Fans pick 53 books like Dealing with an Angry Public

By Lawrence Susskind, Patrick Field,

Here are 53 books that Dealing with an Angry Public fans have personally recommended if you like Dealing with an Angry Public. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Book cover of The Politics of Resentment: Rural Consciousness in Wisconsin and the Rise of Scott Walker

Taylor Dotson Author Of The Divide: How Fanatical Certitude Is Destroying Democracy

From my list on healing America’s dying democracy.

Why am I passionate about this?

Conflict and disagreement have always interested me. I was a middle child, so I naturally fell into the role of peacemaker. But I also had strong opinions, and I always thought I knew the right answer. The pursuit of education, love, and a career brought me to rural Montana, an Asian metropolis, and everywhere in between. These experiences deepened my fascination regarding how people could have such different beliefs, and how we are to live together despite those differences. A PhD in Science and Technology Studies, supervised by a political scientist, sent me on the path to diagnosing what ails American democracy, and what the cure might be.

Taylor's book list on healing America’s dying democracy

Taylor Dotson Why did Taylor love this book?

Before Trump, there was Scott Walker. The controversial former governor of Wisconsin, Walker waged war against the state’s unionized public employees and universities.

I tell everyone I know to read this book, because it is an honest and incisive portrayal of why rural people vote for politicians like Walker and Trump. Too often leftists seem to want to unfairly dismiss all rural conservatives as hopelessly ignorant, racist, or even worse. The Politics of Rural Resentment’s humanizing portrayal helped me to better understand the motivations of people who don’t live in urban centers.

If we are to bridge the divides in this country, it will be only by following Cramer’s lead.

By Katherine Cramer,

Why should I read it?

1 author picked The Politics of Resentment as one of their favorite books, and they share why you should read it.

What is this book about?

Since the election of Scott Walker, Wisconsin has been seen as ground zero for debates about the appropriate role of government in the wake of the Great Recession. In a time of rising inequality, Walker not only survived a bitterly contested recall that brought thousands of protesters to Capitol Square, he was subsequently reelected. How could this happen? How is it that the very people who stand to benefit from strong government services not only vote against the candidates who support those services but are vehemently against the very idea of big government?

With The Politics of Resentment, Katherine J.…


Book cover of Sustaining Democracy: What We Owe to the Other Side

Zachary Elwood Author Of Defusing American Anger: A Guide to Understanding Our Fellow Citizens and Reducing Us-vs-Them Polarization

From my list on healing the political divides in America.

Why am I passionate about this?

For my psychology podcast, I’ve interviewed many political and psychology experts on the subject of political polarization and conflict resolution. That led to me writing my book Defusing American Anger. I believe extreme us-vs-them polarization is humanity’s biggest problem: I see it as an existential threat not just to specific nations, including America, but to humanity as a whole, especially as our weapons and technologies get more powerful. And I think we need more people working on reducing our seemingly natural tendency to always be fighting with each other. 

Zachary's book list on healing the political divides in America

Zachary Elwood Why did Zachary love this book?

Talisse does a great job putting our divides in the context of the fundamental problem of democracy.

How can we maintain democratic principles when we see the "other side" as very wrong, or even as dangerous? Should we maintain those principles? What do we owe our fellow citizens even when we see them as very flawed?  

In addition to these hard and important questions, Talisse focuses on a less examined negative aspect of polarization: us-vs-them animosity makes us less able to get along even with people who are politically similar to us. We become more fractured even on "our side," and less able to do the basic work of politics.

By Robert B. Talisse,

Why should I read it?

2 authors picked Sustaining Democracy as one of their favorite books, and they share why you should read it.

What is this book about?

Democracy is not easy. Citizens who disagree sharply about politics must nonetheless work together as equal partners in the enterprise of collective self-government. Ideally, this work would be conducted under conditions of mutual civility, with opposed citizens nonetheless recognizing one another's standing as political equals. But when the political stakes are high, and the opposition seems to us severely mistaken, why not drop the democratic pretences of civil
partnership, and simply play to win? Why seek to uphold properly democratic relations with those who embrace political ideas that are flawed, irresponsible, and out of step with justice? Why sustain democracy…


Book cover of Vaccine Hesitancy: Public Trust, Expertise, and the War on Science

Taylor Dotson Author Of The Divide: How Fanatical Certitude Is Destroying Democracy

From my list on healing America’s dying democracy.

Why am I passionate about this?

Conflict and disagreement have always interested me. I was a middle child, so I naturally fell into the role of peacemaker. But I also had strong opinions, and I always thought I knew the right answer. The pursuit of education, love, and a career brought me to rural Montana, an Asian metropolis, and everywhere in between. These experiences deepened my fascination regarding how people could have such different beliefs, and how we are to live together despite those differences. A PhD in Science and Technology Studies, supervised by a political scientist, sent me on the path to diagnosing what ails American democracy, and what the cure might be.

