100 books like Winning the Right Game

By Ron Adner,

Here are 100 books that Winning the Right Game fans have personally recommended if you like Winning the Right Game. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

Shepherd is reader supported. When you buy books, we may earn an affiliate commission.

Book cover of Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration

Mike Schnaidt Author Of Creative Endurance: 56 Rules for Overcoming Obstacles and Achieving Your Goals

From my list on books to help you achieve your creative goals.

Why am I passionate about this?

As both a professor of graphic design and creative director of Fast Company, I’m dedicated to helping others be more creative. At Fast Company, my job is to ensure the visuals for the world’s leading business media brand are consistently innovative. (Yea…no pressure.) Honestly, sometimes it’s tough to be innovative when I’m faced with a squeezed schedule, a towering to-do list, and a bargain basement budget. But, as a marathoner, I’ve learned that if you want to be successful, you need to push through sub-optimal circumstances. That’s where these five books come into play: they all provide relatable stories and insights into achieving success, despite tough odds. Let’s do this.

Mike's book list on books to help you achieve your creative goals

Mike Schnaidt Why did Mike love this book?

This book offers real-world examples of how peer feedback is critical to creative success. When I lose myself in the creative process, I rely on trusted collaborators to help dig me out of that hole.

Recognizing this is a universal problem for creatives, Ed Catmull introduces us to The Braintrust, a team at Pixar that provided feedback on movie scripts such as The Incredibles and Wall-E. I believe we all need our own personal Braintrust to be successful.

By Ed Catmull, Amy Wallace,

Why should I read it?

5 authors picked Creativity, Inc. as one of their favorite books, and they share why you should read it.

What is this book about?

Part autobiography, part history of Pixar, part business book, Creativity Inc is a stimulating, feel-good, insightful and highly inspirational collection of lessons in creativity and business from the president of Pixar and Disney Animation, Ed Catmull.

'Just might be the best business book ever written.' -- Forbes Magazine
'Great book. Wish I could give it more than 5 Stars' -- ***** Reader review
'Incredibly inspirational' -- ***** Reader review
'Honestly, one of the best books I've read in a long time' -- ***** Reader review
'Read it and read it again, then read it again and then again' -- *****…


Book cover of Loonshots: Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries

Hasard Lee Author Of The Art of Clear Thinking: A Stealth Fighter Pilot's Timeless Rules for Making Tough Decisions

From my list on becoming great at decision-making.

Why am I passionate about this?

I’m a U.S. Air Force Fighter pilot who has dedicated my life to the subject of decision-making. When flying, my job is to make thousands of decisions on each flight, often with limited information and lives on the line. My calling now is to share the lessons that I’ve learned with the world to allow them to make better, quicker decisions, and to have more confidence in their thinking. 

Hasard's book list on becoming great at decision-making

Hasard Lee Why did Hasard love this book?

I enjoyed this book because it helped me to understand why bold ideas often don't get off the ground in big organizations.

These ideas are usually sought after and destroyed by the organization itself because the incentives of the managers who approve the ideas aren’t aligned. However, there is a solution that Safi goes into in depth.

A must-read for people who want to change the world. 

By Safi Bahcall,

Why should I read it?

2 authors picked Loonshots as one of their favorite books, and they share why you should read it.

What is this book about?

What do James Bond and Lipitor have in common? Why do traffic jams appear out of nowhere on highways? What can we learn about innovation from a glass of water? In Loonshots, physicist and entrepreneur Safi Bahcall reveals a surprising new way of thinking about the mysteries of group behaviour and the challenges of nurturing radical breakthroughs.

Drawing on the science of phase transitions, Bahcall shows why teams, companies, or any group with a mission will suddenly change from embracing wild new ideas to rigidly rejecting them, just as flowing water will suddenly change into brittle ice. Oceans of print…


Book cover of Innovation: The Five Disciplines for Creating What Customers Want

Bartley J. Madden Author Of Value Creation Principles: The Pragmatic Theory of the Firm Begins with Purpose and Ends with Sustainable Capitalism

From my list on knowledge building and value creation.

Why am I passionate about this?

My intellectual journey has focused on three related passions: understanding how firms create value and the link to their stock market valuations, systems thinking, and knowledge building. This has led to the Madden Center for Value Creation at Florida Atlantic University that promotes the key value creation principles that are the foundation for a prosperous society. Prosperity is more widely shared through a society rooted in dynamism with enthusiastic support for experimentation, knowledge building, and innovation by firms. The Madden Center offers a Certificate in Value Creation online course that packages a learning experience to upgrade the knowledge, skills, and resources you need to create value. 

Bartley's book list on knowledge building and value creation

Bartley J. Madden Why did Bartley love this book?

For almost six decades, I have studied the histories of firms and their successes and failures in creating value. I am always looking for heavy hitters who write about their thinking/doing process. Curt Carlson qualifies.

