10 books like The Fred Factor

By Mark Sanborn,

Here are 10 books that authors have personally recommended if you like The Fred Factor. Shepherd is a community of 8,000+ authors sharing their favorite books with the world.

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The Experience Economy

By B Joseph Pine II, James H Gilmore,

Book cover of The Experience Economy: Competing for Customer Time, Attention, and Money

Joseph A. Michelli Author Of The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company

From the list on customer service and customer experience.

Who am I?

I am a New York Times #1 bestselling author of more than 10 customer experience and leadership books. When I am not reading and writing, I help leaders and entrepreneurs drive employee engagement, customer loyalty, and referrals. 

Joseph's book list on customer service and customer experience

Discover why each book is one of Joseph's favorite books.

Why did Joseph love this book?

Economists Gilmore and Pine, trace economic value through the agrarian, industrial and service age and pioneer thinking on the importance of “staging” experiences. This book created a tectonic shift from transactional “customer service” to emotionally engaging “customer experiences.” In a world where customer satisfaction is table stakes, The Experience Economy shows readers how to drive emotional engagement and repeat business.

The Experience Economy

By B Joseph Pine II, James H Gilmore,

Why should I read it?

1 author picked The Experience Economy as one of their favorite books, and they share why you should read it.

What is this book about?

Time is limited. Attention is scarce. Are you engaging your customers?

Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral?

Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality.

This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages,…


Pour Your Heart Into It

By Howard Schultz,

Book cover of Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time

Eric G. Flamholtz Author Of Growing Pains: Building Sustainably Successful Organizations

From the list on the stages and challenges of organizational growth.

Who am I?

I'm Professor Emeritus at UCLA and have also been on the faculty of Columbia University and The University of Michigan, where I received my PhD degree. I founded Management Systems Consulting, which works with entrepreneurial firms in the US and globally to scale up, in 1978. I've served on the board of a firm (99 Cents Only Stores) that scaled up and was a NYSE listed firm. I've advised CEOs who have created global champion firms and been recognized as leaders in their space. I've authored or co-authored several books including Creating Family Business Champions; Corporate Culture: The Ultimate Strategic Advantage; Changing the Game; and Leading Strategic Change.

Eric's book list on the stages and challenges of organizational growth

Discover why each book is one of Eric's favorite books.

Why did Eric love this book?

This book is by the founder of a company that has successfully navigated the stages of growth from a start-up to a sustainably successful organization and become a global champion or recognized leader in its space. Accordingly, the book is from the “horse’s mouth.” Schultz and his coauthor take the reader on the journey of the development of one of the classic entrepreneurial successes of our time. He details the challenges, his thinking, and the responses that were made to create the Starbucks of today. The book provided s the reader with a rare opportunity to participate in the Starbucks journey from a vision to the reality of building a great company. 

Pour Your Heart Into It

By Howard Schultz,

Why should I read it?

2 authors picked Pour Your Heart Into It as one of their favorite books, and they share why you should read it.

What is this book about?

In Pour Your Heart Into It, former CEO and now chairman emeritus Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience.

The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into the largest coffee chain on the planet. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee…


Peak

By Chip Conley,

Book cover of Peak: How Great Companies Get Their Mojo from Maslow

Joseph A. Michelli Author Of The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company

From the list on customer service and customer experience.

Who am I?

I am a New York Times #1 bestselling author of more than 10 customer experience and leadership books. When I am not reading and writing, I help leaders and entrepreneurs drive employee engagement, customer loyalty, and referrals. 

Joseph's book list on customer service and customer experience

Discover why each book is one of Joseph's favorite books.

Why did Joseph love this book?

I wish I had written this book. Chip Conley takes Maslow’s hierarchy of needs and applies it to employees and customers. Sharing lessons from hotel leadership, Chip demonstrates how managers and frontline workers should prioritize primary needs of those they serve while stretching to address higher level belonging and self-expression needs. With precision and clarity, Chip Conley offers a template for assessing the wants, needs, and desires of others

Peak

By Chip Conley,

Why should I read it?

