10 books like Everybody Writes

By Ann Handley,

Here are 10 books that authors have personally recommended if you like Everybody Writes. Shepherd is a community of 7,000+ authors sharing their favorite books with the world.

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Range

By David Epstein,

Book cover of Range: Why Generalists Triumph in a Specialized World

I like to consider myself a generalist, in many ways, so I’d be lying if I said this book didn’t give me lots of warm-fuzzies. (It’s always good to get scientific validation that your approach to things is a good one.) The most creative people I know are those that have combined multiple careers, interests, or pursuits to arrive at their groundbreaking ideas, so this book is a must-read to grant yourself permission to explore the “unrelated” in your quest for the new.  

Range

By David Epstein,

Why should I read it?

4 authors picked Range as one of their favorite books, and they share why you should read it.

What is this book about?

'Fascinating . . . If you're a generalist who has ever felt overshadowed by your specialist colleagues, this book is for you' - Bill Gates

The instant Sunday Times Top Ten and New York Times bestseller
Shortlisted for the Financial Times/McKinsey Business Book of the Year Award
A Financial Times Essential Reads

A powerful argument for how to succeed in any field: develop broad interests and skills while everyone around you is rushing to specialize.

From the '10,000 hours rule' to the power of Tiger parenting, we have been taught that success in any field requires early specialization and many…


Content Chemistry

By Andy Crestodina,

Book cover of Content Chemistry: The Illustrated Handbook for Content Marketing

If you love formulas as to why content works or falls flat, then Content Chemistry is for you. Andy supplies a multitude of formulas for things like your content mission statement, how to get found for search engine optimization, and how to implement content inside your organization. Andy started this book in 2011 and continues to build upon it. It’s a treasure trove for content creators.

Content Chemistry

By Andy Crestodina,

Why should I read it?

1 author picked Content Chemistry as one of their favorite books, and they share why you should read it.

What is this book about?

This edition has been updated to reflect new technology and marketing trends. The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detailing it in practice, it shows how it…


They Ask, You Answer

By Marcus Sheridan,

Book cover of They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

Marcus Sheridan built a multi-million dollar business by doing one thing really well – he listened to his customer’s questions and then answered them online. Simple, right? Well, the strategy works. In this book, Marcus lays out the particulars for how content creators can leverage this strategy in their own organization and what the impact might be.

They Ask, You Answer

By Marcus Sheridan,

Why should I read it?

1 author picked They Ask, You Answer as one of their favorite books, and they share why you should read it.

What is this book about?

The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more

In today's digital age, the traditional sales funnel-marketing at the top, sales in the middle, customer service at the bottom-is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of…


The Content Fuel Framework

By Melanie Deziel,

Book cover of The Content Fuel Framework: How to Generate Unlimited Story Ideas

Many times, content creators don’t focus on the entire plan…from the initial creation of the text, the audio, the video through to measurement. Well, fret no longer. Melanie takes her personal experience as well as interviews with content creators at companies around the world to develop a framework that works. The step-by-step format is can’t miss.

The Content Fuel Framework

By Melanie Deziel,

Why should I read it?

1 author picked The Content Fuel Framework as one of their favorite books, and they share why you should read it.

What is this book about?

"Marketers struggling to create engaging content will have a savior in The Content Fuel Framework. The Focus + Format approach is a simple yet highly effective way to inspire numerous rich ideas to rescue any content marketing program."
—Lee Odden, CEO and Co-Founder of TopRank Marketing

In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. This simple framework catalyzes the brainstorming process, making idea generation effortless and nearly automatic. No more writer's block. No more asking "what should I post?" No more waiting for that "big…


Cumulative Advantage

By Mark W. Schaefer,

Book cover of Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds

Mark Schaefer has written countless books about marketing throughout the years, but Cumulative Advantage may be his best. In it, Mark goes through a very simple formula for how a content creator can take advantage of certain opportunities to rise above all the other content clutter out there. The book is not only incredibly helpful but also funny.

Cumulative Advantage

By Mark W. Schaefer,

Why should I read it?

1 author picked Cumulative Advantage as one of their favorite books, and they share why you should read it.

What is this book about?

We live in a world where being "great" may not be enough. We need momentum.


From the best-selling author of "KNOWN" and "Marketing Rebellion" comes a practical guidebook to building unstoppable momentum for your ideas and your business -- even when the odds seem stacked against you. Filled with motivating ideas and fascinating case studies, "Cumulative Advantage" is an indispensable and practical source of inspiration for the entrepreneur, business leader, and every person with a dream that's ready to take flight.


You will learn:


- How the initial advantage that drives momentum comes from everyday ideas.

- The inside secrets…


Big Magic

By Elizabeth Gilbert,

Book cover of Big Magic: Creative Living Beyond Fear

I recommend this book, Big Magic: Creative Living Beyond Fear, especially on audio because it is read by the author and it feels like going to tea with your very best friend mixed with your spiritual ferry Godmother. This book is my anthem. I have listened to it well over fifty times. It drives me to go forward not just in my own writing career, but in my whole life. It asks me to question who I am and what I want for my life. It asks me to examine what fears might be holding me back and then move beyond them in pursuit of a life of creativity and passion. This book makes me feel like I’m not alone in my quest to write quality books and get them out into the world. She captures the life of the creative so exquisitely. It’s a must-read, or rather, a must-listen.…

Big Magic

By Elizabeth Gilbert,

Why should I read it?