When he was CEO of SRI International, he guided the conception and development of HDTV, Siri, the computer mouse, electronic banking, robotic surgery which evolved into Intuitive Surgical (the dominant robotics surgical firm with its Da Vinci system), and much more.

I first found Carlson via a Harvard Business Review article in which he laid out his proven steps for value creation that seem so straightforward, yet are rarely followed. I wanted a more comprehensive discussion, and I got it with this book.    

By Curtis R. Carlson, William W. Wilmot,

Why should I read it?

2 authors picked Innovation as one of their favorite books, and they share why you should read it.

What is this book about?

Nothing is more important to business success than innovation . . . And here’s what you can do about it on Monday morning with the definitive how-to book from the world’s leading authority on innovation

When it comes to innovation, Curt Carlson and Bill Wilmot of SRI International know what they are talking about—literally. SRI has pioneered innovations that day in and day out are part of the fabric of your life, such as:

•The computer mouse and the personal computer interface you use at home and work

•The high-definition television in your living room

•The unusual numbers at the…


Book cover of The Imagination Machine: How to Spark New Ideas and Create Your Company's Future

Rita Gunther McGrath Author Of Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity

From my list on understanding how breakthrough innovation happens.

Why am I passionate about this?

When I first started in the field of strategy, all the cool kids were doing industry-level analysis. Order of entry, strategic groups, R&D intensity…anything you could get sufficient data about to run complex models was the order of the day. Those of us studying the ‘insides’ of corporations, particularly the process of innovation, were kind of huddled together for warmth! Today, strategy and innovation have come together in a remarkable way, but I find that most people still don’t understand the processes. One of my goals is to de-mystify the innovation process – these books will give you a great start in understanding the practices that are too bewildering for too many people.  

Rita's book list on understanding how breakthrough innovation happens

Rita Gunther McGrath Why did Rita love this book?

This unusually formatted and provocative book delivers on its promise, which is that harnessing human imagination is a predictable, replicable process. Beginning with the first seeds of what gets our imaginations going (hint: when things aren’t chugging along as expected) to a recipe for how not to let those sparks die out as an idea becomes more mainstream, the book is chock full of examples, anecdotes, how to’s and more. And one of my favorite aspects of it is that it also has a multimedia guide to what BCG calls the “napkin gallery,” a virtual museum devoted to the earliest instances of some of the most important inventions ever commercialized.   

By Martin Reeves, Jack Fuller,

Why should I read it?

1 author picked The Imagination Machine as one of their favorite books, and they share why you should read it.

What is this book about?

A guide for mining the imagination to find powerful new ways to succeed.

We need imagination now more than ever-to find new opportunities, rethink our businesses, and discover paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it in a systematic way?

The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, Martin Reeves of Boston Consulting Group's…


Book cover of Disrupt Yourself: Putting the Power of Disruptive Innovation to Work

Joshua Womack Author Of You are not that funny: Stories from Cleveland Stand-Up

From my list on discipline, writing, and disciplined writing.

Why am I passionate about this?

The reason I’m so fascinated by stand-up and books on writing is because I have done both. For a brief time I was a comedian, and the lessons in creativity and writing I learned along the way helped me find the career of copywriting. I’m passionate about learning how great writers write, and more importantly, keep writing, even when they don’t feel like it. I like to be inspired with lessons I can bring with me to every Word doc I open up.

Joshua's book list on discipline, writing, and disciplined writing

Joshua Womack Why did Joshua love this book?

This book reinforces the notion to be brave enough to suck at something new.

We’re all experts in something, but chances are we can learn even more… even if we struggle at first. A really good message for those looking to shake things up in their career. “When we take a step down to gain momentum for the upward surge, for a time we will know less than those around us. This can deal a blow to the ego.”

The message? Don’t let your ego get in the way of learning!

By Whitney Johnson,

Why should I read it?

1 author picked Disrupt Yourself as one of their favorite books, and they share why you should read it.

What is this book about?

Thinkers50 Management Thinker of 2015 Whitney Johnson wants you to consider this simple, yet powerful, idea: disruptive companies and ideas upend markets by doing something truly different--they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. As president and cofounder of Rose Park Advisors' Disruptive Innovation Fund with Clayton Christensen, Johnson used the theory of disruptive innovation to invest in publicly traded stocks and private early-stage companies. In Disrupt Yourself, she helps you understand how the frameworks of disruptive innovation can apply to your particular…


Book cover of The Innovator's Solution: Creating and Sustaining Successful Growth

Marty Neumeier Author Of The Brand Gap

From my list on brand strategy.

Why am I passionate about this?

