Fans pick 100 books like Creating Great Choices

By Jennifer Riel, Roger L. Martin,

Here are 100 books that Creating Great Choices fans have personally recommended if you like Creating Great Choices. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of The Dark Side of the Light Chasers: Reclaiming Your Power, Creativity, Brilliance, and Dreams

Michael Bungay Stanier Author Of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

From my list on unexpectedly useful books about coaching.

Why am I passionate about this?

Coaching is a wonderful technology that can help people be a force for change… and is often wrapped up in mystic and woo-woo and privilege that makes it inaccessible and/or unattractive to too many. I want being more coach-like—by which I mean staying curious a little longer, and rushing to action and advice-giving—to be an everyday way of being with one another. Driven by this, I’ve written the best-selling book on coaching this century (The Coaching Habit) and have created training that’s been used around the world by more than a quarter of a million people. I’m on a mission to unweird coaching.

Michael's book list on unexpectedly useful books about coaching

Michael Bungay Stanier Why did Michael love this book?

Carl Jung has two quotes that I love. First, “the gold is in the dark.” And second, “I’d rather be whole than good.” Both recognize that we’re complicated, contradictory, and gloriously messy beings. Debbie Ford’s book was the first time I felt I could actually do something with the profound wisdom of Jung. One particular exercise pretty much “cured” me immediately of some long-standing resentment I had with a former boss. Even though the language is sometimes a bit too woo-woo Californian hippy for me, it’s a book with some deeply useful exercises to help you become more whole, kinder to yourself, and ultimately more wholly you.

By Deborah Ford,

Why should I read it?

2 authors picked The Dark Side of the Light Chasers as one of their favorite books, and they share why you should read it.

What is this book about?

In this enlightening guide, Debbie Ford explains that the dark side of our personality should not be hidden. By denying our dark side, we reject these aspects of our true natures rather than giving ourselves the freedom to live authentically. Here she shows that it is possible to acknowledge and accept our so-called weaknesses, proving that these qualities may be important, hidden strengths. For example, perhaps some 'selfishness' can save us from exhaustion and resentment.

Full of illuminating stories and practical exercises, Debbie Ford shows us how to reconcile our darker impulses and find the gifts they offer. Your life…


Book cover of The Inner Game of Tennis: The Classic Guide to the Mental Side of Peak Performance

Florence Madden Author Of The Intention Impact Conundrum: Practical ways to achieve the impact you want

From my list on making the impact you want in work and in life.

Why am I passionate about this?

I'm an author, trainer, coach, and podcaster – a description that would have shocked my much younger self. My own journey of self-development has taken me to the privileged position, through my business, of helping others on their journey to discover their own potential. The joy of seeing this emerge is fresh with every individual and group I work with, and of course my own journey of discovery continues too. Someone once said to the Dalai Lama, "When do you get to enlightenment?"…. "When I die!" came the reply. He recognised the value of being open to ideas and change… which is just some of the fabulous gifts we get from books and each other!

Florence's book list on making the impact you want in work and in life

Florence Madden Why did Florence love this book?

Originally written as a tennis coaching text – the wisdom of this approach transcends the world of tennis and carries an important message about how changing our thinking can release the latent potential in us whatever we are doing.

The focus is on the importance of self-talk – what our outer self is telling the inner self and in doing so chimes beautifully with what we know about our unconscious mind. We know that more than 90% of our behaviour is driven by our unconscious and it hears everything we say to ourselves – so consider the impact of critical self-talk and the potential damage to our confidence and performance.

The book is summarised in the formula: Potential minus Interference = Performance

We achieve at our best when we manage the ‘Interference’ we impose on ourselves!

By W. Timothy Gallwey,

Why should I read it?

3 authors picked The Inner Game of Tennis as one of their favorite books, and they share why you should read it.

What is this book about?

Improve your game and discover your true potential by increasing your concentration, willpower and confidence.

Described by Billie Jean King as her 'tennis bible', Timothy Gallwey's multi-million bestseller, including an introduction from acclaimed sports psychologist Geoff Beattie, has been a phenomenon for players of all abilities since it was first published in 1972.

