100 books like The Enrollment Effect

This book inspires me to look at how I spend my time at work. I do many things that could be automated so that I can spend more time doing things that machines are not great at. 

While I do not intend to work only 4 hours a week, I use the inspiration for this book to move from 75-hour weeks to a more practical 40-50 hours that allow me to have time for my non-business roles (wife, mother, grandmother, daughter, sister, etc.). Note that some technologies are outdated, but the concepts are golden.

If you like this book, you might like his Tools of Titans, as well.

If you are an expert at something and you want to build a business around your expertise, then Expert Secrets is your guide. Russell Brunson has several other very successful books, but for me, this is the starting point on your expert journey. Once you have mastered how to package and talk about your expertise in a way that enrolls others, then you are well on your way to the success you are seeking. Russell shows you how to simplify your message, address resistance, and develop what he calls “unlimited free customers”. He shows you exactly how to bridge your customers from their current situation to where they want to be using your expertise. If done correctly, your target customers will be banging your door down to hire you for your expertise to accelerate their own personal goals and elevate your income!

If you like investing and making money in real estate, then you will love learning how to make money being a “lienlord” instead of a landlord. Paper Profits gives you everything you need to know to purchases performing and non-performing mortgage back notes and profiting from them. Most people I talk to don’t understand that most banks don’t want to deal with defaulted mortgage notes. They would rather sell them at a discount, take the tax write-off, and move on. This is an awesome opportunity for the small investor. Josh Andrews shows you how you can get started in this unique investment class with a small amount of money. In my opinion, discounted mortgage notes are the best way to elevate your income outside of your job or business. At the same time, if you really love this investment/income niche, you can make it your full-time income endeavor as the… show more.

There is a spiritual dimension to elevating your income. If you are not aligned with that statement, this book is not for you. If you are aligned, Bijan will blow your mind! Alongside some really cool spiritual stories, Bijan lays out a 30-day challenge to transform your relationship with what is possible in your life. The lessons start out relatively easy but get increasingly harder. For example, on day 13 the assignment is to “Find a homeless person and give that person some money. When you do, notice your judgment. That judgment is about you.” Wow! I guarantee that if you diligently complete the 30 lessons in 30 days, something big will shift in your life and you will elevate your income! Enjoy!

Every so often you come across a book that opens up a world you have never encountered before. This 1957 novel by Trinidadian noble laureate V.S. Naipaul is one such book. Its account of the enterprising Ganesh Ramsumair – a Trinidadian of South Asian descent – and his rise from obscurity to national prominence is recounted with a satirical wink and rendered in delicious prose. Every scene is meticulously observed, and every character impeccably drawn – particularly Ganesh’s cantankerous father-in-law and sometime rival, Ramlogan. Sly, sardonic, and Dickensian in its (generally good-natured) reflection upon human frailty, The Mystic Masseur remains as fresh and fun today as ever.

The title appeals to me, and the list of books I love is overwhelming. I’m rounding out my recs with this out-of-print, self-help book published in 1939 that I came across it in a second-hand bookstore. You can open the guide to almost any page and find something simple and deep, or if not, old phraseology like, Preventing Unwholesome Behavior Due to Tedium, is amusing. Technology may be changing the way people meet and how we process information, but we have most of the same emotional needs as before.

Once upon a time in the deep woods, a kind woman invited twelve family members and friends to Thanksgiving dinner. But not burning the turkey became the least of her worries. Wolf at the Door is a kick-ass nightmare, a ghoulish debut novella that will keep you sitting rigid in bed with your eyes and ears wide, long after its done. You may never walk in the woods again. How will our hero save her dinner guests from becoming the main course for two brutally vicious werewolves who just happen to be the neighbors? How well do you know the couple next door?

Van Tharp’s Super Trader is the book that changed my perspective on trading.

After reading it I began thinking of trading like a business (O’Neil touches on this as well) that works best with well-designed systems and processes.

Tharp goes deep into psychology and belief systems. He says “We don’t actually trade the market. We trade our beliefs about the market.” If this is the case, we better gain as much awareness of our beliefs as we can! He was a huge inspiration in this department and was one of my biggest inspirations in the realm of trading psychology.

Tharp also introduces position sizing concepts in this book that reveal “how much we bet” has far more to do with our overall success in trading than most anything else. Even more so than where we enter and exit. 

Marketing psychologist Kit Yarrow explains how technology has rewired our brains, making us more individualistic, isolated, emotional, and distrustful. This is not a pessimistic book—it’s a practical guide to addressing customers’ desires and insecurities in a time of deep cultural shifts. Not only has she done her homework, but she also presents the results with lightness and clarity.