Why am I passionate about this?
I am an experienced entrepreneur and venture capitalist and a voracious reader. My reading, particularly of non-business books, is motivated not just by a natural curiosity, but is also driven by a continuous search for metaphors and lessons from outside the traditional business genre that I can apply to situations and decisions in the business arena. My appreciation of the crossover benefit of non-business narratives to business contexts has motivated me to write my own Business Fiction works to “enlighten and entertain.”
Ben's book list on non-business reads that teach business strategy
Why did Ben love this book?
If you read this book about the early cross-Atlantic explorers and substitute today’s technology entrepreneurs, the metaphors fit cleanly.
They sold exuberant, sometimes-fulfilled, and often-failed stories to profit-seeking backers, took inordinate risks, and results were often winner-take-all.
As Mark Twain, another famous explorer, once said, “History never repeats itself, but it does often rhyme.”
3 authors picked The European Discovery of America as one of their favorite books, and they share why you should read it.
The late Samuel Eliot Morison, a former U.S. Navy admiral, was also one of America's premier historians. Combining a first-hand knowledge of the sea and transatlantic travel with a brilliantly readable narrative style, he produced what has become nothing less than the definitive account of the great age of European exploration. In his riveting and richly illustrated saga, Morison offers a comprehensive account of all the known voyages by Europeans to the New World
from 500 A.D. to the seventeenth century. Together, the two volumes of The European Discovery of America tell the compelling stories of the many intrepid explorers…