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I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
As Godin states: “Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems.” This book is for anyone in sales. For writers, you may find you see book marketing in a new light after reading this book. Not only is there psychology in how consumers (readers) make their decisions, learning to sell books also has a psychology behind it. Once you know who you are selling to and understand their needs, you can and will sell more.
#1 Wall Street Journal Bestseller & Instant New York Times Bestseller
A game-changing approach to marketing, sales, and advertising.
For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.
No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend…
I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
When I was a fledgling author, I had no experience selling books, but I had sold Pampered Chef, Amway, cosmetics, and other companies’ products. Penny’s marketing books helped me to look outside of the box, especially outside the bookstore or Amazon. Many of her strategies helped me get to the highlight of my career, when one of my thrillers was #4 after The Hunger Games trilogy on Amazon.com’s overall bestseller list, out of millions of books.
Learn How to Turn Amazon into your 24/7 Book Sales Machine!
Are you ready to take your Amazon sales to the next level?
How to Sell Books by the Truckload on Amazon (2021 edition) teaches you exactly how to do it – but smarter and with more success.
Named as one of the top influencers of 2019 by New York Metropolitan Magazine, Penny Sansevieri has also taught Amazon-centric classes and webinars to thousands of authors leading up to the release of this ultimate guide to mastering the Amazon marketing system.
The 2021 edition also introduces a brand new Powerhouse Amazon…
I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
If you’re looking for strategies that work, ones that are simple enough for anyone to do, this book has it all. He starts with the psychology of readers, what they search for on Amazon, and how searches, keywords, genres, etc. affect your sales. This book is a must-have if you plan to market Kindle ebooks. The info he gives on building a mailing list is a must-learn for every author.
Book marketing for authors can be a minefield of trial and error. We’ve all been there, right? Our book launches into the world, only to get lost in a sea of other titles. So, what’s missing? If you want to sell ebooks on Amazon, understanding the complex inner workings of the world’s largest bookstore is an essential part of any ebook marketing plan - but it doesn't have to be as complicated as you think.
This book has been designed to give you simple ebook marketing strategies that tie in to Amazon’s…
I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.
I enjoyed reading about Chandler’s experience in publishing, and I liked his approach to documenting his actual experiences/strategies and sharing them with others. I don’t just want to read that an author has earned six figures; I want to know how they did it. Chandler has built a name for himself, offering his expertise in all things book publishing and marketing.
Are you tired of “thinking about” writing a book, even making it a New Year’s Resolution, but never making it happen?
Maybe you’ve been sitting on a finished manuscript for years waiting to press publish? Or maybe your book launch failed and you’re wondering what went wrong?
In this conversational and action-oriented book, Chandler Bolt presents the proven path from blank page to published author and your first 10,000 copies sold.
In Published. you will learn:
The MORE Writing Method: how to write a quality book while saving 100’s of hours in the process
How…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Writing, publishing, and marketing a book is hard. One of the biggest hurdles for me is my mindset.
Be the Gateway offered me a path to finding my creative why and using that to focus my creativity and my marketing efforts. If you find the creative life a struggle, this book can help you reclaim your excitement.
Many people feel the drive to do creative work, but get overwhelmed by the process of connecting with an audience. They follow best practices in marketing that never seem to pan out, don t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing products out into the marketplace, you open them up to a new way of looking at…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Writing the back copy of my debut novel was almost as hard as writing the book (I exaggerate, of course, but it was really hard).
This book was really helpful in guiding me through what to include and what to leave out. A great book description is essential to selling your book and makes marketing much easier.
Do you enjoy writing a book but hate writing the marketing text? Learn how to describe your book in ways that readers can’t resist.
“I recommend Rob Eagar to any author looking to take their book campaign to a higher level.” – Dr. Gary Chapman, New York Times bestselling author of The 5 Love Languages
“Rob Eagar’s expertise was beyond my expectations…” – Wanda Brunstetter, 6-time New York Times bestselling novelist with over 10 million copies sold
Language is the power of the sale. But, does writing the marketing text for your book seem like a foreign language? Do you…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
Public speaking is one of the best marketing tools for authors. Good speakers sell books and can often supplement their incomes through paid speaking gigs.