In my younger days I was a graphic designer and copywriter, approaching brands largely from a creative viewpoint. Over the years I’ve discovered that creative work is much more powerful when harnessed to business strategy, and business strategy is much more powerful when combined with exceptional creative work. I’ve characterized the gulf between strategy and creativity as the “brand gap,” which has led to eight books on branding and a school for professional mastery called Level C.

Marty's book list on brand strategy

Marty Neumeier Why did Marty love this book?

After Positioning, this is the most influential book in brand innovation. The authors show how scrappy startups can disrupt incumbents with products and services that seem “not good enough” at first, but end up reordering an entire industry. They also show how incumbents can defend against such aggressive moves. A seminal work.

By Clayton M. Christensen, Michael E. Raynor,

Why should I read it?

1 author picked The Innovator's Solution as one of their favorite books, and they share why you should read it.

What is this book about?

An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. A seminal work on disruption--for everyone confronting the growth paradox. For readers of the bestselling The Innovator's Dilemma--and beyond--this definitive work will help anyone trying to transform their business right now. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment. Christensen and Raynor give advice…


Book cover of The Power of Creative Destruction: Economic Upheaval and the Wealth of Nations

William H. Janeway Author Of Doing Capitalism in the Innovation Economy: Reconfiguring the Three-Player Game between Markets, Speculators and the State

From my list on venture capital and the economics of innovation.

Why am I passionate about this?

After receiving my doctorate in Economics at Cambridge University, I embarked on a 35-year sabbatical as a venture capitalist focused on information technology. I learned about the critical role that the American state had played by sponsoring the computer industry. When the "Dotcom Bubble" of the late 1990s grossly overpriced my companies, because I had written my PhD thesis on 1929-1931 when the Bubble of the Roaring Twenties exploded, I had seen the movie before and knew how it ended. I returned to Cambridge determined to tell this saga of innovation at the frontier and the strategic roles played by financial speculation and the state in funding economic transformation."

William's book list on venture capital and the economics of innovation

William H. Janeway Why did William love this book?

Philippe Aghion has been one of the pioneers in the development of “Schumpeterian Growth Theory” to model the process of Creative Destruction” that drives technological innovation and economic growth. This is an accessible presentation of the dynamics of the model and the observable consequences in the real world.  

I have found it essential for teaching my course on Venture Capital and the Economics of Innovation.

By Philippe Aghion, Celine Antonin, Simon Bunel , Jodie Cohen-Tanugi (translator)

Why should I read it?

1 author picked The Power of Creative Destruction as one of their favorite books, and they share why you should read it.

What is this book about?

Hayek Book Prize Finalist
An Economist Best Book of the Year
A Foreign Affairs Best Book of the Year
A Financial Times Summer Reading Favorite

"Sweeping, authoritative and-for the times-strikingly upbeat...The overall argument is compelling and...it carries a trace of Schumpeterian subversion."
-The Economist

"[An] important book...Lucid, empirically grounded, wide-ranging, and well-argued."
-Martin Wolf, Financial Times

"Offers...much needed insight into the sources of economic growth and the kinds of policies that will promote it...All in Washington would do well to read this volume carefully."
-Milton Ezrati, Forbes

Inequality is on the rise, growth stagnant, the environment in crisis. Covid seems…


Book cover of The Paper Trail: An Unexpected History of a Revolutionary Invention

John Gaudet Author Of The Pharaoh's Treasure: The Origin of Paper and the Rise of Western Civilization

From my list on the history of paper.

Why am I passionate about this?

I'm a writer, lecturer, biologist, ecologist, and two-time Fulbright Scholar (to India and Malaysia). I'm now a fiction writer, but I’ve always been a storyteller who writes in a historical framework. While I feel an almost compulsive obligation to keep faith with the facts, my main objective is to tell a story—as dramatically, suspensefully, and entertainingly as I can. My first non-fiction book, Papyrus: the Plant that Changed the World was featured as a clue on Jeopardy. It tells the story of a plant that still evokes the mysteries of the ancient world. My most recent book, The Pharaoh's Treasure is about the origin of paper and the rise of Western civilization.

John's book list on the history of paper

John Gaudet Why did John love this book?

Monro draws our attention to China and Islam and provides evidence of the spread of the Kingdom of Paper later in the 10th Century to China where millions were using Chinese pulp paper for money, scrolls, and other products. 

He presents a detailed history of writing in China and the use of early media, esp. silk, and bamboo strips. Paper, whatever it was made of and wherever it appeared, was a writing surface cheap, portable, and printable enough that books and pamphlets began to be mass-produced and to travel more widely through the world from the time of Cheops’ early papyrus paper. 

Monro discusses how in the pre-digital age, paper aided the rise of both universal education and universal suffrage and refers to the ‘Republic of Letters’ which transcended national divisions. In modern times the multiple uses of paper, especially as wrappings, indicate that the Kingdom of Paper has…

By Alexander Monro,

Why should I read it?

