Here are 100 books that The Business of Being a Writer fans have personally recommended if you like
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I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
While BookBub ads are the easiest to set up, creating a successful campaign is more difficult. Since it costs money to test campaign features, it is wise to learn what you can before you start.
The guidance this book provides can help you to find success with your ads more quickly and spend less money on the learning phase.
From the author of Let's Get Digital and Strangers to Superfans comes a guide to advertising on the world's hottest book marketing platform: BookBub Ads.
*Create attractive ad images to turn browsers into buyers. *Optimize your targeting to attract the right readers. *Manage your bids effectively to drive more sales for less money. *Learn when to run your BookBub campaigns for maximum impact. *Boost discovery of your books and improve visibility. *Train the retailers to recommend your books to the right customers. *Turbocharge series sales to dominate the charts with multiple books simultaneously.
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Writing, publishing, and marketing a book is hard. One of the biggest hurdles for me is my mindset.
Be the Gateway offered me a path to finding my creative why and using that to focus my creativity and my marketing efforts. If you find the creative life a struggle, this book can help you reclaim your excitement.
Many people feel the drive to do creative work, but get overwhelmed by the process of connecting with an audience. They follow best practices in marketing that never seem to pan out, don t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing products out into the marketplace, you open them up to a new way of looking at…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Writing the back copy of my debut novel was almost as hard as writing the book (I exaggerate, of course, but it was really hard).
This book was really helpful in guiding me through what to include and what to leave out. A great book description is essential to selling your book and makes marketing much easier.
Do you enjoy writing a book but hate writing the marketing text? Learn how to describe your book in ways that readers can’t resist.
“I recommend Rob Eagar to any author looking to take their book campaign to a higher level.” – Dr. Gary Chapman, New York Times bestselling author of The 5 Love Languages
“Rob Eagar’s expertise was beyond my expectations…” – Wanda Brunstetter, 6-time New York Times bestselling novelist with over 10 million copies sold
Language is the power of the sale. But, does writing the marketing text for your book seem like a foreign language? Do you…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Public speaking is one of the best marketing tools for authors. Good speakers sell books and can often supplement their incomes through paid speaking gigs.
From Page to Stage helped me hone my speaking points. It is loaded with tips to help even the most shy of authors give a good talk. The author is a psychotherapist who has worked with many clients to overcome their fear of public speaking. I loved that this book was written specifically for authors, and so it directly addressed the types of events and talks common in the book industry.
In this accessible, straightforward book, seasoned author Betsy Graziani Fasbinder offers readers the why, what, and how of public speaking, along with exercises and resources to support ongoing learning. She provides inspiration and encouragement to help writers to overcome their fears of public speaking, but she doesn't stop there; she also lays out the practical, nuts-and-bolts tools they need to select, deselect, and arrange the content of what to say when they're on a podium, in an interview, or in casual conversations about their writing, and includes a model for handling challenging questions from interviewers and audience members with confidence…
Ever since I was a kid, I’ve collected family stories. My late grandmother told me that I had “nose trouble.” I can’t help it. I’m fascinated by the psychic ghosts that both haunt us and light us up. In researching my most recent novel about the generational ripples of family addiction, I read more than 50 books and talked with dozens of addicts in various stages of recovery. All my books, though, feature humans who seek to mend ruptures of the soul and in turn liberate themselves from the troubles that define them. These are my favorite stories to read and to tell.
I’d read about the demise of Bill Clegg, the handsome, superstar New York agent who struggled with alcoholism and crack addiction, and I held my breath while I devoured his memoir about his harrowing quest to complete 90 sober days.
The specifics of his raw and beautifully written story convey the universal truth that recovery from any challenge is not a straight line. Relapses happen, sometimes to the people who are throwing out the lifelines.
Among other things, this is a narrative about the healing and redemptive properties of connection, community, and storytelling. So much wisdom and humility in this brave and vital book.
The goal is ninety. Just ninety clean and sober days to loosen the hold of the addiction that caused Bill Clegg to lose everything. With six weeks of his most recent rehab behind him he returns to New York and attends two or three meetings each day. It is in these refuges that he befriends essential allies including Polly, who struggles daily with her own cycle of recovery and relapse, and the seemingly unshakably sober Asa.
At first, the support is not enough: Clegg relapses with only three days left. Written with uncompromised immediacy, Ninety Days begins where Portrait of…
I have cerebral palsy, but the list of things that I absolutely can’t do is surprisingly short: I can climb a flight of steps or walk the length of a football field, for example, but those tasks are going to take a lot more time and energy for me than they would an able-bodied person. We all choose where to invest in life, but cerebral palsy makes that process much more deliberate, and I’ve been fascinated by it for a long time. I’m always on the hunt for stories that demonstrate that our choices shape our life, not our limitations, and I’m determined to choose joy.
I loved this book because it’s the only novel I’ve ever read during which I’ve said to myself, “I know these two are going to have a happy ending (the book is a romance, and the genre demands it), but I have absolutely no idea how they’re going to get there.”
I love Emily Henry’s prose, and the way it propels the story; I love the idea that the book is centered around the kind of woman who always gets left behind in Hallmark movies. And I love that the book is unapologetic when it asserts that the kind of life that brings you joy is not necessarily the life everyone else wants for themselves or for you.
An insightful, delightful, instant #1 New York Times bestseller from the author of Beach Read and People We Meet on Vacation.