1 author picked Peak as one of their favorite books, and they share why you should read it.

What is this book about?

Proven principles for sustainable success, with new leadership insight

PEAK is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once, but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need. And years later, when the young founders of Airbnb asked him to help turn their start-up home sharing company into a world-class hospitality giant, Conley once again used the principles he'd developed…


Delivering Happiness

By Tony Hsieh,

Book cover of Delivering Happiness: A Path to Profits, Passion, and Purpose

Fabian Geyrhalter Author Of Bigger Than This: How to turn any venture into an admired brand

From the list on on creating an admired brand.

Who am I?

I am a Creative Director turned Brand Strategist who loves creating clarity for brand transformations. I do so for small companies and Fortune 500s alike, but the thrill is the same. At the end of the day that hands-on (actually more of a ‘brain on’) work coupled with my books on branding and my podcast Hitting The Mark (where I talk with some of today’s most mesmerizing founders about the intersection of brand clarity and startup success) is doing my part in creating more admired brands in this world. I hope the books on this list will inspire and enable you to do the same for your own company.

Fabian's book list on on creating an admired brand

Discover why each book is one of Fabian's favorite books.

Why did Fabian love this book?

It was a tough decision, and I definitely still want you to read Seth Godin’s books, but I settled on the late Tony Hsieh’s Delivering Happiness since great company culture is the foundation to an admired brand. I strongly believe in that and spreading how Tony created the phenomenon that is the Zappos culture, you will realize that paying your top employees hard cash to quit is actually one of the many ways to set your company on the path of becoming an admired brand.

Delivering Happiness

By Tony Hsieh,

Why should I read it?

2 authors picked Delivering Happiness as one of their favorite books, and they share why you should read it.

What is this book about?

- Pay brand-new employees $2,000 to quit
- Make customer service the responsibility of the entire company-not just a department
- Focus on company culture as the #1 priority
- Apply research from the science of happiness to running a business
- Help employees grow-both personally and professionally
- Seek to change the world
- Oh, and make money too . . .

Sound crazy? It's all standard operating procedure at Zappos, the online retailer that's doing over $1 billion in gross merchandise sales annually. After debuting as the highest-ranking newcomer in Fortune magazine's annual "Best Companies to Work For"…


I'll Be Back

By Shep Hyken,

Book cover of I'll Be Back

Brittany Hodak Author Of Creating Superfans: How To Turn Your Customers Into Lifelong Advocates

From the list on turning your customers into superfans.

Who am I?

I’m passionate about customer experience because it’s the number-one reason businesses succeed or fail. Regardless of the size (or budget!) of your company, you can set yourself apart—and create superfan customers!—by focusing on being exceptional in the areas that really matter. I grew up watching my dad prioritize customer service, first as a fast-food restaurant manager and then at a car dealership, and I know firsthand that how you treat your employees and your customers makes all the difference! 

Brittany's book list on turning your customers into superfans

Discover why each book is one of Brittany's favorite books.

Why did Brittany love this book?

If you’re looking for a book on customer service or customer experience, you have to read one of Shep Hyken’s books! Shep is the world’s top customer service expert, a hall-of-fame speaker, and one of my biggest mentors (you could say I’m his superfan!). His most recent book, I’ll Be Back is my personal favorite of his because of its focus on the organizational culture that’s needed to drive a customer-centric brand. 

I'll Be Back

By Shep Hyken,

Why should I read it?

1 author picked I'll Be Back as one of their favorite books, and they share why you should read it.

What is this book about?

How do you build a business that thrives during good times and bad? Is there a strategy that can set up  your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers.
 
Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service experience that keeps customers coming back for more is everyone’s job. Customer service is not a department. It’s not just for people on the front lines. It’s the responsibility of everyone in the organization, from…


Reaching the Goal

By John Arthur Ricketts,

Book cover of Reaching the Goal: How Managers Improve a Services Business Using Goldratt's Theory of Constraints

Uwe Techt Author Of Projects That Flow: More Projects in Less Time

From the list on speed for multiple projects.

