Here are 100 books that Rare Breed fans have personally recommended if you like
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Although I’ve worked in many professions and industries, a common theme in all my jobs is that I love helping people succeed in their careers. I’ve started or sponsored employee networks that focused on professional development, I’m a certified coach that focuses on propelling a client’s career, and I am a conference keynote speaker on the topics of careers and leadership. Everyone deserves to have a great career that makes them want to jump out of bed on Monday morning and that provides a good living and lifestyle. I love to make that happen!
I love this book for its idea and evidence that generalists, and not specialists, are often the most successful.
With examples of how those who cross domains are the most impactful inventors, it gives great hope for those broad thinkers who explore diverse experiences and careers to develop skills. It’s validation for those who haven’t quite figured out what they want to be when they grow up, with the idea that “frequent quitters end up with the most fulfilling careers.”
A must-read for job seekers and for human resources professionals.
'Fascinating . . . If you're a generalist who has ever felt overshadowed by your specialist colleagues, this book is for you' - Bill Gates
The instant Sunday Times Top Ten and New York Times bestseller Shortlisted for the Financial Times/McKinsey Business Book of the Year Award A Financial Times Essential Reads
A powerful argument for how to succeed in any field: develop broad interests and skills while everyone around you is rushing to specialize.
From the '10,000 hours rule' to the power of Tiger parenting, we have been taught that success in any field requires early specialization and many…
Ever since touching my first computer (the Apple IIC) in 1985, broadcasting a radio show in 1988, logging onto the world wide web in 1991, launching my first podcast in 2004 or producing the highly viewed YouTube show The Download in 2020 I've been interested in what Marshall McLuhan has dubbed, "The Medium is the Message." Not only how media and technology are used but how it intersects with humanity, education, entertainment, marketing and popular culture to drive word of mouth. To me, marketing isn't just about the technology or the quantified metrics but about how it shapes long lasting impressions on people and leads to sustained behavioral change.
Shirky explained the fascination with how everyone becomes media long before TikTok was even a gleam in the eye of its founder Zhang Yiming. In this world that becomes louder, faster, and where attention is harder to come by we might think that it becomes every person for themselves. Not so. Communities become stronger and we enter the age of "We" rather than the age of "Me." A fascinating read on the power of organizations that don't rely on traditional organization hierarchies. If you want to know how good ideas spread in the 21st Century, this is a good book to read.
“A fascinating survey of the digital age . . . An eye-opening paean to possibility.” —The Boston Globe
“Mr. Shirky writes cleanly and convincingly about the intersection of technological innovation and social change.” —New York Observer
An extraordinary exploration of how technology can empower social and political organizers
For the first time in history, the tools for cooperating on a global scale are not solely in the hands of governments or institutions. The spread of the internet and mobile phones are changing how people come together and get things done—and sparking a revolution that, as Clay Shirky shows, is changing…
I’ve always loved technology. I like the constant change, the sense of creativity and invention, of how it can act as an incredible force for good and human progress and betterment in the world. I can’t remember a time when I wasn’t tinkering with gadgets—taking radios apart to mend them or learn how they worked; designing electronic circuits for music synthesis; programming computers. But I’ve also always been interested in politics and the complex intersection of technology and public policy. So much so that most of my working life has been spent at this intersection, which is why I love these books—and hope you will too.
I remember first readingFuture Shockafter buying a battered, orange-coloured paperback edition at a bargain price from one of the second-hand bookshops that once saturated London’s Charing Cross Road.
It hadn’t really occurred to me before how much the increasingly rapid technological changes around us might create a sense of shock—‘future shock’— for some people. It changed my thinking about the influence of technology on our world and the impact it has on people, society, economics, and politics.
Even after all these years, many of Alvin Toffler’s insights and ideas remain just as topical today.
NEW YORK TIMES BESTSELLER • The classic work that predicted the anxieties of a world upended by rapidly emerging technologies—and now provides a road map to solving many of our most pressing crises.
“Explosive . . . brilliantly formulated.” —The Wall Street Journal
Future Shock is the classic that changed our view of tomorrow. Its startling insights into accelerating change led a president to ask his advisers for a special report, inspired composers to write symphonies and rock music, gave a powerful new concept to social science, and added a phrase to our language. Published in over fifty countries, Future…
I am passionate about the selected books because they have a unique way of broadening one's horizons and inspiring change in life. Their diverse narratives and profound insights invite all of us to discover new perspectives, challenge our beliefs, and deepen our understanding of the world.
I was deeply captivated by Rutger Bregman’s book. In a world that often feels dark, this book was like a beam of light.
