Here are 100 books that Future Shock fans have personally recommended if you like
Future Shock.
Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.
Although I’ve worked in many professions and industries, a common theme in all my jobs is that I love helping people succeed in their careers. I’ve started or sponsored employee networks that focused on professional development, I’m a certified coach that focuses on propelling a client’s career, and I am a conference keynote speaker on the topics of careers and leadership. Everyone deserves to have a great career that makes them want to jump out of bed on Monday morning and that provides a good living and lifestyle. I love to make that happen!
I love this book for its idea and evidence that generalists, and not specialists, are often the most successful.
With examples of how those who cross domains are the most impactful inventors, it gives great hope for those broad thinkers who explore diverse experiences and careers to develop skills. It’s validation for those who haven’t quite figured out what they want to be when they grow up, with the idea that “frequent quitters end up with the most fulfilling careers.”
A must-read for job seekers and for human resources professionals.
'Fascinating . . . If you're a generalist who has ever felt overshadowed by your specialist colleagues, this book is for you' - Bill Gates
The instant Sunday Times Top Ten and New York Times bestseller Shortlisted for the Financial Times/McKinsey Business Book of the Year Award A Financial Times Essential Reads
A powerful argument for how to succeed in any field: develop broad interests and skills while everyone around you is rushing to specialize.
From the '10,000 hours rule' to the power of Tiger parenting, we have been taught that success in any field requires early specialization and many…
I have been fortunate to have spent the last 40 years of my professional life dealing with new networks and new technology. From the early days of cable television and mobile communications to the development of digital video and the transmission of data over cable lines and satellite. It was a career topped off with the privilege of being the Chairman of the Federal Communications Commission (FCC) with regulatory responsibly for approximately 1/6th of the American economy (on which the other 5/6s depended).
At a time when new technology has delivered us to a world of misinformation, disinformation, and malinformation, we have lost our shared understanding of just what facts and truth are.
Jonathan Rauch helps us recall the importance of facts and truth to the liberal democratic process. He challenges us to reinstate knowledge and truth.
Arming Americans to defend the truth from today's war on facts.
Disinformation. Trolling. Conspiracies. Social media pile-ons. Campus intolerance. On the surface, these recent additions to our daily vocabulary appear to have little in common. But together, they are driving an epistemic crisis: a multi-front challenge to America's ability to distinguish fact from fiction and elevate truth above falsehood.
In 2016 Russian trolls and bots nearly drowned the truth in a flood of fake news and conspiracy theories, and Donald Trump and his troll armies continued to do the same. Social media companies struggled to keep up with a flood…
I’m a mathematics professor who ended up writing the internationally bestselling novel The Death of Vishnu (along with two follow-ups) and became better known as an author. For the past decade and a half, I’ve been using my storytelling skills to make mathematics more accessible (and enjoyable!) to a broad audience. Being a novelist has helped me look at mathematics in a new light, and realize the subject is not so much about the calculations feared by so many, but rather, about ideas. We can all enjoy such ideas, and thereby learn to understand, appreciate, and even love math.
A primary reason to love math is because of its usefulness. This book shows two sides of math’s applicability, since it is so ubiquitously used in various algorithms.
On the one hand, such usage can be good, because statistical inferences can make our life easier and enrich it. On the other, when these are not properly designed or monitored, it can lead to catastrophic consequences. Mathematics is a powerful force, as powerful as wind or fire, and needs to be harnessed just as carefully.
Cathy O’Neil’s message in this book spoke deeply to me, reminding me that I need to be always vigilant about the subject I love not being deployed carelessly.
'A manual for the 21st-century citizen... accessible, refreshingly critical, relevant and urgent' - Financial Times
'Fascinating and deeply disturbing' - Yuval Noah Harari, Guardian Books of the Year
In this New York Times bestseller, Cathy O'Neil, one of the first champions of algorithmic accountability, sounds an alarm on the mathematical models that pervade modern life -- and threaten to rip apart our social fabric.
We live in the age of the algorithm. Increasingly, the decisions that affect our lives - where we go to school, whether we get a loan, how much we pay for insurance - are being made…
I am a scientist and biologist. Learning about evolution changed my life and put me on a path to studying it as a career. As a child, I was a voracious reader, and as an undergraduate, I read every popular science book on biology I could get my hands on. In retrospect, those books were almost as important to my education as anything I learned in a lab or lecture theatre. When writing for a general audience, I try to convey the same sense of wonder and enthusiasm for science that drives me to this day.
Less about biology specifically and more about the general value of the scientific method and rationalism; I think that this book should be read by everyone. Never smug or condescending, Sagan and Druyan show how easily one can be misled by mystical thinking and illustrate the many dangers of credulity.
