Guerrilla Marketing

By Jay Conrad Levinson,

Book cover of Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

Book description

NATIONAL BESTSELLER

The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century.

Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson’s philosophy has given birth to…

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Why read it?

1 author picked Guerrilla Marketing as one of their favorite books. Why do they recommend it?

Jay Conrad Levinson is one of my heroes. His first book, Guerrella Marketing, released when he was in his 50s, and went on to sell more copies than any other marketing book in history. A legendary creative genius from the ad world, he was teaching a class on impromptu, clever marketing tactics when his students (which included Steve Jobs and Larry Ellison) begged Jay to write the book that became the bestseller. Jay’s amazing book shows what’s possible when you apply lots of creativity and audacity to any marketing challenge. If you’ve read my earlier book, you’ll see…

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