Fans pick 100 books like The Gutenberg Galaxy

By Marshall McLuhan,

Here are 100 books that The Gutenberg Galaxy fans have personally recommended if you like The Gutenberg Galaxy. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of The Data Detective: Ten Easy Rules to Make Sense of Statistics

Donald Barclay Author Of Disinformation: The Nature of Facts and Lies in the Post-Truth Era

From my list on understanding, untangling, and coping with problematic information.

Why am I passionate about this?

In my career as an academic librarian, I was often asked to teach students to think about the credibility of the information they incorporate into their academic, professional, personal, and civic lives. In my teaching and writing, I have struggled to make sense of the complex and nuanced factors that make some information more credible and other information less so. I don’t have all the answers for dealing with problematic information, but I try hard to convince people to think carefully about the information they encounter before accepting any of it as credible or dismissing any of it as non-credible.

Donald's book list on understanding, untangling, and coping with problematic information

Donald Barclay Why did Donald love this book?

I constantly recommend The Data Detective because it serves as an unmatched handbook for making sense of the statistical data to which we are constantly exposed.

What I like about it, besides its lively, readable style, is that the book convincingly and clearly explains 1) why we need statistical data to make informed decisions, 2) the factors that go into producing reliable statistics, 3) the factors that can produce unreliable statistics, and 4) how any statistics, reliable or not, can be misused to deceive us.

The author, Tim Harford, is an economist who writes for the Financial Times and hosts the brilliant podcast Cautionary Tales.

By Tim Harford,

Why should I read it?

1 author picked The Data Detective as one of their favorite books, and they share why you should read it.

What is this book about?

From “one of the great (greatest?) contemporary popular writers on economics” (Tyler Cowen) comes a smart, lively, and encouraging rethinking of how to use statistics.

Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics—we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us.” If we can toss…


Book cover of On Bullshit

Donald Barclay Author Of Disinformation: The Nature of Facts and Lies in the Post-Truth Era

From my list on understanding, untangling, and coping with problematic information.

Why am I passionate about this?

In my career as an academic librarian, I was often asked to teach students to think about the credibility of the information they incorporate into their academic, professional, personal, and civic lives. In my teaching and writing, I have struggled to make sense of the complex and nuanced factors that make some information more credible and other information less so. I don’t have all the answers for dealing with problematic information, but I try hard to convince people to think carefully about the information they encounter before accepting any of it as credible or dismissing any of it as non-credible.

Donald's book list on understanding, untangling, and coping with problematic information

Donald Barclay Why did Donald love this book?

Though written by an academic philosopher, the highly readable On Bullshit weighs in at a breezy eighty pages.

What I love about this book is the way the author differentiates the bullshitter, who attempts to persuade without any regard for the truth, from the liar, who cares about the truth but tries to hide it. Frankfurt goes on to make a strong case for why bullshit is far more dangerous than lying.

In an age where bullshitters get more far attention than they deserve, this is even more relevant than when it was first published in the social-media-free year of 1986.

By Harry G. Frankfurt,

Why should I read it?

2 authors picked On Bullshit as one of their favorite books, and they share why you should read it.

What is this book about?

A #1 NEW YORK TIMES BESTSELLER One of the most salient features of our culture is that there is so much bullshit. Everyone knows this. Each of us contributes his share. But we tend to take the situation for granted. Most people are rather confident of their ability to recognize bullshit and to avoid being taken in by it. So the phenomenon has not aroused much deliberate concern. We have no clear understanding of what bullshit is, why there is so much of it, or what functions it serves. And we lack a conscientiously developed appreciation of what it means…


Book cover of True to Life: Why Truth Matters

Donald Barclay Author Of Disinformation: The Nature of Facts and Lies in the Post-Truth Era

From my list on understanding, untangling, and coping with problematic information.

Why am I passionate about this?

In my career as an academic librarian, I was often asked to teach students to think about the credibility of the information they incorporate into their academic, professional, personal, and civic lives. In my teaching and writing, I have struggled to make sense of the complex and nuanced factors that make some information more credible and other information less so. I don’t have all the answers for dealing with problematic information, but I try hard to convince people to think carefully about the information they encounter before accepting any of it as credible or dismissing any of it as non-credible.

Donald's book list on understanding, untangling, and coping with problematic information

Donald Barclay Why did Donald love this book?

I recommend this book because the author, a professor of philosophy, presents a remarkably compelling, highly readable defense of the value of truth without descending into dogmatism. I was most impressed by the systematic, jargon-free way that Lynch addresses common arguments that are used to undermine the pursuit of truth, including extreme cynicism and extreme relativism.

