100 books like Never Split the Difference

By Chris Voss, Tahl Raz,

Here are 100 books that Never Split the Difference fans have personally recommended if you like Never Split the Difference. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Thinking, Fast and Slow

Gerard Pasterkamp Author Of Painted Science: The history of scientific discoveries, explorers and technological developments captured in painting

From my list on trying to explain basics in human behavior and decision making in a scientific manner.

Why am I passionate about this?

I am a scientist in the field of medicine, and I like to read books that provide a surprising insight into our thinking and decision-making with a scientific basis. It is special how we think we are acting rationally while much of our action is influenced by the environment and news that comes our way. Some of the books in my list provide special insights that are refreshing and hold a mirror up to us.

Gerard's book list on trying to explain basics in human behavior and decision making in a scientific manner

Gerard Pasterkamp Why did Gerard love this book?

Based on scientific arguments, this book shows how strongly incorrect drives are stuck in our brains, causing us to think that we are making a logical decision, while this is not the case.

The best example I tell everybody: Look at your attic that you want to clean out. You empty your cupboards, and almost always, a large part goes back into the cupboard because it is a waste. But if you are offered the same stuff for free, you usually don't want it.

The message of this example: Your brain finds it difficult to get rid of something you have, and it is a non-rational reaction that occurs in our fixed brain.

By Daniel Kahneman,

Why should I read it?

40 authors picked Thinking, Fast and Slow as one of their favorite books, and they share why you should read it.

What is this book about?

The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions

'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics
'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times

Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast,…


Book cover of The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Shelle Rose Charvet Author Of Words That Change Minds: The 14 Patterns for Mastering the Language of Influence

From my list on books for nice people to be more persuasive.

Why am I passionate about this?

Not many people know that I was so timid as a child; I used to burst into tears if I had to ask for something in a store. Now, I am known for my “out there” presentation style and mastery of words. Since 1982, I have been working with individuals and groups to help them get better at persuading, solving conflicts, and having inspiring relationships. So, how can you be a nice, caring person and still be persuasive, even with the most skeptical of people? These books helped me do this.

Shelle's book list on books for nice people to be more persuasive

Shelle Rose Charvet Why did Shelle love this book?

It’s weird to recommend this book to get better at persuading. But if I had read it before presenting new ideas, I would have saved thousands of dollars in development costs and shortened the time it took to persuade others to back me. His main idea is “The minimum viable product.”

So, instead of spending too much time and money developing my idea before talking to anyone, trying to make it perfect, I showed a 2-slide mockup of the idea to a friend, who said “I would NEVER use this. It takes up too much time. I just want something quick and dirty to help me write a persuasive email.” Wow! Her comment blew my mind and prevented me from spending a fortune on an impractical tool.

By Eric Ries,

Why should I read it?

7 authors picked The Lean Startup as one of their favorite books, and they share why you should read it.

What is this book about?

THE INTERNATIONAL BESTSELLING SENSATION

'The Lean Startup changes everything.' - Harvard Business Review

----------

Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.

With over a million copies sold across the globe, now is your time…


Book cover of Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Jennifer Havice Author Of Finding the Right Message: How to Turn Voice of Customer Research Into Irresistible Website Copy

From my list on to deliver more persuasive messages.

Why am I passionate about this?

Ever since I was a kid, I’ve always been intrigued by how people make decisions and why the words we use can significantly impact those decisions. After years of conducting customer research and writing marketing messages for clients, my interest in finding and delivering compelling messages at just the right time to the right audience has only grown. I’ve poured my experience in the online marketing trenches into my book, Finding the Right Message, where I reference more than one of the authors on my recommendation list. 

Jennifer's book list on to deliver more persuasive messages

Jennifer Havice Why did Jennifer love this book?

Whether you’re trying to sell a software solution or a new energy drink, you need to determine your product’s positioning so you deliver the most compelling messages to the right audience. April Dunford walks you through her tried and tested positioning process while peppering in humorous personal stories and anecdotes. I love this book as much for the priceless business content as for April’s wit.

