Fans pick 100 books like The Darwin Economy

By Robert H. Frank,

Here are 100 books that The Darwin Economy fans have personally recommended if you like The Darwin Economy. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Darwin's Dangerous Idea: Evolution and the Meanings of Life

Alex Rosenberg Author Of How History Gets Things Wrong: The Neuroscience of Our Addiction to Stories

From my list on for getting a grip on our reality.

Why am I passionate about this?

Even before I became a philosopher I was wondering about everything—life the universe and whatever else Douglas Adams thought was important when he wrote The Hitchhiker’s Guide to the Universe. As a philosopher, I’ve been able to spend my life scratching the itch of these questions. When I finally figured them out I wrote The Atheist’s Guide to Reality as an introduction to what science tells us besides that there is no god. In How History Gets Things Wrong: The Neuroscience of Our Addiction to Stories I apply much of that to getting to the bottom of why it’s so hard for us, me included, to really absorb the nature of reality. 

Alex's book list on for getting a grip on our reality

Alex Rosenberg Why did Alex love this book?

Easier to read than On the Origin of Species, this book connects Darwin’s overwhelmingly significant explanatory insight to the last fifty years of advance in our understanding of biology, psychology, social science, and the nature of the mind. Dennett is a brilliantly ingenious builder of images and metaphors that really enable you to grasp Darwin’s breakthrough, one at least as important as Newton’s and Einstein’s, but more relevant to understanding the meaning of life. 

By Daniel Dennett,

Why should I read it?

3 authors picked Darwin's Dangerous Idea as one of their favorite books, and they share why you should read it.

What is this book about?

In Darwin's Dangerous Idea: Evolution and the Meanings of Life Daniel C. Dennett argues that the theory of evolution can demystify the miracles of life without devaluing our most cherished beliefs.

From the moment it first appeared, Charles Darwin's theory of evolution by natural selection has been controversial: misrepresented, abused, denied and fiercely debated. In this powerful defence of Darwin, Daniel C. Dennett explores every aspect of evolutionary thinking to show why it is so fundamental to our existence, and why it affirms - not threatens - our convictions about the meaning of life.

'Essential and pleasurable for any thinking…


Book cover of Guns, Germs, and Steel: The Fates of Human Societies

Rui Diogo Author Of Meaning of Life, Human Nature, and Delusions: How Tales about Love, Sex, Races, Gods and Progress Affect Our Lives and Earth's Splendor

From my list on understand human nature and sexuality.

Why am I passionate about this?

I am an unusual scientist in the sense that I have doctorates in both biology and anthropology, so I am very interested in the dichotomy between what our bodies truly want (biology) and how we are supposed to behave, or tell others to behave, in our cultural settings (cultural anthropology). Amazingly, studies show that we spend more time and attention in our lives living for others for what they think of us, than doing what we truly want, and that we often regret that, when we are close to dying. These books make us reconsider that way of living, so we can change this before it is too late. 

Rui's book list on understand human nature and sexuality

Rui Diogo Why did Rui love this book?

This book was written by a biologist with a profound knowledge of the natural world, including our species. It is one of the best books written by a scientist. It combines biology, anthropology, and history to explain a lot about where we came from and why some countries are wealthier than others, rooting such discussions on biology.

By Jared Diamond,

Why should I read it?

17 authors picked Guns, Germs, and Steel as one of their favorite books, and they share why you should read it.

What is this book about?

Why did Eurasians conquer, displace, or decimate Native Americans, Australians, and Africans, instead of the reverse? In this "artful, informative, and delightful" (William H. McNeill, New York Review of Books) book, a classic of our time, evolutionary biologist Jared Diamond dismantles racist theories of human history by revealing the environmental factors actually responsible for its broadest patterns.

The story begins 13,000 years ago, when Stone Age hunter-gatherers constituted the entire human population. Around that time, the developmental paths of human societies on different continents began to diverge greatly. Early domestication of wild plants and animals in the Fertile Crescent, China,…


Book cover of The Big Picture: On the Origins of Life, Meaning, and the Universe Itself

Efe Yazgan Author Of Neutron Stars, Supernovae & Supernova Remnants

From my list on non-technical books to get interested in knowing the Universe.

Why am I passionate about this?

