Fans pick 100 books like Selling The Invisible

By Harry Beckwith,

Here are 100 books that Selling The Invisible fans have personally recommended if you like Selling The Invisible. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Book cover of The Richest Man In Babylon

Monroe Mann Author Of The Theatrical Juggernaut: The Psyche of the Star

From my list on marketing books for aspiring professional actors, artists, and performers.

Why am I passionate about this?

I have done some pretty cool things in the arts. To share a few, I’ve given TEDx talks, I have produced and co-starred in a film that made it to Cannes, I have written 11+ books (one of which was a Barnes & Noble # 1 best seller), I have spoken at SAG/AFTRA and Writer’s Guild, I am an entertainment attorney, and I have an album up on iTunes/Apple Music/Spotify, etc. I really love inspiring people, and helping them to achieve life dreams. I hope this list will help inspire some of you to go after your dreams, too, and with a passion!

Monroe's book list on marketing books for aspiring professional actors, artists, and performers

Monroe Mann Why did Monroe love this book?

Another book on money. I couldn’t have survived the leaner times as an actor without the lessons in this book about how important saving money is. It seems logical, but most people don’t do it or don’t do it correctly.

This book helped me to further increase my financial acumen. What happens to a successful actor who knows little about money? He loses his house and his car and loses out on great opportunities. I vowed never to be that type of actor. I vowed to be the entrepreneur that I know I am.

By George S. Clason,

Why should I read it?

6 authors picked The Richest Man In Babylon as one of their favorite books, and they share why you should read it.

What is this book about?

The Richest Man in Babylon, based on “Babylonian parables”, has been hailed as the greatest of all inspirational works on the subject of thrift, financial planning, and personal wealth.  In simple language, these fascinating and informative stories set you on a sure path to prosperity and its accompanying joys.  A celebrated bestseller, it offers an understanding and a solution to your personal financial problem.  Revealed inside are the secrets to acquiring money, keeping money, and making money earn more money.

This original edition has the original language, content, and message from George S. Clason as intended in 1926.  It's all…


Book cover of Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

Monroe Mann Author Of The Theatrical Juggernaut: The Psyche of the Star

From my list on marketing books for aspiring professional actors, artists, and performers.

Why am I passionate about this?

I have done some pretty cool things in the arts. To share a few, I’ve given TEDx talks, I have produced and co-starred in a film that made it to Cannes, I have written 11+ books (one of which was a Barnes & Noble # 1 best seller), I have spoken at SAG/AFTRA and Writer’s Guild, I am an entertainment attorney, and I have an album up on iTunes/Apple Music/Spotify, etc. I really love inspiring people, and helping them to achieve life dreams. I hope this list will help inspire some of you to go after your dreams, too, and with a passion!

Monroe's book list on marketing books for aspiring professional actors, artists, and performers

Monroe Mann Why did Monroe love this book?

The stuff in this book is so good that I used his very techniques to end up co-writing a book with the author!

This book helped me to recognize that my success in show business (and indeed, in any field) was not going to be due to my talent (of which I have in excess supply!) but because of how well I could market that talent, and share it with the world.

Guerrilla Marketing was my trusted friend when I was starting out, and its lessons ring true 20 years later as I continue acting, producing, coding, speaking, and more. In fact, the lessons in this book helped me to book my first TEDx talk just this year (2024).

By Jay Conrad Levinson,

Why should I read it?

2 authors picked Guerrilla Marketing as one of their favorite books, and they share why you should read it.

What is this book about?

NATIONAL BESTSELLER

The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century.

Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new…


Book cover of Rich Dad, Poor Dad

Monroe Mann Author Of The Theatrical Juggernaut: The Psyche of the Star

From my list on marketing books for aspiring professional actors, artists, and performers.

Why am I passionate about this?

I have done some pretty cool things in the arts. To share a few, I’ve given TEDx talks, I have produced and co-starred in a film that made it to Cannes, I have written 11+ books (one of which was a Barnes & Noble # 1 best seller), I have spoken at SAG/AFTRA and Writer’s Guild, I am an entertainment attorney, and I have an album up on iTunes/Apple Music/Spotify, etc. I really love inspiring people, and helping them to achieve life dreams. I hope this list will help inspire some of you to go after your dreams, too, and with a passion!

Monroe's book list on marketing books for aspiring professional actors, artists, and performers

Monroe Mann Why did Monroe love this book?

All the books I recommend have to do with business and finance. Why? Because that’s how you succeed as an artist.