By April Dunford,

Why should I read it?

2 authors picked Obviously Awesome as one of their favorite books, and they share why you should read it.

What is this book about?

You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.

So what is it? April Dunford, positioning guru and tech exec, will enlighten you.

Her new book, Obviously Awesome, shows you how to find your product’s “secret sauce”—and then sell that sauce to those who crave it. Having spent years as a startup executive (with 16 product launches under her belt) and a consultant (who’s worked on dozens…


Book cover of The 7 Habits of Highly Effective People

Karen Meager Author Of Rest. Practise. Perform.: What elite sport can teach leaders about sustainable wellbeing and performance

From my list on helping you banish burnout forever.

Why am I passionate about this?

When I worked in clinical practice as a psychotherapist, I worked with many burnt-out clients and always found it frustrating that the conventional wisdom was to take time off or stop working, which is just not practical (or desirable) for many people. I was always looking for alternative things people could do to help themselves. Then I experienced burnout myself, and whilst it was dreadful, I learnt first hand how to put all of this into practice, hence my research on the topic. I now work with people and organisations in high pressured, innovative environments where the focus is on preventing burnout rather than recovering.

Karen's book list on helping you banish burnout forever

Karen Meager Why did Karen love this book?

An oldie but goodie!

I love Covey’s book because it has helped me teach personal effectiveness to so many clients over the years. I find his approach to be very adaptable to different styles and preferences, and that helps my clients to manage their time and boundaries more easily, which is a critical skill to help avoid burnout.

By Stephen R. Covey,

Why should I read it?

12 authors picked The 7 Habits of Highly Effective People as one of their favorite books, and they share why you should read it.

What is this book about?

New York Times bestseller - over 25 million copies sold
The No. 1 Most Influential Business Book of the Twentieth Century

"[Thirty] years after it first appeared, the wisdom of The 7 Habits is more relevant than ever. On an individual level people are burning out, and on a collective level we are burning up the planet. So Dr. Covey's emphasis on self-renewal and his understanding that leadership and creativity require us to tap into our own physical, mental, and spiritual resources are exactly what we need now." Arianna Huffington

One of the most inspiring and impactful books ever written,…


Book cover of What Happened to You?: Conversations on Trauma, Resilience, and Healing

Sharon M. Darmody Author Of Work Your Magic: Create a Better Business Community That Works for Everyone

From my list on how to make work, work again (to make sure that you and your workplace thrive).

Why am I passionate about this?

I think we can all agree we spend a lot of time at work. If we can help people to thrive at work, it makes such a big difference in their lives and it has such a ripple effect for the people around them. When we do well at work we do well at home. I have been working with people and organizations for over 25 years and over that time I have an instinct for the “temperature” of an organization. Work Your Magic helps you to diagnose what might be going wrong and then sets you up with a roadmap to make the changes that will make work, work again for you and your workplace.

Sharon's book list on how to make work, work again (to make sure that you and your workplace thrive)

Sharon M. Darmody Why did Sharon love this book?

What happened to you? The thing I most like about my work is hearing people’s stories and I think this book really shines the light on people’s stories.

It’s not what is wrong with you which is so often how this is positioned, it is what happened to you? What is the story of how you got to be where you are today, I love the way the book positions where people are at, and I think it has a very hopeful premise. 

It has never been more important to ask this question after the tough few years we have been through. 

By Bruce D. Perry, Oprah Winfrey,

Why should I read it?

5 authors picked What Happened to You? as one of their favorite books, and they share why you should read it.

What is this book about?

#1 NEW YORK TIMES BESTSELLER

Our earliest experiences shape our lives far down the road, and What Happened to You? provides powerful scientific and emotional insights into the behavioral patterns so many of us struggle to understand.

“Through this lens we can build a renewed sense of personal self-worth and ultimately recalibrate our responses to circumstances, situations, and relationships. It is, in other words, the key to reshaping our very lives.”―Oprah Winfrey

This book is going to change the way you see your life.