From Page to Stage helped me hone my speaking points. It is loaded with tips to help even the most shy of authors give a good talk. The author is a psychotherapist who has worked with many clients to overcome their fear of public speaking. I loved that this book was written specifically for authors, and so it directly addressed the types of events and talks common in the book industry.
In this accessible, straightforward book, seasoned author Betsy Graziani Fasbinder offers readers the why, what, and how of public speaking, along with exercises and resources to support ongoing learning. She provides inspiration and encouragement to help writers to overcome their fears of public speaking, but she doesn't stop there; she also lays out the practical, nuts-and-bolts tools they need to select, deselect, and arrange the content of what to say when they're on a podium, in an interview, or in casual conversations about their writing, and includes a model for handling challenging questions from interviewers and audience members with confidence…
I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers.
This book is a great primer to everything an author needs to know about the business side of the author's life.
Marketing is one aspect that the author touches, but the section of the book I found most helpful delved into how authors make money, how much money authors make, etc. This transparency was eye-opening for me as I was starting to transition from a “writer” to an “author.”
Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. The reality is, those who want to make a full or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. The Business of Being a Writer offers the business education writers need but so rarely receive. It is meant for early career writers looking to develop a realistic set of expectations about…
I am a doctor who is lucky enough to have worked in many countries with many people. I wanted to do this ever since I read Albert Sweitzer’s biography when I was about thirteen. I enrolled in medicine as a single parent in my thirties, then built up experience in emergency departments, pediatrics, obstetrics, remote area locum work, and a year in a hospice before beginning my career overseas. Being a doctor was, at one and the same time, exhilarating and terrifying, heartbreaking and absolutely filled with joy. The more I was able to connect to my patients, the more I loved every moment of my work. I hope the books on this list will give that same gift to you.
I absolutely loved the simplicity and clarity of this approach.
It’s almost the opposite end of the spectrum to my first selection and a method that I found more and more common over the years of my career: checklists and flowcharts for the serious and frequent presentations in the Emergency Department, in the operating theatre, and at Triage. And Gawande was right: they did and do save lives.
More generally, I used this process all the time when I was training other staff in my posts with Doctors Without Borders. Preventing and avoiding problems with fail-safe systems is so much better than trying to solve them after they occur!
In his latest bestseller, Atul Gawande shows what the simple idea of the checklist reveals about the complexity of our lives and how we can deal with it.
The modern world has given us stupendous know-how. Yet avoidable failures continue to plague us in health care, government, the law, the financial industry—in almost every realm of organized activity. And the reason is simple: the volume and complexity of knowledge today has exceeded our ability as individuals to properly deliver it to people—consistently, correctly, safely. We train longer, specialize more, use ever-advancing technologies, and still we fail. Atul Gawande makes a…
Since I was 8 years old starting my journey to master the skill of playing the piano, my whole life has been devoted to two things: to constantly learn and to master new skills, and to help others achieve things they didn't think they were capable of. My journey has taken me through most if not all types of neurosciences and behavioral sciences, including psychology and psychiatry, to figure out how to manage your mind and body to live a life of learning. The lack of commitment to such a life is one of the reasons why so many people suffer from dissatisfaction and mental health issues.
In Antifragile, Nassim Taleb describes the concept of convexity as a property of systems that benefit from volatility, stressors, or uncertainty, and suffer from calm or stability.
You should work to make your body and mind antifragile by exposing yourself to stressors, such as exercise, fasting, and solving complex cognitive problems. That will make you stronger and more resilient.
The principle of convexity can be applied to your own cognitive development in several ways for example make it an everyday habit to embrace small failures and mistakes, pushing yourself outside of your comfort zone, and working on skills that are just beyond your current level of ability, and pursue diverse experiences.
By seeking out new experiences and challenging yourself to learn new things, you can increase your cognitive flexibility and resilience.
'Really made me think about how I think' - Mohsin Hamid, author of Exit West
Tough times don't last. Tough people do.
In The Black Swan, Taleb showed us that highly improbable and unpredictable events underlie almost everything about our world. Here Taleb stands uncer tainty on its head, making it desirable, even necessary. The antifragile is beyond the resilient or robust. The resil ient resists shocks and stays the same; the antifragile gets better and better.
Just as human bones get stronger when subjected to stress and tension, many things in life benefit from stress, disorder, volatility, and turmoil.…
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