14 authors picked Big Magic as one of their favorite books, and they share why you should read it.

What is this book about?

Readers of all ages and walks of life have drawn inspiration from Elizabeth Gilbert's books for years. Now, this beloved author shares her wisdom and unique understanding of creativity, shattering the perceptions of mystery and suffering that surround the process - and showing us all just how easy it can be. By sharing stories from her own life, as well as those from her friends and the people that have inspired her, Elizabeth Gilbert challenges us to embrace our curiosity, tackle what we most love and face down what we most fear. Whether you long to write a book, create…


The Organized Mind

By Daniel J Levitin,

Book cover of The Organized Mind: Thinking Straight in the Age of Information Overload

This book is a hefty one—I recommend the audiobook if you’ve got a bad back—but it will help you understand how your brain works in a way that almost no other book can. And the better you understand your mind, the better you’ll be able to make it do what you want, and how to protect yourself from the things that might otherwise sabotage your creative thinking.

The Organized Mind

By Daniel J Levitin,

Why should I read it?

3 authors picked The Organized Mind as one of their favorite books, and they share why you should read it.

What is this book about?

In The Organized Mind, New York Times and Sunday Times bestselling author and neuroscientist Daniel Levitin offers practical solutions to the problems of information overload.
___________________________________________________

Overwhelmed by demands on your time? Caught in an unproductive spiral of emails and multitasking?

You're not alone. When we're deluged with information our creativity plummets, our decision making suffers and we grow absent-minded. Nowadays, we drown in our inboxes, forever juggle several tasks at once and try to make complex decisions ever more quickly. This is information overload.

Combining the latest neuroscience with everyday examples, Daniel Levitin explains how to take back control…


Smarter Faster Better

By Charles Duhigg,

Book cover of Smarter Faster Better: The Transformative Power of Real Productivity

Focus. Managing others. Decision-making. Absorbing data. These are just a few of the daily battles educators face – each of which is explored in detail in this book. Normally I’m skeptical of the “self-helpy” titles, which so often are all attention getter and little supporting detail. But Duhigg is a beast of a journalist. 

This book reads like a novel but is heavily backed with support – expert interviews, research, and footnotes upon footnotes. I earmarked and annotated the heck out of this one, each chapter sending my mind wild with new lenses and ideas for education. Pick this one up and get your highlighter ready.

Smarter Faster Better

By Charles Duhigg,

Why should I read it?

3 authors picked Smarter Faster Better as one of their favorite books, and they share why you should read it.

What is this book about?

In his international bestseller The Power of Habit, Pulitzer Prize-winner Charles Duhigg explained why we do what we do. Now he applies the same relentless curiosity and masterful analysis to the question: how can each of us achieve more?

Drawing on the very latest findings in neuroscience, psychology and behavioural economics, he demonstrates the eight simple principles that govern productivity. He demonstrates how the most dynamic and effective people - from CEOs to film-makers to software entrepreneurs - deploy them. And he shows how you can, too.

'Charles has some wonderful advice for increasing productivity . . . the tips…


Four Thousand Weeks

By Oliver Burkeman,

Book cover of Four Thousand Weeks: Time Management for Mortals

How do you fit in everything you need to do at work and in your home life? The answer is you can’t. Difficult choices must be made, and Oliver Burkeman’s latest book helps you do that. The usual time management advice focusses on people becoming more efficient, but this isn’t enough. Burkeman offers a more realistic appraisal and a set of insights that range from the practical to the profound. Your first test is to make sure you find the time to read it!  

Four Thousand Weeks

By Oliver Burkeman,

Why should I read it?

3 authors picked Four Thousand Weeks as one of their favorite books, and they share why you should read it.

What is this book about?

AN INSTANT NEW YORK TIMES BESTSELLER

"Provocative and appealing . . . well worth your extremely limited time." ―Barbara Spindel, The Wall Street Journal

The average human lifespan is absurdly, insultingly brief. Assuming you live to be eighty, you have just over four thousand weeks.

Nobody needs telling there isn’t enough time. We’re obsessed with our lengthening to-do lists, our overfilled inboxes, work-life balance, and the ceaseless battle against distraction; and we’re deluged with advice on becoming more productive and efficient, and “life hacks” to optimize our days. But such techniques often end up making things worse. The sense of…


Writing Without Bullshit

By Josh Bernoff,

Book cover of Writing Without Bullshit: Boost Your Career by Saying What You Mean

As you might have guessed from the title, Josh Bernoff calls it like he sees it. And he sees a lot of sloppy business writing! Let this be your direct wake-up call to clean up your writing act. The book is a terrific guide to effective business writing, filled with stories and concrete examples. 

I believe firmly in Bernoff’s Iron Imperative: “Treat the reader’s time as more valuable than your own.” Invest a little time in this book to serve your readers better.

Writing Without Bullshit

By Josh Bernoff,

Why should I read it?

1 author picked Writing Without Bullshit as one of their favorite books, and they share why you should read it.

What is this book about?

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead. It's time for Writing Without Bullshit. Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don't stand a chance. In this practical and witty book, you'll learn to front-load your writing with pithy titles, subject…


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