Fans pick 100 books like TED Talks Storytelling

By Akash Karia,

Here are 100 books that TED Talks Storytelling fans have personally recommended if you like TED Talks Storytelling. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Book cover of How to Win Friends and Influence People

Alex Edmans Author Of Grow the Pie: How Great Companies Deliver Both Purpose and Profit

From my list on living with purpose.

Why am I passionate about this?

I'm a Professor of Finance who specialises in purposeful business and purposeful living. My work on the former shows how companies driven by purpose are ultimately more successful than those driven by profit alone. My interest in the latter stems partly from the former, but also from 20 years of teaching MBA students at MIT, Wharton, and London Business School. While my day job is to teach finance equations, often even more important to my students’ career success and life happiness is living with purpose. There are many self-proclaimed gurus on this topic who shoot from the hip, so I am particularly interested in books based on scientific research.

Alex's book list on living with purpose

Alex Edmans Why did Alex love this book?

Originally published in 1937, this was the original self-improvement book. Carnegie described it as a “practical, working handbook on human relations”.

After reading it, you might think that none of his tips are earth-shatteringly surprising, but you may not have thought of them before reading the book. This is indeed the mark of a great book – something that makes lots of sense after you read it (and so you’re most likely to put it into practice) but you wouldn’t have guessed yourself; and certainly would not have framed it in as clear and convincing manner as Carnegie.

By Dale Carnegie,

Why should I read it?

17 authors picked How to Win Friends and Influence People as one of their favorite books, and they share why you should read it.

What is this book about?

Millions of people around the world have - and continue to - improve their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People Carnegie offers practical advice and techniques, in his exuberant and conversational style, for how to get out of a mental rut and make life more rewarding.

His advice has stood the test of time and will teach you how to:
- make friends quickly and easily
- increase your popularity
- win people to your way of thinking
- enable you to win new clients and customers
- become a…


Book cover of Pre-Closing for Network Marketing: "Yes" Decisions before the Presentation

Bernie De Souza Author Of Getting "Yes" Decisions: What insurance agents and financial advisors can say to clients.

From my list on closing skills for insurance agents and network marketers.

Why am I passionate about this?

I see salesmen talking and selling, but never being able to close. They use outdated techniques from 30 years ago. The world now is over exposed and over marketed to. Buyers are more sophisticated. We have to change.

Bernie's book list on closing skills for insurance agents and network marketers

Bernie De Souza Why did Bernie love this book?

Most salespeople believe the closing happens at the end of the presentation. It doesn’t. It happens in the first few seconds.

The biggest change in the selling process has happened over the last 25 years. Brain science has proven that the subconscious minds of our prospects make snap decisions about us. This book shows us what to say during those first critical seconds. Prospects and clients judge us harshly, and they do it in the first few seconds.

The case studies and proof will change how we look at selling forever.

By Keith Schreiter, Tom Schreiter,

Why should I read it?

1 author picked Pre-Closing for Network Marketing as one of their favorite books, and they share why you should read it.

What is this book about?

Get our prospects to make a "yes" decision immediately ... even before our presentation begins!

Pre-closing is natural. We make a final decision to go to a movie before we see the movie. We make a final decision to go to a restaurant before we see the menu. It is the same with sales presentations. Prospects decide first if they want our business or product, before they see our facts, features and benefits.

Closing at the end of our presentations creates stress for us and our prospects. We hate the feeling of pushing for a final decision at the end…


Book cover of How To Get Your Prospect's Attention and Keep It!: Magic Phrases For Network Marketing

Bernie De Souza Author Of Getting "Yes" Decisions: What insurance agents and financial advisors can say to clients.

From my list on closing skills for insurance agents and network marketers.

Why am I passionate about this?

I see salesmen talking and selling, but never being able to close. They use outdated techniques from 30 years ago. The world now is over exposed and over marketed to. Buyers are more sophisticated. We have to change.

Bernie's book list on closing skills for insurance agents and network marketers

Bernie De Souza Why did Bernie love this book?

Getting attention is the easy part. Keeping that attention requires using these magic phrases to ward off distractions.