My fascination with the Universe led me to become a high-energy physics and astrophysics researcher. I work at CERN (Geneva) working on elementary particles. Over many years, I have written and reviewed numerous scientific articles and served as the editor for two books. I have also reviewed books and co-written a few short popular science pieces. My reading interests encompass not only academic and literary works but also popular science, philosophy, and sociology. Understanding the Universe is difficult. With this collection, I hope to provide you with an authentic introduction to the study of the Universe and its evolution from various perspectives. 

Efe's book list on non-technical books to get interested in knowing the Universe

Efe Yazgan Why did Efe love this book?

This is both a popular physics and philosophy book explaining at great length physics’ answer to life, meaning, and the Universe.

I like his clear account of the fundamental laws of nature, emergent theories and levels of reality, their implications and how we can talk about the Universe from the big bang to human experience, consciousness and meaning, without resorting to any mystical agents. 

By Sean Carroll,

Why should I read it?

3 authors picked The Big Picture as one of their favorite books, and they share why you should read it.

What is this book about?

'Fascinating' - Brian Cox, Mail on Sunday Books of the Year

Where are we? Who are we? Do our beliefs, hopes and dreams hold any significance out there in the void? Can human purpose and meaning ever fit into a scientific worldview?

Award-winning author Sean Carroll brings his extraordinary intellect to bear on the realms of knowledge, the laws of nature and the most profound questions about life, death and our place in it all.

From Darwin and Einstein to the origins of life, consciousness and the universe itself, Carroll combines cosmos-sprawling science and profound thought in a quest to…


Book cover of The Secret of Our Success: How Culture Is Driving Human Evolution, Domesticating Our Species, and Making Us Smarter

Michael Muthukrishna Author Of A Theory of Everyone: The New Science of Who We Are, How We Got Here, and Where We're Going

From my list on changing how you see the world.

Why am I passionate about this?

I’m a professor of economic psychology at the London School of Economics with affiliations in developmental economics and data science. Before that, I was at Harvard in Human Evolutionary Biology. During my PhD, I took graduate courses in psychology, economics, evolutionary biology, and statistics. I have undergraduate degrees in engineering and in psychology and took courses in everything from economics and biology to philosophy and political science. As a child, I witnessed the civil war in Sri Lanka; a violent coup in Papua New Guinea; the end of apartheid in South Africa, living in neighboring Botswana; and London’s 7/7 bomb attacks. I’ve also lived in Australia, Canada, USA, and UK.

Michael's book list on changing how you see the world

Michael Muthukrishna Why did Michael love this book?

Henrich is a frequent collaborator and was my PhD advisor, so I’m somewhat biased, but in my opinion, this remains the best book showcasing the evidence for cultural evolution and dual inheritance theory.

I use it as a second textbook for my undergraduates learning about the foundations of psychological science. 

By Joseph Henrich,

Why should I read it?

8 authors picked The Secret of Our Success as one of their favorite books, and they share why you should read it.

What is this book about?

Humans are a puzzling species. On the one hand, we struggle to survive on our own in the wild, often failing to overcome even basic challenges, like obtaining food, building shelters, or avoiding predators. On the other hand, human groups have produced ingenious technologies, sophisticated languages, and complex institutions that have permitted us to successfully expand into a vast range of diverse environments. What has enabled us to dominate the globe, more than any other species, while remaining virtually helpless as lone individuals? This book shows that the secret of our success lies not in our innate intelligence, but in…


Book cover of The Great Reversal: How America Gave Up on Free Markets

Steven K. Vogel Author Of Marketcraft: How Governments Make Markets Work

From my list on how markets really work.

Why am I passionate about this?

I first got interested in how markets really work when I wrote my Ph.D. dissertation on the “deregulation” movement in the United States, Western Europe, and Japan. I quickly discovered that deregulation never happened in the literal sense. In most cases, governments had to increase regulation to enhance market competition. They needed more rules to get “freer” markets. This sounds paradoxical at first, but it really isn’t. It makes perfect sense once you realize that markets do not arise spontaneously but rather are crafted by the very visible hand of the government. So I took that insight and I have been running with it ever since.

Steven's book list on how markets really work

Steven K. Vogel Why did Steven love this book?

Why do governments have to make markets work?

Well for one thing, firms might prefer to collude rather than to compete, if given the choice. So we need antitrust policy to make them compete.

Philippon surveys developments over the past few decades, demonstrating how the United States has weakened antitrust policy and enforcement while Europe has strengthened it.

He also looks at particular sectors, with a particularly compelling chapter on how the U.S. financial sector has grown without delivering more value to consumers and investors.

