Fans pick 100 books like The Big Myth

By Naomi Oreskes, Erik M. Conway,

Here are 100 books that The Big Myth fans have personally recommended if you like The Big Myth. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

When you buy books, we may earn a commission that helps keep our lights on (or join the rebellion as a member).

Book cover of The System: Who Rigged It, How We Fix It

Luis Martínez-Fernández Author Of When the World Turned Upside Down: Politics, Culture, and the Unimaginable Events of 2019-2022

From my list on today's biggest domestic and global challenges.

Why am I passionate about this?

By ten years old, I had lived in four countries and endured the repercussions of revolution, exile, military coup d’état, and emigration. That explains my life-long passion for history. I pursued a Ph.D. in Latin American history to make sense of the forces that shaped my and my family’s lives. My seven previous books explored diverse topics in Caribbean history within its broader Atlantic context. Momentous domestic and global events, starting with the COVID-19 pandemic and an explosion of racial and political violence in the U.S. pushed me to broaden my scholarly attention and become a Creators Syndicate’s weekly columnist, and publish a collection of columns with the title When the World Turned Upside Down. 

Luis' book list on today's biggest domestic and global challenges

Luis Martínez-Fernández Why did Luis love this book?

Many people know that American democracy and capitalism have been on a downward spiral for decades. The system is rigged, former Secretary of Labor Robert B. Reich sounds the alarm throughout his excellent book The System: Who Rigged It, How We Fix It. He goes deep into these questions as he supports the provocative thesis that despite acrimonious partisan polarization, the real contest is not between the right and left but between democracy and oligarchy; and that the vast majority of citizens (Republicans, Democrats, and Independents) are getting poorer and wield “near-zero” political power. Oligarchs—JP Morgan CEO Jamie Dimon is their embodiment—have amassed enormous sums of capital and political power, which allows them to further rig the system through campaign contributions, successful lobbying, and even criminal actions for which, if caught, they only pay nominal fines.

By Robert B. Reich,

Why should I read it?

1 author picked The System as one of their favorite books, and they share why you should read it.

What is this book about?

'Understanding what is happening in our country is critical if we want to fix it and Robert Reich is an exceptional teacher.' - Senator Bernie Sanders

Millions of Americans have lost confidence in their political and economic system. After years of stagnant wages, volatile job markets, and an unwillingness by those in power to deal with profound threats such as climate change, there is a mounting sense that the system is fixed, serving only those select few with enough money to secure a controlling stake.

In The System Robert B. Reich shows how wealth and power have interacted to install…


Book cover of Empire, Incorporated: The Corporations That Built British Colonialism

Christian R. Burset Author Of An Empire of Laws: Legal Pluralism in British Colonial Policy

From my list on the rise of the British Empire.

Why am I passionate about this?

I’m a legal historian with a particular interest in eighteenth-century Britain and the United States. My research has investigated the history of arbitration, historical connections between law and politics, and changing attitudes to the rule of law. Since 2018, I’ve been a professor at Notre Dame Law School, where I teach courses in legal history, civil procedure, conflict of laws, and the rule of law.

Christian's book list on the rise of the British Empire

Christian R. Burset Why did Christian love this book?

High-school history classes usually tell students that empires expanded at least partly because of their proponents’ greed. But who, exactly, was trying to get paid, and how?

Empire, Incorporated tells the story of Britain’s imperial expansion by focusing on the corporations that drove it.

If you’re on the fence about reading this book, flip to the “Index of Companies, Corporations, and Societies” at the back: the sheer number of entries makes it clear that we can’t understand Britain’s empire by focusing on governments alone. Imperial rule was much more complicated than that. 

By Philip J. Stern,

Why should I read it?

1 author picked Empire, Incorporated as one of their favorite books, and they share why you should read it.

What is this book about?

"[A] landmark book...[a] bold reframing of the history of the British Empire."
-Caroline Elkins, Foreign Affairs

An award-winning historian places the corporation-more than the Crown-at the heart of British colonialism, arguing that companies built and governed global empire, raising questions about public and private power that were just as troubling four hundred years ago as they are today.

Across four centuries, from Ireland to India, the Americas to Africa and Australia, British colonialism was above all the business of corporations. Corporations conceived, promoted, financed, and governed overseas expansion, making claims over territory and peoples while ensuring that British and colonial…


Book cover of How Did We Get Into This Mess?: Politics, Equality, Nature

Nick Meynen Author Of Frontlines: Stories of Global Environmental Justice

From my list on the state of the world we live in.

