Why am I passionate about this?

During my life, I’ve been told that I was not a true engineer, not a true banker, not a true CEO, not a true entrepreneur, not a true teacher… But one day an executive told me: “I want to work with you because you’re not a true consultant.” I then realized it is was a privilege not to be a true something! I like to call myself a corporate philosopher. Fellow of the BCG Henderson Institute, and co-founder of Cartoonbase, I split my time between the worlds of academia and business. I have published several other books on various subjects such as language, mathematics, humor, or fallacies.


I wrote

Be Logical, Be Creative, Be Critical: the Art of Thinking in a Digital World

By Luc de Brabandere,

Book cover of Be Logical, Be Creative, Be Critical: the Art of Thinking in a Digital World

What is my book about?

AI and human intelligence. Fine, but who is programming who? The power of the computer should not come as a…

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The books I picked & why

Book cover of Program or Be Programmed: Ten Commands for a Digital Age

Luc de Brabandere Why did I love this book?

The impact of technology on the way we imagine, conceptualize, write, experiment, and communicate is of increasing concern to people, and has been for some time. In his book, Douglas Rushkoff says, "Do we direct technology, or do we let ourselves be directed by it and those who have mastered it?" Through a guideline, with comics to illustrate, he helps us navigate this new universe. As Francis Bacon said, "We must obey the forces we want to command!"

By Douglas Rushkoff, Leland Purvis (illustrator),

Why should I read it?

2 authors picked Program or Be Programmed as one of their favorite books, and they share why you should read it.

What is this book about?

The debate over whether the Net is good or bad for us fills the airwaves and the blogosphere. But for all the heat of claim and counter-claim, the argument is essentially beside the point: It’s here; it’s everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? “Choose the former,” writes Rushkoff, “and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.”

In ten chapters, composed of ten “commands” accompanied by…


Book cover of Plato and the Nerd: The Creative Partnership of Humans and Technology

Luc de Brabandere Why did I love this book?

Lee covers and connects two of my favorite topics, creativity, and technology. From the facts and truths of technology to the role models play in creativity (looking at how early philosophers suggested modeling thought), he argues that computers are not universal machines and that their power comes from their partnership with humans.

By Edward Ashford Lee,

Why should I read it?

1 author picked Plato and the Nerd as one of their favorite books, and they share why you should read it.

What is this book about?

How humans and technology evolve together in a creative partnership.

In this book, Edward Ashford Lee makes a bold claim: that the creators of digital technology have an unsurpassed medium for creativity. Technology has advanced to the point where progress seems limited not by physical constraints but the human imagination. Writing for both literate technologists and numerate humanists, Lee makes a case for engineering—creating technology—as a deeply intellectual and fundamentally creative process. Explaining why digital technology has been so transformative and so liberating, Lee argues that the real power of technology stems from its partnership with humans.

Lee explores the…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit by Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of Algorithms to Live By: The Computer Science of Human Decisions

Luc de Brabandere Why did I love this book?

We have to learn how to properly use the Internet to prevent it from using us. We must comprehend the limits of artificial intelligence to take advantage of what it has to offer. Christian and Griffiths explore how algorithms can help us solve common – decisions and find strategies to humans.

By Brian Christian, Tom Griffiths,

Why should I read it?

5 authors picked Algorithms to Live By as one of their favorite books, and they share why you should read it.

What is this book about?

A fascinating exploration of how computer algorithms can be applied to our everyday lives.

In this dazzlingly interdisciplinary work, acclaimed author Brian Christian and cognitive scientist Tom Griffiths show us how the simple, precise algorithms used by computers can also untangle very human questions. Modern life is constrained by limited space and time, limits that give rise to a particular set of problems. What should we do, or leave undone, in a day or a lifetime? How much messiness should we accept? The authors explain how to have better hunches and when to leave things to chance, how to deal…


Book cover of The Shallows: What the Internet Is Doing to Our Brains

Luc de Brabandere Why did I love this book?

Nicholas Carr of The Atlantic magazine wrote that Google's rich database of information has changed the way we think by taking away our deep research and focus, while affecting our cognition and weakening our ability to think critically. This provocation sparked a very useful debate that continues to this day. In this book, he focuses on attention, knowing that the depth of our thinking is directly related to it. He concludes that in our Net environment, thinking becomes more superficial.

By Nicholas Carr,

Why should I read it?

3 authors picked The Shallows as one of their favorite books, and they share why you should read it.

What is this book about?

Nicholas Carr's bestseller The Shallows has become a foundational book in one of the most important debates of our time: As we enjoy the internet's bounties, are we sacrificing our ability to read and think deeply? This 10th-anniversary edition includes a new afterword that brings the story up to date, with a deep examination of the cognitive and behavioral effects of smartphones and social media.


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Book cover of Marriage and Fatherhood in the Nazi SS

Marriage and Fatherhood in the Nazi SS by Amy Carney,

When I was writing this book, several of my friends jokingly called it the Nazi baby book, with one insisting it would make a great title. Nazi Babies – admittedly, that is a catchy title, but that’s not exactly what my book is about. SS babies would be slightly more…

Book cover of Is the Internet Changing the Way You Think? The Net's Impact on Our Minds and Future

Luc de Brabandere Why did I love this book?

John Brockman has composed 150 short essays on the dominant question of our time, how is the Internet changing the way you think? This sparked the basis of my book. 

From pessimistic to optimistic views, the experts bring together different perspectives in different fields.

Too early to tell? Is our thinking becoming more shallow? Some say the web is a work of genius and the greatest achievement of the human race.

By John Brockman,

Why should I read it?

1 author picked Is the Internet Changing the Way You Think? The Net's Impact on Our Minds and Future as one of their favorite books, and they share why you should read it.

What is this book about?

Steven Pinker, Richard Dawkins, Chris Anderson, Nassim Taleb, and nearly 150 other intellectual rock stars reveal how the internet is changing our minds, culture, and future, in John Brockman’s latest compendium from Harper Perennial and Edge.org.


Explore my book 😀

Be Logical, Be Creative, Be Critical: the Art of Thinking in a Digital World

By Luc de Brabandere,

Book cover of Be Logical, Be Creative, Be Critical: the Art of Thinking in a Digital World

What is my book about?

AI and human intelligence. Fine, but who is programming who? The power of the computer should not come as a surprise since it was designed with the purpose of enabling humans to amplify their reasoning skills. But we should be aware that, if it allows us to think ahead, the computer influences our way of thinking as well. Thinking is clearly no longer what it used to be and, in my new book coauthored with Lina Benmehrez, I invite you to rediscover the art of thinking in a digital world through logic, creativity and sound argumentation!

This essay takes us back to ancient Greece where logical and critical thinking were first formalized. It also reminds us of more recent developments in cognitive sciences that include creative thinking. 

Book cover of Program or Be Programmed: Ten Commands for a Digital Age
Book cover of Plato and the Nerd: The Creative Partnership of Humans and Technology
Book cover of Algorithms to Live By: The Computer Science of Human Decisions

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