Fans pick 100 books like The Startup Squad

By Brian Weisfeld, Nicole C. Kear,

Here are 100 books that The Startup Squad fans have personally recommended if you like The Startup Squad. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Girl Warriors: How 25 Young Activists Are Saving the Earth

Catherine Thimmesh Author Of Girls Solve Everything: Stories of Women Entrepreneurs Building a Better World

From my list on you’ve-got-this-girl young readers.

Why am I passionate about this?

I’m someone who believes the accomplishments of women have been glossed over for far too long. I'm passionate about sharing the stories of women and girls that the world at large still tends to ignore. It’s critical to share these stores and to give face and voice to women. Social entrepreneurship, the topic of my recent book Girls Solve Everything, has fascinated me for some time:  creative problem solving, tackling problems in our communities and the world, creating a business to find and facilitate the solution. Representation matters. I’m determined to write about and share the stories of strong, innovative, creative women and girls. Our future depends on them.

Catherine's book list on you’ve-got-this-girl young readers

Catherine Thimmesh Why did Catherine love this book?

By now, we all know the Earth needs saving. And most of us try to do our part – recycling, composting, using less plastic, etc. But it’s hardly enough...yet still, what more can we as individuals do? That question didn’t stop the young activists in Girl Warriors. These young women have Stepped Up! Over and over again, I found myself awed at the stories that included speaking at a UN Climate Change Conference (Isabella Fallahi) and organizing a Global Cleanup Day that included 27 countries (Lilly Platt). The young women profiled are not afraid to tackle large, seemingly insurmountable problems if it means saving the Earth. I loved how in-depth the profiles went on the various actions being undertaken. If they can do it, why not me? Or you?

By Rachel Sarah,

Why should I read it?

2 authors picked Girl Warriors as one of their favorite books, and they share why you should read it.

What is this book about?

"It gives me true hope to read about the phenomenal young women of Girl Warriors. Their fierce commitment to the future of our precious planet is as inspiring as it is vital." —Kate Schatz, New York Times bestselling author of Rad American Women A-Z and Rad Women Worldwide 

2021 Skipping Stones Honors Book in Nature and Ecology

Girl Warriors: How 25 Young Activists Are Saving the Earthtells the stories of 25 climate leaders under age 25.They've led hundreds of thousands of people in climate strikes, founded non-profits, given TED talks, and sued their governments. These young eco-activistspresenta hopeful picture of…


Book cover of Living the Confidence Code: Real Girls. Real Stories. Real Confidence.

Catherine Thimmesh Author Of Girls Solve Everything: Stories of Women Entrepreneurs Building a Better World

From my list on you’ve-got-this-girl young readers.

Why am I passionate about this?

I’m someone who believes the accomplishments of women have been glossed over for far too long. I'm passionate about sharing the stories of women and girls that the world at large still tends to ignore. It’s critical to share these stores and to give face and voice to women. Social entrepreneurship, the topic of my recent book Girls Solve Everything, has fascinated me for some time:  creative problem solving, tackling problems in our communities and the world, creating a business to find and facilitate the solution. Representation matters. I’m determined to write about and share the stories of strong, innovative, creative women and girls. Our future depends on them.

Catherine's book list on you’ve-got-this-girl young readers

Catherine Thimmesh Why did Catherine love this book?

It’s one thing to tell young girls (and women...and men and boys) to “be” more confident. To have confidence in themselves and their abilities. Easy to say. Harder to do. Living the Confidence Code bridges that divide in extraordinary fashion. I love how this is a compilation of real girls sharing their real stories of risk-taking, successes, and failures – and, most importantly to me – sharing their thought processes on why they did a certain thing or reacted a certain way. A very engaging and informative book. Empty platitudes are gone and what remains are relatable stories providing multiple templates for finding – and building – your own inner confidence. 

By Katty Kay, Claire Shipman, Jillellyn Riley

Why should I read it?

