100 books like Social Sciences as Sorcery

Studying anthropology and biology in the 1970s, I was in the perfect position to understand why race was not genetic. From that time on, I wanted everyone to know what race was and was not. But here we a half century later and most individuals in the US – and the world – still believe that race is a valid way to divide individuals into biological groups, and worse, that race, rather than racism, explains differences in life circumstances. As a professor and president of the American Anthropological Association I have taught courses and helped with documentaries, museum exhibits, websites, articles, and books to dispel consequential myth about race and genetics.  

I studied statistics and data science for years before anyone ever suggested to me that these topics might have an ethical dimension, or that my numerical tools were products of human beings with motivations specific to their time and place. I’ve since written about the history and philosophy of mathematical probability and statistics, and I’ve come to understand just how important that historical background is and how critically important it is that the next generation of data scientists understand where these ideas come from and their potential to do harm. I hope anyone who reads these books avoids getting blinkered by the ideas that data = objectivity and that science is morally neutral.

I studied statistics and data science for years before anyone ever suggested to me that these topics might have an ethical dimension, or that my numerical tools were products of human beings with motivations specific to their time and place. I’ve since written about the history and philosophy of mathematical probability and statistics, and I’ve come to understand just how important that historical background is and how critically important it is that the next generation of data scientists understand where these ideas come from and their potential to do harm. I hope anyone who reads these books avoids getting blinkered by the ideas that data = objectivity and that science is morally neutral.

I studied statistics and data science for years before anyone ever suggested to me that these topics might have an ethical dimension, or that my numerical tools were products of human beings with motivations specific to their time and place. I’ve since written about the history and philosophy of mathematical probability and statistics, and I’ve come to understand just how important that historical background is and how critically important it is that the next generation of data scientists understand where these ideas come from and their potential to do harm. I hope anyone who reads these books avoids getting blinkered by the ideas that data = objectivity and that science is morally neutral.

I started my career as a research scientist building machine learning algorithms for weather forecasting. Twenty years later, I found myself at a precision agriculture startup creating models that provided guidance to farmers on when to plant, what to plant, etc. So, I am part of the movement from academia to industry. Now, at Google Cloud, my team builds cross-industry solutions and I see firsthand what our customers need in their data science teams. This set of books is what I suggest when a CTO asks how to upskill their workforce, or when a graduate student asks me how to break into the industry.

 AO: I have been intrigued by the Adam and smith (a play on Adam Smith’s name due to K. Boulding) of social sciences ever since, as a graduate student, I was given the privilege to teach a history-of-thought course. I found a lot of wisdom in Smith’s works and continue to find it with every new read. BW: I first met Adam Smith when I was studying for my master’s degree in economics almost twenty years ago. Since then, I have enjoyed rereading him, always finding new sources of fascination and insights. For me, Smith's work is endlessly rich and remains astonishingly topical, three centuries after his birth. 

I am one of the founders of the American dispute resolution field and have taught negotiation, legal ethics, mediation, alternative dispute resolution and international dispute resolution for 40 years in over 25 countries on every continent. I have mediated, negotiated or arbitrated hundreds of cases. I am a law professor who has taught legal ethics since it was required post-Watergate for all law students. As a negotiation teacher and practitioner, I have seen the effects of deceit and dishonorable negotiations in law and diplomacy and peace seeking and I have also seen what can happen when people treat each other fairly to reach better outcomes for problems than they could achieve on their own.

I am proud to be a human (social) scientist but think that we could collectively achieve a much more successful human science enterprise. And I believe that a better human science would translate into better public policy. Most human scientists focus on their own research, paying little attention to how the broader enterprise functions. I have written many works of a methodological nature over the years. I am pleased to point here to a handful of works with sound advice for enhancing the human science enterprise.

I’ve worked top-down with dozens of governments worldwide and bottom-up with many campaigns, start-ups, and social enterprises. I realised that the connecting thread is how to mobilise shared intelligence to address the big challenges like cutting carbon emissions or reducing inequality, and how to avoid the collective stupidity we all see around us. We waste so much of the insight and creativity that sits in peoples’ heads. I thought we were missing both good theory and enough practical methods to make the most of technologies – from the Internet to generative AI – that could help us. I hope that my book – and the work I do – provides some of the answers.

I have always been fascinated by how the human mind adapts, both individually and through history. Julian Jaynes, who taught me while pursuing my PhD in anthropology from Princeton University, provided me with a theoretical framework to explore how the personal and cultural configure each other. Jaynes inspired me to publish on psychotherapeutics, the history of Japanese psychology, linguistics, education, nationalism, the origin of religion, the Bible, ancient Egypt, popular culture, and changing definitions of self, time, and space. My interests have taken me to China and Japan, where I lived for many years. I taught at the University of Arizona and currently work as a licensed mental health counselor.