In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
Whether you decide to self-publish, hybrid publish, independently publish, or traditionally publish, reading this book is a must.
Mr. Poynter covers the details of book creation and the publishing process in order, in a gentle and easy-to-understand way. Even the font of the text is large and easy on the eyes. Poynter describes the details of self-publishing (and traditional publishing) and incudes resources and actual industry contacts so that the reader can literally create their own self-publishing company and publish, distribute and sell their book. As you know, the publishing industry changes rapidly and some of topics covered, like book distribution, has changed a bit but the overall description of publishing, the publishing timeline, and creating a book publishing company holds true.
This bright, red book holds a special place in my heart. When I was trying to find an agent/publisher for my first book, with no luck, this is…
The Self-Publishing Manual, more effectively and successfully than any other book, has turned writers with an idea into successful authors with books by providing solid, usable information in clear, concise, readable lanugage. This is not the stuff of theory, it is the product of hard-earned experience.
A very good friend of mine wrote a great non-fiction book – I know it’s great because I read it –, and he sincerely asked for help saying “Joel you learned a bit about marketing, how can I get some traffic?”. I checked several “book promotion” websites and I was shocked how awful they were that day. I learned UI design so I decided that I can start my own book recommendation website, which will be at least user/reader friendly. Continuing my friend's story, I helped him trying the most popular promotion methods and I was surprised that there were a lot that simply don’t work and of course we found some that were nearly unknown.
This book shows why interruption marketing (phone calls, TV ads, or people at your door) no longer works and focuses on a new way to gain attention from potential readers. This is about giving people something for their attention.
The author will give you a completely different and modern way to advertise products. Find out how to develop healthy and long-term relationships with your readers, how to increase awareness and boost your selling chances overnight.
By reaching out to only those individuals who have expressed an interest in learning more about a product, permission marketing enables companies to develop lon-term relationships with customers. This text explores permission marketing.
I always felt like books were mysterious and elusive works of art. When creating them occurred to me, I started to think, “What is a book, really, and what does it mean to publish one?” This over-analysis of books makes me appreciate authors who are able to step back and see books for what they really are–pages and ink. Distilling it down to that makes writing and publishing a book feel more accessible to me.
This book made such a clever use of the “gutter” in the middle of the book.
I have an irrational fear of picture book gutters and margins after formatting my first self-published book and making sure all the important stuff (including the text) stays in the frame.
This book gave me the feeling of ownership over the gutter that I never knew I needed.
In this wonderfully inventive book, Bella is taking her dog for a stroll across the page but halfway across, he disappears! Unable to quite believe what's just happened Bella watches, transfixed, with changing emotions of surprise, indignation, moments of renewed hope (as the authorities arrive to take control) followed by shock (as they too succumb to the book's inexplicable behaviour) and finally action when Bella marches toward the dangerous middle of the book . . . only to disappear herself! At this point, the book has consumed its characters and it's down to the reader to step in to help.…
I started making movies at age 13; to make a movie, you need a script, so I became a screenwriter by default. A dozen low-budget movies (and a couple of TV scripts) later, I started writing fiction: Two mystery series, (The Eli Marks mysteries and The Como Lake Players mysteries), four stand-alone novels, plus a couple of filmmaking “How To” books followed. Over the years, I’ve always searched out the best ideas on how to write, and how to write well. If I were to teach a course on writing, the five books I’ve listed would comprise the reading list.
To be honest, I sort of threw a dart at Lawrence Block’s books on writing and hit this one. You’d benefit from the others just as much (Write for YourLif Life, Telling Lies for Fun & Profit, The Liar’s Bible).
Or read any of his fiction. I started down the Block path with his Matthew Scudder series, but it’s his “Burglar” books that had the greatest influence on my Eli Marks mystery series. But don’t overlook his darkly funny Keller series, about a hitman with a heart (and a love of stamp collecting). And, if you’re into audiobooks, grab any of his books that Block narrates himself. He’s pretty good at it!