It didn’t take me long to realize this key fact: talent alone gets you nowhere. It’s about marketing, business, strategy, and, yes, finance. This book helped me to realize two things: my wealth is measured in time, and to never say, “I can’t afford it” (Always ask: “How can I afford it?”).

It’s only because I was able to manage my money (eventually) that I was able to end up co-starring in a film that was sold at Cannes!

By Robert T. Kiyosaki,

Why should I read it?

2 authors picked Rich Dad, Poor Dad as one of their favorite books, and they share why you should read it.

What is this book about?

Personal finance author and lecturer Robert T. Kiyosaki developed his unique economic perspective from two very different influences - his two fathers. One father (Robert's real father) was a highly educated man but fiscally poor. The other father was the father of Robert's best friend - that Dad was an eighth-grade drop-out who became a self-made multi-millionaire. The lifelong monetary problems experienced by his 'poor dad' pounded home the counterpoint communicated by his 'rich dad'. Taking that message to heart, Kiyosaki was able to retire at 47. RICH DAD, POOR DAD, written with consultant and CPA Sharon L. Lechter, lays…


Book cover of Becoming a Successful Manager: Powerful Tools for Making a Smooth Transition to Managing a Team

Monroe Mann Author Of The Theatrical Juggernaut: The Psyche of the Star

From my list on marketing books for aspiring professional actors, artists, and performers.

Why am I passionate about this?

I have done some pretty cool things in the arts. To share a few, I’ve given TEDx talks, I have produced and co-starred in a film that made it to Cannes, I have written 11+ books (one of which was a Barnes & Noble # 1 best seller), I have spoken at SAG/AFTRA and Writer’s Guild, I am an entertainment attorney, and I have an album up on iTunes/Apple Music/Spotify, etc. I really love inspiring people, and helping them to achieve life dreams. I hope this list will help inspire some of you to go after your dreams, too, and with a passion!

Monroe's book list on marketing books for aspiring professional actors, artists, and performers

Monroe Mann Why did Monroe love this book?

As an artist, you’re the head of a company. Whether you realize it or not, you have staff: Photographers helping you, agents, managers, publicists, fellow artists, and the list goes on. You need to know how to manage these people in the most positive way possible.

I credit much of my success in the arts to acknowledging that I need to know how to work with and manage the people on my team. This book did not make me a master, but it’s one of the many books I’ve read on improving my people management skills. If you cannot work with and manage others, you will never get far in show business or any business.

By J. Robert Parkinson, Gary Grossman,

Why should I read it?

1 author picked Becoming a Successful Manager as one of their favorite books, and they share why you should read it.

What is this book about?

This comprehensive yet inviting-to-read guide has been completely updated to cover today's most critical management topics--from company culture to new technologies.

About the Book
Becoming a Successful Manager has all the tools and techniques for making a smooth transition into the role of manager. Drawing on both academic research and real-world experience, the authors teach readers how to apply what they call "The Discovery Method." Through practical exercises and thought-provoking questions, readers learn how to manage others as successfully as they have managed themselves. Updates include such timely topics as the evolving roles of managers, managing up, and other changes…


Book cover of Million Dollar Consulting: The Professional's Guide to Growing a Practice

Stu Heinecke Author Of How to Grow Your Business Like a Weed: A Complete Strategy for Unstoppable Growth

From my list on to ignite a creative entrepreneurial spirit.

Why am I passionate about this?

Throughout my oddly circuitous career, my mission has always been to help clients grow their businesses. Along the way, I’ve come up with some pretty useful insights and innovations. I mixed cartoons (I’m also one of the WSJ cartoonists) with direct marketing and created a new genre that broke many response records. Then I wrote How to Get a Meeting with Anyone, which helped readers drastically improve their sales results (and was named one of the top 64 sales books of all time). And now, How to Grow Your Business Like a Weed adapts nature’s ultimate growth model for business use, to produce explosive, sustainable growth. 

Stu's book list on to ignite a creative entrepreneurial spirit

Stu Heinecke Why did Stu love this book?

I enjoyed Alan Weiss’ book, Million Dollar Consulting, for its refreshingly hard-nosed look at dealing with clients. A business can’t exist without them, but contrary to conventional wisdom, the customer isn’t always right. They’re often difficult, stubborn, and think they know more about a given subject than the expert staring them in the face. Weiss’ book is a practical course on landing and working effectively with clients, especially getting paid what you’re worth. If your business model includes working with high-end clients, this book is a treasure map for growth.

By Alan Weiss,

Why should I read it?

