Here are 100 books that Electric Guitar Making & Marketing fans have personally recommended if you like
Electric Guitar Making & Marketing.
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I have been building guitars and related instruments since 1994. My enthusiasm for guitar construction led me to deeply explore all aspects of the art and to share as much information as I can with others via my lutherie information website, writing for American Lutherie, published books, and my research publications. I am fortunate to count myself among those that consider building stringed musical instruments to be one of the best things one can do.
One of the living legends of builders of archtop guitars, Bob Benedetto describes his personal construction methods in this excellent book.
Although some aspects of guitar building are common among all types of guitars, archtop guitars have an architecture that borrows a lot from the violin family. Building this style of instrument offers unique challenges, and this book describes the entire process in exquisite detail. This is where many modern builders of archtop guitars got their start.
(Book). The definitive work on the design and construction of an acoustic archtop guitar, this updated second edition features 288 pages of content, including 24 color pages and 4 tear-outs. See what industry greats have said about this book: "I know of no other work offering comprehensive step by step coverage of the making of an acoustic jazz guitar." George Gruhn "This book is for everyone who loves woodworking, loves guitars, appreciates artistry, and believes that organic materials like spruce, maple and ebony can only achieve their highest function through the hands of a craftsman." Howard Paul "I can think…
I have been building guitars and related instruments since 1994. My enthusiasm for guitar construction led me to deeply explore all aspects of the art and to share as much information as I can with others via my lutherie information website, writing for American Lutherie, published books, and my research publications. I am fortunate to count myself among those that consider building stringed musical instruments to be one of the best things one can do.
Ukuleles are very popular instruments and it is no surprise that many people would love to make one for themselves.
This book has all the qualities of a great construction book; attention to detail, clear presentation, and optimal construction techniques. The author has honed these skills over the course of his instrument building career and his career as an author of lutherie (the art of building stringed musical instruments) books.
The book includes links to beautifully drawn downloadable plans for a number of ukuleles. Want to build a ukulele? This is the book to get.
The Ukulele is the first comprehensive book on building all styles of ukulele, from the little soprano ukuleles of 19th century Hawai’i to concert, tenor and baritone sizes. The book will lead the first-time ukulele builder through the various steps of crafting a ukulele with detailed written information complemented by nearly 350 photographs and diagrams. Full size plans of all the ukuleles are available to download and print. A full list of tools, hardware and timber required is included. The first chapters are devoted to making the individual parts of a ukulele. These are followed by chapters which focus on…
I have been building guitars and related instruments since 1994. My enthusiasm for guitar construction led me to deeply explore all aspects of the art and to share as much information as I can with others via my lutherie information website, writing for American Lutherie, published books, and my research publications. I am fortunate to count myself among those that consider building stringed musical instruments to be one of the best things one can do.
There is nothing that enhances the process of building guitars more than having a solid foundation in the history of the instrument.
Although there are a number of excellent guitar histories available, few offer as clear and accessible information as this book does. The book is the catalog of a traveling museum show about guitars that was curated by the author at the Museum of Fine Arts Boston.
It is lavishly illustrated, and contains just the right amount of text on the subject to keep the reader engaged. No builder of stringed musical instruments should be without this book.
"The guitar and the dog, in order not to be separated from man, have submitted themselves with resignation to the worst alterations of size and appearance." Andres Segovia
I have been building guitars and related instruments since 1994. My enthusiasm for guitar construction led me to deeply explore all aspects of the art and to share as much information as I can with others via my lutherie information website, writing for American Lutherie, published books, and my research publications. I am fortunate to count myself among those that consider building stringed musical instruments to be one of the best things one can do.
Most builders of stringed musical instruments desire some information about how the instruments they build actually produce sound.
The problem of producing a book on the subject is that it is highly technical and as such largely inaccessible. Mark French’s work expertly addresses this issue. The result is a work that is as accessible as possible and also complete and technically accurate.
The author has the perfect background for a work like this. He is a professor of engineering technology, and he uses guitar design and construction as the basis of teaching his highly popular courses on STEM subjects.
Featuring chapters on physics, structure, sound and design specifics, Technology of the Guitar also includes coverage of historical content, composition of strings and their effects on sound quality, and important designs. Additionally, author Mark French discusses case studies of historically significant and technologically innovative instruments.
This is a complete reference useful for a broad range of readers including guitar manufacturer employees, working luthiers, and interested guitar enthusiasts who do not have a science or engineering background.
I’ve been a content creator for over 20 years now. I’ve written six books on content creation and content marketing and founded two companies dedicated to helping companies create better content (The Tilt for content entrepreneurs and Content Marketing Institute for enterprise marketers). Some people credit me for coining the term “content marketing,” but really I only popularized it. Oh, and I’m very passionate about the color orange.
If you love formulas as to why content works or falls flat, then Content Chemistry is for you. Andy supplies a multitude of formulas for things like your content mission statement, how to get found for search engine optimization, and how to implement content inside your organization. Andy started this book in 2011 and continues to build upon it. It’s a treasure trove for content creators.