"WRITING THE NOVEL FROM PLOT TO PRINT TO PIXEL is like having a pocket-sized mentor you can consult any time. Do yourself a favor and pick up a copy.”—Alex Kourvo, Writing Slices
Lawrence Block is almost as well known for his instructional books for writers and his 14 years as a monthly contributor to "Writers Digest," as he is as a bestselling author and MWA Grand Master. WRITING THE NOVEL, his first book for writers, has remained continuously in print since its original appearance in 1978. Recently revised and expanded, each chapter has been updated, and Block has included essential…
A very good friend of mine wrote a great non-fiction book – I know it’s great because I read it –, and he sincerely asked for help saying “Joel you learned a bit about marketing, how can I get some traffic?”. I checked several “book promotion” websites and I was shocked how awful they were that day. I learned UI design so I decided that I can start my own book recommendation website, which will be at least user/reader friendly. Continuing my friend's story, I helped him trying the most popular promotion methods and I was surprised that there were a lot that simply don’t work and of course we found some that were nearly unknown.
The title is the first thing people will see, so it needs to be done right. It can make a difference or push people away. The author analyzes a few cases that show how important the title is. If you fail to draw some attention, you can call it a day – it is game over.
The book brings great marketing value and you will love it for the author's well-kept secrets. You will learn how to alter the title to boost sales, the power of alliteration and numbers, the importance of keyword research upfront, and other details to draw attention.
It’s the first thing they see… …and if done right, can make all the difference. Is your Title designed to sell?
George Orwell’s dystopian novel 1984 started out as The Last Man in Europe and Dracula was originally titled Dead/Un- Dead. Would Harper Lee’s renowned classic, To Kill a Mockingbird, have done as well as Atticus?
What will they read next?
If the title doesn’t grab them, it’s game over.
Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the…
I am a book publicist and President of Westwind Book Marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. I work with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. I’ve handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers, and Adventurers. My clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman's World, and Howard Stern.
In my
years as a book marketer and book publicist I have found the real experts in this
field are other authors. These are the people whose livelihoods depend on
selling books. This is not a hobby for David Gaughran, being an author is how
he makes a living. As a result, he’s studied, analyzed, and written about what
makes a successful book and graciously shared this knowledge with fellow
authors.
The
fact that he is a bestselling author himself and has taken the time to analyze
Amazon in every way conceivable way is reason enough to buy this book. I highly
recommend Let’s Get Visible and consider it a must-read for all authors.
Take your sales to the next level! The author of the award-winning, bestselling Let's Get Digital is back with an advanced guide for more experienced self-publishers.
There are over 4 million books in the Kindle Store, with thousands more added every day. How do you get yours noticed? Visibility isn't a challenge that can be bested once - it requires continual work. But there are tools and strategies to do much of the heavy lifting for you.
In Let's Get Visible: How To Get Noticed And Sell More Books, you'll discover how to:
* Leverage Amazon's famous recommendation engine to…
I’ve always loved the darker side of fantasy. While heroes, knights, and handsome kings can occasionally be enjoyable, I want to know the other characters who have suffered, hurt, lost, grieved, and been hardened by grim circumstances and cruel fate. Those characters demonstrate the resilience of human nature and how goodness truly can exist even in the harshest environment. I love using this darkness in my own novels to show that even the tiniest spark can shine immensely bright—a true testament to the indefatigability of our spirits.
Royce Melborn is exactly the assassin I’d expect: scowling, suspicious, irritable, prone to violence, and scarred by hard life. So, of course, he ends up forming a team with Hadrian Blackwater, the most cheerful, upbeat swordsman in the world.
The “mismatched friends” and “grumpy/sunshine” flavor of the story was immensely fun—reminiscent of all my favorite buddy cop TV shows and movies—and did a wonderful job of anchoring me to these two characters as they fought their way through a world determined to harm them.
The dynamic between the characters is mirrored by a twisty-turny plot, a fascinatingly detailed world, and an epic storyline that kept me turning the pages to find out what came next.
Royce Melborn, a skilled thief, and his mercenary partner, Hadrian Blackwater, make a profitable living carrying out dangerous assignments for conspiring nobles-until they are hired to pilfer a famed sword. What appears to be just a simple job finds them framed for the murder of the king and trapped in a conspiracy that uncovers a plot far greater than the mere overthrow of a tiny kingdom.
