100 books like Reaching the Goal

By John Arthur Ricketts,

Here are 100 books that Reaching the Goal fans have personally recommended if you like Reaching the Goal. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Critical Chain: A Business Novel

Uwe Techt Author Of Projects That Flow

From my list on speed for multiple projects.

Why am I passionate about this?

Business development and projects have fascinated me since my studies and my first experiences in companies. Time and again, I think I have understood what it's really all about... and shortly thereafter, completely new insights emerge that challenge previously perceived assumptions and thus enable leaps in performance. This is sometimes exhausting, but I wouldn't want to miss this path of development! Today I help management teams to improve their business results quickly and sustainably by guiding them to question assumptions, find new perspectives and thereby enable performance leaps.

Uwe's book list on speed for multiple projects

Uwe Techt Why did Uwe love this book?

When I read this book, it was like an epiphany. Suddenly, I understood what—beyond all the doctrines and pub talkactually slows down projects and thus impairs the economic performance of companies. It is our own management mechanisms and beliefs about how we think we can get a grip on projects. Shortly after reading this novel, we were able to perform nothing short of miracles in a technology company I was working for at the time: Halving project times, doubling productivity. You have to have witnessed that to really believe it... Read this book!

By Eliyahu M Goldratt,

Why should I read it?

1 author picked Critical Chain as one of their favorite books, and they share why you should read it.

What is this book about?

This fast-paced business novel does for project management what The Goal and It's Not Luck have done for production and marketing. Goldratt's novels have traditionally slain sacred cows and delivered new ways of looking at processes which seem like common sense once you read them. Critical Chain is no exception. In perhaps Eli's most readable book yet, two of the established principles of project management, the engineering estimate and project milestones, are found wanting and dismissed, and other established principles are up for scrutiny - as Goldratt once more applies his Theory of Constraints. The approach is radical, yet clear,…


Book cover of A Sense of Urgency

Uwe Techt Author Of Projects That Flow

From my list on speed for multiple projects.

Why am I passionate about this?

Business development and projects have fascinated me since my studies and my first experiences in companies. Time and again, I think I have understood what it's really all about... and shortly thereafter, completely new insights emerge that challenge previously perceived assumptions and thus enable leaps in performance. This is sometimes exhausting, but I wouldn't want to miss this path of development! Today I help management teams to improve their business results quickly and sustainably by guiding them to question assumptions, find new perspectives and thereby enable performance leaps.

Uwe's book list on speed for multiple projects

Uwe Techt Why did Uwe love this book?

Accelerating projects and completing more projects per year is existential for almost every company. The economic and financial leverage is enormous if, for example, 20% or 50% more projects can be completed per yearwithout significantly increasing operating costs. Nevertheless, it has happened time and again that there were so many construction sites in the company that it was not at all clear why accelerating the project portfolio should be given the highest priority. Kotter's book provided me with key insights that my colleagues and I were able to implement immediately. With success!

By John P. Kotter,

Why should I read it?

1 author picked A Sense of Urgency as one of their favorite books, and they share why you should read it.

What is this book about?

Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide. Now, in A Sense of Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change. Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency…


Book cover of Throughput Economics: Making Good Management Decisions

Uwe Techt Author Of Projects That Flow

From my list on speed for multiple projects.

Why am I passionate about this?

Business development and projects have fascinated me since my studies and my first experiences in companies. Time and again, I think I have understood what it's really all about... and shortly thereafter, completely new insights emerge that challenge previously perceived assumptions and thus enable leaps in performance. This is sometimes exhausting, but I wouldn't want to miss this path of development! Today I help management teams to improve their business results quickly and sustainably by guiding them to question assumptions, find new perspectives and thereby enable performance leaps.

Uwe's book list on speed for multiple projects

Uwe Techt Why did Uwe love this book?

Everyone realizes that the economic leverage from "doing the right projects" can be even greater than "doing the projects faster." Only how should the selection be made sensibly? In addition: If we want to work flow and be bottleneck-oriented, we always come up against the limits of the usual key figures and target world in companies, e.g. the paradigm "everyone must be busy all the time." With Throughput Economics I finally had the tools at my disposal to be able to work on both questions in a target-oriented way with a management team. I am very grateful to the authors!

