Here are 100 books that Presentation Zen fans have personally recommended if you like
Presentation Zen.
Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.
The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world? When it comes to selling and buying in a brainy way, behavioral economics is the best way to get there, and these books are all a great first step into learning what behavioral science is, how the brain really works, and up-leveling your brand.
No list on behavior, sales, and brand messaging would be complete without including Robert Cialdini on the list. Concepts like social proof, scarcity, and reciprocity are key for getting customers to buy in on your product or service before they even get to the buying moment.
If you are one of the millions of people who has already read Influence, his other book Pre-Suasion is amazing as well and so helpful for brands!
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.
In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…
My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people.
When it comes to your ability to influence people, sometimes what you do beforehand can make all the difference.
If you want someone to marry you, it’s probably best to have them in a romantic state of mind. That same logic applies to all other influence attempts. Cialdini says pre-suasion is, “Arranging for an audience to be receptive to your message before they encounter it.”
In the book he looks as why grabbing people’s limited attention, even if it’s only for a moment, is critical for pre-suasion. Next, he explores how to impact emotions, mindsets using triggers such as sights, sounds, and surroundings. Once you learn to set the stage with pre-suasion, your ability to hear yes will skyrocket!
When it comes to persuasion, success can begin before you say a word.
'An instant classic.' Forbes 'Utterly fascinating.' Adam Grant, author of Originals and Give and Take 'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick
NEW YORK TIMES BESTSELLER
In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak.
I'm a Professor of Finance who specialises in purposeful business and purposeful living. My work on the former shows how companies driven by purpose are ultimately more successful than those driven by profit alone. My interest in the latter stems partly from the former, but also from 20 years of teaching MBA students at MIT, Wharton, and London Business School. While my day job is to teach finance equations, often even more important to my students’ career success and life happiness is living with purpose. There are many self-proclaimed gurus on this topic who shoot from the hip, so I am particularly interested in books based on scientific research.
Originally published in 1937, this was the original self-improvement book. Carnegie described it as a “practical, working handbook on human relations”.
After reading it, you might think that none of his tips are earth-shatteringly surprising, but you may not have thought of them before reading the book. This is indeed the mark of a great book – something that makes lots of sense after you read it (and so you’re most likely to put it into practice) but you wouldn’t have guessed yourself; and certainly would not have framed it in as clear and convincing manner as Carnegie.
Millions of people around the world have - and continue to - improve their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People Carnegie offers practical advice and techniques, in his exuberant and conversational style, for how to get out of a mental rut and make life more rewarding.
His advice has stood the test of time and will teach you how to: - make friends quickly and easily - increase your popularity - win people to your way of thinking - enable you to win new clients and customers - become a…
My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people.
Robert Cialdini’s work on influence changed how I go about trying to influence people. Gallo’s revelations radically changed how I present to audiences.
Throughout the book Gallo shows why Steve Jobs was such a masterful influencer from the stage. As I read, I found myself continually taking notes on how I would change my presentations. By the time I was done, I’d taken seven pages of type-written notes!
The change in audience reaction was immediate! If you’re serious about improving your presentation style, there’s no better resource than The Presentation Secrets of Steve Jobs.
"The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences." Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
Apple CEO Steve Jobs's wildly popular presentations have set a new global gold standard-and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo…
These books attempt to describe the indescribable, pointing to the unknowable, only the living of which makes living living. What they have in common is that they invite us to practice along with the author, not giving any answers, but inviting us to look. I fell in love with Awareness Practice in my youth and through the decades that love has only deepened. I continue to love this journey of exploration and I hope the books that I have written contribute to that same experience for others. There is nothing more magical than having a direct experience of encountering who we really are, beyond ego’s dualistic world of opposites.
This was my second foray into fascination with what I knew I didn’t understand but desperately sought to. The way this book is written is the method to the understanding it represents. It invites a practitioner to stay with it to receive its gifts and makes for an enduring companion. This book has traveled with me through decades. Each time I read it, it mirrors for me the depth of understanding that is current and what there is to look forward to.
