Storyworthy
Book description
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story — and why doing so matters.
Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends,…
Why read it?
2 authors picked Storyworthy as one of their favorite books. Why do they recommend it?
Matthew is a serial public speaking champion who basically should be entered in The Moth Hall of Fame asap. If you've never heard Matthew Dicks talk, pause this and go watch his videos online. He's that good. What I love about his book is that he shares how he crafts his own stories and shares some amazing tips on how to capture everyday events that can later on be turned into powerful stories. Although this book isn't so much geared towards business or work, I think everyone can learn a great deal from Matthew's impressive experience of making people pay…
From Mark's list on personal storytelling to grow your business.
Stories develop an emotional connection between you and your right fit customer. There’s no better book on how to find and craft a story that engages and persuades than this book. Dicks takes you through his process for finding stories, the small moment stories that happen every day. Then shows you how to craft those stories so they leave an impression in the hearts and minds of your audience. Pay special attention to the 5-second transformation because just that tip will change how you tell stories.
From Michelle's list on creating a standout message for your marketing & sales.
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