What resonated with me the most was how Bregman masterfully combines compelling stories with solid scientific research to argue that empathy and cooperation aren’t just societal constructs; they’re imprinted in our very nature.
His optimistic view of the human behavior was both surprising and reassuring at the same time. This book left me feeling hopeful not just for the present but for the future as well.
THE INTERNATIONAL BESTSELLER A Guardian, Daily Telegraph, New Statesman and Daily Express Book of the Year
'Hugely, highly and happily recommended' Stephen Fry 'You should read Humankind. You'll learn a lot (I did) and you'll have good reason to feel better about the human race' Tim Harford 'Made me see humanity from a fresh perspective' Yuval Noah Harari
It's a belief that unites the left and right, psychologists and philosophers, writers and historians. It drives the headlines that surround us and the laws that touch our lives. From Machiavelli to Hobbes, Freud to Dawkins, the roots of this belief have…
I’ve built my career around the belief that sales is a noble profession and that selling is about uncovering needs, filling needs, and creating value for customers. Things like purpose, ethics and values should be at the center of why someone sells. And those that do will be far more successful. I love these books because they all support these ideas of sales as a career to be proud of, that is necessary and that good salespeople truly put the best interests of their customers first.
Scott advocates for a paradigm shift toward creating consultative relationships that align seamlessly with an organization’s broader business strategies. He also shares the power of aligning strategy, leadership, and sales to achieve sustainable revenue growth.
He shows that what and how you sell determine not just your strategy but who you are as a company. And Scott makes a compelling case for elevating focus on the customer experience.
Growth is a leadership issue, not a sales issue. However you define business growth-total revenue, net income, margin expansion, number of products and services, or customer loyalty-sustained and strategic growth requires an organization to do more than sell by simply communicating the value of its products or services. It must create value in the way it sells by delivering a compelling experience that adds value beyond the product itself. As a leader, it's your job to build and guide that experience.
The Growth Leader reveals how top executives create profitable growth through the intersection of strategy, leadership, and sales. With…
Throughout my career, I’ve always been passionate about leveling the playing field for women. I do this through my writing, speaking, and investing. Much of my current work is informed by the 20 years I spent in corporate as both an executive and a mentor to hundreds of women. The books I’ve chosen for this list are written by women I admire and who espouse similar approaches to the way I lead and show up at work. I hope you enjoy these books as much as I have!
The glass ledge is a metaphor that represents women’s tendencies to get in their own way. As a mentor, I have witnessed this time and time again. Oubou’s book explores the ten themes that are most likely to derail us when we least expect it. By sharing her own personal struggles, along with the strategies and tools that she has used to overcome them, Oubou provides a playbook for women to stop the self-sabotage and own their power.
An Empowering Guide for Curing Self-Sabotage and Finding Success by Showing Up as Your Authentic, Vulnerable, and Powerful Self
We’ve all heard of the “glass ceiling”—referencing the external oppression women still experience in the workplace. Yet even for those of us who break through the societal barriers to success, there’s another, bigger danger: internalized oppression or, metaphorically speaking, the glass ledge. “When the very qualities that help us achieve greatness turn into self-defeating behaviors, that’s when we trip over the glass ledge,” teaches Iman Oubou. “Yet we don’t need to lose ourselves to become an ideal image of a hardworking,…
We have studied effective leadership for years, and could not be more passionate about developing our nation’s future leaders. As the Superintendent of the United States Military Academy at West Point and as a professor in West Point’s leadership department, we both understand the importance to our Nation to produce the most competent and trustworthy leaders, who will lead our Nation’s future sons and daughters in the most challenging of circumstances. Character plays a huge role in building the best leaders, and The Character Edge: Leading and Winning with Integrity, does a masterful job showing how that occurs.
As the United States Chairman of the Joint Chiefs of Staff, General Martin E. Dempsey was named one of the most influential leaders in the world by Timemagazine in 2015. Ori Brafman has multiple New York Timesbestsellers and his work specializes in building organizational cultures and leadership. As the author of the great book Starfish and Spider, Brafman is also the founder and president of Starfish Leadership and co-founder of the Fully Charged Institute.