Through sound bites, word pictures, and great hooks, we can actually get prospects to listen to us, and internalize our message. With today’s micro-attention span, we need to up our game and capture our prospects’ minds. The word phrases to command attention are as easy as, “I have some good news and some bad news.” Instant attention to what we will say next.

By Keith Schreiter, Tom Schreiter,

Why should I read it?

1 author picked How To Get Your Prospect's Attention and Keep It! as one of their favorite books, and they share why you should read it.

What is this book about?

Two distributors meet the same prospect.

One distributor gains a new team member. The other walks away empty-handed.

What was the difference?

The words they used.

Certain phrases hold our prospects’ attention long enough for us to deliver our sales message. Prospects have one focused thought at a time. We want that thought to be about us.

The most important currency of this century? Attention. Everyone is fighting for our prospects’ attention. Intrusive ads, notifications, shiny objects, constant messaging and more combine to pull our prospects’ attention away from our offer.

We want effective phrases for:

* Clearing distractions from…


Book cover of Unlimited Selling Power: How to Master Hypnotic Selling Skills

Bernie De Souza Author Of Getting "Yes" Decisions: What insurance agents and financial advisors can say to clients.

From my list on closing skills for insurance agents and network marketers.

Why am I passionate about this?

I see salesmen talking and selling, but never being able to close. They use outdated techniques from 30 years ago. The world now is over exposed and over marketed to. Buyers are more sophisticated. We have to change.

Bernie's book list on closing skills for insurance agents and network marketers

Bernie De Souza Why did Bernie love this book?

Focus and controlling our prospects’ attention is the first step. Add some conversational hypnosis and we will have more influence over the outcome.

The authors believe in carefully crafted sales scripts to talk to the unconscious mind of our prospects. While these structure sentences seem challenging at first, we gradually become aware of their power as we progress through this book.

By Donald Moine, Kenneth Lloyd,

Why should I read it?

1 author picked Unlimited Selling Power as one of their favorite books, and they share why you should read it.

What is this book about?

Provides salespeople with information on hypnotic techniques and how to use them in sales presentations and script books to win the customer's trust and make sales.


Book cover of The Art of Storytelling: Easy Steps to Presenting an Unforgettable Story

Margaret Read MacDonald Author Of Teaching with Story: Classroom Connections to Storytelling

From my list on storytelling for teachers.

Why am I passionate about this?

I am passionate about the importance of telling stories in the classroom. My career has been as a children’s librarian in public libraries, but with much time spent telling stories in schools. My daughter and her husband followed in my footsteps as storytellers and found that using storytelling in the classroom has so many benefits. We all offer workshops for teachers, write articles encouraging storytelling, and try in any way possible to grow the corps of teachers who discover this joyful addition to the classroom.

Margaret's book list on storytelling for teachers

Margaret Read MacDonald Why did Margaret love this book?

This book is written specifically for those telling stories in religious settings. However, the advice on learning and presenting stories is so clearly and usefully presented, that I would suggest this as a good read for anyone hoping to share stories with children. If you are planning to tell stories in a religious setting, this is definitely your go-to book.

By John Walsh,

Why should I read it?

1 author picked The Art of Storytelling as one of their favorite books, and they share why you should read it.

What is this book about?

Can you captivate an audience with your story?

Many of us would love to hold the attention of a crowd, a classroom, or just a group of our friends by telling them a great story. We have felt the pressure of a public presentation or the disappointment of telling a story that others ignore. We are ready to be heard, ready to captivate.

In The Art of Storytelling, John Walsh takes us through the steps to presenting a compelling story—outlining the strategies that helped him move from stutterer to storyteller. This book will help any person with a story to…


Book cover of Storyworthy: Engage, Teach, Persuade, and Change Your Life Through the Power of Storytelling

Mark Leruste Author Of Glow in the Dark: How Sharing Your Personal Story Can Transform Your Business and Change Your Life

From my list on personal storytelling to grow your business.

Why am I passionate about this?

As a kid I used to sit around the table, hearing my French grandparents share stories about life during the Second World War and helping the French Resistance movement. I remember seeing my mum sitting down to interview my French grandad about his life and getting captured near Dunkirk as a young French soldier. That’s where my love for storytelling was born. By the age of 26 I had interviewed over 100+ government officials and business leaders across 7 countries. By 2021 my podcast The Unconventionalists won “best-interview podcast” at the podcasting for business awards. I wrote Glow in the Darkto help entrepreneurs and business leaders impact the world with their story.