By Thomas Philippon,

Why should I read it?

2 authors picked The Great Reversal as one of their favorite books, and they share why you should read it.

What is this book about?

A Financial Times Book of the Year
A ProMarket Book of the Year

"Superbly argued and important...Donald Trump is in so many ways a product of the defective capitalism described in The Great Reversal. What the U.S. needs, instead, is another Teddy Roosevelt and his energetic trust-busting. Is that still imaginable? All believers in the virtues of competitive capitalism must hope so."
-Martin Wolf, Financial Times

"In one industry after another...a few companies have grown so large that they have the power to keep prices high and wages low. It's great for those corporations-and bad for almost everyone else."
-David…


Book cover of Blown to Bits: How the New Economics of Information Transforms Strategy

Niraj Dawar Author Of Tilt: Shifting Your Strategy from Products to Customers

From my list on marketing strategy.

Why am I passionate about this?

I have taught marketing strategy to MBAs and Executives at Business Schools and companies around the world, and have consulted for major companies in financial services, consumer packaged goods, software, and others for over three decades. Some of my Harvard Business Review articles are among the review’s bestsellers, and my book on marketing strategy, TILT: Shifting Your Strategy from Products to Customers, received the best business book award in 2014. I run a marketing strategy consultancy at Brand Strategy Group with clients on three continents. 

Niraj's book list on marketing strategy

Niraj Dawar Why did Niraj love this book?

This book described the economics of the internet age as the web was taking off. It remains a classic in that it not only predicted many of the transformations that were to play out on the web, including social media, and it continues to be useful as a template for predicting the coming transformations that will be wrought by Web3 and Blockchain.

By Philip Evans, Thomas S. Wurster,

Why should I read it?

1 author picked Blown to Bits as one of their favorite books, and they share why you should read it.

What is this book about?

Richness or reach? The trade-off used to be simple but absolute: your business strategy either could focus on 'rich' information - customized products and services tailored to a niche audience - or could reach out to a larger market, but with watered-down information that sacrificed richness in favor of a broad, general appeal. Much of business strategy as we know it today rests on this fundamental trade-off. Now, say Evans and Wurster, the new economics of information is eliminating the trade-off between richness and reach, blowing apart the foundations of traditional business strategy. "Blown to Bits" reveals how the spread…


Book cover of Competing for the Future

Dave Ulrich Author Of Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets

From my list on how to improve organizations.

Why am I passionate about this?

Dave Ulrich is the Rensis Likert Professor at the Ross School of Business and a partner at the RBL Group, a consulting firm focused on helping organizations and leaders deliver value. He has published over 200 articles and book chapters and over 30 books. The organizations where we live, work, play, and worship affect every part of our lives. Organizations turn individual competencies into collective capabilities, isolated events into sustained patterns, and personal values into collective values. In short, organizations matter in our lives. By adapting their answer to “what is an organization,” leaders, employees, customers, and investors will be better able to improve their organization's experiences.

Dave's book list on how to improve organizations

Dave Ulrich Why did Dave love this book?

This is another classic in that it redefines the organization less as morphology and structure and more as a set of capabilities. Capabilities represent what an organization is known for and good at doing. Creating the right organization is less about roles and rules, but more about identifying and creating the right capabilities.

By Gary Hamel, CK Prahalad,

Why should I read it?

1 author picked Competing for the Future as one of their favorite books, and they share why you should read it.

What is this book about?

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.


Book cover of Regional Advantage: Culture and Competition in Silicon Valley and Route 128

Joanne McNeil Author Of Lurking: How a Person Became a User

From my list on the origins of the tech industry.

Why am I passionate about this?

Joanne McNeil has written about internet culture for over fifteen years. Her book considers the development of the internet from a user's perspective since the launch of the World Wide Web. Her interest in digital technology spans from the culture that enabled the founding of major companies in Silicon Valley to their reception in broader culture.

Joanne's book list on the origins of the tech industry

Joanne McNeil Why did Joanne love this book?

Until the 1980s, it seemed like Route 128 in Massachusetts was set to be the dominant location for the tech industry. What could have been a dry look at comparative corporate organizational structures is instead a compelling analysis of the contrasting cultures, business climates, and other forces resulting in the ultimate victory of Silicon Valley. The book is full of fascinating details that I haven’t read anywhere else like the role that California community colleges played in ensuring companies could swiftly train new employees.

