Here are 100 books that Presentation Zen fans have personally recommended if you like
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The more I learn about the brain, the more I want to dig in and discover more. Why do we procrastinate? Why do people buy things? Why do some people love unlocking these topics weekly on The Brainy Business podcast (where each person on this list has been a guest) and sharing those insights with the world? When it comes to selling and buying in a brainy way, behavioral economics is the best way to get there, and these books are all a great first step into learning what behavioral science is, how the brain really works, and up-leveling your brand.
No list on behavior, sales, and brand messaging would be complete without including Robert Cialdini on the list. Concepts like social proof, scarcity, and reciprocity are key for getting customers to buy in on your product or service before they even get to the buying moment.
If you are one of the millions of people who has already read Influence, his other book Pre-Suasion is amazing as well and so helpful for brands!
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications.
In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don't have…
My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people.
When it comes to your ability to influence people, sometimes what you do beforehand can make all the difference.
If you want someone to marry you, it’s probably best to have them in a romantic state of mind. That same logic applies to all other influence attempts. Cialdini says pre-suasion is, “Arranging for an audience to be receptive to your message before they encounter it.”
In the book he looks as why grabbing people’s limited attention, even if it’s only for a moment, is critical for pre-suasion. Next, he explores how to impact emotions, mindsets using triggers such as sights, sounds, and surroundings. Once you learn to set the stage with pre-suasion, your ability to hear yes will skyrocket!
When it comes to persuasion, success can begin before you say a word.
'An instant classic.' Forbes 'Utterly fascinating.' Adam Grant, author of Originals and Give and Take 'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick
NEW YORK TIMES BESTSELLER
In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak.
I'm a Professor of Finance who specialises in purposeful business and purposeful living. My work on the former shows how companies driven by purpose are ultimately more successful than those driven by profit alone. My interest in the latter stems partly from the former, but also from 20 years of teaching MBA students at MIT, Wharton, and London Business School. While my day job is to teach finance equations, often even more important to my students’ career success and life happiness is living with purpose. There are many self-proclaimed gurus on this topic who shoot from the hip, so I am particularly interested in books based on scientific research.
Originally published in 1937, this was the original self-improvement book. Carnegie described it as a “practical, working handbook on human relations”.
After reading it, you might think that none of his tips are earth-shatteringly surprising, but you may not have thought of them before reading the book. This is indeed the mark of a great book – something that makes lots of sense after you read it (and so you’re most likely to put it into practice) but you wouldn’t have guessed yourself; and certainly would not have framed it in as clear and convincing manner as Carnegie.
Millions of people around the world have - and continue to - improve their lives based on the teachings of Dale Carnegie. In How to Win Friends and Influence People Carnegie offers practical advice and techniques, in his exuberant and conversational style, for how to get out of a mental rut and make life more rewarding.
His advice has stood the test of time and will teach you how to: - make friends quickly and easily - increase your popularity - win people to your way of thinking - enable you to win new clients and customers - become a…
My career and life were changed by Robert Cialdini’s work on influence. There are only a dozen people in the world who have been personally trained, certified, and endorsed by Cialdini to teach his methodology on influence and persuasion. I’m fortunate to be in that very select group. I’ve authored three books and given a TED Talk on influence. My LinkedIn Learning courses around influence in sales and coaching have been viewed by more than 500,00 across the globe. I take Cialdini’s influence concepts and marry them with my 35+ years of business experience to give organizations practical ways to ethically influence people.
Robert Cialdini’s work on influence changed how I go about trying to influence people. Gallo’s revelations radically changed how I present to audiences.
Throughout the book Gallo shows why Steve Jobs was such a masterful influencer from the stage. As I read, I found myself continually taking notes on how I would change my presentations. By the time I was done, I’d taken seven pages of type-written notes!
The change in audience reaction was immediate! If you’re serious about improving your presentation style, there’s no better resource than The Presentation Secrets of Steve Jobs.
"The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation and provides you with a quick-start guide to design your own passionate interfaces with your audiences." Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
Apple CEO Steve Jobs's wildly popular presentations have set a new global gold standard-and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you'll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo…
As a software developer who discovered Zen, I am not a master, but rather a humble student. Embracing Zen has transformed my perspective on work and life, providing me with invaluable tools to manage stress and maintain balance. Through this book, I hope to share these insights and empower others to experience the profound benefits of Zen in their own lives.
This groundbreaking work by Philip Kapleau provides an authoritative introduction to Zen practice, weaving together personal accounts, teachings, and practical guidance.
Delve into the fundamentals of Zen, including zazen (meditation), koan study, and enlightenment experiences. Accessible and informative, The Three Pillars of Zen is popular, and I quickly understood why. It is for sure not an easy read, but it helps as orientation in the world of Zen, teaching terms, thoughts, and the general philosophy of Zen.
I was totally confused, especially in my early days, but studying this book helped me to access new terminology, think and understand my teachers better.