Mark's book list on personal storytelling to grow your business

Mark Leruste Why did Mark love this book?

Matthew is a serial public speaking champion who basically should be entered in The Moth Hall of Fame asap. If you've never heard Matthew Dicks talk, pause this and go watch his videos online. He's that good. What I love about his book is that he shares how he crafts his own stories and shares some amazing tips on how to capture everyday events that can later on be turned into powerful stories. Although this book isn't so much geared towards business or work, I think everyone can learn a great deal from Matthew's impressive experience of making people pay attention and connect to what you say (both as a best-selling novelist, school teacher, and public speaking champion).

By Matthew Dicks,

Why should I read it?

3 authors picked Storyworthy as one of their favorite books, and they share why you should read it.

What is this book about?

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters.

Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small). He shows that anyone…


Book cover of Talk Like Ted: The 9 Public-Speaking Secrets of the World's Top Minds

Jose Ucar Author Of Global Influence: How business leaders can simplify, improve, and amplify their international impact

From my list on supercharging your communication skills.

Why am I passionate about this?

When I first started traveling at 16, I struggled. It's not always easy to learn a new language, adapt to a different culture, and build connections. But as I got more comfortable and confident navigating through my new environment, things started to improve. I know what it’s like to start from scratch, to move to a new country, to develop and use my communication skills to move up the business ladder. This is why I now use my experience to speak, train, and coach people from a variety of countries and cultures on how to become impactful communicators, and have written a book on the importance of global communication skills. 

Jose's book list on supercharging your communication skills

Jose Ucar Why did Jose love this book?

This book has added great value to my public speaking career. Gallo's insights into TED speakers' techniques have improved my presentations into engaging, memorable experiences. Particularly impactful were the strategies on storytelling and the 18-minute rule, which have empowered me to connect with audiences more effectively.

This book is more than about speaking; it's a guide to making your ideas resonate. Gallo's practical advice has given me more tools to deliver presentations that spark interest and inspire action. It is an essential tool for anyone looking to elevate their communication skills.

By Carmine Gallo,

Why should I read it?

1 author picked Talk Like Ted as one of their favorite books, and they share why you should read it.

What is this book about?

Learn the public-speaking secrets of the world's top minds

Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. TED Talks have redefined the elements of a successful presentation and become the gold standard for public speaking. TED―which stands for technology, entertainment, and design―brings together the world's leading thinkers. These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire…


Book cover of From Page to Stage: Inspiration, Tools, and Public Speaking Tips for Writers

Mary Helen Sheriff Author Of Launch Pad: The Countdown to Marketing Your Book

From my list on authors who want to sell more books.

Why am I passionate about this?

I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers. 

Mary Helen's book list on authors who want to sell more books

Mary Helen Sheriff Why did Mary Helen love this book?

Public speaking is one of the best marketing tools for authors. Good speakers sell books and can often supplement their incomes through paid speaking gigs.

From Page to Stage helped me hone my speaking points. It is loaded with tips to help even the most shy of authors give a good talk. The author is a psychotherapist who has worked with many clients to overcome their fear of public speaking. I loved that this book was written specifically for authors, and so it directly addressed the types of events and talks common in the book industry. 

By Betsy Graziani Fasbinder,

Why should I read it?

1 author picked From Page to Stage as one of their favorite books, and they share why you should read it.

What is this book about?

In this accessible, straightforward book, seasoned author Betsy Graziani Fasbinder offers readers the why, what, and how of public speaking, along with exercises and resources to support ongoing learning. She provides inspiration and encouragement to help writers to overcome their fears of public speaking, but she doesn't stop there; she also lays out the practical, nuts-and-bolts tools they need to select, deselect, and arrange the content of what to say when they're on a podium, in an interview, or in casual conversations about their writing, and includes a model for handling challenging questions from interviewers and audience members with confidence…


Book cover of TED Talks: The Official TED Guide to Public Speaking

Anna Cley Author Of The Journey of the Heart

From my list on courage and the way of the heart.

Why am I passionate about this?

