Why am I passionate about this?
Sometimes I feel like we know more about the anthropologies of ancient civilizations and remote tribes than about the business most people do every day. There's mystery behind the curtain. To me, good nonfiction that goes deep inside a business is about our culture and how our world works. It's a way to understand everything we interact with and how it got there. I have enjoyed telling specific business creation stories as a business journalist, but understanding what truly turns the gears has informed writing I have done on every subject, including my humor.
Don's book list on how the world really works
Why did Don love this book?
Sorry, it's another behind-the-scenes food book on my list. But food is something we all like to eat, and we ought to know how it happens. Lorr rips into the way supermarkets choose foods based on profit margins, shelf appeal, and turnover rather than necessarily tasting great, or being healthful. And also on lucrative "slotting fees" -- manufacturers paying to have products on the shelves. Lorr saves special spite for the way the trucking industry exploits drivers. His histories of grocery chains like Trader Joe's and ALDI are fascinating, and he gets a job at Whole Foods, where he learns the magic phrase employees are trained to say to cranky or bothersome customers: "Sounds important!"
1 author picked The Secret Life of Groceries as one of their favorite books, and they share why you should read it.
"A deeply curious and evenhanded report on our national appetites." --The New York Times
In the tradition of Fast Food Nation and The Omnivore's Dilemma, an extraordinary investigation into the human lives at the heart of the American grocery store
The miracle of the supermarket has never been more apparent. Like the doctors and nurses who care for the sick, suddenly the men and women who stock our shelves and operate our warehouses are understood as 'essential' workers, providing a quality of life we all too easily take for granted. But the sad truth is that the grocery industry has…