One of my favorite statements is, “Absolute certainty is impractical and probably impossible. But as I’ve argued, this doesn’t have anything to do with the truth. We can acknowledge the frailty of the human condition and still go on pursuing truth.”

Unlike a lot of philosophy books, reading True to Life is not heavy going. And Lynch may even convince you that the impossible quest of pursuing truth is worth the effort. 

By Michael P. Lynch,

Why should I read it?

1 author picked True to Life as one of their favorite books, and they share why you should read it.

What is this book about?

Why truth is important in our everyday lives.

Why does truth matter when politicians so easily sidestep it and intellectuals scorn it as irrelevant? Why be concerned over an abstract idea like truth when something that isn't true—for example, a report of Iraq's attempting to buy materials for nuclear weapons—gets the desired result: the invasion of Iraq? In this engaging and spirited book, Michael Lynch argues that truth does matter, in both our personal and political lives. Lynch explains that the growing cynicism over truth stems in large part from our confusion over what truth is. "We need to think…


Book cover of The Myth of Choice: Personal Responsibility in a World of Limits

Donald Barclay Author Of Disinformation: The Nature of Facts and Lies in the Post-Truth Era

From my list on understanding, untangling, and coping with problematic information.

Why am I passionate about this?

In my career as an academic librarian, I was often asked to teach students to think about the credibility of the information they incorporate into their academic, professional, personal, and civic lives. In my teaching and writing, I have struggled to make sense of the complex and nuanced factors that make some information more credible and other information less so. I don’t have all the answers for dealing with problematic information, but I try hard to convince people to think carefully about the information they encounter before accepting any of it as credible or dismissing any of it as non-credible.

Donald's book list on understanding, untangling, and coping with problematic information

Donald Barclay Why did Donald love this book?

I was impressed by author Kent Greenfield’s courage in questioning the near-sacred notion that all of our choices are free. Greenfield is not an enemy of choice, freedom, or liberty, but he understands how popular culture has reduced these complex concepts into not much more than advertising slogans.

A law professor at Boston University, the author uses relatable real-life examples, many of them personal, to illustrate how things that we think of as free choices are not as free as we would like to believe. Greenfield is not a pessimist, and I appreciate his suggestions for thinking more carefully about the extent to which our choices are truly and freely our own. 

By Kent Greenfield,

Why should I read it?

1 author picked The Myth of Choice as one of their favorite books, and they share why you should read it.

What is this book about?

Americans are fixated on the idea of choice. Our political theory is based on the consent of the governed. Our legal system is built upon the argument that people freely make choices and bear responsibility for them. And what slogan could better express the heart of our consumer culture than "Have it your way"?

In this provocative book, Kent Greenfield poses unsettling questions about the choices we make. What if they are more constrained and limited than we like to think? If we have less free will than we realize, what are the implications for us as individuals and for…


Book cover of Writing to Be Understood: What Works and Why

Tom Albrighton Author Of How to Write Clearly: Write with purpose, reach your reader and make your meaning crystal clear

From my list on to make your writing crystal clear.

Why am I passionate about this?

I’ve been working with words for over 25 years, as a writer and editor in publishing houses, design studios, and now as a freelance. I help everyone from big brands and small businesses through to academics and consultants get their ideas out of their heads and on to the page. I was an original co-founder of ProCopywriters, the UK alliance for commercial writers. I’ve written and self-published four books, the most recent of which is How to Write Clearly. The books I’ve chosen all helped me to write as clearly as I can—not least when writing about writing itself. I hope they help you too! 

Tom's book list on to make your writing crystal clear

Tom Albrighton Why did Tom love this book?

Some writing guides can be a little bit “citation needed.” The author certainly sounds like they mean it—but where’s the proof? 

There’s no such problem with Anne Janzer’s superb Writing to be Understood. Setting out to get to the heart of what makes a piece of text clear and memorable, she offers a masterclass in clear and expressive writing. 

Along the way, she interviews experts in every area from non-fiction writing to psychology, risk management, behavioral design, and even comedy, bringing their authoritative guidance directly into her book. Read, learn, and see your writing improve.

By Anne H. Janzer,

Why should I read it?

1 author picked Writing to Be Understood as one of their favorite books, and they share why you should read it.

What is this book about?

Have you ever wondered what makes your favorite nonfiction books so compelling, understandable, or enjoyable to read? Those works connect with you, as a reader. When you recognize what's happening, you can apply those same methods to your own writing.