Who am I?

Business development and projects have fascinated me since my studies and my first experiences in companies. Time and again, I think I have understood what it's really all about... and shortly thereafter, completely new insights emerge that challenge previously perceived assumptions and thus enable leaps in performance. This is sometimes exhausting, but I wouldn't want to miss this path of development! Today I help management teams to improve their business results quickly and sustainably by guiding them to question assumptions, find new perspectives and thereby enable performance leaps.

Uwe's book list on speed for multiple projects

Discover why each book is one of Uwe's favorite books.

Why did Uwe love this book?

Of course, when I started to apply the insights from "Critical Chain" over and over again in different companies, not everything always went smoothly. That was frustrating—for me and the people I worked with. Every company—or rather, every business—has its own idiosyncrasies. Understanding that and being able to take it into account when accelerating an entire project portfolio was crucial. Reading Reaching the Goal helped me a lot in this. Ricketts writes from his many years of experience at IBM.

Reaching the Goal

By John Arthur Ricketts,

Why should I read it?

1 author picked Reaching the Goal as one of their favorite books, and they share why you should read it.

What is this book about?

"There is no doubt that this is a truly original and groundbreaking work in applying the Theory of Constraints. I run a services company and learned some things about the services business. Anyone involved in large services companies needs to look at what John is proposing. I will definitely quote this material frequently."

ChadSmith, Managing Partner, Constraints Management Group

"The information presented in this book is badly needed by service providers who struggle to balance supply and demand with their resources."

Carol A. Ptak, CFPIM, CIRM

"The techniques that John brings to light in this book are the bridge from…


Raving Fans

By Ken Blanchard, Sheldon Bowles,

Book cover of Raving Fans

Larry Osborne Author Of Sticky Teams: Keeping Your Leadership Team and Staff on the Same Page

From the list on for leaders seeking to build effective teams.

Who am I?

Dr. Larry Osborne is a leadership mentor and practitioner with a rare mix of both theological and leadership expertise. He's been a mentor and major influencer for many of the largest and fastest-growing churches in the US while providing leadership to North Coast Church as it grew from 125 to over 13,000 in weekend attendance.

Larry's book list on for leaders seeking to build effective teams

Discover why each book is one of Larry's favorite books.

Why did Larry love this book?

This is another book that uses the business fable motif. But within the storyline, you'll find a boatload of insights as to what a leader and a team needs to understand regarding the difference between producing a superior product and producing raving fans - - which is something that I've found most leaders and teams fail to intuitively grasp.

Raving Fans

By Ken Blanchard, Sheldon Bowles,

Why should I read it?

1 author picked Raving Fans as one of their favorite books, and they share why you should read it.

What is this book about?

With a new foreword by Ken Blanchard

A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.

Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day - in an extraordinary business book that will help everyone, in every kind of organisation or business, deliver stunning customer service and achieve miraculous bottom-line results.

Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what…


The Innovator's Solution

By Clayton M. Christensen, Michael E. Raynor,

Book cover of The Innovator's Solution: Creating and Sustaining Successful Growth

Marty Neumeier Author Of The Brand Gap

From the list on brand strategy.

Who am I?

In my younger days I was a graphic designer and copywriter, approaching brands largely from a creative viewpoint. Over the years I’ve discovered that creative work is much more powerful when harnessed to business strategy, and business strategy is much more powerful when combined with exceptional creative work. I’ve characterized the gulf between strategy and creativity as the “brand gap,” which has led to eight books on branding and a school for professional mastery called Level C.

Marty's book list on brand strategy

Discover why each book is one of Marty's favorite books.

Why did Marty love this book?

After Positioning, this is the most influential book in brand innovation. The authors show how scrappy startups can disrupt incumbents with products and services that seem “not good enough” at first, but end up reordering an entire industry. They also show how incumbents can defend against such aggressive moves. A seminal work.