Taylor's book list on healing America’s dying democracy

Taylor Dotson Why did Taylor love this book?

Despite ever louder calls to “follow the science,” vaccine skepticism only seems to be rising.

Maya Goldenberg’s arguments helped me see why handwringing over the “war on expertise” fails and how we could do better. She shows that the crisis is rooted in declining public trust of medical institutions. Vaccine Hesitancy helped open my eyes to a critical fact: Medical skepticism is a rational response to a history of research scandals, corporate misconduct, and discrimination.

I honestly believe that had public officials paid attention to books like Vaccine Hesitancy, the government’s handling of the COVID-19 pandemic would not have torn Americans apart. 

By Maya J. Goldenberg,

Why should I read it?

1 author picked Vaccine Hesitancy as one of their favorite books, and they share why you should read it.

What is this book about?

The public has voiced concern over the adverse effects of vaccines from the moment Dr. Edward Jenner introduced the first smallpox vaccine in 1796. The controversy over childhood immunization intensified in 1998, when Dr. Andrew Wakefield linked the MMR vaccine to autism. Although Wakefield's findings were later discredited and retracted, and medical and scientific evidence suggests routine immunizations have significantly reduced life-threatening conditions like measles, whooping cough, and polio, vaccine refusal and vaccine-preventable outbreaks are on the rise.

This book explores vaccine hesitancy and refusal among parents in the industrialized North. Although biomedical, public health, and popular science literature has…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit By Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of Defusing American Anger: A Guide to Understanding Our Fellow Citizens and Reducing Us-vs-Them Polarization

Daniel F. Stone Author Of Undue Hate: A Behavioral Economic Analysis of Hostile Polarization in US Politics and Beyond

From my list on understanding and defusing political polarization in America.

Why am I passionate about this?

I’ve been doing research on polarization for most of my career as an economist and have focused on affective polarization in US politics since 2015. As a behavioral economist, I’m interested in how false and biased beliefs contribute to affective polarization. As a microeconomist I’m also generally interested in economy—not “the economy,” but the efficient use of resources—and affective polarization leads to a lot of wasted time and resources. This happens in politics at all levels, and in relationships of all types—neighbors, colleagues, spouses, siblings—as we all know from experience. So, I’m hoping to try to understand this bias better and cut down on it where we can.

Daniel's book list on understanding and defusing political polarization in America

Daniel F. Stone Why did Daniel love this book?

This book is quite different from the others on my list in that the author is a total outsider to politics: Elwood is a former professional poker player.

But it’s the book that resonates with me the most as it directly makes the case that affective polarization is bad for the country and is to a large extent misguided—and citizens across the spectrum should actively try to overcome and fight it. Elwood writes informally and engagingly while still referring to tons of academic research and tackling many thorny recent issues in detail.

If there was one book that I would ask my most polarized fellow Americans to read carefully this would probably be it. Poker champs tend to be astute observers of human psychology—think Annie Duke and Maria Konnikova—and Elwood maintains this tradition. 

By Zachary Elwood,

Why should I read it?

2 authors picked Defusing American Anger as one of their favorite books, and they share why you should read it.

What is this book about?

This is a book about our American divides by Zachary Elwood, host of the psychology podcast People Who Read People. Learn more about this book and its author at www.American-Anger.com.

"I can’t think of anyone I’ve seen who better practices what they preach, who better lives their ideals about depolarization. His book has an earnest, vulnerable, plainspoken style which parallels his speaking style in his podcast. He seems throughout to anticipate negative reactions from readers on both the left and the right..." - from a review by David Foster at KnowTheSystem.org

America is deeply divided. We don't just disagree on…


Book cover of Trust Me, I'm Lying: Confessions of a Media Manipulator

Michael F. Schein Author Of The Hype Handbook: 12 Indispensable Success Secrets From the World's Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers

From my list on get people to do what you want.

Why am I passionate about this?

After years of struggling to start my own business, I had a revelation that changed everything for me. The best marketers weren’t marketers—they were resourceful punks, propagandists, cult leaders, and other assorted riff-raff. I began to adopt their tactics, and I started having some success—first as a freelance copywriter and then as a marketing agency owner. Ever since, I’ve been obsessed by the weird psychology we fall into when we’re with other humans and how people can hack that psychology to make others do what they want. 

Michael's book list on get people to do what you want

Michael F. Schein Why did Michael love this book?

This was the book that kicked off my obsession with mind control, social psychology, and media hacking. Ryan Holiday is one of the modern era's best marketers, and he's a pretty great writer as well. When he ran the marketing at American Apparel (at twenty-something), he took hype to new heights.