Why am I passionate about this?

Walking the rims of remote crater lakes in Uganda to map a tiny piece of terra incognita was a big childhood dream coming true. I then went from a geography master to studies of conflicts, development & journalism. This brought me to the DRC, India, and Nepal, where I covered war, aid, and revolution. Since 2009 I combine professional environmentalism with freelance journalism, publishing books, and giving lectures. With a great global team of researchers and activists I co-created the largest database of environmental conflicts in the world, which doubled as fieldwork for my book Frontlines.

Nick's book list on the state of the world we live in

Nick Meynen Why did Nick love this book?

Politics, nature, society, identity, money, work, energy...Monbiot doesn't only touch a whole lot, I almost always agree with him. This selection of his best essays is like a box full of brain candy and one should treat it accordingly: do not swallow it all in one go. In one of his small-group talking rounds right after a big lecture, I witnessed his never appease-able hunger to bounce ideas off, get to the bottom of things, identify flaws in assumptions that most of us didn't even know we had. Monbiot doesn't allow social or political conventions to get in his way. His goal is clear: unpacking the reality of the world of today, no matter how dark this needs to be. 

By George Monbiot,

Why should I read it?

1 author picked How Did We Get Into This Mess? as one of their favorite books, and they share why you should read it.

What is this book about?

Leading political and environmental commentator on where we have gone wrong, and what to do about it " Without countervailing voices, naming and challenging power, political freedom withers and dies. Without countervailing voices, a better world can never materialise. Without countervailing voices, wells will still be dug and bridges will still be built, but only for the few. Food will still be grown, but it will not reach the mouths of the poor. New medicines will be developed, but they will be inaccessible to many of those in need. " George Monbiot is one of the most vocal, and eloquent,…


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Book cover of The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever

The Coaching Habit By Michael Bungay Stanier,

The coaching book that's for all of us, not just coaches.

It's the best-selling book on coaching this century, with 15k+ online reviews. Brené Brown calls it "a classic". Dan Pink said it was "essential".

It is practical, funny, and short, and "unweirds" coaching. Whether you're a parent, a teacher,…

Book cover of The Little Book of Valuation: How to Value a Company, Pick a Stock, and Profit

Joe Carlen Author Of The Einstein Money: The Life and Timeless Financial Wisdom of Benjamin Graham

From my list on understanding value investing and business value.

Why am I passionate about this?

As an investor and a professional business valuation specialist, I have a passion for understanding the true intrinsic value of both publicly-traded and closely-held (private) companies. There’s no denying that Warren Buffett, emulating the example of his mentor Benjamin Graham, applied a private company valuation approach to the selection of publicly-traded stocks and the results speak for themselves. Furthermore, given my somewhat technical educational and vocational background, I am more comfortable than most valuators with highly technical and IP-weighted businesses. That is why I consider IP valuation to be an integral element of business valuation. 

Joe's book list on understanding value investing and business value

Joe Carlen Why did Joe love this book?

The process of business valuation lies at the core of value investing. That’s what Damodaran, longtime Professor of Finance at NYU, addresses in this book. An excellent distillation of the key business valuation approaches that are most relevant for investment, The Little Book of Valuation will make the valuation work less daunting and less arduous for the lay investor of the 21st century. 

As well, like the two previous books, this book also underscores the fact that, without a systematic approach to valuing publicly-traded stocks as if they were private companies, proper value investing is not even possible, let alone profitable. Perhaps to underscore this truth, one of the recommendation blurbs is provided by Shannon Pratt, one of the leading gurus of private business valuation and the author of my 4th book pick.

By Aswath Damodaran,

Why should I read it?

1 author picked The Little Book of Valuation as one of their favorite books, and they share why you should read it.

What is this book about?

An accessible, and intuitive, guide to stock valuation Valuation is at the heart of any investment decision, whether that decision is to buy, sell, or hold. In The Little Book of Valuation, expert Aswath Damodaran explains the techniques in language that any investors can understand, so you can make better investment decisions when reviewing stock research reports and engaging in independent efforts to value and pick stocks. Page by page, Damodaran distills the fundamentals of valuation, without glossing over or ignoring key concepts, and develops models that you can easily understand and use. Along the way, he covers various valuation…


Book cover of Valuing a Business: The Analysis and Appraisal of Closely Held Companies

Joe Carlen Author Of The Einstein Money: The Life and Timeless Financial Wisdom of Benjamin Graham

From my list on understanding value investing and business value.