1 author picked Living the Confidence Code as one of their favorite books, and they share why you should read it. This book is for kids age 8, 9, 10, and 11.

What is this book about?

AN INSTANT #1 NEW YORK TIMES BESTSELLER!

New from the New York Times, USA Today, and Wall Street Journal bestselling authors of The Confidence Code for Girls!

The best way to understand confidence is to see it in action. That's why bestselling authors Katty Kay, Claire Shipman, and JillEllyn Riley have collected 30 true stories of real girls, pursuing their passions, struggling and stumbling, but along the way figuring out how to build their own special brand of confidence.

From Bali to Brazil, South Africa to Seattle, Australia to Afghanistan, these girls took risks, doubted themselves, and sometimes failed. But…


Book cover of Girls Who Run the World: 31 CEOs Who Mean Business

Catherine Thimmesh Author Of Girls Solve Everything: Stories of Women Entrepreneurs Building a Better World

From my list on you’ve-got-this-girl young readers.

Why am I passionate about this?

I’m someone who believes the accomplishments of women have been glossed over for far too long. I'm passionate about sharing the stories of women and girls that the world at large still tends to ignore. It’s critical to share these stores and to give face and voice to women. Social entrepreneurship, the topic of my recent book Girls Solve Everything, has fascinated me for some time:  creative problem solving, tackling problems in our communities and the world, creating a business to find and facilitate the solution. Representation matters. I’m determined to write about and share the stories of strong, innovative, creative women and girls. Our future depends on them.

Catherine's book list on you’ve-got-this-girl young readers

Catherine Thimmesh Why did Catherine love this book?

This beautifully designed compilation of for-profit business entrepreneurs is engaging and engrossing from start to finish. I loved how each profile was eased into with several, fun, first-person trivia bits (like, “A Weird Thing You’ll Find on (or In) My Desk” and “On My Bucket List”) and continues on with the highs and lows of starting and running a business. Girls Who Run the World is as informative as it is inspiring. And that’s all before you reach the copious back matter that includes a financial case study for starting a business – a great real-world example of one start-up's costs and accounting. I found this to be a fabulous peek into some highly successful companies and the founders/CEOs who run them...all who happen to be women.

By Diana Kapp, Bijou Karman (illustrator),

Why should I read it?

1 author picked Girls Who Run the World as one of their favorite books, and they share why you should read it.

What is this book about?

The perfect graduation gift for future entrepreneurs! Part biography, part business how-to, and fully empowering, this book shows that you're never too young to dream BIG! With colorful portraits, fun interviews and DIY tips, Girls Who Run the World features the success stories of 31 leading ladies today of companies like Rent the Runway, PopSugar, and Soul Cycle.

Girls run biotech companies.
Girls run online fashion sites.
Girls run environmental enterprises.
They are creative. They are inventive. They mean business.
Girls run the world.
This collection gives girls of all ages the tools they need to follow their passions, turn…


Book cover of Rad Girls Can: Stories of Bold, Brave, and Brilliant Young Women

Catherine Thimmesh Author Of Girls Solve Everything: Stories of Women Entrepreneurs Building a Better World

From my list on you’ve-got-this-girl young readers.

Why am I passionate about this?

I’m someone who believes the accomplishments of women have been glossed over for far too long. I'm passionate about sharing the stories of women and girls that the world at large still tends to ignore. It’s critical to share these stores and to give face and voice to women. Social entrepreneurship, the topic of my recent book Girls Solve Everything, has fascinated me for some time:  creative problem solving, tackling problems in our communities and the world, creating a business to find and facilitate the solution. Representation matters. I’m determined to write about and share the stories of strong, innovative, creative women and girls. Our future depends on them.

Catherine's book list on you’ve-got-this-girl young readers

Catherine Thimmesh Why did Catherine love this book?