Instead of concentrating on how to improve your technique, it starts from the understanding that 'every game is composed of two parts, an outer game and an inner game'. The former is played against opponents on the court, but the latter is a battle within ourselves as…


Book cover of Coaching A to Z: The Extraordinary Use of Ordinary Words

Michael Bungay Stanier Author Of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

From my list on unexpectedly useful books about coaching.

Why am I passionate about this?

Coaching is a wonderful technology that can help people be a force for change… and is often wrapped up in mystic and woo-woo and privilege that makes it inaccessible and/or unattractive to too many. I want being more coach-like—by which I mean staying curious a little longer, and rushing to action and advice-giving—to be an everyday way of being with one another. Driven by this, I’ve written the best-selling book on coaching this century (The Coaching Habit) and have created training that’s been used around the world by more than a quarter of a million people. I’m on a mission to unweird coaching.

Michael's book list on unexpectedly useful books about coaching

Michael Bungay Stanier Why did Michael love this book?

Moon realizes that certain words are particularly helpful and powerful in making conversations better (all conversations, not just coaching ones). It’s one short word per letter (“Difference”, “Might”, and “Yet” are three of my favourites), and this feels like a collection of twenty-six precise tools that can help any type of discussion more elegant, more curious, more filled with potential and more useful.

By Haesun Moon,

Why should I read it?

1 author picked Coaching A to Z as one of their favorite books, and they share why you should read it.

What is this book about?

Your indispensable guide for coaching mastery.

Language is a powerful tool that can unite, engage, and move people to action. It's all in what you choose to say, and how you say it.

In this practical, accessible guide to having more powerful conversations, leading evidence-based coaching expert Haesun Moon offers a set of powerful words or phrases-one for every letter of the alphabet-to help you move others toward greater purpose and accomplishment. Based on her extensive research with the University of Toronto and Harvard Medical School, Moon shows you how to apply each of these concepts to transform the way…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit By Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of The 48 Laws of Power

Rob Conery Author Of The Imposter's Handbook: A CS Primer for Self-taught Developers

From my list on self-taught programmers.

Why am I passionate about this?

I taught myself to code back in 1994 while working the graveyard shift as a geologist in the environmental industry. My job consisted of sitting in a chair during the dark hours of the night in a shopping center in Stockton, CA, watching another geologist take samples from wells in the parking lot. A friend of mine suggested I learn to code because I liked computers. I don’t mean to make this out to be a “it’s so simple anyone can do it!” You need to have a relentless drive to learn, which is why I wrote my book, The Imposter’s Handbook - as an active step to learning what I didn’t know I didn’t know.

Rob's book list on self-taught programmers

Rob Conery Why did Rob love this book?

This book is extremely cringy, but that’s the entire point.

The author has studied powerful figures from the past and examined the things they did to wield enormous power and “play the game”. Reading through this book takes a particular focus, and for me it was trying to understand what other people were up to - specifically my coworkers.

Humans are a competitive bunch - it’s the simple truth - and the key to getting ahead at work is to see how you’re being manipulated to another’s advantage. If you plan on moving up in your career you’re going to need to be armed with a basic understanding of the Human Chess Game because it’s everywhere. 

The Bad Bosses and Crappy Coworkers of the world are reading this book and using it as a guide to get ahead - but that becomes meaningless if you can spot their tricks and…

By Robert Greene,

Why should I read it?

3 authors picked The 48 Laws of Power as one of their favorite books, and they share why you should read it.

What is this book about?

Amoral, cunning, ruthless, and instructive, this multi-million-copy New York Times bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control – from the author of The Laws of Human Nature.

In the book that People magazine proclaimed “beguiling” and “fascinating,” Robert Greene and Joost Elffers have distilled three thousand years of the history of power into 48 essential laws by drawing from the philosophies of Machiavelli, Sun Tzu, and Carl Von Clausewitz and also from the lives of figures ranging from Henry Kissinger to P.T. Barnum.
 
Some laws teach the need for prudence (“Law…


Book cover of The Opposable Mind: How Successful Leaders Win Through Integrative Thinking

Matthew E. May Author Of Winning the Brain Game: Fixing the 7 Fatal Flaws of Thinking

From my list on creative thinking.

