100 books like The End of Average

By Todd Rose,

Here are 100 books that The End of Average fans have personally recommended if you like The End of Average. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Switch: How to Change Things When Change Is Hard

Carlos A. Zuluaga Author Of The Wisdom Factor: Reducing the Control of Bias, Threat, and Fear while Building a Better World

From my list on inspiring personal growth.

Why am I passionate about this?

I have been passionate about continuous learning and understanding why people act the way they do. The books I recommend cover the topic of continuous growth across different states and areas of life. 

Carlos' book list on inspiring personal growth

Carlos A. Zuluaga Why did Carlos love this book?

This is a great book for those interested in promoting change. I like how the book combines stories, examples, and engaging information to present practical strategies that have been used to accomplish change when it seemed difficult to achieve. 

Reading this book made me realize small actions can have significant long-term effects when taken consistently and repeatedly. It opened my eyes to the fact that sometimes complex problems require simple solutions. 

By Dan Heath, Chip Heath,

Why should I read it?

7 authors picked Switch as one of their favorite books, and they share why you should read it.

What is this book about?

___________________________________
Change is hard. It doesn't have to be.

We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback.

But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour.

Illustrating their ideas with scientific studies and remarkable real-life turnarounds - from the secrets of…


Book cover of Enemy of All Mankind: A True Story of Piracy, Power, and History's First Global Manhunt

Kevin Sites Author Of The Ocean Above Me

From my list on true-life sea adventures that blow you overboard.

Why am I passionate about this?

You have to appreciate the intrepid nature of those who ventured out to sea in the days before satellite-enabled navigation, modern weather forecasting, and Coast Guard rescue swimmers. The books I’ve listed span a time of great global exploration occurring simultaneously with the engines of novel economic development. Most of that development was based on the exploitation of human and natural resources. A thread of curiosity through all of these picks is how those individuals most directly involved in its physical pursuit and transport were rarely the same who benefitted from it. But instead lived lives of constant hardship and danger – profiting, if at all, only in the adventure itself.

Kevin's book list on true-life sea adventures that blow you overboard

Kevin Sites Why did Kevin love this book?

Democratically elected captains overseeing multi-ethnic crews in floating meritocracies conducting rogue assaults against an autocratic, kleptocratic, slaveholding world is actually a quite appealing concept.

Yet, this both simplifies and overlooks the often savage and sadistic nature of the violence contained within the so-called Golden Age of Piracy (1650s to 1730s). Johnson deconstructs these complexities through a deep, dive into Henry Every, the 17th Century’s most notorious pirate and his vicious attack on an Indian treasure ship.

His crew was rewarded in rape, murder, mayhem, and financial riches beyond their wildest dreams. I love that the book strips away all our preconception of piracy, both positive and negative, forcing us to consider not just the darker forces of human nature – but also of the social and economic systems that prompted them and which continue to thrive today. 

By Steven Johnson,

Why should I read it?

2 authors picked Enemy of All Mankind as one of their favorite books, and they share why you should read it.

What is this book about?

“Thoroughly engrossing . . . a spirited, suspenseful, economically told tale whose significance is manifest and whose pace never flags.” —The Wall Street Journal
 
From The New York Times–bestselling author of The Ghost Map and Extra Life, the story of a pirate who changed the world

Henry Every was the seventeenth century’s most notorious pirate. The press published wildly popular—and wildly inaccurate—reports of his nefarious adventures. The British government offered enormous bounties for his capture, alive or (preferably) dead. But Steven Johnson argues that Every’s most lasting legacy was his inadvertent triggering of a major shift in the global economy.…


Book cover of Accountable: The Rise of Citizen Capitalism

Gil Winch PhD Author Of Winning with Underdogs: How Hiring the Least Likely Candidates Can Spark Creativity, Improve Service, and Boost Profits for Your Business

From my list on workplace social justice with true-life stories.

Why am I passionate about this?