By AnnaLee Saxenian,

Why should I read it?

1 author picked Regional Advantage as one of their favorite books, and they share why you should read it.

What is this book about?

Why is it that in the '90s, business in California's Silicon Valley flourished, while along Route 128 in Massachusetts it declined? The answer, Annalee Saxenian suggests, has to do with the fact that despite similar histories and technologies, Silicon Valley developed a decentralized but cooperative industrial system while Route 128 came to be dominated by independent, self-sufficient corporations. The result of more than one hundred interviews, this compelling analysis highlights the importance of local sources of competitive advantage in a volatile world economy.


Book cover of The Startup Squad

Catherine Thimmesh Author Of Girls Solve Everything: Stories of Women Entrepreneurs Building a Better World

From my list on you’ve-got-this-girl young readers.

Why am I passionate about this?

I’m someone who believes the accomplishments of women have been glossed over for far too long. I'm passionate about sharing the stories of women and girls that the world at large still tends to ignore. It’s critical to share these stores and to give face and voice to women. Social entrepreneurship, the topic of my recent book Girls Solve Everything, has fascinated me for some time:  creative problem solving, tackling problems in our communities and the world, creating a business to find and facilitate the solution. Representation matters. I’m determined to write about and share the stories of strong, innovative, creative women and girls. Our future depends on them.

Catherine's book list on you’ve-got-this-girl young readers

Catherine Thimmesh Why did Catherine love this book?

This lively middle-grade fiction series hits all the right notes: an engrossing, page-turner of budding friendships, strong girl characters, fun competition, and diverse characters that readers easily connect with and relate to. Throw in a common childhood experience – setting up a lemonade stand – but amp it up just enough so it’s more than a lemonade stand...it’s a startup business. I loved that The Startup Squad is a fun read that also manages to introduce business concepts and practices like: idea notebooks, brainstorming, marketing, sales, location, and quality merchandising. Readers can be forgiven if they take their time getting to the next book in the series – chances are, they’ll be a bit preoccupied dreaming up their own new businesses.

By Brian Weisfeld, Nicole C. Kear,

Why should I read it?

1 author picked The Startup Squad as one of their favorite books, and they share why you should read it. This book is for kids age 8, 9, 10, and 11.

What is this book about?

The start of an exciting new series, The Startup Squad encourages the entrepreneurial spirit in young readers with a fun, accessible voice and a heartwarming story of friendship.

When their 6th grade class holds a fundraiser, four girls who barely know each other are tasked with starting a lemonade stand - and competing against their classmates to raise the most money. But Resa just takes charge without asking, Amelia keeps asking questions, Harriet keeps getting distracted, and Didi cracks under pressure. The recipe for success is tough to perfect, and there'll be some sweet and sour moments along the way…


Book cover of Competitive Strategy: Techniques for Analyzing Industries and Competitors

Jeet Mukherjee Author Of Pricing with Confidence: Ten Rules for Increasing Profits and Staying Ahead of Inflation

From my list on make an impact in your organization through pricing.

Why am I passionate about this?

I’ve been working in value-based pricing for over 20 years and I’ve seen firsthand how it can transform a company’s profits when done right and executed properly through sales. While the specific strategies and tactics vary across industries, company size, and product offerings, many of the foundations and logic behind those strategies can be learned, and must be understood in order to grow a company’s revenue and profit growth in today’s markets. I’d love to connect about any of these topics – feel free to reach out on LinkedIn!

Jeet's book list on make an impact in your organization through pricing

Jeet Mukherjee Why did Jeet love this book?

Porter’s five forces have been around a long time–and they’re an important and timeless framework for strategy.

It helps companies focus on where to improve as they look to dominate a market, understanding the ecosystem of competitive threats, entrants, and substitutes.

By understanding what contributes to your pricing power and knowing your stance in different environments, leaders will learn to discern what your pricing power is and how to build and maintain it over time.

By Michael E. Porter,

Why should I read it?

2 authors picked Competitive Strategy as one of their favorite books, and they share why you should read it.

What is this book about?

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Electrifying in its simplicity-like all great breakthroughs-Porter's analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies-lowest cost, differentiation, and focus-which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and…


Book cover of Darwin's Dangerous Idea: Evolution and the Meanings of Life
Book cover of Guns, Germs, and Steel: The Fates of Human Societies
Book cover of The Big Picture: On the Origins of Life, Meaning, and the Universe Itself

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