The Innovator's Solution

By Clayton M. Christensen, Michael E. Raynor,

Why should I read it?

1 author picked The Innovator's Solution as one of their favorite books, and they share why you should read it.

What is this book about?

An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. A seminal work on disruption--for everyone confronting the growth paradox. For readers of the bestselling The Innovator's Dilemma--and beyond--this definitive work will help anyone trying to transform their business right now. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment. Christensen and Raynor give advice…


Excellence Wins

By Horst Schulze, Dean Merrill,

Book cover of Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise

Hermann Simon Author Of Many Worlds, One Life: A Remarkable Journey from Farmhouse to the Global Stage

From the list on becoming a global business leader.

Who am I?

Hermann Simon grew up on a small, remote farm and became a world-renowned marketing professor, including stints at MIT, Stanford, and Harvard. But academic fame didn’t satisfy him. He had the ambition to achieve an impact on practice and founded Simon-Kucher & Partners, today with 41 offices and 1600 employees the world's leading price consultancy. He also detected the secrets of the "hidden champions", unknown mid-sized global market leaders (more than 1.5 million Google entries). In China a business school is named in his honor.

Hermann's book list on becoming a global business leader

Discover why each book is one of Hermann's favorite books.

Why did Hermann love this book?

Horst Schulze started as a bellboy and became the best hotelier in the world. He is the one who created the leading hotel chain Ritz Carlton. He won the Baldridge Quality Award twice. No one else has achieved that. But what's really interesting about this book is not the result, but the way he got there: how did he achieve this great goal? 

Anyone involved in service can learn extremely valuable lessons from this book. And in the process, you will also get to know Horst Schulze as a person. Because at the core of him lies the secret of success; he is a role model and leader.

Excellence Wins

By Horst Schulze, Dean Merrill,

Why should I read it?

1 author picked Excellence Wins as one of their favorite books, and they share why you should read it.

What is this book about?

Horst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsense approach, Schulze shares the visionary and disruptive principles that have led to immense global success over the course of his still-prolific fifty-year career in the hospitality industry.

For over twenty years, Schulze fearlessly led the company to unprecedented multibillion dollar growth, setting the business vision and people-focused standards that made the Ritz-Carlton brand world renowned. In Excellence Wins, Schulze shares his…


The Innovator's Dilemma

By Clayton M. Christensen,

Book cover of The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

Jonathan R. Copulsky Author Of The Transformation Myth: Leading Your Organization Through Uncertain Times

From the list on responding to disruption and uncertainty.

Who am I?

Responding to disruption and uncertainty has increasingly dominated my thinking. Ten years ago, while a senior partner at a global professional services firm, I sponsored a major research project on digital transformation. The most surprising finding was that the organizations that are effective in responding to disruption figure out how to learn fast and scale fast. In my encore career of university teaching, I have dived deeper into how organizations and functions (such as marketing) respond to disruption. An improbable consequences of COVID-19 is an abundance of real-time examples of how organizations cope with acute disruptions vs. the chronic disruptions resulting from new technologies. 

Jonathan's book list on responding to disruption and uncertainty

Discover why each book is one of Jonathan's favorite books.

Why did Jonathan love this book?

I hate the way people toss around the term, disruption, to describe everything under the sun, neutering the value of the term in describing why disruption matters. Christensen’s book relies on empirical research, not hyperbole, to describe what makes innovations disruptive and why many companies fail to respond to disruptive innovations. I use the book and a series of Harvard Business Review articles co-authored by Christensen in one of my classes as a way to help my students understand the unique challenges of marketing disruptive innovations. Inevitably, the students who resist the concepts the most are the ones who write several years after graduation about how they are seeing Christensen’s concepts playing out in their markets. 

The Innovator's Dilemma

By Clayton M. Christensen,

Why should I read it?

3 authors picked The Innovator's Dilemma as one of their favorite books, and they share why you should read it.

What is this book about?

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors A Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller--one of the most influential business books…


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