Most of the one billion people with disabilities in the world are chronically unemployed. Years ago, I set out on a mission to research why that is, and to then attempt to prove that people with disabilities and others are not unemployed for lack of ability. I discovered that we all lack understanding regarding what they need in order to bring their considerable abilities to bare. Fifteen years ago, I founded CY, a for-profit company as a proving ground and showcase for the solutions I found. Over 1,500 employees, 5 weddings, and two court cases later – I have quite a story to tell.   

Gil's book list on workplace social justice with true-life stories

Gil Winch PhD Why did Gil love this book?

Accountable is a highly researched book filled with case studies and interesting stats to help make the author's case – that Capitalism needs some adjustments. It's especially important for people who don't fully buy into the modern rhetoric and abundant lip service of large companies regarding their "good doing" and self-stated "care" for communities, employees, and stakeholders. It grants an eye-opening perspective regarding the real motivations of business leaders and the incredible power their corporations wield. The many case studies of large and global companies convincingly demonstrate the danger we all face if that power is left unchecked and its wielders are left unaccountable to the globe we live in and the people that inhabit it. 

By Michael O'Leary, Warren Valdmanis,

Why should I read it?

1 author picked Accountable as one of their favorite books, and they share why you should read it.

What is this book about?

"Uses a combination of great stories and thoughtful analysis to suggest that we must find a way to change the purpose of our corporations if we are to build a society that works for all of us.
Rebecca M. Henderson, John & Natty McArthur University Professor at Harvard University

"Fresh, balanced, highly readable and deeply informed"
John Pepper, former Chairman and CEO of P&G

"Thought-provoking and insightful, Accountable offers a pragmatic and original roadmap to transform capitalism into a system that's more inclusive, sustainable, and just."
Dr. Rajiv J. Shah, President of The Rockefeller Foundation

Capitalism is failing and the…


Book cover of David & Goliath: Underdogs, Misfits, and the Art of Battling Giants

Ben Wiener Author Of Murder at First Principles

From my list on non-business reads that teach business strategy.

Why am I passionate about this?

I am an experienced entrepreneur and venture capitalist and a voracious reader. My reading, particularly of non-business books, is motivated not just by a natural curiosity, but is also driven by a continuous search for metaphors and lessons from outside the traditional business genre that I can apply to situations and decisions in the business arena. My appreciation of the crossover benefit of non-business narratives to business contexts has motivated me to write my own Business Fiction works to “enlighten and entertain.” 

Ben's book list on non-business reads that teach business strategy

Ben Wiener Why did Ben love this book?

While David and Goliath is generally listed as a “self-help” book, Gladwell’s understanding of the biblical vignette unlocks a profound business strategy that Hamilton Helmer defines as “Counterpositioning” in his book 7 Powers.

Not a weak “underdog” at all, David (the Challenger) defeats Goliath (the Incumbent) by turning Goliath’s very strengths into his weaknesses.

David alters the rules of engagement and confidently strides into battle knowing that he has an excellent chance of success because Goliath, even as he sees David’s strategy unfolding, is incapable of competing David’s way.

David is the quintessential counterpositioner, adopting a model of behavior that Goliath is powerless to employ in response, much like Netflix streaming videos on demand and competing with giant Blockbuster and its megastores filled with physical VHS tapes. Game over.

By Malcolm Gladwell,

Why should I read it?

2 authors picked David & Goliath as one of their favorite books, and they share why you should read it.

What is this book about?

Explore the power of the underdog in Malcolm Gladwell's dazzling examination of success, motivation, and the role of adversity in shaping our lives, from the bestselling author of The Bomber Mafia.

Three thousand years ago on a battlefield in ancient Palestine, a shepherd boy felled a mighty warrior with nothing more than a stone and a sling, and ever since then the names of David and Goliath have stood for battles between underdogs and giants. David's victory was improbable and miraculous. He shouldn't have won.

Or should he have?