Why am I passionate about this?

For as long I can remember, I’ve been an ideas guy. I even like the idea of ideas…I guess that makes me a meta-idea guy. But not just any ideas. Ideas that achieve the maximum impact with the minimum means. Oliver Wendell Holmes once wrote, “I wouldn’t give a fig for simplicity on this side of complexity, but I’d give my life for simplicity on the other side of complexity.” Creative ideas are the main event of the imagination, and the simpler the better. I've written and published several books, hundreds of articles and blogs, and even had dozens of songs published. But by far my favorite creative accomplishment is winning the New Yorker cartoon caption contest in 2008.

Matthew's book list on creative thinking

Matthew E. May Why did Matthew love this book?

Roger Martin is a mentor. I learned how to think strategically from him, first-hand. In fact, I hated strategy until I met Roger. He is one of the brightest thinkers on the planet. I use his frameworks daily in my work. His concept of integrative thinking, taught while he was dean of the University of Toronto’s progressive Rotman School, is all about the ability to hold two opposing ideas in your head at once. This is the stuff of breakthrough. The challenge is to avoid either/or thinking when considering two different ideas and synthesize them into an altogether new concept that improves on both. It’s like alchemy for the mind.

By Roger L. Martin,

Why should I read it?

1 author picked The Opposable Mind as one of their favorite books, and they share why you should read it.

What is this book about?

If you want to be as successful as Jack Welch, Larry Bossidy, or Michael Dell, read their autobiographical advice books, right? Wrong, says Roger Martin in The Opposable Mind. Though following best practice can help in some ways, it also poses a danger: By emulating what a great leader did in a particular situation, you'll likely be terribly disappointed with your own results. Why? Your situation is different. Instead of focusing on what exceptional leaders do, we need to understand and emulate how they think. Successful businesspeople engage in what Martin calls integrative thinking creatively resolving the tension in opposing…


Book cover of The Compound Effect:  Jumpstart Your Income, Your Life, Your Success

Marty Boardman Author Of Foreclosure Secrets: How I Built a 7-Figure Business Flipping Houses Most Investors Are Too Afraid to Buy

From my list on to build great habits as a real estate investor.

Why am I passionate about this?

I built a 7-figure business buying foreclosures in multiple states and with my book you’ll discover how to duplicate my success and drastically reduce your learning curve.  I've flipped hundreds of houses buying directly from homeowners in foreclosure and at auctions in Arizona, Illinois, and Wisconsin. I was guest #1 on the popular BiggerPockets podcast as well as a featured contributor to the website. I've also been featured in numerous real estate articles for USA Today, Reuters, and the Arizona Republic. And I'm the founder of FixandFlipHub.com, a real estate education company that has helped hundreds of real estate entrepreneurs start and scale their businesses.

Marty's book list on to build great habits as a real estate investor

Marty Boardman Why did Marty love this book?

Are you consistently inconsistent? In other words, do you have a sincere desire to start real estate investing, or scale your current business, but are constantly veering off-course because life keeps getting in the way? Me too. In this book you’ll learn the importance of making small, daily decisions that will, over time, result in exponential growth in your personal and financial life.

By Darren Hardy,

Why should I read it?

2 authors picked The Compound Effect as one of their favorite books, and they share why you should read it.

What is this book about?

Do you want success? More success than you have now? And even more success than you ever imagined possible? That is what this book is about. Achieving it.   No gimmicks. No hyperbole. Finally, just the truth on what it takes to earn success   As the central curator of the success media industry for over 25 years, author Darren Hardy has heard it all, seen it all, and tried most of it. This book reveals the core principles that drive success. The Compound Effect contains the essence of what every superachiever needs to know, practice, and master to obtain extraordinary success.…


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Book cover of Trial, Error, and Success: 10 Insights into Realistic Knowledge, Thinking, and Emotional Intelligence

Trial, Error, and Success By Sima Dimitrijev, PhD, Maryann Karinch,

Everything in nature evolves by trial, error, and success—from fundamental physics, through evolution in biology, to how people learn, think, and decide.

