love this book?

I love Rework because it’s a business book that is straightforward in its language and approach.

It’s economical with its page count and once it makes a point it moves on. And there are a ton of great points in this book. 37 signals has always had a unique approach to work and managing their company. While the book has an entrepreneurial mindset in its approach, the lessons are applicable to any leader.

If you’re the type of person that isn’t happy with the “standard” approach to how things are done, this book is for you.

By Jason Fried, David Heinemeier Hansson,

Why should I read it?

3 authors picked Rework as one of their favorite books, and they share why you should read it.

What is this book about?

A radical new business book from business trailblazers Jason Fried and David Heinemeier Hansson that offers a reappraisal of business best practice - advocating stripping everything back to bare essentials. With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who's ever dreamed of doing it on their own. It will COMPLETELY change your approach to work.

Every once in a while, a book comes out that changes just about everything. This is one of those books. Ignore it at your peril' -- Seth Godin, New York Times bestselling author
'Inspirational...REWORK is a minimalist manifesto that's…


Book cover of The Soul of an Entrepreneur: Work and Life Beyond the Startup Myth

Derek Lidow Author Of The Entrepreneurs: The Relentless Quest for Value

From my list on most truthful about how entrepreneurship works.

Why am I passionate about this?

I have had the unique experience of having been a successful CEO of a global publicly traded semiconductor company, a founder and CEO of an innovative and valuable startup, and now as a teacher and scholar of entrepreneurship and innovation. I’m a Professor of the Practice at Princeton University where I teach and write about being a successful entrepreneur. My three books on the subject are: Startup Leadership: How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises; Building on Bedrock: What Sam Walton, Walt Disney, and Other Great Self-Made Entrepreneurs Can Teach Us About Building Valuable Companies; and THE ENTREPRENEURS: The Relentless Quest for Value

Derek's book list on most truthful about how entrepreneurship works

Derek Lidow Why did Derek love this book?

David Sax spent more than a year on the road, living with a handful of real live entrepreneurs. We get to know these people, what their days are like, what their families are like, their stresses and their joys—ultimately what it feels like to be an entrepreneur. You’ll feel like a voyeur, but you’ll ultimately empathize with what these entrepreneurs do what they do as well as the challenges they constantly face. The book is a page-turner.

By David Sax,

Why should I read it?

1 author picked The Soul of an Entrepreneur as one of their favorite books, and they share why you should read it.

What is this book about?

We all know the story of the latest version of the American Dream: a young innovator drops out of college and creates the next big thing, remaking both business and culture in one fell swoop. We are told these stories constantly, always with the idea that we'll be next.But this story masks a lot about what really goes on in our economy. Most new businesses aren't tech startups; they are what we think of as ordinary: restaurants or dry cleaners or freelance writing or accounting or consulting services. And those who are starting new businesses aren't all millennials. In fact,…


Book cover of Good Strategy Bad Strategy: The Difference and Why It Matters
Book cover of The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Book cover of Backable: The Surprising Truth Behind What Makes People Take a Chance on You

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