Why am I passionate about this?

As an investor and a professional business valuation specialist, I have a passion for understanding the true intrinsic value of both publicly-traded and closely-held (private) companies. There’s no denying that Warren Buffett, emulating the example of his mentor Benjamin Graham, applied a private company valuation approach to the selection of publicly-traded stocks and the results speak for themselves. Furthermore, given my somewhat technical educational and vocational background, I am more comfortable than most valuators with highly technical and IP-weighted businesses. That is why I consider IP valuation to be an integral element of business valuation. 

Joe's book list on understanding value investing and business value

Joe Carlen Why did Joe love this book?

Aside from valuing businesses for investment purposes, I am a practitioner of the valuation of private (or “closely held”) businesses. In my profession of business valuation, the late Shannon Pratt is widely recognized as one of the leading gurus, not least because of the six editions of Valuing a Business. I recommend this book here because, if one can master even a few of the rigorous business valuation methods detailed in this book, that will elevate one’s value investing skills tremendously. The previous books all set the stage and offer enough practical advice for one to progress from beginner to intermediate but, for those eager to master business valuation and, therefore, the determination of intrinsic value, Valuing a Business would be the next logical step. 

By Shannon P. Pratt, Alina V. Niculita,

Why should I read it?

1 author picked Valuing a Business as one of their favorite books, and they share why you should read it.

What is this book about?

Capitalize on All the Latest Legal, Financial, and ComplianceInformation Needed to Analyze and Appraise Any Business

For over 25 years, Valuing a Business has provided professionals and students with expert business valuation information, offering clear, concise coverage of valuation principles and methods. Over the decades, the book's unsurpassed explanations of all valuation issues have made it the definitive text in the field, against which every other business valuation book is measured.

Now updated with new legal, financial, and compliance material, the Fifth Edition of Valuing a Business presents detailed answers to virtually all valuation questions_ranging from executive compensation and lost…


Book cover of The Essays of Warren Buffett: Lessons for Corporate America

Natalie Canavor Author Of Business Writing for Dummies

From my list on writing persuasive messages that win what you want.

Why am I passionate about this?

Early in my career I landed a job as a magazine editor. Shazam! I could publish my own articles! But I discovered that I actually had no idea how to write anything interesting, English major though I’d been. So I began to figure out what makes writing work. Over decades as a journalist, corporate communicator, and consultant, I did learn. I also saw colleagues miss their best opportunities, even screw up their lives, by writing badly—unpersuasively. And a mission was born: to share the tools and techniques of powerful communication. I’ve created dozens of workshops for businesspeople and professionals, taught graduate students, and now happily author books jammed with practical advice. 

Natalie's book list on writing persuasive messages that win what you want

Natalie Canavor Why did Natalie love this book?

Warren Buffet, the famous investor, is also revered as a master communicator. His annual Letters to Berkshire Hathaway Shareholders are models of clear, transparent writing. They are the best showcases I know for the impact of presenting difficult material in “plain English.” Buffet makes financial information accessible and even interesting to the layperson with an unassuming colloquial tone, humor, anecdotes, and language based on the concrete short words of natural speech. He always delivers substance, even acknowledging his own poor decisions.

The enviable result: he generates trust, the critical ingredient of persuasion. I love introducing students to Buffet’s writing and seeing them analyze what works so well. The letters are available online, but this book usefully collects them along with other Buffet writings and commentary.

By Lawrence A. Cunningham, Warren Buffett,

Why should I read it?

1 author picked The Essays of Warren Buffett as one of their favorite books, and they share why you should read it.

What is this book about?

The fifth edition of The Essays of Warren Buffett: Lessons for Corporate America continues a 25-year tradition of collating Warren Buffett's philosophy in a historic collaboration between Mr. Buffett and Prof. Lawrence Cunningham. As the book Buffett autographs most, its popularity and longevity attest to the widespread appetite for this unique compilation of Mr. Buffett’s thoughts that is at once comprehensive, non-repetitive, and digestible. New and experienced readers alike will gain an invaluable informal education by perusing this classic arrangement of Mr. Buffett's best writings.