A small list of some of his stunts: Hiring a porn star to pose in nothing but socks in an ad for a clothing company, secretly defacing his own clients' billboards to generate publicity, and provoking a famous Internet media startup legend to threaten to punch him in the face in order to drive up book sales.

In this book, he reveals all his tricks while delivering a scathing critique of the broken system that let him do what he did.

By Ryan Holiday,

Why should I read it?

3 authors picked Trust Me, I'm Lying as one of their favorite books, and they share why you should read it.

What is this book about?

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.

I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can.

IN TODAY'S CULTURE... Blogs like Gawker, BuzzFeed, and The Huffington Post drive the media agenda. Bloggers are slaves to money, technology, and…


Book cover of PR! A Social History Of Spin

Paul Feldwick Author Of Why Does The Pedlar Sing? What Creativity Really Means in Advertising

From my list on making sense of the madness of advertising.

Why am I passionate about this?

I worked for thirty years in what was one of the world's finest ad agencies, producing campaigns that were popular, famous, and effective. I found it fun, fascinating but also frustrating, because I gradually realised that what we did that worked had little to do with the theories we were taught to believe. I can see now that our campaigns had much more in common with the worlds of entertainment, popular culture, PR, and showmanship than the dry ‘official’ concepts of propositions and persuasion that seemed to rule our lives. These five books helped open my eyes to this broader perspective, and I hope they will open yours too.

Paul's book list on making sense of the madness of advertising

Paul Feldwick Why did Paul love this book?

In the ‘creative’ agency where I worked we always looked down our noses at P.R. But reading this book I realised to my shame that the thinking of the best PR experts has generally been way ahead of the plonky theories of ad agencies.

Why try to ‘persuade’ people when you can create a version of reality that makes persuasion unnecessary? Compared with the jiu-jitsu of great P.R. even the best ads look like a clumsy punch on the nose.

By Stuart Ewen,

Why should I read it?

1 author picked PR! A Social History Of Spin as one of their favorite books, and they share why you should read it.

What is this book about?

The early years of the twentieth century were a difficult period for Big Business. Corporate monopolies, the brutal exploitation of labour, and unscrupulous business practices were the target of blistering attacks from a muckraking press and an increasingly resentful public. Corporate giants were no longer able to operate free from the scrutiny of the masses. The crowd is now in the saddle," warned Ivy Lee, one of America's first corporate public relations men. The people now rule. We have substituted for the divine right of kings, the divine right of the multitude." Unless corporations developed means for counteracting public disapproval,…


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Book cover of Trial, Error, and Success: 10 Insights into Realistic Knowledge, Thinking, and Emotional Intelligence

Trial, Error, and Success By Sima Dimitrijev, PhD, Maryann Karinch,

Everything in nature evolves by trial, error, and success—from fundamental physics, through evolution in biology, to how people learn, think, and decide.

This book presents a way of thinking and realistic knowledge that our formal education shuns. Stepping beyond this ignorance, the book shows how to deal with and even…

Book cover of Understanding Public Relations: Theory, Culture and Society

Anne Gregory and Paul Willis Author Of Strategic Public Relations Leadership

From my list on making a difference in public relations.

Why are we passionate about this?

We’ve had the privilege to be part of a profession that has developed beyond all recognition. Both of us worked in senior public relations roles and know how difficult leadership can be in this context. A desire to combine what we’d learned with the best research resulted in us becoming professors in a university business school. Our aim is to provide a bridge between practice and academia, an ambition that has led us to work with inspiring practitioners and researchers around the world. We’ve had a great time and as you’ll see from our ‘book picks’ we draw on many perspectives to inform our work as authors, educators, and researchers. 

Anne and Paul's book list on making a difference in public relations

Anne Gregory and Paul Willis Why did Anne and Paul love this book?

What is public relations actually all about: the good, the bad, and the ugly? I found this book by Lee Edwards to be one of the most thoughtful texts ever written about an increasingly important profession. Taking the stance that public relations is not only used by organisations, but is deeply embedded in our society and culture, this book provides a comprehensive overview of how it shapes our lives and societies in all kinds of ways. It’s a powerful and challenging read.

By Lee Edwards,

Why should I read it?

1 author picked Understanding Public Relations as one of their favorite books, and they share why you should read it.

What is this book about?

This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives.

Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts. Encouraging a deeper and more critical understanding of its influence on society, Lee Edwards:

Explores public relations in relation…


Book cover of Never Eat Alone: And Other Secrets to Success, One Relationship at a Time

Cory Lebson Author Of The UX Careers Handbook

From my list on starting in user experience (UX) design and research.

Why am I passionate about this?