This book presents a way of thinking and realistic knowledge that our formal education shuns. Stepping beyond this ignorance, the book shows how to deal with and even…

Book cover of Turn the Ship Around! A True Story of Turning Followers into Leaders

Bernie J. Mullin Author Of Reimagining America's Dream: Making It Attainable for All

From my list on cutting edge talent development leadership.

Why am I passionate about this?

I am an immigrant who has successfully pursued the American dream, living it now for 50 years. After 10 years as a Professor at the University of Massachusetts, I spent 40 years in the Sports and Entertainment business, capped by building my own marketing agency, The Aspire Group, which has generated $1.75B in revenues for 300 iconic sports properties globally. While I’ve been able to make the dream a reality for myself and my family, I believe it has become out of reach for too many. I want to show my appreciation for Americans adopting me by revitalizing the aspirational elements of that dream and making it attainable for all.  

Bernie's book list on cutting edge talent development leadership

Bernie J. Mullin Why did Bernie love this book?

Captain Marquette’s YouTube video inspired me to create a highly productive team using independent thinking. Then, reading his book really spoke to me because it resonated with my first working experience outside the University of Massachusetts—namely, with the Pittsburgh Pirates as SVP of Business. The Pirates were the worst team in Major League Baseball then, losing over 100 games per season, drawing only 7,000 fans per game, and losing $10M annually. The staff were deflated and defeated.

After getting direct input from the senior staff, I planned the Pirates turnaround in three stages: 1. Stop the ship sailing in the wrong direction; 2. Turn the ship around; 3. Gain speed and momentum in the right direction. I think the key statement in Marquette’s book is, “It doesn’t matter how smart the plan is if the staff can’t execute it.”

I read this landmark book well after being at the Pirates…

By L. David Marquet,

Why should I read it?

4 authors picked Turn the Ship Around! A True Story of Turning Followers into Leaders as one of their favorite books, and they share why you should read it.

What is this book about?

"Leadership should mean giving control rather than taking control and creating leaders rather than forging followers."

David Marquet, an experienced Navy officer, was used to giving orders. As newly appointed captain of the USS Santa Fe, a nuclear-powered submarine, he was responsible for more than a hundred sailors, deep in the sea. In this high-stress environment, where there is no margin for error, it was crucial his men did their job and did it well. But the ship was dogged by poor morale, poor performance, and the worst retention in the fleet.

Marquet acted like any other captain until, one…


Book cover of Sensemaking: The Power of the Humanities in the Age of the Algorithm

Wayne Moloney Author Of The Wentworth Prospect: A novel guide to success in B2B sales

From my list on B2B salespeople to stay relevant and successful.

Why am I passionate about this?

Everyone survives by selling something whether we wear the title or not. Selling has been my career, even before I was a salesperson. I started my career in engineering but quickly realised my passion was in developing business, not designing industrial ventilation systems. Helped by a boss who also saw I was better suited to roles other than engineering (he wasn’t so polite) I went on to enjoy a successful career spanning 4 decades working in Australian, Asian, and European markets that embraced all facets of sales and business development. Helped by great mentors and learning from the experience of others, I have endeavoured to give back by mentoring business owners, salespeople, and writing.

Wayne's book list on B2B salespeople to stay relevant and successful

Wayne Moloney Why did Wayne love this book?

The internet delivers us a tsunami of information. Approximately 328.77 million terabytes of data are created each day – 60 times more than in 2010 and estimated to grow at 20% per year.

How can we make sense of this? What is valuable and what is not? What is real, what is fake?

Mardsbjerg argues that our fixation with data makes us lose touch with reality and that we need to be making sense of the world through deep, nuanced engagement with culture, language, and history.

By Christian Madsbjerg,

Why should I read it?

1 author picked Sensemaking as one of their favorite books, and they share why you should read it.

What is this book about?

