100 books like Belief

As an experimental social psychologist, who has conducted years of empirical research on bullshitting behavior and bullshit detection, I’ve found compelling evidence that the worst outcomes of bullshit communications are false beliefs and bad decisions. I’m convinced that all of our problems, whether they be personal, interpersonal, professional, or societal are either directly or indirectly linked to mindless bullshit reasoning and communication. I’m just sick and tired of incompetent, bullshit artists who capitalize by repackaging and selling what I and other experimental psychologists do for free. It’s time the masses learn that some of us who actually do the research on the things we write about can actually do it better.    

As an experimental social psychologist, who has conducted years of empirical research on bullshitting behavior and bullshit detection, I’ve found compelling evidence that the worst outcomes of bullshit communications are false beliefs and bad decisions. I’m convinced that all of our problems, whether they be personal, interpersonal, professional, or societal are either directly or indirectly linked to mindless bullshit reasoning and communication. I’m just sick and tired of incompetent, bullshit artists who capitalize by repackaging and selling what I and other experimental psychologists do for free. It’s time the masses learn that some of us who actually do the research on the things we write about can actually do it better.    

As a licensed mental health professional, I once had a client claiming to be demonically possessed, and requested that I get an exorcist to drive the evil spirits out of her body. Instead, I utilized a therapeutic approach to challenge “irrational” beliefs. The problem was gone. I realized that people were prone to strange beliefs and started to read and listen to “experts” who were skeptical in nature. To my surprise, I saw Carl Sagan distinguishing astrology (pseudoscience) from astronomy (science). His talk was clear, convincing, and logical. I was hooked.

As an experimental social psychologist, who has conducted years of empirical research on bullshitting behavior and bullshit detection, I’ve found compelling evidence that the worst outcomes of bullshit communications are false beliefs and bad decisions. I’m convinced that all of our problems, whether they be personal, interpersonal, professional, or societal are either directly or indirectly linked to mindless bullshit reasoning and communication. I’m just sick and tired of incompetent, bullshit artists who capitalize by repackaging and selling what I and other experimental psychologists do for free. It’s time the masses learn that some of us who actually do the research on the things we write about can actually do it better.    

Richard Nisbett is one of the world’s preeminent psychologists. His thinking is primarily about thought, but it is extremely wide-ranging – from biopsychology to social psychology to criminology to philosophy. His influence on philosophy has been compared to that of Freud and Skinner.

Like most adolescents, I was deeply concerned with what others thought of me and how I fit in. Unlike most adolescents, I sometimes did little experiments to test others’ reactions--such as lying down on a busy sidewalk, fully awake, to see how passersby would react (mostly with annoyance). Imagine my surprise when I discovered that there is an entire discipline--social psychology--that does real experiments on self-knowledge and social behavior. I got a Ph.D. in social psychology at the University of Michigan and have spent my career as a professor at the University of Virginia, where I have had great fun conducting such experiments.

I’ve always been fascinated and intrigued by human behavior and decision-making. What influences our thoughts and behavior and why? In hindsight, I probably should have majored in psychology instead of business, but as a business school professor I still get to investigate all the little quirks and biases of the human mind. I live in Bergen, Norway and devote much of my time researching and teaching consumer psychology and decision-making. I hope you find some inspiration in this list of brilliant books!   

My interest in how music makes sense was first piqued when, as a music student at the Royal Academy of Music in London, I met a blind child who, despite having learning difficulties, could reproduce the most complex music on the piano just by listening. Put simply, he had a better musical ear than I did, as a prize-winning student at a top conservatoire. Since that early experience, I have devoted my life to exploring just how music works (without the need for conceptual understanding) and how teachers can use the universality of music to promote social inclusion.

Since 2014 I have studied, researched, and written about the concepts of meaning and purpose. In 2016, I published a book entitled The Purpose Effect dedicated solely to the topic. In Work-Life Bloom, two of the key work-life factors that make up the accompanying model focus on meaning and purpose. I am known for urging people to declare their purpose, writing it down, and sharing it far and wide. My declaration is as follows: “We’re not here to see through each other; we’re here to see each other through.”

Frank R. Kardes, Ph.D. is the Donald E. Weston Professor of Marketing and Distinguished Research Professor at the Lindner College of Business at the University of Cincinnati. He is a recipient of the Distinguished Scientific Achievement Award of the Society for Consumer Psychology, and a Fellow of five national professional societies. His research focuses on omission neglect, consumer judgment, and inference processes, persuasion and advertising, and consumer and managerial decision making. He was Co-Editor of Advances in Consumer Research, Journal of Consumer Psychology, the Handbook of Consumer Psychology, and Marketing Letters, and serves or has served on seven editorial boards. He has published nine books and over 100 articles and chapters on consumer psychology.