Have you ever wondered "Why did I do that?" or "Why can't I just control my…


Book cover of Breakthrough Advertising

Jennifer Havice Author Of Finding the Right Message: How to Turn Voice of Customer Research Into Irresistible Website Copy

From my list on to deliver more persuasive messages.

Why am I passionate about this?

Ever since I was a kid, I’ve always been intrigued by how people make decisions and why the words we use can significantly impact those decisions. After years of conducting customer research and writing marketing messages for clients, my interest in finding and delivering compelling messages at just the right time to the right audience has only grown. I’ve poured my experience in the online marketing trenches into my book, Finding the Right Message, where I reference more than one of the authors on my recommendation list. 

Jennifer's book list on to deliver more persuasive messages

Jennifer Havice Why did Jennifer love this book?

Decades old, this book continues to be one of the most important resources for creating and delivering effective messages in marketing. Eugene Schwartz is one of the godfathers of direct advertising whose insights about understanding your customer’s state of awareness have been invaluable to countless marketers and copywriters. The examples he shares may be dated, but the advice remains relevant.

By Eugene M. Schwartz,

Why should I read it?

3 authors picked Breakthrough Advertising as one of their favorite books, and they share why you should read it.

What is this book about?

paperback version


Book cover of Nobody Wants to Read Your Sh*t: And Other Tough-Love Truths to Make You a Better Writer

Jennifer Havice Author Of Finding the Right Message: How to Turn Voice of Customer Research Into Irresistible Website Copy

From my list on to deliver more persuasive messages.

Why am I passionate about this?

Ever since I was a kid, I’ve always been intrigued by how people make decisions and why the words we use can significantly impact those decisions. After years of conducting customer research and writing marketing messages for clients, my interest in finding and delivering compelling messages at just the right time to the right audience has only grown. I’ve poured my experience in the online marketing trenches into my book, Finding the Right Message, where I reference more than one of the authors on my recommendation list. 

Jennifer's book list on to deliver more persuasive messages

Jennifer Havice Why did Jennifer love this book?

Don’t let the title turn you off. This book helps any type of creator develop the most critical skill of connecting with their audience: empathy. Pressfield reminds us that we need to ask ourselves continually what’s in it for our reader, viewer, listener. Otherwise, we’ll end up speaking to no audience at all.  

By Steven Pressfield,

Why should I read it?

1 author picked Nobody Wants to Read Your Sh*t as one of their favorite books, and they share why you should read it.

What is this book about?

There's a mantra that real writers know but wannabe writers don’t. And the secret phrase is this:

NOBODY WANTS TO READ YOUR SH*T.

Recognizing this painful truth is the first step in the writer's transformation from amateur to professional.

“When you understand that nobody wants to read your shit, you develop empathy. You acquire the skill that is indispensable to all artists and entrepreneurs—the ability to switch back and forth in your imagination from your own point of view as writer/painter/seller to the point of view of your reader/gallery-goer/customer. You learn to ask yourself with ev­ery sentence and every phrase:…


Book cover of Counselling for Toads: A Psychological Adventure

Angie Clarke Author Of Sh*t Creek to Somewhere Else: The options to change even when all the odds are against you

From my list on how to instigate professional and personal change.

Why am I passionate about this?

Helping others and getting help has been an integral part of my life and career. Over 30 years in the mental health world allowed me to explore many books, individuals and the simple ones are the best. They get to the core of change quickly which is vital sometimes to keep people alive. Supporting others is my passion and the truth is reading has allowed me to continue without burnout and some of my reading list are my go to books when this feels like it maybe coming.

Angie's book list on how to instigate professional and personal change

Angie Clarke Why did Angie love this book?

I love this book it recognises the dynamics we all play using the simple structure of the wind in the willows book to make and important point.

I read this every year without fail and if you have ever had a problem in your family about who is bossing you about and how to get through this as an adult then have a read.

By Robert de Board,

Why should I read it?