2 authors picked Million Dollar Consulting as one of their favorite books, and they share why you should read it.

What is this book about?

Build a thriving consultancy with the updated edition of this classic bestseller

Having inspired generations of consultants and entrepreneurs around the world, the "Rock Star of Consulting" Alan Weiss returns with a revised and completely updated edition of his authoritative guide to consulting success.

Weiss provides his time-tested model on creating a flourishing consulting business, while incorporating and focusing on the many dynamic changes in solo and boutique consulting, coaching, and entrepreneurship. In addition to guidance on raising capital, attracting clients, and creating a marketing plan, he also gives brand new step-by-step advice on:

* Harnessing today's global opportunities
*…


Book cover of Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience

Mary Helen Sheriff Author Of Launch Pad: The Countdown to Marketing Your Book

From my list on authors who want to sell more books.

Why am I passionate about this?

I believe that people need stories and book marketing done well can help readers find the stories they need to craft a more hope-filled, compassionate, and meaningful life. The authors I meet are sharp and creative, but many don’t have experience with book marketing. I find coaching authors to amplify their platforms is a rewarding way to support the community. My front-row seat to watching my clients’ dreams become reality is so inspiring. This book was a collaboration of book marketing experts, whom I admire, and I was so honored they agreed to share their insights with our readers. 

Mary Helen's book list on authors who want to sell more books

Mary Helen Sheriff Why did Mary Helen love this book?

Writing, publishing, and marketing a book is hard. One of the biggest hurdles for me is my mindset.

Be the Gateway offered me a path to finding my creative why and using that to focus my creativity and my marketing efforts. If you find the creative life a struggle, this book can help you reclaim your excitement.

By Dan Blank,

Why should I read it?

1 author picked Be the Gateway as one of their favorite books, and they share why you should read it.

What is this book about?

Many people feel the drive to do creative work, but get overwhelmed by the process of connecting with an audience. They follow best practices in marketing that never seem to pan out, don t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing products out into the marketplace, you open them up to a new way of looking at…


Book cover of The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

Stephen McGarvey Author Of Ignite a Shift: Engaging Minds, Guiding Emotions and Driving Behavior

From my list on the power of ideas and positive thinking.

Why am I passionate about this?

I wasn’t always a reader. Diagnosed with a learning disorder in elementary school, I hated reading and school. Eventually, I discovered my passion for psychology, neurolinguistics, and persuasion and influence, and have now become a lifelong reader! Through my boutique consulting firm Solutions In Mind, my colleagues and I have been coaching executive teams to make the changes required to improve sales, organizational behavior, and communication. In my latest book, Ignite a Shift, I equip readers to think about how they and those around them think, feel and do. With greater awareness you’ll be able to better establish and meet your goals and persuade and influence others to do the same. 

Stephen's book list on the power of ideas and positive thinking

Stephen McGarvey Why did Stephen love this book?

Take a second and think, “what is marketing?” Simply put, marketing involves having an idea and persuading others to believe or buy into that idea. We use marketing in our daily lives and probably don’t even think about it. Getting someone to agree to meet you at the restaurant of your choice or helping your family decide that the movie you suggested is the one you should all watch tonight involves some key marketing tenants. This book can help you examine your ideas and discover why they work or fall by the wayside. The 22 Immutable Laws of Marketing helped me better understand that although all my ideas and concepts might not be successful, there is a process of understanding why that is and how I can alter them to be more valuable. 

By Al Ries, Jack Trout,

Why should I read it?

1 author picked The 22 Immutable Laws of Marketing as one of their favorite books, and they share why you should read it.

What is this book about?

Al Ries and Jack Trout, two of the world's most successful marketing strategists, call upon over 40 years of marketing experise to identify the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye for the future, the authors bring to light 22 superlative tools and innovative techniques for the international marketplace. The authors examine marketing campaigns that have succeeded and others that have failed, why good ideas didn't live up to expectations, and offer their own ideas on what would have worked better. The real-life examples, commonsense suggestions and killer instincts contained…


Book cover of Published: The Proven Path From Blank Page To 10,000 Copies Sold

Cheryl Kaye Tardif Author Of How I Made Over $42,000 in 1 Month Selling My Kindle eBooks

From my list on for authors who want to increase book sales.

Why am I passionate about this?