“Larry Cunningham has done a great job at collating our philosophy.”—Warren Buffett


"Larry Cunningham takes…


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Book cover of Benghazi! A New History of the Fiasco that Pushed America and its World to the Brink

Benghazi! A New History of the Fiasco that Pushed America and its World to the Brink By Ethan Chorin,

Benghazi: A New History is a look back at the enigmatic 2012 attack on the US mission in Benghazi, Libya, its long-tail causes, and devastating (and largely unexamined) consequences for US domestic politics and foreign policy. It contains information not found elsewhere, and is backed up by 40 pages of…

Book cover of Corporate Finance: Principles and Practice

Ian Pagdin and Michelle Hardy Author Of Investment and Portfolio Management: A Practical Introduction

From my list on making finance interesting and engaging (especially if you’re not an academic).

Why am I passionate about this?

We first met about 10 years ago at Sheffield Hallam University, bonding as work colleagues over a love of enabling students to understand wealth management and finance in a way that we hoped they would find interesting and accessible. The books we chose mix our love of storytelling and making finance accessible by using real-world experiences. They do this in a unique way, challenging the reader to think about their understanding and perspective, something we try to do every day. It has been lovely to reread these books before writing the reviews, reminding us of what makes us tick. We hope they help you to find your tick too. 

Ian and Michelle's book list on making finance interesting and engaging (especially if you’re not an academic)

Ian Pagdin and Michelle Hardy Why did Ian and Michelle love this book?

We like this book because it has a “reader-friendly” style, which is particularly important for anyone unfamiliar with the subject. This also makes it practical for students of all levels and those interested in exploring a new area of interest.

The main topics of corporate finance are covered, giving detailed explanations of key principles while considering real-life situations by utilising practical examples to illustrate the issues explored. It provides an effective bridge between theory and practical application of techniques used by professional managers to achieve corporate objectives. The inclusion of questions for review and discussion allows the reader to self-test and reflect on their understanding and encourage critical thinking.

Our advice, brew a big mug of tea and make a start.

By Denzil Watson, Antony Head, Dora Chan

Why should I read it?

1 author picked Corporate Finance as one of their favorite books, and they share why you should read it.

What is this book about?

Familiarise yourself with the core concepts surrounding Corporate Finance with this reader-friendly text.

Corporate Finance: Principles and Practice, 8th Edition by Denzil Watson and Antony Head, is a comprehensive guide to the field, introducing you to the key topics and basic areas of Corporate Finance. This thoroughly updated edition is ideal for students in accounting, business, or finance-related studies at undergraduate, postgraduate, and professional levels.

Written and structured in a reader-friendly style for those new to the subject, the book explains clearly and step-by-step the essential principles and mathematical techniques needed without burdening you with unnecessary detail. The questions for…


Book cover of The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation

Kate Vitasek Author Of Vested: How P&G, McDonald's, and Microsoft are Redefining Winning in Business Relationships

From my list on creating successful business deals.

Why am I passionate about this?

I am an international authority for my award-winning research on the Vested® business model for highly collaborative relationships. I began my research in 2003 researching what makes a difference in successful strategic business deals. My day job is being the lead faculty and researcher for the University of Tennessee’s Certified Deal Architect program; my passion is helping organizations and individuals learn the art, science, and practice of crafting highly collaborative win-win strategic business relationships. My work has led to seven books and three Harvard Business Review articles. I’ve also shared my advice on CNN International, Bloomberg, NPR, and on Fox Business News.

Kate's book list on creating successful business deals

Kate Vitasek Why did Kate love this book?

When AG Lafley became the CEO of P&G he had an idea that the best way to drive innovation was through collaboration. His book goes behind the scenes on how he encouraged P&Gers to look to suppliers and even competitors' help P&G take innovation to a new level. In fact—Lafley set the lofty goal that 50% of all innovations would not come from P&G—but through P&G by working with strategic partnerships. The book has several examples of how the CPG giant is using collaboration to drive innovation.

By A.G. Lafley, Ram Charan,

Why should I read it?

1 author picked The Game-Changer as one of their favorite books, and they share why you should read it.

What is this book about?

It is by making innovation an intimate, intentional part of the business that A. G. Lafley - the Jack Welch of the 21st century - has recently transformed Procter & Gamble from a $39 into a $76 billion dollar company that touches more than 3 billion people around the world. On the brink of collapse when he joined in 2000, it became a model for growth and innovation. In this inspiring and practical book Lafley explains how making innovation more than just a stand-alone activity enabled him to turn around growth, productivity and the bottom line.