3 authors picked Counselling for Toads as one of their favorite books, and they share why you should read it.

What is this book about?

'Toad', the famous character in Kenneth Grahame's The Wind in the Willows is in a very depressed state and his good friends Rat, Mole and Badger, are 'worried that he might do something silly'...
First they nursed him. Then they encouraged him. Then they told him to pull himself together... Finally, Badger could stand it no longer. That admirable animal, though long on exhortation, was short on patience.
'Now look here Toad, this can go on no longer', he said sternly. 'There is only one thing left. You must have counselling!'
Robert de Board's engaging account of Toad's experience of…


Book cover of The Memo: What Women of Color Need to Know to Secure a Seat at the Table

Shaynuh Sloane Author Of Jaded Choyce

From my list on women managing challenging professional experiences.

Why am I passionate about this?

When writing about the everyday challenges that women face within the workplace, I aim to express the events that occur before, during, and after the experience. Unpopular belief, life doesn’t go back to normal for most of us, as getting back to normal from any traumatic experience will leave you shielded. I found my voice through writing about my passion for enabling female empowerment. My path as a woman in leadership came from understanding the lack of consistent supportive resources, encouragement, and validation, amongst women in the workplace. Through my writing, I aim to creatively empower and encourage my readers to find their voice. 

Shaynuh's book list on women managing challenging professional experiences

Shaynuh Sloane Why did Shaynuh love this book?

This book empowered me during one of the most defining phases of my career in technology. Minda Harts' strategic blueprint on maneuvering the workplace as a woman of color provides guided insight that enables and prepares cognizance of professional politics. The Memo is by far the greatest playbook guiding women on the foundation within their professional atmosphere while navigating through their careers. 

By Minda Harts,

Why should I read it?

1 author picked The Memo as one of their favorite books, and they share why you should read it.

What is this book about?

The Memo is the much-needed career advice guide for women of colour specifically, finally ending the one-size-fits-all approach of business books that lump together women across races and overlook the unique barriers to success for women of colour.

In a charismatic and relatable voice, Minda Harts brings her entrepreneurial experience as CEO of The Memo to the page, as well as her past career life as a fundraising consultant to top colleges across the country. With wit and candour, Harts begins by acknowledging the "ugly truths" that keep women of colour from getting the proverbial seat at the table in…


Book cover of Your Next Five Moves: Master the Art of Business Strategy

Shaynuh Sloane Author Of Jaded Choyce

From my list on women managing challenging professional experiences.

Why am I passionate about this?

When writing about the everyday challenges that women face within the workplace, I aim to express the events that occur before, during, and after the experience. Unpopular belief, life doesn’t go back to normal for most of us, as getting back to normal from any traumatic experience will leave you shielded. I found my voice through writing about my passion for enabling female empowerment. My path as a woman in leadership came from understanding the lack of consistent supportive resources, encouragement, and validation, amongst women in the workplace. Through my writing, I aim to creatively empower and encourage my readers to find their voice. 

Shaynuh's book list on women managing challenging professional experiences

Shaynuh Sloane Why did Shaynuh love this book?

In this great read, Patrick bet David opens the opportunity to strategize on planning ahead. In this book, there is the opportunity to clarify where you want to be in life and how you plan to get there. The path begins with understanding how you personally identify yourself, to how you plan to take action on it. After gaining clarity on who you are as a person, you then are able to enhance your strategy as a leader. This book gave great insight to people who feel that they are stuck in a limited place or position, exposing them to their full potential and endless possibilities. 

By Patrick Bet-David,

Why should I read it?

1 author picked Your Next Five Moves as one of their favorite books, and they share why you should read it.

What is this book about?

From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and "one of the most exciting thinkers" (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals.

Both successful entrepreneurs and chess grandmasters have the vision to look at the pieces in front of them and anticipate their next five moves. In this book, Patrick Bet-David "helps entrepreneurs understand exactly what they need to do next" (Brian Tracy, author of Eat That Frog!) by translating this skill into a valuable methodology. Whether you feel…


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