There is a scene in the 1960 movie adaptation of The Time Traveler by HG Wells where the protagonist goes rapidly into the future as he watches a whole city spin into existence around him. That’s how I feel about my career. I started in 1994 and have watched UX grow into an incredible field! I’ve run my own business since 2008 focused exclusively on qualitative research consulting while also doing all sorts of exciting thought leadership activities – from writing to speaking to creating a number of courses on LinkedIn Learning – and I love to build my UX network too! I live in Silver Spring, Maryland.

Cory's book list on starting in user experience (UX) design and research

Cory Lebson Why did Cory love this book?

One thing that I’ve seen happen is that UX professionals and aspiring UX professionals focus intensively on learning the methods needed to practice UX to the detriment of focusing on learning necessary soft skills.

There is a whole category of books that, while not UX specific, talk about how to practice those soft skills. This book is one of my favorites – it explains the value of building your network and relationships towards professional success.

Those relationships are really one of the keys to career success as a UX professional.

By Keith Ferrazzi,

Why should I read it?

4 authors picked Never Eat Alone as one of their favorite books, and they share why you should read it.

What is this book about?

The bestselling business classic on the power of relationships, updated with in-depth  advice for making connections in the digital world.
 
Do you want to get ahead in life? Climb the ladder to personal success?
 
The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered in early life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins.

In Never Eat Alone, Ferrazzi lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates…


Book cover of Media Secrets: A Media Training Crash Course

Scott Lorenz Author Of Book Title Generator: A Proven System in Naming Your Book

From my list on how to market and promote a book.

Why am I passionate about this?

I am a book publicist and President of Westwind Book Marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. I work with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. I’ve handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers, and Adventurers. My clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman's World, and Howard Stern. 

Scott's book list on how to market and promote a book

Scott Lorenz Why did Scott love this book?

When I arrange for my clients to do a radio or podcast interview, some sell books, while others do not. Why is that?

In many cases it’s the little things said during an interview that make people want to buy that book. That’s why Media training is important, because what good is landing an interview if you can’t get the listener/viewer to take action and buy the book? If you take your interviews seriously then read this book. Besides learning tips and techniques you’ll gain confidence which is an important element of any interview. This book is for anyone who is planning on getting media coverage including: Authors, C-Suite Execs, Politicians, and Sports Figures. 

The author Jess Todtfeld worked as a national TV-News Producer at NBC, ABC and FOX News. He coached guests on how to look and sound good for years. Now he brings that experience to his…

By Jess Todtfeld,

Why should I read it?

1 author picked Media Secrets as one of their favorite books, and they share why you should read it.

What is this book about?

Strategies for Getting the 
Most From TV, Print, Radio, Internet & 
Social Media Opportunities. The most up to date media training book on the market. The idea of Media is more than just TV, Print, and Radio. Media now includes social media interviews, Skype, Periscope, Facebook Live, Blog interviews. It means Leveraging Traditional and Internet Media. All are important. Includes “Media Training Quick Start” Free Audio Download “Jess Todtfeld is a media training expert.” —The Washington Post


Book cover of The Fundraiser's Guide to Irresistible Communications

Don Glickstein Author Of After Yorktown: The Final Struggle for American Independence

From my list on effective graphic design.

Why am I passionate about this?

My first career was as a reporter on daily newspapers. As I got promoted to editing and eventually webmaster jobs, I needed to learn about design. Newspapers had been trying to figure out which designs attract the most readers for a century. The Poynter Institute, founded in 1975, began doing quantitative research as part of its journalism education mission. Seven years later, Gannett, a large newspaper publisher, introduced USA Today, based on the latest graphic and readability research. About the same time, Edward Tufte wrote his seminal book on graphic design (See recommendation #1). With the arrival of the web, companies like Google and Microsoft took the research to new levels. For example, Microsoft used readability research to create Verdana, a font designed to be legible with then-low resolution screens. Of course, the advertising and direct-mail industries had been conducting design research for decades to enhance sales. In short, you can’t pretend to be a competent designer, webmaster, or editor in this day and age without understanding quantitative readability research.

Don's book list on effective graphic design

Don Glickstein Why did Don love this book?

If there’s anyone who cares about effective graphic design, it’s direct-mail experts and fundraisers like Brooks. Brooks devotes about one-quarter of his book to the “design of fundraising”—how to use graphics to improve response rates. If folks can’t read your pitch because of poor design, all the words you write won’t make a difference. “It doesn’t matter how great a piece looks if it’s hard to read,” he says. He deflates designs that make the designer feel good, but make the reader toss the communication because it’s just too much work to figure out.

Book cover of The Politics of Resentment: Rural Consciousness in Wisconsin and the Rise of Scott Walker
Book cover of Sustaining Democracy: What We Owe to the Other Side
Book cover of Vaccine Hesitancy: Public Trust, Expertise, and the War on Science

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