Athletes, Activists, Achievers. Rad Girls Can is chock-o-block with engaging biographical sketches of girls and young women who have taken the world by storm in nearly every discipline. Whether they’re succeeding in traditionally male-dominated sports, fighting for climate action, or for education for girls, or accomplishing great things as scientists and inventors, each story is compelling and awe-inspiring. I wish this existed when I was young – it literally gives concrete examples of real girls doing just about anything they put their minds to. The wide-ranging topics and diverse women enhance the engagement factor. I loved how readers are free to browse and focus on the stories that most appeal to them (chances are good, that will be most, if not all of them). Comprehensive, engaging, inspiring. What more can you ask for?

By Kate Schatz, Miriam Klein Stahl (illustrator),

Why should I read it?

1 author picked Rad Girls Can as one of their favorite books, and they share why you should read it.

What is this book about?

From the New York Times best-selling authors of Rad Women Worldwide and Rad American Women A-Z, a bold and brave collection of stories and art about inspiring and accomplished girls who have made positive impacts on the world before the age of 20.

You might know the stories of Malala Yousafzai, Anne Frank, Jazz Jennings, and Joan of Arc. But have you heard about Yusra Mardini, a Syrian refugee who swam a sinking boat to shore, saved twenty lives, then went on to compete as an Olympic swimmer? Or Trisha Prabhu, who invented an anti-cyberbullying app at age 13? Or…


Book cover of A Bigger Prize: How We Can Do Better than the Competition

Cath Bishop Author Of The Long Win: The Search for a Better Way to Succeed

From my list on reframing success to sustain high performance.

Why am I passionate about this?

I’ve been fascinated by the question of ‘what does success look like’ throughout my life: from growing up, to becoming an Olympic rower, to working as a diplomat in high-pressure situations and conflict-affected environments, to becoming a parent, and now my current work as a leadership and culture coach in organisations across business, sport, and education. History and social conventions have led us to define success in ever narrower ways; I wanted to help us understand that and redefine success more meaningfully, for the long-term. I think it’s a question in all our minds - I hope you enjoy the books on this list as you reflect on what success looks like for you!

Cath's book list on reframing success to sustain high performance

Cath Bishop Why did Cath love this book?

I read this book at a time where I was seeing how competitive environments were holding people back and constraining performance but nobody seemed to be noticing.

But Margaret Heffernan, a brilliant thought leader, had noticed it.

In this book, she uses fascinating examples across business, education, and sport to challenge conventional thinking and show that collaboration and cooperation can often be so much more effective than competition.

I was privileged to speak to her as I was writing my book and receive her warm support.

By Margaret Heffernan,

Why should I read it?

1 author picked A Bigger Prize as one of their favorite books, and they share why you should read it.

What is this book about?

Co-winner of the 2015 Salon London Transmission PrizeGet into the best schools. Land your next big promotion. Dress for success. Run faster. Play tougher. Work harder. Keep score. And whatever you do,make sure you win.Competition runs through every aspect of our lives today. From the cubicle to the race track, in business and love, religion and science, what matters now is to be the biggest, fastest, meanest, toughest, richest.The upshot of all these contests? As Margaret Heffernan shows in this eye-opening book, competition regularly backfires, producing an explosion of cheating, corruption, inequality, and risk. The demolition derby of modern life…


Book cover of Competition & Entrepreneurship

David Emanuel Andersson Author Of Property Rights, Consumption and the Market Process

From my list on understanding how societies develop.

Why am I passionate about this?

I have always been curious about why societies develop, which is why I was drawn to the social sciences as a student. I first encountered attempts to explain development in economics, but found that mainstream models were too neat and abstract to account for my everyday observations. Why are there no entrepreneurs in the models, and why do most economists assume that property rights are unambiguous? I eventually discovered that non-mainstream economic theories and some of the other social sciences are more concerned with reality. Eventually I developed an eclectic framework with a focus on entrepreneurship, institutions, and spatial agglomerations as factors that shape socio-economic development. 

David's book list on understanding how societies develop

David Emanuel Andersson Why did David love this book?