A few years ago, I asked my friends, family, and colleagues how they would describe me in three words. To my surprise, the word that kept coming back was “courage”. I was not sure what they meant then. I always felt that if I denied the calling in my heart, then I would die inside. I believe that to make the world a happier and better place, it starts with every one of us working toward our own happiness. It turns out the word “courage” originates its meaning in the Latin word “Cor” (heart). It all makes sense, doesn’t it? That’s why the journey of the heart (some would call it courage) matters so much to me.

Anna's book list on courage and the way of the heart

Anna Cley Why did Anna love this book?

Fun fact: public speaking ranks number 1 among human beings’ fears. Before death, heights, or any wild animal. Speaking in public exposes us to shame, failure, boredom, opposition, and so on. And with everything being recorded nowadays, there’s a great chance to leave indelible evidence of our performance somewhere. But regardless of their fear, millions of people want to share their ideas on stage. How to overcome this fear? With preparation. Lots of preparation, lots of patience, and the courage to ask for feedback, question ourselves, and edit our talk at will. Chris Anderson’s TED Talks is a brilliant resource. To anyone who wants to share a meaningful and impactful message, whether through speaking or writing, I can only recommend giving this book a go. It’s changed the way I write and introduce myself. Cherry on the cake: it’s really fun reading! 

By Chris Anderson,

Why should I read it?

1 author picked TED Talks as one of their favorite books, and they share why you should read it.

What is this book about?

In the New York Times-bestselling Ted Talks Chris Anderson, head of TED, reveals the inside secrets of how to give a first-class presentation. Where books like Talk Like TED and TED Talks Storytelling whetted the appetite, here is the official TED guide to public speaking from the man who put TED talks on the world's stage. 'Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is absolutely the best person to have written this book' Elizabeth Gilbert.

Anderson shares his five key techniques to presentation success: Connection, Narration, Explanation, Persuasion and Revelation…


Book cover of Speaking Up without Freaking Out: 50 Techniques for Confident and Compelling Presenting

Joel Schwartzberg Author Of Get to the Point! Sharpen Your Message and Make Your Words Matter

From my list on improving your presentation prowess.

Why am I passionate about this?

I began my journey in communications as a competitive public speaker in high school and college, culminating in a national championship. That experience inspired me to help others develop their public speaking and presentation skills, especially effective point-making, which is fundamental to communication success but rarely addressed by trainers. Nowadays, I’m thrilled to combine my skill, experience, and passion in my work as a speechwriter and speech coach for organizations ranging from American Express to State Farm Insurance, as well as a speechwriter for a major nonprofit and contributor to media outlets including Harvard Business Review, Fast Company, and Newsweek.

Joel's book list on improving your presentation prowess

Joel Schwartzberg Why did Joel love this book?

What’s unique and valuable about Matt’s book is his use of scientific research to explain what makes so many of us nervous about public speaking and—knowing those triggers and minefields —how to manage and overcome it.

The book is short, physically small, and focused, but brilliantly so because it reads like a manual and even an ally in your ear, giving you the tips and support you need to speak confidently. Matt includes many “Try This” recommendations and an awesome appendix that reviews a wide variety of physical and psychological anxiety-management techniques.

I have lots of highlight marks and circled sections in my copy, which is a surefire sign that a book is extremely practical. 

By Matthew Abrahams,

Why should I read it?

2 authors picked Speaking Up without Freaking Out as one of their favorite books, and they share why you should read it.

What is this book about?

50 Scientifically-Supported Techniques to Create More Confident and Compelling Speakers

Speaking Up without Freaking Out by Matt Abrahams is an easy-to-read book containing over 50 anxiety management techniques that are based on scientifically supported theory and evidence that will help you become a more confident and compelling communicator regardless of where you present -- on stage, in a meeting or virtually.

Confident and compelling presenting involves a complicated mix of physiological and psychological factors. In the 3rd edition, this book provides specific guidance and opportunities to practice developing the skills you will need to feel more comfortable speaking in front…


Book cover of How to Win Friends and Influence People
Book cover of Pre-Closing for Network Marketing: "Yes" Decisions before the Presentation
Book cover of How To Get Your Prospect's Attention and Keep It!: Magic Phrases For Network Marketing

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Interested in storytelling, folklore, and communication?

Storytelling 127 books
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