In David and Goliath, Malcolm Gladwellchallenges how we think about obstacles…


Book cover of The End of Average: Unlocking Our Potential by Embracing What Makes Us Different

Ruchira Chaudhary Author Of Coaching: The Secret Code to Uncommon Leadership

From my list on uncommon/exceptional leadership.

Why am I passionate about this?

I'm an executive coach, adjunct faculty at several top-tier business schools, and run a boutique firm consulting firm focused on organizational strategy solutions. My diverse and eclectic background in mergers & acquisitions, organization effectiveness, and strategy execution, coupled with two decades of experience in emerging markets in Asia, the Middle East, and North Africa, helps me grasp challenging people issues. I'm passionate about the topic of leaders as coaches having written several papers and columns. My research, and writing led Penguin to commission my book Coaching: The Secret Code to Uncommon Leadership that, released globally in late 2021 to much acclaim, is recommended by several academics as an essential read for aspiring and experienced managers. 

Ruchira's book list on uncommon/exceptional leadership

Ruchira Chaudhary Why did Ruchira love this book?

A few years ago at my son’s annual townhall in school, the principal outlined the school’s strategic game plan on a powerpoint presentation.

One of the slides that stayed with me projected a visual from the book The End of Average: How We Succeed in a World That Values Sameness.

I went back and read the book, only to realize that it resonated deeply with how we in the corporate world today (not just in schools at the elementary, middle, or senior levels) are quick to pronounce verdicts: below average, average, exceeds expectations.

The book poses some pertinent questions, and rightly so: Who came up with this principle of average? Why are we following it everywhere?

How often have we as managers just given up on people that we perceive are not ‘leadership’ material. Often these same average or poor performers can be great performers in different contexts.

Todd Rose…

By Todd Rose,

Why should I read it?

1 author picked The End of Average as one of their favorite books, and they share why you should read it.

What is this book about?

Are you above average? Is your child an A student? Is your employee an introvert or an extrovert? Every day we are measured against the yardstick of averages, judged according to how closely we come to it or how far we deviate from it.

The assumption that metrics comparing us to an average—like GPAs, personality test results, and performance review ratings—reveal something meaningful about our potential is so ingrained in our consciousness that we don’t even question it. That assumption, says Harvard’s Todd Rose, is spectacularly—and scientifically—wrong.

In The End of Average, Rose, a rising star in the new field…


Book cover of The Wolf Suit

Lauren Stohler Author Of Gnome and Rat

From my list on early graphic novels with unique vibes.

Why am I passionate about this?

I'm an author/illustrator of picture books and early graphic novels! I love stories that are immersive, transformative, and moody. Some of my favorite vibes come from: smelling freshly-shaved pencils in autumn, hearing a great song for the first time, and finding exactly the right book when you need it!

Lauren's book list on early graphic novels with unique vibes

Lauren Stohler Why did Lauren love this book?

The vibe is: foreboding folklore with a comforting twist!

The Wolf Suit wends through a dark wood, illustrated in a stark folk-art style that is in turns haunting and verdant. The story takes its time, building a deeply delicious atmosphere of suspense before revealing a completely unexpected ending that turns a fearful forest into a much friendlier place.

Keep a bowl of blackberries handy (and maybe a blanket to clutch), and relish the page turns! While The Wolf Suit is long in pages, the text is concise and flavorful, making this book a conquerable challenge for young readers!

By Sid Sharp,

Why should I read it?

1 author picked The Wolf Suit as one of their favorite books, and they share why you should read it. This book is for kids age 6, 7, 8, and 9.

What is this book about?

"Gorgeous."-The New York Times * Best Books of 2022 lists: NYPL, School Library Journal, The Globe and Mail, Indigo * JLG Gold Standard Selection * Moonbeam Children's Book Award Winner * Kids Indie Next Pick

Bellwether Riggwelter is, once again, out of blackberries. This time, rather than tiptoe through a forest full of predators, he comes up with a new plan. He will keep himself safe by blending in-he will sew a Wolf Suit! The disguise works perfectly . . . sort of. Bellwether realizes he can't enjoy the forest in a bulky suit, and he may not be the…


Book cover of A Doll's House

Núria Añó Author Of The Salon of Exiled Artists in California

From my list on female anti-heroes.