Named a Most Anticipated Book of 2022 by Oprah Daily ∙ Today ∙ Parade ∙ Marie Claire ∙ Bustle ∙ PopSugar ∙ Katie Couric Media ∙ Book Bub ∙ SheReads ∙ Medium ∙ The Washington Post ∙ and more!
One summer. Two rivals. A plot twist they didn't see coming...
Nora Stephens' life is books—she’s read them all—and she is not that type of heroine. Not the plucky one, not the laidback dream…
We are law professors at the Hebrew University of Jerusalem. Eyal Zamir is interested in the intersections of law, economics, ethics, and psychology. In addition to theoretical studies of these issues, he engages in experimental legal studies, as well. Barak Medina studies constitutional law, human rights, and economic analysis of law. He is interested in constitutional interpretation and the interaction between common-sense morality, public opinion and adjudication.
This collection of essays by some of the leading contemporary scholars in ethics and in economics provides both critical surveys of the various interactions between these two bodies of thought and original suggestions for future advancements in this important intersection.
The collection includes both general and theoretical inquiries and more specific applications. It may be of interest both to academics (scholars and students) and to policymakers and laypersons.
Economics and ethics are both valuable tools for analyzing the behavior and actions of human beings and institutions. Adam Smith, the father of modern economics, considered them two sides of the same coin, but since economics was formalized and mathematicised in the late 1800s and early 1900s, the fields have largely followed separate paths.
The Oxford Handbook of Ethics and Economics provides a timely and thorough survey of the various ways ethics can, does, and should inform economic theory and practice. The first part of the book, Foundations, explores how the most prominent schools of moral philosophy relate to economics;…
We are law professors at the Hebrew University of Jerusalem. Eyal Zamir is interested in the intersections of law, economics, ethics, and psychology. In addition to theoretical studies of these issues, he engages in experimental legal studies, as well. Barak Medina studies constitutional law, human rights, and economic analysis of law. He is interested in constitutional interpretation and the interaction between common-sense morality, public opinion and adjudication.
The book provides an excellent introduction to the philosophical foundations of economic analysis as a normative theory of human behavior and as a tool for public policy making.
It lucidly explains and criticizes the building blocks of welfare economics – the normative branch of economic analysis.
This book shows through argument and numerous policy-related examples how understanding moral philosophy can improve economic analysis, how moral philosophy can benefit from economists' analytical tools, and how economic analysis and moral philosophy together can inform public policy. Part I explores the idea of rationality and its connections to ethics, arguing that when they defend their formal model of rationality, most economists implicitly espouse contestable moral principles. Part II addresses the nature and measurement of welfare, utilitarianism and cost-benefit analysis. Part III discusses freedom, rights, equality, and justice - moral notions that are relevant to evaluating policies, but which have…
I became a behavioral economist in the 1970s, at the time modern behavioral economics came into existence. Much of my work has focused on the way in which the combination of emotions and deliberative thinking impact the way people make decisions about their economic lives. For over four decades, I have been identifying the fascinating ways in which this two system psychological approach influences the important questions of our day.
Keynes’ book is not just a classic, but to my mind is the finest book in economics written in the first half of the twentieth century. Although I studied the book as an undergraduate student, at the time I failed to appreciate what Keynes wrote about the role psychology played in economic decision making. It was only after becoming a behavioral economist myself, and re-reading the book, did I realize that Keynes was a stellar behavioral economist. Although many professionals learn about Keynes’s ideas from other sources, there is nothing like the original. In this work Keynes speaks to us about how human psychology impacts economic decisions and events. Those who read carefully will see that he writes about psychology, optimism, confidence, and sentiment – terms very much in vogue today among modern behavioral economists.
John Maynard Keynes (1883-1946) is perhaps the foremost economic
thinker of the twentieth century. On economic theory, he ranks with Adam
Smith and Karl Marx; and his impact on how economics was practiced,
from the Great Depression to the 1970s, was unmatched.
The General Theory of Employment, Interest and Money was
first published in 1936. But its ideas had been forming for decades ? as
a student at Cambridge, Keynes had written to a friend of his love for
'Free Trade and free thought'. Keynes's limpid style, concise prose, and
vivid descriptions have helped to keep his ideas alive -…
I am an economics professor who believes my profession has important things to contribute to society but has done a poor job. My colleagues spend much of their time writing esoteric articles that 6 other academics will read, and one in a million will actually improve the lives of people. I consider myself a “blue-collar academic”; I am basically a farm kid (still live on a small farm) with a bunch of degrees attempting to bring good economic insights to more people so those ideas can be applied and used by real people living real lives so I am always on the search for others who are doing just that.
So many people miss the fact that economics is a social science; it is about us as people, and I love this book because it does not forget that, indeed, it reminds me that everyone is an amateur practicing economist.
I like this book because it applies economics to every day and not-so-everyday situations and explains how people can use economic ideas to practically make their lives better. It is one of the few books I have read that has changed a common activity I do: what I order at a restaurant.
In Discover Your Inner Economist one of America’s most respected economists presents a quirky, incisive romp through everyday life that reveals how you can turn economic reasoning to your advantage—often when you least expect it to be relevant.
Like no other economist, Tyler Cowen shows how economic notions--such as incentives, signals, and markets--apply far more widely than merely to the decisions of social planners, governments, and big business. What does economic theory say about ordering from a menu? Or attracting the right mate? Or controlling people who talk too much in meetings?…
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