This is a book about leadership, and no one does it better than Marty Dempsey and no one can capture it better than Ori Brafman. Dempsey has led American troops in harms-way over many of our Iraq and Afghanistan war years, and has advised our executive branch of government during these tough and challenging times. If you want to see what outstanding leadership looks like, both at the tactical level in the crucible…
NAMED BY THE WASHINGTON POST AS ONE OF THE 11 LEADERSHIP BOOKS TO READ IN 2018
Radical Inclusion: What the Post-9/11 World Should Have Taught Us About Leadership examines today's leadership landscape and describes the change it demands of leaders. Dempsey and Brafman persuasively explain that today's leaders are in competition for the trust and confidence of those they lead more than ever before. They assert that the nature of power is changing and should not be measured by degree of control alone. They offer principles for adaptation and bring them to life with…
I am a Creative Director turned Brand Strategist who loves creating clarity for brand transformations. I do so for small companies and Fortune 500s alike, but the thrill is the same. At the end of the day that hands-on (actually more of a ‘brain on’) work coupled with my books on branding and my podcast Hitting The Mark (where I talk with some of today’s most mesmerizing founders about the intersection of brand clarity and startup success) is doing my part in creating more admired brands in this world. I hope the books on this list will inspire and enable you to do the same for your own company.
It was a tough decision, and I definitely still want you to read Seth Godin’s books, but I settled on the late Tony Hsieh’s Delivering Happiness since great company culture is the foundation to an admired brand. I strongly believe in that and spreading how Tony created the phenomenon that is the Zappos culture, you will realize that paying your top employees hard cash to quit is actually one of the many ways to set your company on the path of becoming an admired brand.
- Pay brand-new employees $2,000 to quit - Make customer service the responsibility of the entire company-not just a department - Focus on company culture as the #1 priority - Apply research from the science of happiness to running a business - Help employees grow-both personally and professionally - Seek to change the world - Oh, and make money too . . .
Sound crazy? It's all standard operating procedure at Zappos, the online retailer that's doing over $1 billion in gross merchandise sales annually. After debuting as the highest-ranking newcomer in Fortune magazine's annual "Best Companies to Work For"…
I fell into freelancing when I unexpectedly got the opportunity to act in Bollywood after graduating from law school and business school. With six figure student loans, I needed to make money and still have time for auditions. Enter freelancing! A decade later, I’ve helped other people expand beyond their day jobs, change careers, or tap into a different skillset, and I’ve collected stories of over fifty freelancers who are doing the same. I hope these books inspire and support you as you venture off the beaten path to create a career that’s just right for you!
Ah, there is nothing more quintessentially freelance than riding the highs and lows.
Some months, clients are stampeding to work with you and other months you pitch your projects to a resounding chorus of crickets. This book about thriving in uncertainty helped me ground myself in moments of transition (a.k.a. always).
It also helped me understand that the more unique my career was, the better, because it helps me differentiate myself from the pack. Plus the book reads like a warm hug, and that’s exactly what you want when, well, everything is in flux.
Discover eight powerful mindset shifts that enable leaders and seekers of all ages to thrive in a time of unprecedented change and uncertainty.
Being adaptable and flexible have always been hallmarks of effective leadership and a fulfilling life. But in a world of so much—and faster-paced—change, and an ever-faster pace of change, flexibility and resilience can be stretched to their breaking points. The quest becomes how to find calm and lasting meaning in the midst of enduring chaos.
A world in flux calls for a new mindset, one that treats constant change and uncertainty as a feature, not a bug.…
As a consultant, author, and researcher, for several years I have been very passionate about the study of companies that are very successful in the marketplace, but that are also human-oriented. In other words, I am very interested in companies that are profitable, but at the same time, are kind, compassionate, and caring with their main stakeholders. I like that these companies continually aim to foster robust long-term relationships with these stakeholders, and look for win-win agreements with them. What I love about these companies is that they focus on the quantitative aspects of business (e.g., profitability, growth, etc.) but also in its qualitative aspects (empathy, support, gratitude, generosity, etc.).
I really like that this book discusses, in detail, the relationship between acting well in business and being successful. It grabbed my attention that this book thoroughly explores the main reasons that underpin the need for more human-focused organisations, such as: the value of humanised management, the upsurge of disruptive technologies, demographic changes, and others. It is very valuable that this text also provides the reader with very actionable ways to develop more humanised organisations. I found it interesting that various meaningful examples from the public, private, and non-profit sectors are dissected in a thorough manner, accompanied by a myriad of strategies to bring about significant shifts in these sectors.
Featuring a foreword by His Holiness the Dalai Lama.
Despite decades of research and evidence, there is still extreme scepticism that businesses can combine a more humane style of management with superior shareholder returns, or that busy managers can be guided effectively by both their heads and their hearts. Vlatka Hlupic has spent 20 years investigating this paradox, developing an insightful critique of why such strong evidence has had limited impact and providing an alternative, practical approach that any employer can implement in order to overcome the unique challenges faced by their organizations.
A clear correlation exists between companies that…