From cargo cults to baloney detectors, this book is a primer for life in the modern world and how to recognize and protect against disinformation and one’s own biases. I have more than once bought copies of this book for people who are overly enthused about crystals.
A prescient warning of a future we now inhabit, where fake news stories and Internet conspiracy theories play to a disaffected American populace
“A glorious book . . . A spirited defense of science . . . From the first page to the last, this book is a manifesto for clear thought.”—Los Angeles Times
How can we make intelligent decisions about our increasingly technology-driven lives if we don’t understand the difference between the myths of pseudoscience and the testable hypotheses of science? Pulitzer Prize-winning author and distinguished astronomer Carl Sagan argues that scientific thinking is critical not only to the…
In childhood, I memorized the Encyclopedia’s human anatomy pages, leading the family physician to explain, “Children like this become doctors or writers.” Good call, Doc! I wrote 14 of the 92 entries in my high school’s annual literary magazine (the most by one student). In college I earned a Bachelor’s, two Associates and Intercollegiate Press Association awards for Journalism and photography. I followed that with years of photography, photographic surveillance, 14 years of law firm litigation support, a temporary appointment as an SBA Paralegal Specialist, and 7 years of contract compliance at RadioShack headquarters. And, of course, my debut novel took 20 years of 8 drafts—I’m methodical that way.
Few novels epitomize excellence in as many areas as Ayn Rand’s book. I don't know if it was because it never came up during the years of my formal education, but I put off reading it for years after I became vaguely aware of it. And then I read it twice.
One might think of it in terms of being part one of Orwell’s 1984. The two books are nowhere near similar, but whereas 1984 is a dystopian future without regard for how society would get to such a point, Atlas Shrugged is the embryonic steps that could lead to an Orwellian future.
The most remarkable aspect of it, is its portrayal of an economic downtrend imposed upon free-market capitalism and its resulting impact on the country. The crux of Rand’s novel is that if the giants of industry shrugged—or rather just walked away from the imposition of tyranny—everything…
Published in 1957, Atlas Shrugged was Ayn Rand's greatest achievement and last work of fiction. In this novel she dramatizes her unique philosophy through an intellectual mystery story that integrates ethics, metaphysics, epistemology, politics, economics, and sex. Set in a near-future U.S.A. whose economy is collapsing as a result of the mysterious disappearance of leading innovators and industrialists, this novel presents an astounding panorama of human life-from the productive genius who becomes a worthless playboy...to the great steel industrialist who does not know that he is working for his own destruction...to the philosopher who becomes a pirate...to the woman who…
I have always been suspicious of government and corporate power, but it was only when my officemate in graduate school started teaching me about digital technologies that I really focused on the power relations involved in institutionalized surveillance. Eventually, I discovered the cypherpunk movement, which opposes surveillance. I wanted to know what they knew, so I started to read everything I could about surveillance. I found that few journalists and almost no academics attended to the powerful message of the cypherpunks, so I decided that I would write the first academic book about the movement, hoping that I could do my part to raise awareness about this crucial issue.
Before reading Zuboff, I tended to think of surveillance only in terms of government surveillance. Zuboff showed me how wrong that was. I learned that corporations conduct as much, if not more, surveillance than governments. What’s more, corporations also collaborate with governments, which expands the overall surveillance apparatus to frightening degrees.
Zuboff convincingly shows how seemingly unrelated phenomena came together to change capitalism. I learned that Google and Facebook created the framework for surveillance capitalism by combining behavioral psychology with data collection and advertising practices.
These tech giants are not interested in serving free citizens; they are interested in creating docile consumers. While Snowden first showed me the dangers of government surveillance, Zuboff showed me that corporate surveillance may be even more dangerous.
'Everyone needs to read this book as an act of digital self-defense.' -- Naomi Klein, Author of No Logo, the Shock Doctrine, This Changes Everything and No is Not Enough
The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control us.
The heady optimism of the Internet's early days is gone. Technologies that were meant to liberate us have deepened inequality and stoked divisions. Tech companies gather our information online and sell…
I have been fortunate to have spent the last 40 years of my professional life dealing with new networks and new technology. From the early days of cable television and mobile communications to the development of digital video and the transmission of data over cable lines and satellite. It was a career topped off with the privilege of being the Chairman of the Federal Communications Commission (FCC) with regulatory responsibly for approximately 1/6th of the American economy (on which the other 5/6s depended).
Microsoft president Brad Smith’s thoughtful book is basically about responsibility in the digital age.
Smith takes an approach that is different from most corporate executive books in that he calls out the threats represented by digital technology his company is built on rather than trying to sugarcoat them.
Then he suggests responsible steps that everyone – individuals, public policy, and companies like his – should take to mitigate those threats.