Why am I passionate about this?

Núria Añó is a Spanish novelist and biographer. She writes on authors like Elfriede Jelinek, Patricia Highsmith, Salka Viertel, Alexandre Dumas fils, Franz Werfel or Karen Blixen. Her writing centers on the characters’ psychology, often through the use of anti-heroes. The characters stand out most about her work; they are more relevant than the topic itself. With an introspection, a reflection, not sentimental, but feminine, she finds a unique balance between the marginal worlds of parallels. Her novels deal with important social and current themes like injustice or lack of communication between individuals.

Núria's book list on female anti-heroes

Núria Añó Why did Núria love this book?

A controversial play because of its end. Nora Helmer is the main character, a Norwegian married woman, wife of a bank manager, and a mother of three. Her life elapses day after day without opportunities for self-fulfillment in the last decades of the 19th century. I can’t say this female character is a feminist for its time, because she lives in a world full of laws made by men; so, in this sense she is like a doll, a superficial and wasteful person, and she changes slowly from act to act; she feels empty, she contemplates killing herself and at the end of the play Nora leaves her husband and family trying to escape from a stifling male-dominated society. Although this play was not intended written as a feminist, it has a great historical value in this field. If after reading you try to imagine what kind of life…

By Henrik Ibsen,

Why should I read it?

1 author picked A Doll's House as one of their favorite books, and they share why you should read it.

What is this book about?

One of the best-known, most frequently performed of modern plays, A Doll's House richly displays the genius with which Henrik Ibsen pioneered modern, realistic prose drama. In the central character of Nora, Ibsen epitomized the human struggle against the humiliating constraints of social conformity. Nora's ultimate rejection of a smothering marriage and life in "a doll's house" shocked theatergoers of the late 1800s and opened new horizons for playwrights and their audiences.
But daring social themes are only one aspect of Ibsen's power as a dramatist. A Doll's House shows as well his gifts for creating realistic dialogue, a suspenseful…


Book cover of Convenience Store Woman

Marian Frances Wolbers Author Of Rider

From my list on a sweet journey into Japan.

Why am I passionate about this?

I’ve been enjoying Japanese stories from the moment I first found them, a direct result of living, studying, and working in Japan for five years, from Imari City (in Kyushu Island) to Tokyo (on Honshu). The pacing of Japanese novels—starting out slowly and deliberately, then speeding up like a tsunami out of nowhere—totally appeals to me, and feels infinitely more connected to exploring the subtleties, complexity, and beauty of relationships. This is especially true when compared to Western novels, which seem overly obsessed with splashing grand, dramatic action and injury on every other page. I just love revisiting Japan through reading.

Marian's book list on a sweet journey into Japan

Marian Frances Wolbers Why did Marian love this book?

This contemporary, quirky tale centers around the life of Keiko, a young woman who has never done anything in a conventional way and has her mother very worried that her daughter will never find a man and settle down into a conventional life. No, Keiko’s ways of thinking are startling and odd in ways that are both amusing and somewhat horrifying, as she really does fall outside the realm of conventional thinking and socially rewarded behavior. The reader comes to love her as she grows into womanhood (and personhood) as a worker in a fast-paced convenience store, where she memorizes hundreds of products and practices behaving more “normally” by mimicking the actions and words of her co-workers. Then a man named Shiraha enters the picture, for a new twist.

By Sayaka Murata, Ginny Tapley Takemori (translator),

Why should I read it?

9 authors picked Convenience Store Woman as one of their favorite books, and they share why you should read it.

What is this book about?

Meet Keiko.

Keiko is 36 years old. She's never had a boyfriend, and she's been working in the same supermarket for eighteen years.