In this classic work of spiritual guidance, the founder of the Rochester Zen Center presents a comprehensive overview of Zen Buddhism. Exploring the three pillars of Zen—teaching, practice, and enlightenment—Roshi Philip Kapleau, the man who founded one of the oldest and most influential Zen centers in the United States, presents a personal account of his own experiences as a student and teacher, and in so doing gives readers invaluable advice on how to develop their own practices. Revised and updated, this 35th anniversary edition features new illustrations and photographs, as well as a new afterword by Sensei Bodhin Kjolhede, who…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
A delightful introduction to traditional Zen practice in the West. Seigaku Amato introduces us to the intricacies of monastic practice adapted into Western communities with humor, insight, and pictures?
An introduction to Zen unlike any you’ve seen before—inspired by manga and graphic novels.
The Complete Illustrated Guide to Zen offers a comprehensive overview of Soto Zen Buddhism in a delightfully captivating way. Complete with dynamic, detailed illustrations, Soto Zen Priest Seigaku Amato uses a semi-narrative style to take you on a visual tour of Buddhism and, using specifics to illuminate universals, dives deep into the practices and forms of Soto Zen.
Whether you are just taking your first step or have been practicing Zen for years, this creative and profound book will be a constant companion and guide on…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Journalist and long-time Zen student Barbara O'Brien offers the only readable, concise, and yet comprehensive survey of Zen's history, the development of its teachings from the beginnings of Buddhism to the dawn of the twenty-first century. She finds a genuine middle ground between an appreciation of the received tradition and the best of modern scholarship. A masterful accomplishment.
A comprehensive, accessible guide to the fascinating history of Zen Buddhism--including important figures, schools, foundational texts, practices, and politics.
Zen Buddhism has a storied history--Bodhidharma sitting in meditation in a cave for nine years; a would-be disciple cutting off his own arm to get the master's attention; the proliferating schools and intense Dharma combat of the Tang and Song Dynasties; Zen nuns and laypeople holding their own against patriarchal lineages; the appearance of new masters in the Zen schools of Korea, Japan, Vietnam, and later the Western world. In The Circle of the Way, Zen practitioner and popular religion writer…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Robert Aitken was the first American born Zen teacher to be ranked an equal among the first generation of Zen missionaries from East Asia. Several of his books count as classics, but Mind of Clover stands out for its clarity while introducing Zen's ethical precepts as an essential container of Zen practice.
In Taking the Path of Zen, Robert Aitken provided a concise guide to zazen (Zen meditation) and other aspects of the practice of Zen. In The Mind of Clover he addresses the world beyond the zazen cushions, illuminating issues of appropriate personal and social action through an exploration of the philosophical complexities of Zen ethics.
Aitken's approach is clear and sure as he shows how our minds can be as nurturing as clover, which enriches the soil and benefits the environment as it grows. The opening chapters discuss the Ten Grave Precepts of Zen, which, Aitken points out, are "not…
James Ford is a Zen teacher and the author or editor of five books on Zen history and spirituality. His history of Zen in the West, Zen Master Who? captured the personalities who formed our emerging Western schools, while the Book of Mu, which he compiled and edited with Melissa Myozen Blacker is considered essential for any contemporary student of koans, Zen’s arcane spiritual discipline.
Collecting and editing translations from a who's who of Zen scholarship, Kaz Tanahashi provides what has become the classic introduction to the writings of Eihei Dogen. The founder of Japanese Soto Zen, Dogen is considered one of the signal figures in the distillation of Zen's teachings.
Eihei Dogen (1200-1253), among the first to transmit Zen Buddhism from China to Japan and founder of the important Soto School, was not only a profoundly influential and provocative Zen philosopher but also one of the most stimulating figures in Japanese letters.
Kazuaki Tanahashi, collaborating with several other Zen authorities, has produced sensitive and accurate translations of Dogen's most important texts. Moon in a Dewdrop contains the key essays of the great master, as well as extensive background materials that will help Western readers to approach this significant work. There is also a selection of Dogen's poetry, most of which…
Goran Powell is an award-winning martial arts writer who holds a 5th Dan in Goju Ryu Karate. His love affair with the martial arts began as a boy with Judo and he took up full-contact Karate in 1984. In 2002, he completed the grueling 30 Man Fight and documented his experience in his first book, Waking Dragons, before going on to write a string of acclaimed fiction and non-fiction titles. In 2015, he joined the Dogen Sangha Zen group in London and his latest book, Karate on a Cushion, examines the intriguing connection between Zen and martial arts. Goran won Writer of the Year at the prestigious British Martial Arts Awards In 2017.
A succinct insight into the Bodhidharma legend and some of the sutras he may have written or taught. Nothing much about martial arts, but a good insight into the man, and more importantly the thinking behind the study of the Way.
A fifth-century Indian Buddhist monk, Bodhidharma is credited with bringing Zen to China. Although the tradition that traces its ancestry back to him did not flourish until nearly two hundred years after his death, today millions of Zen Buddhists and students of kung fu claim him as their spiritual father.
While others viewed Zen practice as a purification of the mind or a stage on the way to perfect enlightenment, Bodhidharma equated Zen with buddhahood and believed that it had a place in everyday life. Instead of telling his disciples to purify their minds, he pointed them to rock walls,…
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