The most recommended typography books

Who picked these books? Meet our 10 experts.

10 authors created a book list connected to typography, and here are their favorite typography books.
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Book cover of Black, Brown + Latinx Design Educators: Conversations on Design and Race

Robin Landa Author Of Advertising by Design: Generating and Designing Creative Ideas Across Media

From my list on creative advertising, art direction, and typography.

Why am I passionate about this?

I'm a Distinguished Professor in the Michael Graves College, Kean University. I’ve written over twenty books about advertising, graphic design, branding, personal branding, creativity, and drawing. On May 17, 2022, Routledge will publish my new book, Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design. I’ve won numerous awards for my design, writing, and research, including awards from the National Society of Arts and Letters and the National League of Pen Women. In 2015, I received the Human Rights Educator award, 2016 Kean Presidential Excellence award for research, 2013 Teacher of the Year, and the Carnegie Foundation lists me among the great teachers of our time.

Robin's book list on creative advertising, art direction, and typography

Robin Landa Why did Robin love this book?

What's so compelling and important about this book not only for educators but for all designers and creative professionals, is gaining insights into the multitude of experiences of Black, Brown, and Latinx design educators whose essays are included in this volume. The narratives of the educators included are powerful, offering rarely heard perspectives.

On a personal note, I had the pleasure and honor of working with Professors Kelly Walters and Anne H. Berry in the Design Incubation Fellowship; and, I'm proud to say Professor Jason Alejandro was my student. I love Walters' design of Black, Brown + Latinx Design Educators. It's a special treat for readers when the author is the designer because the design of words on the pages flow in a more purposeful way. That's the case with several of the books on my list!

By Kelly Walters,

Why should I read it?

1 author picked Black, Brown + Latinx Design Educators as one of their favorite books, and they share why you should read it.

What is this book about?

In Black, Brown + Latinx Design Educators, Kelly Walters collects twelve deeply personal interviews with graphic design educators of color who teach at colleges and universities across the United States and Canada. BIPOC design educators often find themselves in design spaces where they struggle as the only person of color at their school or workplace. Their impactful stories offer invaluable perspectives for students and emerging designers of color, creating an entry point to address the complexities of race in design and bring to light the challenges of teaching graphic design at different types of public and private institutions.

The book…


Book cover of Mr. Penumbra's 24-Hour Bookstore

ACF Bookens Author Of Publishable By Death

From my list on mysteries about books.

Why am I passionate about this?

I’m a book lover from in utero. My mom was an avid and very fast reader, and I grew up finding respite, insight, and understanding in the pages of books. When I went to college, I studied English, and then got a Masters in literature before going on to learn more about writing the books I loved in an MFA program. This formal education just built on what I already knew – books are my first love, my guide through life, and often, the things that save me from the darkest moments of this world.

ACF's book list on mysteries about books

ACF Bookens Why did ACF love this book?

This book has everything – a charming bookshop with an even more charming and mysterious owner. A secret society. An every-person type who gets drawn into a strange and dangerous world of bookish legacy. The book is twisty and cryptic while also being absolutely accessible and fascinating, and I want to now read everything Robin Sloan has ever written.  

By Robin Sloan,

Why should I read it?

1 author picked Mr. Penumbra's 24-Hour Bookstore as one of their favorite books, and they share why you should read it.

What is this book about?

A gleeful and exhilarating tale of global conspiracy, complex code-breaking, high-tech data visualization, young love, rollicking adventure, and the secret to eternal life—mostly set in a hole-in-the-wall San Francisco bookstore

The Great Recession has shuffled Clay Jannon out of his life as a San Francisco Web-design drone—and serendipity, sheer curiosity, and the ability to climb a ladder like a monkey has landed him a new gig working the night shift at Mr. Penumbra's 24-Hour Bookstore. But after just a few days on the job, Clay begins to realize that this store is even more curious than the name suggests. There…


Book cover of The Contagious Commandments: Ten Steps to Brand Bravery

Robin Landa Author Of Advertising by Design: Generating and Designing Creative Ideas Across Media

From my list on creative advertising, art direction, and typography.

Why am I passionate about this?

I'm a Distinguished Professor in the Michael Graves College, Kean University. I’ve written over twenty books about advertising, graphic design, branding, personal branding, creativity, and drawing. On May 17, 2022, Routledge will publish my new book, Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design. I’ve won numerous awards for my design, writing, and research, including awards from the National Society of Arts and Letters and the National League of Pen Women. In 2015, I received the Human Rights Educator award, 2016 Kean Presidential Excellence award for research, 2013 Teacher of the Year, and the Carnegie Foundation lists me among the great teachers of our time.