Keiko's family wishes she'd get a proper job. Her friends wonder why she won't get married.

But Keiko knows what makes her happy, and she's not going to let anyone come between her and her convenience store...


Book cover of What if? Dare to Do More Be More and Reach Farther than You Ever Thought Possible

Anne Bachrach Author Of Live Life With No Regrets: How the Choices We Make Impact Our Lives

From my list on to catapult your business and your life.

Why am I passionate about this?

My main goal and purpose in life is to make a difference in people’s lives by helping you overcome obstacles that hold you back, so you can make more money, work less, and enjoy having even better work-life balance. Helping you realize how you can get around roadblocks that hold you back from achieving what you truly want in life gets me excited. I think many people make business and life so much harder than it needs to be and I like to share powerful books and resources that help you focus on how you can more easily realize your potential, accelerate your results, and fulfill what's truly important to you in life.

Anne's book list on to catapult your business and your life

Anne Bachrach Why did Anne love this book?

This book is short and massively powerful. It gets you to think about all the possibilities you have to reach your full potential and do more than you might have thought possible. This 48-page, 2-word book just might change your life forever. You will learn 3 simple, powerful tools you can use immediately to access your unrealized potential. When you really start to think, What If?, around any issues, goals, or challenges, your possibilities can be endless. This book can inspire you to greatness, in my opinion. I bought hundreds of copies of this book because I thought it was so powerful and wanted to share it with my clients and prospective clients, so if you can’t find this book, I do have 5 more copies left.

By Mike Rayburn,

Why should I read it?

1 author picked What if? Dare to Do More Be More and Reach Farther than You Ever Thought Possible as one of their favorite books, and they share why you should read it.

What is this book about?

"You will learn 3 simple, powerful tools you can use immediately and forever to access your gold mine of unrealized potential. You'll learn strategies to take you and your organization beyond what you ever imagined." A Very difficult to find book.


Book cover of Sam the Man & the Chicken Plan

Laurie Calkhoven Author Of Roosevelt Banks and the Attic of Doom

From my list on laugh-out-loud chapters.

Why am I passionate about this?

I am a former book publishing professional turned full-time children’s book author. I’ve never swallowed a frog, battled imaginary bears, or had a slime war with ghosts like my character, Roosevelt Banks, but I have written more than fifty books for children. These range from beginning readers (You Should Meet Misty Copeland) and chapter books (Roosevelt Banks, Good-Kid-in-Training) to middle grade historical novels (Daniel at the Siege of Boston, 1775).

Laurie's book list on laugh-out-loud chapters

Laurie Calkhoven Why did Laurie love this book?

Sam the Man wants a job. His next-door neighbor will pay him a whole dollar each time he can convince her dad, Mr. Stockfish, to join him for a daily walk. But getting Mr. Stockfish to leave the living room isn’t easy. So when another neighbor asks if Sam would like to watch her chickens, he jumps at the chance. Chicken-sitting is way more fun than he expects, and soon Sam the Man is watching a chicken of his very own. The story is satisfying and funny and readers will want to learn all about Sam’s adventures in the rest of the series. Sam’s creative problem-solving skills had me laughing out loud.

By Frances O'Roark Dowell, Amy June Bates (illustrator),

Why should I read it?

1 author picked Sam the Man & the Chicken Plan as one of their favorite books, and they share why you should read it. This book is for kids age 6, 7, 8, and 9.

What is this book about?

Sam the Man wants to earn some money and he’s got a cluck-worthy plan in this endearing chapter book that’s the first in a new series from Frances O’Roark Dowell.

Sam the Man needs a job. His sister gets twenty bucks a pop for mowing people’s lawns. But seven-year-olds aren’t allowed to mow lawns, so Sam decides to ask his next door neighbor if she needs help doing other chores. It turns out she’ll pay him a whole dollar each time he can convince her dad, Mr. Stockfish, to join him for a daily walk. But it turns out that…


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