As this book shows,…


Book cover of Corporate Lifecycles: How and Why Corporations Grow and Die and What to Do About It

Eric G. Flamholtz Author Of Growing Pains: Building Sustainably Successful Organizations

From my list on the stages and challenges of organizational growth.

Why am I passionate about this?

I'm Professor Emeritus at UCLA and have also been on the faculty of Columbia University and The University of Michigan, where I received my PhD degree. I founded Management Systems Consulting, which works with entrepreneurial firms in the US and globally to scale up, in 1978. I've served on the board of a firm (99 Cents Only Stores) that scaled up and was a NYSE listed firm. I've advised CEOs who have created global champion firms and been recognized as leaders in their space. I've authored or co-authored several books including Creating Family Business Champions; Corporate Culture: The Ultimate Strategic Advantage; Changing the Game; and Leading Strategic Change.

Eric's book list on the stages and challenges of organizational growth

Eric G. Flamholtz Why did Eric love this book?

The framework presented in Corporate Lifecycles deals with the same core issue of Stages and Challenges of Organizational Growth as dealt with in my own book, but from a different perspective. The author is a former academic who has developed his own framework of corporate lifecycles and his methodology of organizations working through them. The book presents a different framework of corporate life cycles and emphasizes the managerial styles that are appropriate to reach stage of the corporate lifecycle. The author has seen and worked with a large number of companies that have employed his methods. He presents his perspective and insights for this role as a participant-observer. 

By Ichak Adizes,

Why should I read it?

1 author picked Corporate Lifecycles as one of their favorite books, and they share why you should read it.

What is this book about?

Likens corporations to living organisms and traces their developmental stages, discussing the normal, even healthy problems that lead to growth at these stages, as well as the unusual problems that can cause a company's death


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Book cover of The Lion and the Fox: Two Rival Spies and the Secret Plot to Build a Confederate Navy

The Lion and the Fox By Alexander Rose,

From the author of Washington’s Spies, the thrilling story of two rival secret agents — one Confederate, the other Union — sent to Britain during the Civil War.

The South’s James Bulloch, charming and devious, was ordered to acquire a clandestine fleet intended to break Lincoln’s blockade, sink Northern…

Book cover of Grow the Pie: How Great Companies Deliver Both Purpose and Profit

Hermann Simon Author Of True Profit!: No Company Ever Went Broke Turning a Profit

From my list on how to manage profit and survive.

Why am I passionate about this?

Hermann Simon is a world-renowned expert on price and profit management. He is the founder and honorary chairman of Simon-Kucher & Partners, the global leader in price and topline consulting with 1700 employees and 41 offices worldwide. He is the only German in the Thinkers50 Hall of Fame of the most influential management thinkers. In China a business school is named in his honor. Profit is at the core of Hermann’s writing and consulting activities.

Hermann's book list on how to manage profit and survive

Hermann Simon Why did Hermann love this book?

This book addresses the highly topical discussion on the potential conflict between profit and purpose, fueled in particular by the 2019 Business Roundtable guidelines. In this sense, it is not a pure profit book but seeks to balance the social and financial goals of a company. Anyone who wants to have a qualified say in the current discussion about profit and purpose should read this book.

By Alex Edmans,

Why should I read it?

1 author picked Grow the Pie as one of their favorite books, and they share why you should read it.

What is this book about?

A Financial Times Book of the Year 2020! Should companies be run for profit or purpose? In this ground-breaking book, acclaimed finance professor and TED speaker Alex Edmans shows it's not an either-or choice. Drawing from real-life examples spanning industries and countries, Edmans demonstrates that purpose-driven businesses are consistently more successful in the long-term. But a purposeful company must navigate difficult trade-offs and take tough decisions. Edmans provides a roadmap for company leaders to put purpose into practice, and overcome the hurdles that hold many back. He explains how investors can discern which companies are truly purposeful and how to…


Book cover of The System: Who Rigged It, How We Fix It
Book cover of Empire, Incorporated: The Corporations That Built British Colonialism
Book cover of How Did We Get Into This Mess?: Politics, Equality, Nature

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5 book lists we think you will like!

Interested in corporation, the free market, and the political economy?

Corporation 45 books
The Free Market 29 books