Robin's book list on creative advertising, art direction, and typography

Robin Landa Why did Robin love this book?

You can find the latest international advertising news and views at Contagious.com and you can find what makes advertising contagious in this book. Contagious is a global resource for the marketing industry and this book encapsulates their secrets. It’s a must-read for any strategist, creative, producer, or marketing pro. What I admire about The Contagious Commandments' approach is they emphasize thinking about the intersection of creativity, technology, and behavioral psychology, and never forgetting that the ideas you generate should not only positively impact the brand but society as well. 

By Paul Kemp-Robertson, Chris Barth,

Why should I read it?

1 author picked The Contagious Commandments as one of their favorite books, and they share why you should read it.

What is this book about?

Contagion may alarm doctors but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance?

Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into ten strategic takeaways for your own marketing revolution.

Taking inspiration from disruptive campaigns from the likes of…


Book cover of XX

Jon Crabb Author Of Graven Images: The Art of the Woodcut

From my list on for any uber-hip, hard to impress bookworms.

Why am I passionate about this?

For as long as I can remember, I’ve been obsessed with cultural curiosities, extraordinary eccentrics, secret societies, decadent dandies, rebels, devils, and anything weird and wonderful. I parlayed a love of Word and Image into a career in the arts and worked for places including Tate, Thames & Hudson and the British Library. But to be honest with you, that was just a ruse so I could spend more time delving through interesting books and prints. Some people see the world a little differently; I think we all benefit by spending a bit of time in the company of their art. "It's the Ones Who've Cracked That the Light Shines Through."

Jon's book list on for any uber-hip, hard to impress bookworms

Jon Crabb Why did Jon love this book?

A hugely ambitious mix of text and graphic design, in which typography is used in bold and disarming ways. It is also a genuinely compelling sci-fi novel about very, very, big ideas. Filled with meta-narratives, in-jokes, artistic references, and mixed media, it’s an interesting alternative to that other oft-cited cult classic House of Leaves. As someone who has worked as both designer and editor, I was blown away by Hughes’s ability to combine a good story with such avant-garde design. The themes communicated will give you much to contemplate – or ramble on about to any friends you successfully corner. A staggering achievement destined to be a future cult classic.

By Rian Hughes,

Why should I read it?

2 authors picked XX as one of their favorite books, and they share why you should read it.

What is this book about?

A boundary pushing, extremely inventive sci-? epic of ?rst contact by world-renowned graphic designer and comics creator Rian Hughes

When a signal of extraterrestrial origin is intercepted by one of Earth s most powerful radio satellites, people worldwide, including a small team of tech outsiders at a software engineering ?rm specializing in arti?cial intelligence, race to interpret the message carried by what could be the ?rst communication from an intergalactic civilization. Has humanity made ?rst contact? Is the signal itself an alien life-form? A threat? If so, how will the people of Earth respond?

Supplemented by redacted NASA reports, magazine…


Book cover of The Brand Gap

Fabian Geyrhalter Author Of Bigger Than This: How to turn any venture into an admired brand

From my list on on creating an admired brand.

Why am I passionate about this?

I am a Creative Director turned Brand Strategist who loves creating clarity for brand transformations. I do so for small companies and Fortune 500s alike, but the thrill is the same. At the end of the day that hands-on (actually more of a ‘brain on’) work coupled with my books on branding and my podcast Hitting The Mark (where I talk with some of today’s most mesmerizing founders about the intersection of brand clarity and startup success) is doing my part in creating more admired brands in this world. I hope the books on this list will inspire and enable you to do the same for your own company.

Fabian's book list on on creating an admired brand

Fabian Geyrhalter Why did Fabian love this book?

From brand strategy to design, from validation to cultivation, Marty’s delightful read will make you not only understand what branding is, but you will turn into a design advocate along the way. And, more importantly, it will make you understand what’s at the heart of any great brand: Customer experience. Marty further has a captivating style of storytelling. I promise you won’t be putting this book down once you started. Large typography and fun design make it a quick ‘airplane read,’ which is a format that definitely inspired me as an author.

By Marty Neumeier,

Why should I read it?

1 author picked The Brand Gap as one of their favorite books, and they share why you should read it.

What is this book about?

