100 books like The Power of Moments

By Chip Heath, Dan Heath,

Here are 100 books that The Power of Moments fans have personally recommended if you like The Power of Moments. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Book cover of Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful

Anne H. Janzer Author Of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn

From my list on rethinking marketing.

Why am I passionate about this?

I am an author, nonfiction writing geek, and marketing practitioner on a mission to help people make a positive impact with their writing. Before setting out on this path, I spent many years as a marketing consultant, working with over 100 technology companies to articulate their messaging and value to customers and prospects. My first book, Subscription Marketing, was my manifesto about the changes needed in marketing to thrive in the emerging, subscription-based world. It’s now in its third edition and has been translated into multiple languages.

Anne's book list on rethinking marketing

Anne H. Janzer Why did Anne love this book?

In Content Inc, Joe Pulizzi makes a bold proposal: What if you build your business on content—before you sell anything? Start with content, build a community, figure out what people want, and then serve it to them. A company built this way will have a culture aligned with its customers’ values. Now in its second edition, this book will make you rethink content marketing and entrepreneurship.

By Joe Pulizzi,

Why should I read it?

1 author picked Content Inc. as one of their favorite books, and they share why you should read it.

What is this book about?

Updated for the post-COVID economy! The proven low-risk, cost-effective way to launch a successful business

Today's markets are getting more and more dynamic, and customers are increasingly fickle. Meanwhile the COVID-driven economic crash has made mitigating financial risk more important than ever.

From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small-business by establishing a loyal audience before you sell any products or services. In these pages, Joe Pulizzi provides a lower-risk, better way to build a successful business by re-engineering the process that so often leads to failure: You'll…


Book cover of This Is Marketing: You Can't Be Seen Until You Learn to See

Cheryl Kaye Tardif Author Of How I Made Over $42,000 in 1 Month Selling My Kindle eBooks

From my list on for authors who want to increase book sales.

Why am I passionate about this?

I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.

Cheryl's book list on for authors who want to increase book sales

Cheryl Kaye Tardif Why did Cheryl love this book?

As Godin states: “Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems.” This book is for anyone in sales. For writers, you may find you see book marketing in a new light after reading this book. Not only is there psychology in how consumers (readers) make their decisions, learning to sell books also has a psychology behind it. Once you know who you are selling to and understand their needs, you can and will sell more.

By Seth Godin,

Why should I read it?

3 authors picked This Is Marketing as one of their favorite books, and they share why you should read it.

What is this book about?

#1 Wall Street Journal Bestseller & Instant New York Times Bestseller

A game-changing approach to marketing, sales, and advertising.

For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.

No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend…


Book cover of Fanocracy: Turning Fans Into Customers and Customers Into Fans

Anne H. Janzer Author Of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn

From my list on rethinking marketing.

Why am I passionate about this?

I am an author, nonfiction writing geek, and marketing practitioner on a mission to help people make a positive impact with their writing. Before setting out on this path, I spent many years as a marketing consultant, working with over 100 technology companies to articulate their messaging and value to customers and prospects. My first book, Subscription Marketing, was my manifesto about the changes needed in marketing to thrive in the emerging, subscription-based world. It’s now in its third edition and has been translated into multiple languages.

Anne's book list on rethinking marketing

Anne H. Janzer Why did Anne love this book?

Want to create more raving fans for your business? Maybe true success isn’t in the number of your customers but the depth of their loyalty. David Meerman Scott writes this book together with his daughter Reiko Scott, delivering a multi-generational perspective into what it means to be a fan, and how to cultivate them.

By David Meerman Scott, Reiko Scott,

Why should I read it?

1 author picked Fanocracy as one of their favorite books, and they share why you should read it.

What is this book about?

A Wall Street Journal bestseller

From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power.
 
How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most powerful marketing force in the world: die-hard fans.
 
In this essential book, leading business growth strategist David Meerman Scott and fandom expert Reiko Scott explore the neuroscience of fandom and interview young entrepreneurs, veteran business owners, startup founders, nonprofits, and companies big and small to pinpoint which practices separate organizations…


Book cover of Story Driven: You don't need to compete when you know who you are

Anne H. Janzer Author Of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn

From my list on rethinking marketing.