By Eli Schragenheim, Henry Camp, Rocco Surace

Why should I read it?

1 author picked Throughput Economics as one of their favorite books, and they share why you should read it.

What is this book about?

"Schragenheim, Camp and Surace, three leaders of TOC community, are tackling one of value destroyers of corporations-the misuse and abuse of traditional cost accounting. This book develops a practical methodology for better decision making by looking at the impact of certain types of decisions on a company's bottom line. This well-defined methodology allows mid-managers, higher level managers and financial staff to create real value by concentrating on what truly matters."
Boaz Ronen, Professor Emeritus, Coller School of Management, Tel Aviv University, Tel Aviv, Israel

"Throughput Economics is a must read for entrepreneurs and managers who want to make their organizations…


Book cover of Goldratt's Rules of Flow

Uwe Techt Author Of Projects That Flow

From my list on speed for multiple projects.

Why am I passionate about this?

Business development and projects have fascinated me since my studies and my first experiences in companies. Time and again, I think I have understood what it's really all about... and shortly thereafter, completely new insights emerge that challenge previously perceived assumptions and thus enable leaps in performance. This is sometimes exhausting, but I wouldn't want to miss this path of development! Today I help management teams to improve their business results quickly and sustainably by guiding them to question assumptions, find new perspectives and thereby enable performance leaps.

Uwe's book list on speed for multiple projects

Uwe Techt Why did Uwe love this book?

I have been waiting for this book, published in 2023, since Eli Goldratt published Critical Chain. It describes very clearly in the form of a novel not only how an extraordinarily effective multi-project organization works, but also how a traditionally managed organization can transform itself very quickly and sustainably into a highly productive enterprise. In each chapter, I recognized myself in the challenges that I face again and again. Thank you, Efrat, for this profound yet easy-to-read book!

By Efrat Goldratt-Ashlag,

Why should I read it?

1 author picked Goldratt's Rules of Flow as one of their favorite books, and they share why you should read it.

What is this book about?

Marc Wilson is not giving up. He is determined to turn around the struggling family company and keep it, despite his father’s decision to sell. The problem is that they are late on more and more projects and their customers won’t tolerate it anymore. Marc is looking everywhere for a solution, when in one of his MBA classes he comes across a unique approach that views operations in terms of flow.

The concept of flow is straightforward. It’s easy to visualize the stream of projects going through the system and understand that if something clogs the flow, the projects pile…


Book cover of The Innovator's Solution: Creating and Sustaining Successful Growth

Marty Neumeier Author Of The Brand Gap

From my list on brand strategy.

Why am I passionate about this?

In my younger days I was a graphic designer and copywriter, approaching brands largely from a creative viewpoint. Over the years I’ve discovered that creative work is much more powerful when harnessed to business strategy, and business strategy is much more powerful when combined with exceptional creative work. I’ve characterized the gulf between strategy and creativity as the “brand gap,” which has led to eight books on branding and a school for professional mastery called Level C.

Marty's book list on brand strategy

Marty Neumeier Why did Marty love this book?

After Positioning, this is the most influential book in brand innovation. The authors show how scrappy startups can disrupt incumbents with products and services that seem “not good enough” at first, but end up reordering an entire industry. They also show how incumbents can defend against such aggressive moves. A seminal work.

By Clayton M. Christensen, Michael E. Raynor,

Why should I read it?

1 author picked The Innovator's Solution as one of their favorite books, and they share why you should read it.

What is this book about?

An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. A seminal work on disruption--for everyone confronting the growth paradox. For readers of the bestselling The Innovator's Dilemma--and beyond--this definitive work will help anyone trying to transform their business right now. In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment. Christensen and Raynor give advice…


Book cover of The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

Jonathan R. Copulsky Author Of The Transformation Myth: Leading Your Organization Through Uncertain Times

From my list on responding to disruption and uncertainty.

Why am I passionate about this?

