58 books like Peak

I have been addicted to reverse engineering things since I was a kid. I wrote The Creative Curve to reverse engineer the science of creativity. What could academic research teach us about creativity? If we talked to some of the world’s leading creatives, what would they tell us? My goal is to help readers unlock the part of them (that, as I argue, we all have) that is creative. When I’m not writing, I invest in tech startups that I think will leverage the principles from my book. I live in New York City with my mischievous, but incredibly adorable corgi Maven. 

I grew up in a family of artists and then went to art school, so I have been thinking visually my entire life. I have always collected random, inspiring books with both words and images. I love being able to pick up a book and read a chapter at a time or flip through it for visual inspiration. I keep some of my favorite books at my bedside just because they give me comfort. There are so many more books I could recommend in the category I have chosen! 

As both a professor of graphic design and creative director of Fast Company, I’m dedicated to helping others be more creative. At Fast Company, my job is to ensure the visuals for the world’s leading business media brand are consistently innovative. (Yea…no pressure.) Honestly, sometimes it’s tough to be innovative when I’m faced with a squeezed schedule, a towering to-do list, and a bargain basement budget. But, as a marathoner, I’ve learned that if you want to be successful, you need to push through sub-optimal circumstances. That’s where these five books come into play: they all provide relatable stories and insights into achieving success, despite tough odds. Let’s do this.

I study cultural contagion and how it influences people to help bridge the academic-practitioner gap for companies (from “blue-chip” brands to non-profits) that aim to put ideas in the world that inspire people to take action. When I’m not putting ideas in the world as the Head of Strategy at Wieden+Kennedy New York, I put people in the world as a Clinical Marketing Professor at the Ross School of Business, University of Michigan. My entire career has centered on getting people to move, and I’ve been fortunate enough to work on some of the most notable campaigns in the past years that have created both cultural and commercial impact.

Since I was 8 years old starting my journey to master the skill of playing the piano, my whole life has been devoted to two things: to constantly learn and to master new skills, and to help others achieve things they didn't think they were capable of. My journey has taken me through most if not all types of neurosciences and behavioral sciences, including psychology and psychiatry, to figure out how to manage your mind and body to live a life of learning. The lack of commitment to such a life is one of the reasons why so many people suffer from dissatisfaction and mental health issues.  

As a kid, I read the New Yorker—first, just the cartoons; later, the articles—and dreamed about becoming a writer. Sentences danced in my head as I fell asleep. I’ve always been especially interested in human behavior and the match-up between our insides and outsides. How do the roadmaps in our brains inform the way we act around others? Over the years, I’ve read hundreds of studies and interviewed countless experts to inform my writing about well-known figures like Leonardo da Vinci, Abraham Lincoln, Marilyn Monroe, and Maya Angelou. But I’m just as captivated by everyone outside the spotlight. We all have stories to tell.

Since I was 8 years old starting my journey to master the skill of playing the piano, my whole life has been devoted to two things: to constantly learn and to master new skills, and to help others achieve things they didn't think they were capable of. My journey has taken me through most if not all types of neurosciences and behavioral sciences, including psychology and psychiatry, to figure out how to manage your mind and body to live a life of learning. The lack of commitment to such a life is one of the reasons why so many people suffer from dissatisfaction and mental health issues.  

It might be a stretch to call me an expert in ethics, but I have taught ethics for more than 30 years and I’ve read deeply in the field of behavioral ethics. I'm proud of the work I’ve done with the Ethics Unwrapped video project, though most of the credit goes to filmmakers Cara Biasucci (co-author of Behavioral Ethics in Practice: Why We Sometimes Make the Wrong Decisions) and Lazaro Hernandez (producer of Ethics Unwrapped). My passion for this topic is driven largely by the fact that I want my two daughters to live in a world where most people are trying to do the right thing most of the time. 

I’m a serial entrepreneur who’s built and sold several startups. I’ve been helping non-venture-backed startup founders since 2005 and now I run the first startup accelerator for bootstrappers, called TinySeed. I’ve invested in 57 startups, but I don’t believe the only way to start a SaaS company is to raise money. I host the most popular podcast for bootstrappers, called Startups for the Rest of Us. I also run the most well-known conference and online community for non-venture-track SaaS founders, called MicroConf.

I’m a musician with a singular mission: to discover and present the beauty I’m uniquely positioned for. You may not expect a concert pianist to co-write a song with a man he would never meet, much less write an illustrated storybook about it. But given how I’ve learned to use my voice, I didn’t hesitate to become a first-time author with an illustrated storybook. May these recommendations help you find your voice as well.