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-a brand that customers feel is essential to their lives. In an entertaining two-hour read you'll learn:

* the new definition of brand
* the five essential disciplines of brand-building
* how branding is changing the dynamics of competition
* the three most powerful questions to ask about any brand
* why collaboration is the key to brand-building…


Book cover of The Revolt on Venus

William Illsey Atkinson Author Of Sun's Strong Immortality

From my list on well-written slam-bang adventures.

Why am I passionate about this?

I had a rotten childhood. Stuck in bed with asthma, I couldn’t do sports; but I could roam space and time with books, especially science fiction. Yet when I tried to re-read my beloved sci-fi titles as an adult, I got a shock. The books with sound science had terrible writing; the well-written books were full of scientific schlock. I realized that if I wanted sci-fi that was both technically astute and rewarding to read, I’d have to write it myself. And so I did.

William's book list on well-written slam-bang adventures

William Illsey Atkinson Why did William love this book?

Tom Corbett, Space Cadet remains my favorite young adult series. What’s not to like? Fights ending in fellowship, villains, and perils defeated, all in a dazzling 24th-century world of atomic spaceflight, electric wristwatches, high-speed slidewalks, hard-nosed Solar Guard officers with hearts of gold, and – remember this was written 70 years ago – brilliant women who are full professors of astrophysics at Space Academy (I’ll always love you, Dr. Joan Dale). Oh yes, and the Paralo-Ray: a weapon that immobilizes but does not kill. Of the eight Corbett books, The Revolt on Venus is the best: tense and thrilling, full of great characters, and politically astute.

By Carey Rockwell,

Why should I read it?

1 author picked The Revolt on Venus as one of their favorite books, and they share why you should read it.

What is this book about?

This book is a result of an effort made by us towards making a contribution to the preservation and repair of original classic literature. In an attempt to preserve, improve and recreate the original content, we have worked towards: 1. Type-setting & Reformatting: The complete work has been re-designed via professional layout, formatting and type-setting tools to re-create the same edition with rich typography, graphics, high quality images, and table elements, giving our readers the feel of holding a 'fresh and newly' reprinted and/or revised edition, as opposed to other scanned & printed (Optical Character Recognition - OCR) reproductions. 2.…


Book cover of Design Fundamentals: Notes on Visual Elements & Principles of Composition

Robin Landa Author Of Advertising by Design: Generating and Designing Creative Ideas Across Media

From my list on creative advertising, art direction, and typography.

Why am I passionate about this?

I'm a Distinguished Professor in the Michael Graves College, Kean University. I’ve written over twenty books about advertising, graphic design, branding, personal branding, creativity, and drawing. On May 17, 2022, Routledge will publish my new book, Strategic Creativity: A Business Field Guide to Advertising, Branding, and Design. I’ve won numerous awards for my design, writing, and research, including awards from the National Society of Arts and Letters and the National League of Pen Women. In 2015, I received the Human Rights Educator award, 2016 Kean Presidential Excellence award for research, 2013 Teacher of the Year, and the Carnegie Foundation lists me among the great teachers of our time.

Robin's book list on creative advertising, art direction, and typography

Robin Landa Why did Robin love this book?

This book is an object of art. Beyond reading this book for all the information on the history of letterforms, the anatomy of letterforms, how to distinguish typefaces, and all the key concepts about typographic design you need to know, any reader will become a viewer—gazing at the beautiful illustrations for hours on end.

Leave it to the brilliant artist Rose Gonnella to turn a typography book into a masterpiece that belongs not in the museum gift shop but in the museum proper. Run don’t walk to your device or nearest bookseller to get this treasure. This book is one of three in a series on design fundamentals by the same authors.

By Rose Gonnella, Christopher J. Navetta, Max Friedman

Why should I read it?

1 author picked Design Fundamentals as one of their favorite books, and they share why you should read it.

What is this book about?

Miss Visual Elements and Principles of Composition class, again? That's OK. You can borrow our notes.


Lucky for you, we didn't miss a single class the entire semester so you'll find all of the important points explained in the notes, along with the class assignments.


How does a dot turn into a line to create a shape that makes up a composition? We covered that and more. You'll see in the notes that we went over all of the basic elements of composition-dot, line, shape, texture, & pattern, color, and space-as well as the principles for composing the elements on…


Book cover of A Celebration of Christmas

Andi Brooks Author Of A Treasury of Christmas Stories: Classic Tales For The Festive Season

From my list on Christmas anthologies.

Why am I passionate about this?