Responding to disruption and uncertainty has increasingly dominated my thinking. Ten years ago, while a senior partner at a global professional services firm, I sponsored a major research project on digital transformation. The most surprising finding was that the organizations that are effective in responding to disruption figure out how to learn fast and scale fast. In my encore career of university teaching, I have dived deeper into how organizations and functions (such as marketing) respond to disruption. An improbable consequences of COVID-19 is an abundance of real-time examples of how organizations cope with acute disruptions vs. the chronic disruptions resulting from new technologies. 

Jonathan's book list on responding to disruption and uncertainty

Jonathan R. Copulsky Why did Jonathan love this book?

I hate the way people toss around the term, disruption, to describe everything under the sun, neutering the value of the term in describing why disruption matters. Christensen’s book relies on empirical research, not hyperbole, to describe what makes innovations disruptive and why many companies fail to respond to disruptive innovations. I use the book and a series of Harvard Business Review articles co-authored by Christensen in one of my classes as a way to help my students understand the unique challenges of marketing disruptive innovations. Inevitably, the students who resist the concepts the most are the ones who write several years after graduation about how they are seeing Christensen’s concepts playing out in their markets. 

By Clayton M. Christensen,

Why should I read it?

3 authors picked The Innovator's Dilemma as one of their favorite books, and they share why you should read it.

What is this book about?

Named one of 100 Leadership & Success Books to Read in a Lifetime by Amazon Editors A Wall Street Journal and Businessweek bestseller. Named by Fast Company as one of the most influential leadership books in its Leadership Hall of Fame. An innovation classic. From Steve Jobs to Jeff Bezos, Clay Christensen's work continues to underpin today's most innovative leaders and organizations. The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller--one of the most influential business books…


Book cover of Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time

Eric G. Flamholtz Author Of Growing Pains: Building Sustainably Successful Organizations

From my list on the stages and challenges of organizational growth.

Why am I passionate about this?

I'm Professor Emeritus at UCLA and have also been on the faculty of Columbia University and The University of Michigan, where I received my PhD degree. I founded Management Systems Consulting, which works with entrepreneurial firms in the US and globally to scale up, in 1978. I've served on the board of a firm (99 Cents Only Stores) that scaled up and was a NYSE listed firm. I've advised CEOs who have created global champion firms and been recognized as leaders in their space. I've authored or co-authored several books including Creating Family Business Champions; Corporate Culture: The Ultimate Strategic Advantage; Changing the Game; and Leading Strategic Change.

Eric's book list on the stages and challenges of organizational growth

Eric G. Flamholtz Why did Eric love this book?

This book is by the founder of a company that has successfully navigated the stages of growth from a start-up to a sustainably successful organization and become a global champion or recognized leader in its space. Accordingly, the book is from the “horse’s mouth.” Schultz and his coauthor take the reader on the journey of the development of one of the classic entrepreneurial successes of our time. He details the challenges, his thinking, and the responses that were made to create the Starbucks of today. The book provided s the reader with a rare opportunity to participate in the Starbucks journey from a vision to the reality of building a great company. 

By Howard Schultz,

Why should I read it?

2 authors picked Pour Your Heart Into It as one of their favorite books, and they share why you should read it.

What is this book about?

In Pour Your Heart Into It, former CEO and now chairman emeritus Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his quest to make great coffee part of the American experience.

The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into the largest coffee chain on the planet. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee…


Book cover of The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary

Joseph A. Michelli Author Of The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company

From my list on customer service and customer experience.

Why am I passionate about this?

I am a New York Times #1 bestselling author of more than 10 customer experience and leadership books. When I am not reading and writing, I help leaders and entrepreneurs drive employee engagement, customer loyalty, and referrals. 

Joseph's book list on customer service and customer experience

Joseph A. Michelli Why did Joseph love this book?

If only my mail carrier were like Fred… but that’s the point. All of us can “up our game” when it comes to caring for and about others. Mark Sanborn crafted a highly accessible and engaging book that shows how everyone can “be a Fred.” The line between ordinary and extraordinary is less about resources and more about focus and effort.

By Mark Sanborn,

Why should I read it?