Writing To Be Understood is the thinking writer's guide to effective nonfiction writing techniques, such as:

- Using analogies to illustrate unseen concepts
- Appealing to the reader's innate curiosity
- Balancing humility with credibility

For each topic, the book combines insights from cognitive science with advice from writers and expert practitioners in fields of psychology, technology, economics, medicine, policy,…


Book cover of Plato and the Nerd: The Creative Partnership of Humans and Technology

Luc de Brabandere Author Of Be Logical, Be Creative, Be Critical: the Art of Thinking in a Digital World

From my list on how using computers influences the way we think.

Why am I passionate about this?

During my life, I’ve been told that I was not a true engineer, not a true banker, not a true CEO, not a true entrepreneur, not a true teacher… But one day an executive told me: “I want to work with you because you’re not a true consultant.” I then realized it is was a privilege not to be a true something! I like to call myself a corporate philosopher. Fellow of the BCG Henderson Institute, and co-founder of Cartoonbase, I split my time between the worlds of academia and business. I have published several other books on various subjects such as language, mathematics, humor, or fallacies.

Luc's book list on how using computers influences the way we think

Luc de Brabandere Why did Luc love this book?

Lee covers and connects two of my favorite topics, creativity, and technology. From the facts and truths of technology to the role models play in creativity (looking at how early philosophers suggested modeling thought), he argues that computers are not universal machines and that their power comes from their partnership with humans.

By Edward Ashford Lee,

Why should I read it?

1 author picked Plato and the Nerd as one of their favorite books, and they share why you should read it.

What is this book about?

How humans and technology evolve together in a creative partnership.

In this book, Edward Ashford Lee makes a bold claim: that the creators of digital technology have an unsurpassed medium for creativity. Technology has advanced to the point where progress seems limited not by physical constraints but the human imagination. Writing for both literate technologists and numerate humanists, Lee makes a case for engineering—creating technology—as a deeply intellectual and fundamentally creative process. Explaining why digital technology has been so transformative and so liberating, Lee argues that the real power of technology stems from its partnership with humans.

Lee explores the…


Book cover of Before You Know It: The Unconscious Reasons We Do What We Do

Robert A. Prentice Author Of Behavioral Ethics in Practice: Why We Sometimes Make the Wrong Decisions

From my list on ethics explaining why good people do bad things.

Why am I passionate about this?

It might be a stretch to call me an expert in ethics, but I have taught ethics for more than 30 years and I’ve read deeply in the field of behavioral ethics. I'm proud of the work I’ve done with the Ethics Unwrapped video project, though most of the credit goes to filmmakers Cara Biasucci (co-author of Behavioral Ethics in Practice: Why We Sometimes Make the Wrong Decisions) and Lazaro Hernandez (producer of Ethics Unwrapped). My passion for this topic is driven largely by the fact that I want my two daughters to live in a world where most people are trying to do the right thing most of the time. 

Robert's book list on ethics explaining why good people do bad things

Robert A. Prentice Why did Robert love this book?

Yale professor John Bargh is a wonderful writer and a great storyteller.

We all know that our minds operate at both a conscious and an unconscious level, but not until I read this book did I realize how much happens at the unconscious level and that this helps explain everything from how getting a flu shot affects our attitudes toward immigration to how having power can induce us to try to unfairly advantage people we perceive to be like us at the expense of “out-group” members. 

By John Bargh,

Why should I read it?

2 authors picked Before You Know It as one of their favorite books, and they share why you should read it.

What is this book about?

'John Bargh's Before You Know It moves our understanding of the mysteries of human behaviour one giant step forward. A brilliant and convincing book.' - Malcolm Gladwell, author of Blink and David and Goliath

How much of what we say, feel and do is under our conscious control? How much is not? And most crucial of all: if we understood how our unconscious worked - if we knew why we do what we do - could we finally, fundamentally, know ourselves?

From checking a dating app to holding a cup of coffee or choosing who to vote for, our unconscious…


Book cover of Deep Work: Rules for Focused Success in a Distracted World

Havard Mela Author Of Digital Discipline: Choosing Life in the Digital Age of Excess

From my list on how we get distracted and how to reclaim your attention.

Why am I passionate about this?

As someone who has felt the consequences of spending too much time online on distractions, I am compelled to share how much better life can be when we are conscious of the time we spend online. In my early twenties, I experienced digital addiction. I managed to turn things around by cultivating discipline and finding purpose in life. In the process, I developed a deep interest in neuroscience and psychology. My book explains how you can take conscious control of your life in a practical way based on my experience backed up by research.

Havard's book list on how we get distracted and how to reclaim your attention

Havard Mela Why did Havard love this book?

Deep Work is an excellent book for realizing how detrimental the typical employee’s work habits of checking email every 5 minutes, constant meetings, and other distractions are to their ability to perform high-quality work. Newport also shares good suggestions for reclaiming your focus and doing what he calls “deep work.” 