I am an Anglo-Irish writer and anthologist enjoying a life-long love affair with Christmas, which I have successfully transplanted to my home in Japan. I have edited three Christmas-themed anthologies, with many more to come. My own writing has been translated into French and Japanese. Determined to never grow up, in my sixtieth year, I still firmly believe in Father Christmas!

Andi's book list on Christmas anthologies

Andi Brooks Why did Andi love this book?

This large-format book has been my firm favourite for over forty years. I love it because it encompasses every aspect of the Christmas season.

It is my handbook on how to enjoy the season. Bookended with festive boardgames, it is wonderfully illustrated with many full-page original illustrations highlighting the text. It includes classic stories alongside explanations and histories of the many Christmas traditions, carol lyrics, poetry, craft ideas, recipes, and much more.

I can’t imagine celebrating Christmas without it. It truly is Christmas in a book.

Book cover of A Mathematician's Apology

Manil Suri Author Of The Big Bang of Numbers: How to Build the Universe Using Only Math

From my list on to make you fall in love with mathematics.

Why am I passionate about this?

I’m a mathematics professor who ended up writing the internationally bestselling novel The Death of Vishnu (along with two follow-ups) and became better known as an author. For the past decade and a half, I’ve been using my storytelling skills to make mathematics more accessible (and enjoyable!) to a broad audience. Being a novelist has helped me look at mathematics in a new light, and realize the subject is not so much about the calculations feared by so many, but rather, about ideas. We can all enjoy such ideas, and thereby learn to understand, appreciate, and even love math. 

Manil's book list on to make you fall in love with mathematics

Manil Suri Why did Manil love this book?

This classic rumination on the nature of mathematics is perhaps the most famous book ever written by a mathematician.

I’ve read it several times, and each time, it brings up another facet of the subject in some new light. Portions of what Hardy says ring eerily true, and seem to be part of the identity, the very DNA, that all mathematicians must surely share. Other parts seem so alien to be almost repugnant – such as his contention that most mathematics we classify as useful is ugly and inelegant.

I’d love to argue face-to-face with Hardy about this highly opinionated work of his. In the end, I suspect we’d find lots of common ground, since intrinsically, we both love mathematics so much.

By G.H. Hardy,

Why should I read it?

2 authors picked A Mathematician's Apology as one of their favorite books, and they share why you should read it.

What is this book about?

A Mathematician's Apology This book is a result of an effort made by us towards making a contribution to the preservation and repair of original classic literature. In an attempt to preserve, improve and recreate the original content, we have worked towards: 1. Type-setting & Reformatting: The complete work has been re-designed via professional layout, formatting and type-setting tools to re-create the same edition with rich typography, graphics, high quality images, and table elements, giving our readers the feel of holding a 'fresh and newly' reprinted and/or revised edition, as opposed to other scanned & printed (Optical Character Recognition -…


Book cover of Reggie: Kid Penguin

Jay Cooper Author Of Styx and Scones in the Sticky Wand: Ready-to-Read Graphics Level 2

From my list on silly early graphics readers.

Why am I passionate about this?

I take “silly” graphic books quite seriously: I’m a firm believer that encouraging young people to read for pure enjoyment creates lifelong readers. Originally a reluctant reader myself, it was primarily graphic books that strengthened my reading skills, my vocabulary, and that ultimately turned me into a fierce advocate for literacy. Now a professional creative, I try to share my love of books and graphic books by paying it forward and creating my own books that I hope will resonate with readers and turn them into strong readers as well! 

Jay's book list on silly early graphics readers

Jay Cooper Why did Jay love this book?

Even though Reggie, Kid Penguin isn’t in the Ready-To-Read graphics series, it’s a very sweet book with a lovable main character, Reggie.

This is a longer book, but is separated into short tales… Readers will be able to read as much as they want, or take the book one small chunk at a time. Jen’s art and colors are so delightful to navigate, and I adore her typography. I’m sure that Reggie will become a favorite of your household!

By Jen de Oliveira,

Why should I read it?

1 author picked Reggie as one of their favorite books, and they share why you should read it. This book is for kids age 4, 5, 6, and 7.

What is this book about?

Fans of Babymouse and Owly will love this early graphic novel series about the everyday adventures and high jinks of Reginald "Reggie" Guinn, a little kid penguin with a big personality! Reggie is just like any other kid: always looking for fun and adventure! But Reggie's curious, playful side sometimes gets him into trouble. Like when he tries to give himself a haircut before picture day...and ends up gluing his feathers back on his head! Or when he sneaks a mouthful of cookie dough from the kitchen...then feels the sun baking cookies in his tummy! Or when his babysitter puts…