"It has stayed with me for the last 30 years, a classic portraying Zen mind to our linear thinking." -Phil Jackson, Head Coach of the Chicago Bulls and author of Sacred Hoops
Zen Flesh, Zen Bones offers a collection of accessible, primary Zen sources so that readers can contemplate the meaning of Zen for themselves. Within the pages, readers will find:
101 Zen Stories, a collection of tales that recount actual experiences of Chinese and Japanese Zen teachers over a period of more than five centuries
The Gateless Gate, the famous thirteenth-century collection of Zen koans
Ten Bulls, a twelfth…
I'm a writer and a late-life fine arts photographer. For eight years I had been writing a book set in the personal and historical past. I would sit at the computer, shut my eyes, and say to myself, “Go deeper.” Eventually, I was able to recall long-forgotten details. When I looked up from those years of writing, the memoir, entitled Phantom Limb, was finished and being published. However, I discovered that I could no longer see – really see – what was around me. Along the way, I had lost that alert attention to the way light falls, to colors that used to hit me between the eyes. I felt the loss deeply. I’ve always loved to look. I had to do something to summon it back.
This is a book that gets obstacles for seeing out of the way. This is the book I turn to if I’m sad, unsure, not confident. It’s not that this Zen master makes me happy or sure of myself. No, she puts my life in perspective: What is the big deal? I imagine her saying. You are a small thing in the universe. But while you are here, it's important to do your work. Read it and you’ll be back in the river, whisked along in the current, one more unimportant but vitally aware part of the great stream of life.
The best-selling author of 'Everyday Zen' shows how to awaken to daily life and discover the ideal in the everyday, finding riches in our feelings, relationships, and work. 'Nothing Special' offers the rare and delightful experience of learning in the authentic Buddhist tradition with a wonderfully contemporary Western master.
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
A delightful introduction to traditional Zen practice in the West. Seigaku Amato introduces us to the intricacies of monastic practice adapted into Western communities with humor, insight, and pictures?
An introduction to Zen unlike any you’ve seen before—inspired by manga and graphic novels.
The Complete Illustrated Guide to Zen offers a comprehensive overview of Soto Zen Buddhism in a delightfully captivating way. Complete with dynamic, detailed illustrations, Soto Zen Priest Seigaku Amato uses a semi-narrative style to take you on a visual tour of Buddhism and, using specifics to illuminate universals, dives deep into the practices and forms of Soto Zen.
Whether you are just taking your first step or have been practicing Zen for years, this creative and profound book will be a constant companion and guide on…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Journalist and long-time Zen student Barbara O'Brien offers the only readable, concise, and yet comprehensive survey of Zen's history, the development of its teachings from the beginnings of Buddhism to the dawn of the twenty-first century. She finds a genuine middle ground between an appreciation of the received tradition and the best of modern scholarship. A masterful accomplishment.
A comprehensive, accessible guide to the fascinating history of Zen Buddhism--including important figures, schools, foundational texts, practices, and politics.
Zen Buddhism has a storied history--Bodhidharma sitting in meditation in a cave for nine years; a would-be disciple cutting off his own arm to get the master's attention; the proliferating schools and intense Dharma combat of the Tang and Song Dynasties; Zen nuns and laypeople holding their own against patriarchal lineages; the appearance of new masters in the Zen schools of Korea, Japan, Vietnam, and later the Western world. In The Circle of the Way, Zen practitioner and popular religion writer…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Robert Aitken was the first American born Zen teacher to be ranked an equal among the first generation of Zen missionaries from East Asia. Several of his books count as classics, but Mind of Clover stands out for its clarity while introducing Zen's ethical precepts as an essential container of Zen practice.
In Taking the Path of Zen, Robert Aitken provided a concise guide to zazen (Zen meditation) and other aspects of the practice of Zen. In The Mind of Clover he addresses the world beyond the zazen cushions, illuminating issues of appropriate personal and social action through an exploration of the philosophical complexities of Zen ethics.
Aitken's approach is clear and sure as he shows how our minds can be as nurturing as clover, which enriches the soil and benefits the environment as it grows. The opening chapters discuss the Ten Grave Precepts of Zen, which, Aitken points out, are "not…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Collecting and editing translations from a who's who of Zen scholarship, Kaz Tanahashi provides what has become the classic introduction to the writings of Eihei Dogen. The founder of Japanese Soto Zen, Dogen is considered one of the signal figures in the distillation of Zen's teachings.
Eihei Dogen (1200-1253), among the first to transmit Zen Buddhism from China to Japan and founder of the important Soto School, was not only a profoundly influential and provocative Zen philosopher but also one of the most stimulating figures in Japanese letters.
Kazuaki Tanahashi, collaborating with several other Zen authorities, has produced sensitive and accurate translations of Dogen's most important texts. Moon in a Dewdrop contains the key essays of the great master, as well as extensive background materials that will help Western readers to approach this significant work. There is also a selection of Dogen's poetry, most of which…