This is the second book that I read about entrepreneurship. It’s also my second favorite book on economics.

Unlike Schumpeter, Kirzner does not assume that entrepreneurship is an unusual activity. Most people are entrepreneurial at some point. Successful entrepreneurship means being alert to profit opportunities that others have not noticed.

The underlying message is that there is such a thing as a free lunch. Kirzner views the market as a process rather than an equilibrium state. It is a superb book for understanding why mainstream neoclassical economics is unrealistic, but it does not address uncertainty. 

By Israel M Kirzner, Peter Boettke (editor), Frederic Sautet (editor)

Why should I read it?

2 authors picked Competition & Entrepreneurship as one of their favorite books, and they share why you should read it.

What is this book about?

Stressing verbal logic rather than mathematics, Israel M. Kirzner provides at once a thorough critique of contemporary price theory, an essay on the theory of entrepreneurship, and an essay on the theory of competition. Competition and Entrepreneurship offers a new appraisal of quality competition, of selling effort, and of the fundamental weaknesses of contemporary welfare economics.

Kirzner's book establishes a theory of the market and the price system which differs from orthodox price theory. He sees orthodox price theory as explaining the configuration of prices and quantities that satisfied the conditions for equilibrium. Mr. Kirzner argues that "it is more…


Book cover of Clark & Lex

Brandon T. Snider Author Of Rube Goldberg and His Amazing Machines

From my list on middle-grade reads full of humor & heart.

Why am I passionate about this?

As someone who was both a funny kid and a lover of superheroes, it was always exciting to find a book where those two things crossed paths. In the young readers' books I’ve written for Marvel and DC Comics, I always try to inject humor where I can. Humor can be healing. If I couldn’t laugh, especially about things that have caused me pain, I don’t know that I would be around today. I love books about funny, sensitive kids with big hearts. The world is a cold place sometimes, but whenever I see a young person making positive change and having fun along the way, it reminds me that anything is possible.

Brandon's book list on middle-grade reads full of humor & heart

Brandon T. Snider Why did Brandon love this book?

I’m a huge fan of the rivalry between Superman and Lex Luthor, so I was excited to check out this new story set during their middle school years–possibly the most dramatic time in a kid’s life.

This Clark is a little spicy, which I enjoyed. I like that he doesn’t always make good choices. In Lex, he finds a brainy outsider searching for a confidant. Brendan Reichs gives us a friendship between boys that feels honest, and Jerry Gaylord’s delightfully expressive art captures their emotions nicely.

There were laughs but also a simmering tension that kept my attention, especially as it related to a little lie that became a big problem. This story is a nice reminder that heroes and villains aren’t born; they’re made.

By Brendan Reichs, Jerry Gaylord (illustrator),

Why should I read it?

1 author picked Clark & Lex as one of their favorite books, and they share why you should read it. This book is for kids age 8, 9, 10, and 11.

What is this book about?

Being the only kid with powers is tough not being able to use them is even worse! Struggling with understanding why his parents demand he hide his amazing superpowers, Clark has no problem using a bit of super-speed or super-strength to give himself that extra edge as quarterback of the football team or while doing his chores around the farm. And when LuthorCorp holds a competition to find the best and brightest for a summer internship in Metropolis, Clark has no problem using his X-ray vision to cheat his way in if it means getting out of Smallville. Amazingly, Clark…


Book cover of Regional Advantage: Culture and Competition in Silicon Valley and Route 128

Joanne McNeil Author Of Lurking: How a Person Became a User

From my list on the origins of the tech industry.

Why am I passionate about this?

Joanne McNeil has written about internet culture for over fifteen years. Her book considers the development of the internet from a user's perspective since the launch of the World Wide Web. Her interest in digital technology spans from the culture that enabled the founding of major companies in Silicon Valley to their reception in broader culture.

Joanne's book list on the origins of the tech industry

Joanne McNeil Why did Joanne love this book?