1 author picked The Paper Trail as one of their favorite books, and they share why you should read it.

What is this book about?

The Paper Trail tells the story of how a simple Chinese product has for two millennia allowed knowledge, ideas and religions to spread at an unprecedented rate around the world. Alexander Monro traces this groundbreaking invention's voyage, beginning with the Buddhist translators responsible for its spread across China and Japan, and follows it westward along the Silk Road, where it eventually became the surface of the Quran. Once paper reached Europe, it became indispensable to the scholars who manufactured the Renaissance and Reformation from their desks. As Monro uncovers, paper created a world in which free thinking could flourish, and…


Book cover of Power and Prediction: The Disruptive Economics of Artificial Intelligence

Art Kleiner Author Of The AI Dilemma: 7 Principles for Responsible Technology

From my list on understanding AI and its effect on people.

Why am I passionate about this?

I’m a storyteller writing on business and technology. I specialize in clear views of complex systems. When Juliette showed me her research on tech companies and AI responsibility, I saw the power of a book – the book that ultimately became The AI Dilemma. The core dilemma is that in the right hands the technology is needed, and in the wrong hands it’s dangerous. When Juliette asked me to coauthor it, I jumped at the chance. As we worked, I realized that the topic brought into focus all the research and thinking I’d ever done about human, organizational, and machine behavior. 

Art's book list on understanding AI and its effect on people

Art Kleiner Why did Art love this book?

This is the book I suggest to people who worry that AI will take their jobs or control the world.

These U of Toronto economists make a case for AI as a disruptor of systems and power structures – not on their own, but because of the decision makers who control them. Those companies won’t necessarily be Alphabet, Amazon, or Meta. Their competitive advantage – access to data – will now be available cheaply.

It’s judgment that’s at a premium now. After reading this, I feel pretty trusting of AI. I’m just not so sure about people.   

By Ajay Agrawal, Joshua Gans, Avi Goldfarb

Why should I read it?

1 author picked Power and Prediction as one of their favorite books, and they share why you should read it.

What is this book about?

Disruption resulting from the proliferation of AI is coming. The authors of the bestselling Prediction Machines can help you prepare.

Artificial intelligence (AI) has impacted many industries around the world-banking and finance, pharmaceuticals, automotive, medical technology, manufacturing, and retail. But it has only just begun its odyssey toward cheaper, better, and faster predictions that drive strategic business decisions. When prediction is taken to the max, industries transform, and with such transformation comes disruption.

What is at the root of this? In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet…


Book cover of Personal and Organizational Transformation Towards Sustainability: Walking a Twin-Path

Bettina von Stamm Author Of The Other Side of Growth: An Innovator's Responsibilities in an Emerging World

From my list on today’s complex world and help our planet.

Why am I passionate about this?

As an innovation expert for over 30 years, I've been cautioning about the "dark side" of innovation and emphasized the importance of sustainability. Though in light of the urgency of our planet's situation, we need to shift our focus from sustainability to regeneration. The unprecedented complexity and connectedness of today’s world demand thinking in systems, and the kind of innovation that leads to the transformation of our current social and economic systems so we can live in harmony with nature. This requires us to question who we collaborate with, what we value, and how we create value. We need to work together differently, with different leadership, and to change our own ways of thinking.

Bettina's book list on today’s complex world and help our planet

Bettina von Stamm Why did Bettina love this book?

It is clear, at least to me, that significant, indeed transformation change is necessary if we are to preserve the beauty of our planet.

Well, not only the beauty, its ability to sustain life.

For such transformation to happen, we need to start with ourselves – most people will be familiar with the quote by Mahatma Gandhi: be the change you want to see in the world.

In her book Dorothea shares her own story, which is a journey of integrating the innovation and sustainability agendas for Philips, and of realizing the connectedness of the own personal development journey and the journey of developing as a leader.

By Dorothea Ernst,

Why should I read it?

1 author picked Personal and Organizational Transformation Towards Sustainability as one of their favorite books, and they share why you should read it.

What is this book about?

Inspired by the WBCSD Vision 2050 in which "all people live well within the limits of the planet", this book asks how do we achieve this bold ambition? Telling a story of personal growth and corporate transformation, it provides insights and tools for anyone driving sustainable development within their organizations and in their own lives. Discover how you can consciously use your professional role as a source of change. Learn how the consistent use of few, yet meaningful visuals, enables generative dialogue and communication for aligned problem solving within multi-disciplinary and multi-stakeholder teams. See how personal mastery can guide you…


5 book lists we think you will like!

Interested in management, organizational change, and strategic planning?

10,000+ authors have recommended their favorite books and what they love about them. Browse their picks for the best books about management, organizational change, and strategic planning.

Management Explore 135 books about management
Organizational Change Explore 44 books about organizational change
Strategic Planning Explore 33 books about strategic planning