Can a self-serving thief and an idealistic swordsman survive long enough to unravel the first part of an ancient mystery that has toppled kings and destroyed empires?
I am pathologically allergic to “message” books. As the former host of The Gittle List contest for self-published authors, I’ve read hundreds of children’s books. Many were “tell, not show” books. Stories with phrases like “we all should respect each other’s differences” rather than showing characters respecting each other’s differences. My recommended books are, at least in part, about diversity. Like my own book series, they demonstrate diversity through unusual friendships. Showing how characters work out their differences by learning about each other and finding ways to get along. A good story can change hearts and minds when characters carry the message–not beat readers over the head with it.
It earned a spot on the 2014 Gittle List, a contest I hosted for 5 years for self-published children’s book authors. I’ve purchased several copies for both children and adults. Somewhere, there’s a video of my grandson reading it to me (well, a couple of pages).
It’s unique in character, words, and pace. Seeing the two characters becoming friends, being the closest of friends, having a fallout that separates them, and finding their way back to each other moved me to tears because that is what my son and I were doing, at the time. Finding our way back to each other.
The lessons of forgiveness and humility flow naturally without ever saying those words explicitly.
A modern day tale of devoted friendship and the things each of us has to endure to make a valued friendship last. Spring has sprung in vibrant and colorful Under Valley. The valley is alive with wonderful creatures and tales to tell. As our story unfolds, we find an unusual pair. One is a silky orange snake, the other is a bright pink square. Their new friendship will blossom, then change, and change again. Let's hope, for their sake, it gets better in the end.
A very good friend of mine wrote a great non-fiction book – I know it’s great because I read it –, and he sincerely asked for help saying “Joel you learned a bit about marketing, how can I get some traffic?”. I checked several “book promotion” websites and I was shocked how awful they were that day. I learned UI design so I decided that I can start my own book recommendation website, which will be at least user/reader friendly. Continuing my friend's story, I helped him trying the most popular promotion methods and I was surprised that there were a lot that simply don’t work and of course we found some that were nearly unknown.
Whether this is your first book, or you are already experienced, this book will give you some great value by teaching you how to increase book sales, building a brand, and making sure your book stands out in the crowd. Everything is detailed in step-by-step instructions for easy application in real life.
Furthermore, you will learn how to come up with more speaking engagements and interviews, connect with influencers and gain more notoriety and create a solid fan base that will spread the word. Everything goes in small details, so it makes no difference how experienced you are – follow these steps and your book will skyrocket.
Note from the author: This book, published in 2012, is outdated and out of print. For my most up-to-date, expert, marketing advice for authors, please refer to my new collection of books called The Author's Guide Series.
In Sell Your Book Like Wildfire, marketing expert Rob Eagar explains how to use the best promotional methods available to get your book noticed and drive sales. You'll learn how to:
Increase your book sales by driving readers to bookstores and online retailers
Build a brand that makes your books stand out from the crowd
Secure more media interviews and speaking engagements
Connect…
In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
Once you decide how you are going to publish your book, you will have to promote it, whether self-publishing or traditional publishing, in order to sell it. Dr. Jan Yager’s book is your next step to learn book promotion and offers the details behind the next steps on your book marketing journey.
Yager has written over 50 books, both traditionally published and self-published. She has pretty much seen it all and recognized that authors needed a detailed guide for how and where to market their books. She decided to write a book dedicated to book promotion by presenting material in a logical fashion, in the order of any book launch promotion timeline.
The sections of her book make sense and are easy to follow for authors: The first section is about what to do before your book is published. The second section is about what to do after your book…
"Writing a great book is the easy part. Getting people to buy the book is wicked hard. Jan’s book shows you what promotion to do so you increase the possibility that your book becomes a bestseller.”
―Jeffrey Fox,bestselling author,How to Become a Rainmaker
"Being an author is 50% creative and 50% promotion. Jan Yager's comprehensive and practical book, How to Promote Your Book, tells authors exactly what they need to know and do to promote their book. I'm recommending it to all the authors I know including those whose books I share through my Bedside Reading program."
