Why did I love this book?
Where does persuasive writing start? Whether you’re writing fiction, journalism, or a business message, good sentences are the key. Write good sentences and you write well in all fields. Bad sentences doom your writing. This tight 76-page book shows how to achieve simple, clear sentences, and at the same time build in power and even drama. Euchner moves on to cover paragraphs: how to find the focus of each and create logical, one-idea units. This is the book I wish I’d been given somewhere along the line in school, or later—it would have saved me a lot of trial-and-error! Like Euchner, I believe you need not study grammar rules to write well—that route has always put me to sleep.