Why am I passionate about this?
Alex Hillman is always thinking about the intersection of people, relationships, trust, and business. He’s an author, educator, and community builder. These days, he splits his time between operating Indy Hall, which is one of the oldest coworking spaces in the world; teaching creative people how to bootstrap their own businesses at Stacking the Bricks; and collaborating with people and organizations towards the goal of helping 10,000 people become sustainably independent by 2029.
Alex's book list on for solo founders building businesses
Why did Alex love this book?
The most insidious mistakes we make are the ones we didn’t even realize we were making. This short book brilliantly shines a light on the thousands of “invisible” choices that we make in our work and our lives, but more importantly, the author guides us on how to begin correcting them.
Using examples and case studies, author David Dylan Thomas helps you bring awareness to three lenses of bias that are guaranteed to be affecting your work: how biases impact our own individual experiences and choices, how they wiggle their way into our teams and leadership structures, and how they get wired directly into the products and services we deliver.
If you care about creating long-lasting and equitable results with your work, you need to read this book.
1 author picked Design for Cognitive Bias as one of their favorite books, and they share why you should read it.
We humans are messy, illogical creatures who like to imagine we’re in control—but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them, and even harnessing them for good. Come along on a whirlwind tour of the cognitive biases that encroach on our lives and our work, and learn to start designing more consciously.
- Coming soon!