This edition has been updated to reflect new technology and marketing trends. The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detailing it in practice, it shows how it…
I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
I enjoyed reading about Chandler’s experience in publishing, and I liked his approach to documenting his actual experiences/strategies and sharing them with others. I don’t just want to read that an author has earned six figures; I want to know how they did it. Chandler has built a name for himself, offering his expertise in all things book publishing and marketing.
Are you tired of “thinking about” writing a book, even making it a New Year’s Resolution, but never making it happen?
Maybe you’ve been sitting on a finished manuscript for years waiting to press publish? Or maybe your book launch failed and you’re wondering what went wrong?
In this conversational and action-oriented book, Chandler Bolt presents the proven path from blank page to published author and your first 10,000 copies sold.
In Published. you will learn:
The MORE Writing Method: how to write a quality book while saving 100’s of hours in the process
How…
I’m a faculty member at UC Berkeley’s Haas School of Business. I put my heart and soul into creating and teaching the course Becoming a Changemaker which teaches students how to lead positive change, to go beyond themselves, and to live a life of impact. I spend countless hours meeting 1-1 with students throughout the semester, helping them think through big life decisions and encouraging them to create a life that they are proud of. I also know how to support students in making big decisions in a way that’s true to who they are, the person that they hope to become, and the impact they can make in the world.
This is my surprise pick! It’s technically a book about marketing and branding strategy written by one of the leading experts in the field (a Harvard Professor). But it is absolutely filled with life lessons, large and small, about how you can stand out, question the status quo, and go your own way (even when the pressure to conform is strong). You’ll walk away with new insights on marketing and branding, but more importantly, you’ll get new insights about creating a life and career that you can be proud of.
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.
This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and…
I am a Canadian social anthropologist living in England, and my research is about material culture and heritage in Mexico. I have always been fascinated by the ways that people make their cultures through objects, food, and space; this almost certainly started with my mum who is always making something stitched, knitted, savoury, or sweet, often all at the same time. I hope that you enjoy the books on my list – I chose them as they each have something important to teach us about how our consumption of things affects those who make them, often in profound ways.
Bill Wood’s engaging and accessible book is a must-read for anyone who is interested in travelling to Mexico or Mexican arts and crafts. Based on research with Zapotec weavers from Teotitlán del Valle, Oaxaca, Made in Mexico shows how it is impossible to understand how and why such items are made today without also knowing about the ways that Oaxaca and Zapotec people are marketed as part of an industry that sells authenticity and “Zapotecness.” Through clear analysis of the marketing of Oaxaca as a tourism destination and the making and marketing of Zapotec textiles as indigenous art and artifacts in both Mexico and the United States, Made in Mexico shows how Mexican craftworks today are very much global cultural commodities.
Made in Mexico introduces us to the people, places, and ideas that create Zapotec textiles and give them meaning. From Oaxaca, where guides escort tourists to weavers' homes and then to the shops and markets where weavings are sold, to the galleries and stores of the American Southwest, where textiles are displayed and purchased as home decor or ethnic artwork, W. Warner Wood's ethnographic account crosses the border in both directions to describe how the international market for Native American art shapes weavers' design choices. Everyone involved in this enterprise draws on images of rustic authenticity and indigenous tradition connecting…
I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
As Godin states: “Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems.” This book is for anyone in sales. For writers, you may find you see book marketing in a new light after reading this book. Not only is there psychology in how consumers (readers) make their decisions, learning to sell books also has a psychology behind it. Once you know who you are selling to and understand their needs, you can and will sell more.
#1 Wall Street Journal Bestseller & Instant New York Times Bestseller
A game-changing approach to marketing, sales, and advertising.
For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.
No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend…
I wasn’t always a reader. Diagnosed with a learning disorder in elementary school, I hated reading and school. Eventually, I discovered my passion for psychology, neurolinguistics, and persuasion and influence, and have now become a lifelong reader! Through my boutique consulting firm Solutions In Mind, my colleagues and I have been coaching executive teams to make the changes required to improve sales, organizational behavior, and communication. In my latest book,Ignite a Shift, I equip readers to think about how they and those around them think, feel and do. With greater awareness you’ll be able to better establish and meet your goals and persuade and influence others to do the same.
Take a second and think, “what is marketing?” Simply put, marketing involves having an idea and persuading others to believe or buy into that idea. We use marketing in our daily lives and probably don’t even think about it. Getting someone to agree to meet you at the restaurant of your choice or helping your family decide that the movie you suggested is the one you should all watch tonight involves some key marketing tenants. This book can help you examine your ideas and discover why they work or fall by the wayside. The 22 Immutable Laws of Marketing helped me better understand that although all my ideas and concepts might not be successful, there is a process of understanding why that is and how I can alter them to be more valuable.
Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace. The authors examine marketing campaigns that have succeeded and others that have failed, why good ideas didn't live up to expectations, and offer their own ideas on what would have worked better. The real-life examples, commonsense suggestions and killer instincts contained…