The New York Times bestseller, now updated with new material on cyber attacks, digital sovereignty, and tech in a pandemic.
From Microsoft's president and one of the tech industry's broadest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates.
"A colorful and insightful insiders' view of how technology is both empowering and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future." -Walter Isaacson
Microsoft president Brad Smith operates by a simple core belief: When your technology changes…
Ever since touching my first computer (the Apple IIC) in 1985, broadcasting a radio show in 1988, logging onto the world wide web in 1991, launching my first podcast in 2004 or producing the highly viewed YouTube show The Download in 2020 I've been interested in what Marshall McLuhan has dubbed, "The Medium is the Message." Not only how media and technology are used but how it intersects with humanity, education, entertainment, marketing and popular culture to drive word of mouth. To me, marketing isn't just about the technology or the quantified metrics but about how it shapes long lasting impressions on people and leads to sustained behavioral change.
If the Conceptual Age of marketing is here where imagination reigns supreme, will the same types of personalities in business from the Information Age be the ones to dominate? Nope. Authors Ashley and Sunny urge people to treat each one of our quirks as helpful virtues rather than harmful vices. Less logical and more emotional, things like fringe interests, strong personalities, and bold antics have their place in a creative and disruptive world. Applying your unique characteristics strategically could help you stand out, forge your path, and connect with others in ways that following rules just does not deliver. If you read this from the lens of a marketer, there are some great takeaways to apply to the personality of what brand it is you are trying to sell. Oh, and what profile am I of the 7 vices? A rebel of course.
An unconventional business book for the rebels and misfits--the Rare Breeds--who don't fit the traditional mold, offering an approach that's anything but business as usual. What if your biggest weaknesses are actually your greatest strengths?
Sunny Bonnell and Ashleigh Hansberger, award-winning brand consultants and founders of Motto, bring their wisdom and insights to this radical "outside the box" business guide written specifically for the mavericks, oddballs, and visionaries they call Rare Breeds. While most advice guides encourage you to change your inherent characteristics to get the job, get the promotion, get the client, Bonnell and Hansberger identify a different approach:…
Ever since touching my first computer (the Apple IIC) in 1985, broadcasting a radio show in 1988, logging onto the world wide web in 1991, launching my first podcast in 2004 or producing the highly viewed YouTube show The Download in 2020 I've been interested in what Marshall McLuhan has dubbed, "The Medium is the Message." Not only how media and technology are used but how it intersects with humanity, education, entertainment, marketing and popular culture to drive word of mouth. To me, marketing isn't just about the technology or the quantified metrics but about how it shapes long lasting impressions on people and leads to sustained behavioral change.
Shirky explained the fascination with how everyone becomes media long before TikTok was even a gleam in the eye of its founder Zhang Yiming. In this world that becomes louder, faster, and where attention is harder to come by we might think that it becomes every person for themselves. Not so. Communities become stronger and we enter the age of "We" rather than the age of "Me." A fascinating read on the power of organizations that don't rely on traditional organization hierarchies. If you want to know how good ideas spread in the 21st Century, this is a good book to read.
“A fascinating survey of the digital age . . . An eye-opening paean to possibility.” —The Boston Globe
“Mr. Shirky writes cleanly and convincingly about the intersection of technological innovation and social change.” —New York Observer
An extraordinary exploration of how technology can empower social and political organizers
For the first time in history, the tools for cooperating on a global scale are not solely in the hands of governments or institutions. The spread of the internet and mobile phones are changing how people come together and get things done—and sparking a revolution that, as Clay Shirky shows, is changing…
I am passionate about the selected books because they have a unique way of broadening one's horizons and inspiring change in life. Their diverse narratives and profound insights invite all of us to discover new perspectives, challenge our beliefs, and deepen our understanding of the world.
I was deeply captivated by Rutger Bregman’s book. In a world that often feels dark, this book was like a beam of light.
What resonated with me the most was how Bregman masterfully combines compelling stories with solid scientific research to argue that empathy and cooperation aren’t just societal constructs; they’re imprinted in our very nature.
His optimistic view of the human behavior was both surprising and reassuring at the same time. This book left me feeling hopeful not just for the present but for the future as well.
THE INTERNATIONAL BESTSELLER A Guardian, Daily Telegraph, New Statesman and Daily Express Book of the Year
'Hugely, highly and happily recommended' Stephen Fry 'You should read Humankind. You'll learn a lot (I did) and you'll have good reason to feel better about the human race' Tim Harford 'Made me see humanity from a fresh perspective' Yuval Noah Harari
It's a belief that unites the left and right, psychologists and philosophers, writers and historians. It drives the headlines that surround us and the laws that touch our lives. From Machiavelli to Hobbes, Freud to Dawkins, the roots of this belief have…