The book strongly advocates for the importance of having as much time as possible without distractions to achieve flow and perform optimally. This book helped me become much more conscious about how I work.

By Cal Newport,

Why should I read it?

8 authors picked Deep Work as one of their favorite books, and they share why you should read it.

What is this book about?

Many modern knowledge workers now spend most of their brain power battling distraction and interruption, whether because of the incessant pinging of devices, noisy open-plan offices or the difficulty of deciding what deserves your attention the most. When Cal Newport coined the term 'deep work' on his popular blog, Study Hacks, in 2012, he found the concept quickly hit a nerve. Most of us, after all, are excruciatingly familiar with shallow work instead - distractedly skimming the surface of our workload and never getting to the important part. Newport began exploring the methods and mindset that foster a practice of…


Book cover of Overcoming Unwanted Intrusive Thoughts: A CBT-Based Guide to Getting Over Frightening, Obsessive, or Disturbing Thoughts

Mark E. Crawford Author Of The Obsessive Compulsive Trap: Real Help for a Real Struggle

From my list on obsessive-compulsive disorder.

Why am I passionate about this?

I’ve been a practicing clinical psychologist for over thirty years. I’ve seen many patients who have suffered from OCD – some to the point of being debilitated by their symptoms. Few things are as gratifying as helping someone overcome OCD and live a normal life. While the disorder can be confusing, once people understand what OCD is and how to treat it, they can literally change their lives for the better. This is why I went into this field to begin with, and after thirty years, I still feel privileged and grateful when I can help someone escape the prison of OCD symptoms. 

Mark's book list on obsessive-compulsive disorder

Mark E. Crawford Why did Mark love this book?

I frequently recommend this book to people who suffer from intrusive thoughts. Most people who suffer from intrusive thoughts try to “not think” them, which ultimately makes them stronger and more frequent. This book helps people understand the nature of intrusive thoughts and offers very practical and empirically demonstrated effective strategies for dealing with them. 

By Sally M. Winston, Martin N. Seif,

Why should I read it?

1 author picked Overcoming Unwanted Intrusive Thoughts as one of their favorite books, and they share why you should read it.

What is this book about?

You are not your thoughts! In this powerful book, two anxiety experts offer proven-effective cognitive behavioral therapy (CBT) skills to help you get unstuck from disturbing thoughts, overcome the shame these thoughts can bring, and reduce your anxiety.

If you suffer from unwanted, intrusive, frightening, or even disturbing thoughts, you might worry about what these thoughts mean about you. Thoughts can seem like messages-are they trying to tell you something? But the truth is that they are just thoughts, and they don't necessarily mean anything. Sane and good people have them. If you are someone who is plagued by thoughts…


Book cover of Blunder: Why Smart People Make Bad Decisions

David P. Barash Author Of OOPS! The Worst Blunders of All Time

From my list on people making mistakes: mythic, silly, tragic.

Why am I passionate about this?

I’m an emeritus professor of psychology (University of Washington) who has long been intrigued by the mistakes that people have made throughout history. I’ve long been struck by Oppenheimer’s observation, immediately after the Trinity explosion, that “I am become Death, the destroyer of worlds.” This led me to look into the wide array of mistakes, from the mythic, literary, athletic, business, political, medical, and military. In writing OOPS!, I let myself go in a way that I’ve never before, writing with a critical and wise-ass style that isn’t strictly academic, but is factually accurate and, frankly, was a lot of fun!

David's book list on people making mistakes: mythic, silly, tragic

David P. Barash Why did David love this book?

The title says it well. Sometimes we all need to forgive ourselves for our errors, and to take a clear, sober look at our blunders.

This book shows how rigid thinking can subtly lead us to undermine ourselves. In the process, it identifies seven "cognition traps" to avoid. Easier said than done… but includes some very worthwhile advice.

By Zachary Shore,

Why should I read it?

1 author picked Blunder as one of their favorite books, and they share why you should read it.

What is this book about?

"Engaging…Teases out the cause and effect of seven [cognition] traps with witty stories of famous blunders…to teach the basis of good judgment. L ike all good historians he's hoping we can avoid making the same mistake twice."―O, The Oprah Magazine

For anyone whose best-laid plans have been foiled by faulty thinking, Blunder reveals how understanding seven simple traps―Exposure Anxiety, Causefusion, Flat View, Cure-Allism, I nfomania, Mirror Imaging, Static Cling―can make us all less apt to err in our daily lives.


Book cover of The Data Detective: Ten Easy Rules to Make Sense of Statistics
Book cover of On Bullshit
Book cover of True to Life: Why Truth Matters

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