1 author picked The Fred Factor as one of their favorite books, and they share why you should read it.

What is this book about?

Mark Sanborn met his postman, Fred, just after he moved to Denver. Fred knocked on his door, introduced himself, and welcomed him to the neighborhood. He also asked Sanborn about himself and how he wanted his mail handled while he was away. Needless to say, Sanborn was shocked. He asked Fred more about his job and how he approached it. Fred's answers inspired him to develop motivational seminars promoting Fred's attitude and approach to life.

To embody the Fred philosophy is to realise and practise that:--Everyone can make a difference--Success is built on good relationships--You must continually create value for…


Book cover of Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise

Hermann Simon Author Of Many Worlds, One Life: A Remarkable Journey from Farmhouse to the Global Stage

From my list on becoming a global business leader.

Why am I passionate about this?

Hermann Simon grew up on a small, remote farm and became a world-renowned marketing professor, including stints at MIT, Stanford, and Harvard. But academic fame didn’t satisfy him. He had the ambition to achieve an impact on practice and founded Simon-Kucher & Partners, today with 41 offices and 1600 employees the world's leading price consultancy. He also detected the secrets of the "hidden champions", unknown mid-sized global market leaders (more than 1.5 million Google entries). In China a business school is named in his honor.

Hermann's book list on becoming a global business leader

Hermann Simon Why did Hermann love this book?

Horst Schulze started as a bellboy and became the best hotelier in the world. He is the one who created the leading hotel chain Ritz Carlton. He won the Baldridge Quality Award twice. No one else has achieved that. But what's really interesting about this book is not the result, but the way he got there: how did he achieve this great goal? 

Anyone involved in service can learn extremely valuable lessons from this book. And in the process, you will also get to know Horst Schulze as a person. Because at the core of him lies the secret of success; he is a role model and leader.

By Horst Schulze, Dean Merrill,

Why should I read it?

1 author picked Excellence Wins as one of their favorite books, and they share why you should read it.

What is this book about?

Horst Schulze knows what it takes to win. In Excellence Wins, the cofounder and former president of the Ritz-Carlton Hotel Company lays out a blueprint for becoming the very best in a world of compromise. In his characteristic no-nonsense approach, Schulze shares the visionary and disruptive principles that have led to immense global success over the course of his still-prolific fifty-year career in the hospitality industry.

For over twenty years, Schulze fearlessly led the company to unprecedented multibillion dollar growth, setting the business vision and people-focused standards that made the Ritz-Carlton brand world renowned. In Excellence Wins, Schulze shares his…


Book cover of Raving Fans

Bruno Hilgart Author Of French Fry Leadership: How to Attain Profits Through Serving People

From my list on creating highly motivated, self-sufficient teams.

Why am I passionate about this?

I've been blessed in my career, beginning as a 16-year-old, being an assistant manager at 17, a general manager at 20, and the face of the franchise at the age of 30 for over 16 years. This has led to me learning how to get people more motivated to perform their work than they ever thought possible when they accepted the position. I spent over 30 years literally “growing up” with this company and in this business, having been exposed to some of the best companies within their respective industries, learning how they source, on-board, train, and retain their team members, as well as some of the most influential motivational speakers throughout the world.

Bruno's book list on creating highly motivated, self-sufficient teams

Bruno Hilgart Why did Bruno love this book?

This book took our customer service performance in our company to levels we had never seen before. All of our leaders read this book and then the magic began.

The premise is that satisfied customers just are not good enough. They need to be “raving fans’ of us meaning, they actually become advocates of your business! This led to sales and traffic that exceeded our peers in all measurable ways while truly making our work more fun than we ever thought.

By Ken Blanchard, Sheldon Bowles,

Why should I read it?

2 authors picked Raving Fans as one of their favorite books, and they share why you should read it.

What is this book about?

With a new foreword by Ken Blanchard

A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.

Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day - in an extraordinary business book that will help everyone, in every kind of organisation or business, deliver stunning customer service and achieve miraculous bottom-line results.

Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what…


5 book lists we think you will like!

Interested in customer service, management, and leadership?

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