Why am I passionate about this?

I am an author, nonfiction writing geek, and marketing practitioner on a mission to help people make a positive impact with their writing. Before setting out on this path, I spent many years as a marketing consultant, working with over 100 technology companies to articulate their messaging and value to customers and prospects. My first book, Subscription Marketing, was my manifesto about the changes needed in marketing to thrive in the emerging, subscription-based world. It’s now in its third edition and has been translated into multiple languages.

Anne's book list on rethinking marketing

Anne H. Janzer Why did Anne love this book?

Bernadette Jiwa’s short, pithy books make an outsized impact. This one is about applying the power of authentic stories to business and marketing. What if you can differentiate yourself, and your business, through meaning? Jiwa outlines what it means to be a story-driven business and provides a clear path to getting there.

By Bernadette Jiwa,

Why should I read it?

1 author picked Story Driven as one of their favorite books, and they share why you should read it.

What is this book about?

"When you have something to say, you don't need to shout. Bernadette Jiwa helps us learn how to create the change we seek to make in the world."

SETH GODIN

Every one of us—regardless of where we were born, how we were brought up, how many setbacks we’ve endured or privileges we’ve been afforded—has been conditioned to compete to win. Ironically, the people who create fulfilling lives and careers—the ones we respect, admire and try to emulate—choose an alternative path to success. They have a powerful sense of identity. They don’t worry about differentiating themselves from the competition or obsess…


Book cover of The Happiness Advantage: How a Positive Brain Fuels Success in Work and Life

Matt Phelan Author Of The Happiness Index: Why Today's Employee Emotions Equal Tomorrow's Business Success

From my list on workplace happiness.

Why am I passionate about this?

I'm Matt Phelan, and I've always been fascinated by how people think and feel, especially in the workplace. That's why I co-founded The Happiness Index, where we use data to help organizations understand and improve their workplace culture. I love exploring the connection between happiness and performance, and I'm eager to share the insights I've gained along the way. 

Matt's book list on workplace happiness

Matt Phelan Why did Matt love this book?

This book highlights the science behind positive psychology and its impact on workplace success. It demonstrates how happiness fuels productivity, creativity, and resilience, leading to improved performance and better outcomes.

By cultivating positive emotions and fostering strong relationships, you can create a more supportive and enjoyable work environment for everyone.

By Shawn Achor,

Why should I read it?

7 authors picked The Happiness Advantage as one of their favorite books, and they share why you should read it.

What is this book about?

Most people want to be successful in life. And of course, everyone wants to be happy. When it comes to the pursuit of success and happiness, most people assume the same formula: if you work hard, you will become successful, and once you become successful, then you'll be happy. The only problem is that a decade of cutting-edge research in the field of positive psychology has proven that this formula is backwards. Success does not beget happiness.

Based on the largest study ever conducted on happiness and human potential (a survey conducted by the author of more than 1,600 students),…


Book cover of Connecting with Coincidence: The New Science for Using Synchronicity and Serendipity in Your Life

TJ Kostecky Author Of Eyes Up!: Discover Your Full Potential and Form Meaningful Connections Through Subtle Shifts in Perspective

From my list on self-help on life and leadership that work!.

Why am I passionate about this?

Ever since I first started coaching at the tender age of 15, my main passion in life has been helping others find their own passions. Over more than four decades as a coach, educator, and mentor, I’ve read a lot of self-help books. They don’t always deliver. But some gems in the genre have truly helped me—along with the thousands of people I’ve recommended them to—experience significant personal growth and discover a richer, more meaningful existence. It’s my pleasure to share the best of the best here. Pick one up today and I promise your life will be better for it! 

TJ's book list on self-help on life and leadership that work!

TJ Kostecky Why did TJ love this book?

I’m a big proponent of the power of synchronicity, which I describe as the belief that higher powers are all around us if only we’re willing to let them in. Beitman’s groundbreaking book illuminates the science behind that serendipity. Along the way, he teaches readers how to attract opportunities that will enrich their lives by keeping their eyes and minds open and constantly curious.