A FINANCIAL TIMES BUSINESS BOOK OF THE MONTH (APRIL 2017) Humans have become subservient to algorithms. Every day brings a new Moneyball fix - a maths whiz who will crack open an industry with clean fact-based analysis rather than human intuition and experience. As a result, we have stopped thinking. Machines do it for us. Christian Madsbjerg argues that our fixation with data often masks stunning deficiencies, and the risks for humankind are enormous. Blind devotion to number crunching imperils our businesses, our educations, our governments, and our life savings. Too many companies have lost touch with the humanity of…


Book cover of Switch: How to Change Things When Change Is Hard

Carlos A. Zuluaga Author Of The Wisdom Factor: Reducing the Control of Bias, Threat, and Fear while Building a Better World

From my list on inspiring personal growth.

Why am I passionate about this?

I have been passionate about continuous learning and understanding why people act the way they do. The books I recommend cover the topic of continuous growth across different states and areas of life. 

Carlos' book list on inspiring personal growth

Carlos A. Zuluaga Why did Carlos love this book?

This is a great book for those interested in promoting change. I like how the book combines stories, examples, and engaging information to present practical strategies that have been used to accomplish change when it seemed difficult to achieve. 

Reading this book made me realize small actions can have significant long-term effects when taken consistently and repeatedly. It opened my eyes to the fact that sometimes complex problems require simple solutions. 

By Dan Heath, Chip Heath,

Why should I read it?

7 authors picked Switch as one of their favorite books, and they share why you should read it.

What is this book about?

___________________________________
Change is hard. It doesn't have to be.

We all know that change is hard. It's unsettling, it's time-consuming, and all too often we give up at the first sign of a setback.

But why do we insist on seeing the obstacles rather than the goal? This is the question that bestselling authors Chip and Dan Heath tackle in their compelling and insightful book. They argue that we need only understand how our minds function in order to unlock shortcuts to switches in behaviour.

Illustrating their ideas with scientific studies and remarkable real-life turnarounds - from the secrets of…


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Book cover of The Managing People Practice Manual

The Managing People Practice Manual By Neil Thompson,

This manual addresses the need to ensure that people are at the centre of the organisation. There has never been a timelier reminder of the need to ensure that leading, supporting and developing staff are critical aspects of creating the right organisational culture to grow and develop. Written with sensitivity,…

Book cover of Working Backwards: Insights, Stories, and Secrets from Inside Amazon

Nektarios Oraiopoulos Author Of From Breakthrough to Blockbuster: The Business of Biotechnology

From my list on bringing new ideas to life.

Why am I passionate about this?

I am a professor of technology management at the Judge Business School, University of Cambridge. I have interacted and learned from hundreds (or possibly thousands) of students and senior executives on how they develop new products and more broadly how they make better decisions in business and life. I am hoping that the books I shared with you will move you in that direction too. 

Nektarios' book list on bringing new ideas to life

Nektarios Oraiopoulos Why did Nektarios love this book?

I love this book because it gives an insider’s view of Amazon’s decision-making processes and culture that enabled all these amazing products to be created.

It shows that Amazon’s exponential growth for over two decades was not the outcome of luck, but of excellent management and leadership skills at every step of the way. Even if you are not interested in business, you will learn a lot about thinking in productive ways and making better decisions. 

By Bill Carr, Colin Bryar,

Why should I read it?

2 authors picked Working Backwards as one of their favorite books, and they share why you should read it.

What is this book about?

'Essential for any leader in any industry' - Kim Scott, bestselling author of Radical Candor

Working Backwards gives an insider's account of Amazon's approach to culture, leadership and best practices from two long-time, top-level Amazon executives.

Colin Bryar and Bill Carr joined Amazon in the late 90s. Their time at the company covered a period of unmatched innovation that brought products and services - including Kindle, Amazon Prime, Amazon Echo and Alexa, and Amazon Web Services - to life. Through the story of these innovations they reveal the principles and practices that drive Amazon's success.

Through their wealth of experience…


Book cover of The Dark Side of the Light Chasers: Reclaiming Your Power, Creativity, Brilliance, and Dreams
Book cover of The Inner Game of Tennis: The Classic Guide to the Mental Side of Peak Performance
Book cover of Coaching A to Z: The Extraordinary Use of Ordinary Words

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Interested in decision making, leadership, and problem solving?

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