I grew up reading my dad’s hardcore sci-fi and my mother’s romance, horror, and thrillers. This led to my desire to become a published author. Prior to 2012, I was a bestselling Canadian author with a handful of titles published. After hitting #4 on Amazon’s Bestsellers list, I was approached by agents and publishers. Within weeks I signed multiple contracts. Trident Media Group asked to represent me. Yes! I signed two audio deals with Audible, and multiple deals with foreign publishers. One of my mottos has always been to help other writers when I can, so I share my marketing expertise and experiences.

Cheryl's book list on for authors who want to increase book sales

Cheryl Kaye Tardif Why did Cheryl love this book?

I enjoyed reading about Chandler’s experience in publishing, and I liked his approach to documenting his actual experiences/strategies and sharing them with others. I don’t just want to read that an author has earned six figures; I want to know how they did it. Chandler has built a name for himself, offering his expertise in all things book publishing and marketing.

By Chandler Bolt,

Why should I read it?

1 author picked Published as one of their favorite books, and they share why you should read it.

What is this book about?

SECOND EDITION (Released December, 2021)

Are you tired of “thinking about” writing a book, even making it a New Year’s Resolution, but never making it happen?

Maybe you’ve been sitting on a finished manuscript for years waiting to press publish? Or maybe your book launch failed and you’re wondering what went wrong?

In this conversational and action-oriented book, Chandler Bolt presents the proven path from blank page to published author and your first 10,000 copies sold.

In Published. you will learn:

The MORE Writing Method: how to write a quality book while saving 100’s of hours in the process How…


Book cover of The Idea Writers: Copywriting in a New Media and Marketing Era

George Felton Author Of Advertising: Concept and Copy

From my list on copywriters on the rise.

Why am I passionate about this?

I taught writing and copywriting at Columbus College of Art & Design in Ohio for thirty-seven years (retiring as an ancient-but-somehow-still-living fossil in 2014). I taught all our majors, but most of my copywriting students were advertising and design majors. During those decades I wrote nonfiction for newspapers and magazines and copy as a freelancer for ad agencies and design studios. My copywriting book emerged from my experiences in and out of the classroom. I hope I’ve given good advice on advertising: how to think about it and how to write it. But you’ll be the judge.

George's book list on copywriters on the rise

George Felton Why did George love this book?

In recent decades, as advertising has moved from one-way communication about product benefits to conversations with consumers about brands, someone needed to sum things up. Iezzi and the creatives she interviews do exactly that. As she presents it, “First of all, forget about making an ad… You’re making something to compete with every other piece of content, every other media experience that a person has during her waking hours.” The Idea Writers is an excellent primer on this new landscape. How do we create a brand’s story, one that consumers identify with and help propagate, if not create? How do we manage it, move it forward, spread it across various media, and make it viral? How can it become its own never-ending story?

By Teressa Iezzi,

Why should I read it?

1 author picked The Idea Writers as one of their favorite books, and they share why you should read it.

What is this book about?

The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.


Book cover of Electric Guitar Making & Marketing: How to build and market high-end instruments, from your workshop's setup to the complete business plan

R.M. Mottola Author Of Building the Steel String Acoustic Guitar

From my list on building stringed musical instruments.

Why am I passionate about this?

I have been building guitars and related instruments since 1994. My enthusiasm for guitar construction led me to deeply explore all aspects of the art and to share as much information as I can with others via my lutherie information website, writing for American Lutherie, published books, and my research publications. I am fortunate to count myself among those that consider building stringed musical instruments to be one of the best things one can do.

R.M.'s book list on building stringed musical instruments

R.M. Mottola Why did R.M. love this book?

Electric guitars and basses are the most popular stringed musical instruments.

Many players dream of building their own instrument. This book provides step-by-step instructions for doing just that. The author is an enthusiastic builder himself, and is also a teacher of instrument construction.

The book is written in a direct and personal style, and anticipates all of the questions a novice builder will ask. This is amazingly confidence-building. For first-time builders of electric guitars, there is no better place to start than this book.

By Leo Lospennato,

Why should I read it?

1 author picked Electric Guitar Making & Marketing as one of their favorite books, and they share why you should read it.

What is this book about?

This book tells you everything about making electric guitars following professional standards, phase-by-phase, step-by-step.

It's all about leaving your dent in the universe in the shape of the most beautiful, incredibly sounding guitar you can make—that's clear. But building guitars professionally starts before you even cut the wood: You need to setup your workplace, you have to define your identity as guitar maker, and decide the guiding principles of your endeavor as luthier. What kind of guitars will you build? For whom? What is going to be the winning characteristic of your instruments?

And then you have to sell the…


Book cover of The Richest Man In Babylon
Book cover of Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Book cover of Rich Dad, Poor Dad

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