 It might sound like magic, but it really is possible to manifest good fortune throughout our lives. It’s no coincidence that so many people who I give this book to are quick to benefit from some lucky break. And what do I tell them? Luck had nothing to do with it, my friend.

By Bernard Beitman,

Why should I read it?

2 authors picked Connecting with Coincidence as one of their favorite books, and they share why you should read it.

What is this book about?

We've all experienced or heard of surprising events and unexplainable coincidences-money that seems to come from nowhere, a spontaneous idea that turns into a life-changing solution, meeting our soulmate on a flight we weren't supposed to take, or families being reunited by "accident" after years of separation.

Often these coincidences are explained as being controlled by a higher power or pure chance. But for the first time since Carl Jung's work, comes bold new research that explains scientifically how we can identify, understand, and perhaps even control the frequency of coincidences in our everyday lives.

Bernard Beitman, a leading expert…


Book cover of The Culture Code: The Secrets of Highly Successful Groups

TJ Kostecky Author Of Eyes Up!: Discover Your Full Potential and Form Meaningful Connections Through Subtle Shifts in Perspective

From my list on self-help on life and leadership that work!.

Why am I passionate about this?

Ever since I first started coaching at the tender age of 15, my main passion in life has been helping others find their own passions. Over more than four decades as a coach, educator, and mentor, I’ve read a lot of self-help books. They don’t always deliver. But some gems in the genre have truly helped me—along with the thousands of people I’ve recommended them to—experience significant personal growth and discover a richer, more meaningful existence. It’s my pleasure to share the best of the best here. Pick one up today and I promise your life will be better for it! 

TJ's book list on self-help on life and leadership that work!

TJ Kostecky Why did TJ love this book?

Why are some people better leaders than others? I’ve never believed they’re just born that way (or I wouldn’t be in the business of leadership training!). No book has shaped my thinking on this subject more than this one. It’s another title I’ve recommended more times than I can remember. 

The big ‘aha’ moment for me in Coyle’s book was recognizing that effective leadership is not about one individual but the group as a whole. That’s allowed me to show more vulnerability as a coach, which has inspired confidence in my players. It’s helped me create a safe environment in the classroom, allowing my students to thrive. Whatever group you belong to—at home, at work, in the community—will invariably get stronger, healthier, and more successful from the many fascinating takeaways found in the pages of The Culture Code.

By Daniel Coyle,

Why should I read it?

5 authors picked The Culture Code as one of their favorite books, and they share why you should read it.

What is this book about?

THE NEW YORK TIMES BESTSELLER

'A marvel of insight and practicality' Charles Duhigg, author of The Power of Habit
____________________________

How do you build and sustain a great team?

The Culture Code reveals the secrets of some of the best teams in the world - from Pixar to Google to US Navy SEALs - explaining the three skills such groups have mastered in order to generate trust and a willingness to collaborate. Combining cutting-edge science, on-the-ground insight and practical ideas for action, it offers a roadmap for creating an environment where innovation flourishes, problems get solved, and expectations are exceeded.…


Book cover of Creating Superfans: How To Turn Your Customers Into Lifelong Advocates

Steven Van Belleghem Author Of A diamond in the rough: Over a 100 specific tips to build a strong customer culture

From my list on From Steven's list on acheiving an awesome customer experience.

Why am I passionate about this?

Raised in a Belgian retail store, exceptional customer service was a daily conversation topic with my parents. This upbringing made customer experience a natural part of who I am. Realizing the rarity of such service in the broader world, I delved into studying consumer behavior and how companies can respond effectively. Now, I'm deeply involved in the customer experience field, having authored six books and co-founded Nexxworks, an inspiration agency. I share all my insights freely on social channels, driven by a life goal to help everyone become more customer-centric starting tomorrow.

Steven's book list on From Steven's list on acheiving an awesome customer experience

Steven Van Belleghem Why did Steven love this book?

Nearly every time I engage with a company, I sense that they're underestimating the impact of genuinely delighting their customers. Creating a genuinely positive and authentic atmosphere, and demonstrating sincere goodwill, is arguably the most effective business strategy in existence.