Until the 1980s, it seemed like Route 128 in Massachusetts was set to be the dominant location for the tech industry. What could have been a dry look at comparative corporate organizational structures is instead a compelling analysis of the contrasting cultures, business climates, and other forces resulting in the ultimate victory of Silicon Valley. The book is full of fascinating details that I haven’t read anywhere else like the role that California community colleges played in ensuring companies could swiftly train new employees.

By AnnaLee Saxenian,

Why should I read it?

1 author picked Regional Advantage as one of their favorite books, and they share why you should read it.

What is this book about?

Why is it that in the '90s, business in California's Silicon Valley flourished, while along Route 128 in Massachusetts it declined? The answer, Annalee Saxenian suggests, has to do with the fact that despite similar histories and technologies, Silicon Valley developed a decentralized but cooperative industrial system while Route 128 came to be dominated by independent, self-sufficient corporations. The result of more than one hundred interviews, this compelling analysis highlights the importance of local sources of competitive advantage in a volatile world economy.


Book cover of Competitive Strategy: Techniques for Analyzing Industries and Competitors

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why did Jeet love this book?

Porter’s five forces have been around a long time–and they’re an important and timeless framework for strategy.

It helps companies focus on where to improve as they look to dominate a market, understanding the ecosystem of competitive threats, entrants, and substitutes.

By understanding what contributes to your pricing power and knowing your stance in different environments, leaders will learn to discern what your pricing power is and how to build and maintain it over time.

By Michael E. Porter,

Why should I read it?

2 authors picked Competitive Strategy as one of their favorite books, and they share why you should read it.

What is this book about?

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Electrifying in its simplicity-like all great breakthroughs-Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies-lowest cost, differentiation, and focus-which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and…


Book cover of The Curse of Bigness: Antitrust in the New Gilded Age

Geoff Meeks Author Of The Merger Mystery: Why Spend Ever More on Mergers When so Many Fail?

From my list on accounting for M&A.

Why am I passionate about this?

As an economics student I was told that corporate merger would typically enhance financial performance, because of scale economies, market power or the acquirer’s superior management. As an auditor of recently acquired firms I found disorganization, demoralised staff, and weak profits. As a researcher I found that most mergers had failed to boost profitability, a finding that was mostly replicated by researchers over the subsequent 40 years. In the meantime, helped by my co-author, one of my aims has been to provide an explanation of this evidence, recounted in ‘my book.’ I’m an academic ‘lifer’ at Cambridge University – latterly Professor of Financial Accounting and Acting Dean of Cambridge’s Judge Business School. 

Geoff's book list on accounting for M&A

Geoff Meeks Why did Geoff love this book?

This is not a book on techniques of accounting for M&A, but about why governments need to hold to account large companies seeking dominance of markets through M&A and other means.

It explores the socially harmful impacts of some mergers, such as exacerbating inequality and subverting democracy. It is rich in case evidence and combines law and economics in a vigorous, lucid critique of past governments’ permissive attitudes towards corporate merger. Wu has acted as Special Assistant to President Biden on competition policy.

By Tim Wu,

Why should I read it?

1 author picked The Curse of Bigness as one of their favorite books, and they share why you should read it.

What is this book about?

From the man who coined the term "net neutrality," comes a warning about the dangers of excessive corporate and industrial concentration for our economic and political future.

We live in an age of extreme corporate concentration, in which global industries are controlled by just a few giant firms―big banks, big pharma, and big tech, just to name a few. But concern over what Louis Brandeis called the "curse of bigness" can no longer remain the province of specialist lawyers and economists, for it has spilled over into policy and politics, even threatening democracy itself. History suggests that tolerance of inequality…


Book cover of Girl Warriors: How 25 Young Activists Are Saving the Earth
Book cover of Living the Confidence Code: Real Girls. Real Stories. Real Confidence.
Book cover of Girls Who Run the World: 31 CEOs Who Mean Business

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