Brittany grasps this concept exceptionally well. Her book is brimming with compelling examples and highly practical advice, enabling anyone to start applying these concepts from tomorrow onward.

By Brittany Hodak,

Why should I read it?

2 authors picked Creating Superfans as one of their favorite books, and they share why you should read it.

What is this book about?

Superfans aren't just for pop stars and NBA teams.

What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors?

In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney, Amazon, Katy Perry, the Boston Red Sox, and more. With her trademark mix of humor and sharp business insights, she combines entertaining stories from her years of working with major stars like Dolly Parton and KISS with case studies of familiar brands…


Book cover of I'll Be Back

Steven Van Belleghem Author Of A diamond in the rough: Over a 100 specific tips to build a strong customer culture

From my list on From Steven's list on acheiving an awesome customer experience.

Why am I passionate about this?

Raised in a Belgian retail store, exceptional customer service was a daily conversation topic with my parents. This upbringing made customer experience a natural part of who I am. Realizing the rarity of such service in the broader world, I delved into studying consumer behavior and how companies can respond effectively. Now, I'm deeply involved in the customer experience field, having authored six books and co-founded Nexxworks, an inspiration agency. I share all my insights freely on social channels, driven by a life goal to help everyone become more customer-centric starting tomorrow.

Steven's book list on From Steven's list on acheiving an awesome customer experience

Steven Van Belleghem Why did Steven love this book?

I am big fan of Shep Hyken and his work. Shep is an incredibly enthusiastic customer experience storyteller, possessing a knack for providing very practical advice to businesses. In this book, he zooms in on one of the most crucial aspects of customer relationships: loyalty.

I fully agree with Shep's viewpoint that many organizations overly concentrate on acquisition, overlooking the fact that cultivating loyal fans and even ambassadors is essential for long-term success.

By Shep Hyken,

Why should I read it?

2 authors picked I'll Be Back as one of their favorite books, and they share why you should read it.

What is this book about?

How do you build a business that thrives during good times and bad? Is there a strategy that can set up  your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.
 
Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service experience that keeps customers coming back for more is everyone’s job. Customer service is not a department. It’s not just for people on the front lines. It’s the responsibility of everyone in the organization, from…


Book cover of The Customer Leader

Steven Van Belleghem Author Of A diamond in the rough: Over a 100 specific tips to build a strong customer culture

From my list on From Steven's list on acheiving an awesome customer experience.

Why am I passionate about this?

Raised in a Belgian retail store, exceptional customer service was a daily conversation topic with my parents. This upbringing made customer experience a natural part of who I am. Realizing the rarity of such service in the broader world, I delved into studying consumer behavior and how companies can respond effectively. Now, I'm deeply involved in the customer experience field, having authored six books and co-founded Nexxworks, an inspiration agency. I share all my insights freely on social channels, driven by a life goal to help everyone become more customer-centric starting tomorrow.

Steven's book list on From Steven's list on acheiving an awesome customer experience

Steven Van Belleghem Why did Steven love this book?

The quality of customer experience significantly hinges on the leadership within an organization. Rudy and Henry do an excellent job, using compelling examples and anecdotes, to illustrate how C-level executives can adopt a more customer-centric approach in their leadership.

It's notable that few marketing or consumer experts hold C-level positions, with most executives coming from financial or technical backgrounds. In my view, this book is an invaluable resource for such professionals, aiding them in evolving into more effective leaders focused on customer needs.

By Rudy Moenaert, Henry Robben,

Why should I read it?

1 author picked The Customer Leader as one of their favorite books, and they share why you should read it.


Book cover of Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful
Book cover of This Is Marketing: You Can't Be Seen Until You Learn to See
Book cover of Fanocracy: Turning Fans Into Customers and Customers Into Fans

Share your top 3 reads of 2024!

And get a beautiful page showing off your 3 favorite reads.

1,355

readers submitted
so far, will you?

5 book lists we think you will like!

Interested in leadership, success in life, and Los Angeles?

Leadership 404 books
Success In Life 263 books
Los Angeles 362 books