100 books like The Social Photo

This book is very long, and somewhat redundant at times. But it’s extremely interesting…and chilling. 

Zuboff cites a wide variety of examples of how companies, Google foremost among them, gather information about us (legally or illegally) and then use it not only to predict our behavior, but to control it as well. That’s the really scary part.

The writing can be a bit too poetic at times, but Zuboff displays an incredible breadth and depth of knowledge on this subject. I’m a slow reader, so this one took me a while to get through, but it was time well spent.

I rarely think about why I see what I see online. Yes, I know algorithms had something to do with it, but they’re just algebra on steroids, right? Well, not so fast!

This book opened my eyes to how and why bias – in this case, racial bias – shows up online and what we can do about it. I learned a lot about the intricate connections between our online lives and our real ones. 

Sherry Turkle has written many books about our relationship with technology; in Alone Together she cleverly uses a wide range of technological examples, from robots as carers to curating social media profiles, each draw on her experience and research working at MIT.

She uses technology to hold a lens up to ask what it is to be human and what is important to society both individually and collectively, saying, “We make our technologies, and they, in turn, shape us. So, of every technology we must ask, Does it serve our human purposes? – a question that causes us to reconsider what these purposes are”.

Each of the arguments and examples are key to considering the tools that UX designers are creating and the roles that they play in shaping society: Turkle says, “We remake ourselves and our relationships with each other through our new intimacy with machines”.

Social media has been a huge part of popular uprisings over the last decade. At first look, social media should be hugely empowering for mass movements: it allows people to communicate, share their idea, and organize.

Then why have nonviolent movements in the era of social media struggled so much to achieve change? Zeynep Tufekci unpacks this puzzle, showing how social media can actually be a shortcut—allowing movements to grow fast without learning skills and building organizing tools—that actually makes them more vulnerable to state repression.

I think this pairs nicely with Pearlman’s lessons about the importance of organization, and is a must-read for activists seeking to more effectively harness the power of social media.

A memoir that covers Losse’s experience working at Facebook from 2005 when she was the company’s 51st hire. Losse weaves her own experience—at first as a low-level employee in customer support and later as Mark Zuckerberg’s ghostwriter—with sharp analysis of Silicon Valley’s changing role in politics and culture. A powerful reckoning with her own complicity working for a company that exhibited dangerous “totalitarian” ambition from its very beginning.

Have you wondered why there has been such a dramatic decline in trust in public institutions in recent years?

In The Revolt of the Public, Gurri argues that the rise of digital technology has allowed people to more easily share information and bypass traditional gatekeepers. Gone are the days from my own youth when most people relied on just a few established news sources. People today are more exposed to stories—either real or imagined—of corruption, incompetence, and misinformation from established institutions.

This has contributed to the rise of populism and political extremism, facilitated by social media where people can organize and coordinate their activities. 

This book was published ten years ago, and it’s as fresh and relevant as ever. I’ve chosen to highlight it here because, honestly, it’s the classic book that catalyzed many researchers into properly listening to young people and really respecting their views.

I learned a lot from danah boyd’s fieldwork about how to put effort into gaining teens’ trust, avoiding adult assumptions, and properly listening to what teens had to say. The teens in this book are often troubled, struggling with mental health problems and difficult life circumstances – but it's not their fault, they are facing so many real-world problems – poverty, family breakdown, racism, etc.

As a result, teens turn to technology for support, privacy, intimacy, and belonging. But in key ways, technology can also make things worse. I found this book truly thought-provoking.

As with the creation of 2001, this 2009 book was written simultaneously with a screenplay, by Aaron Sorkin for The Social Network. As author Ben Mezrich admits up front, entire scenes and stretches of dialog are made up, making this account of Mark Zuckerberg’s real experiences conjuring Facebook as a student at Harvard more like a work of fiction. While the book is wildly entertaining, it falls way short as a cautionary tale about the social media platform that would end up doing damage to our democracy as a petri dish of misinformation and manipulation. Only at the very end of the 2010 movie do we receive notes of alarm, thanks to the film’s closing song. “Now that you know who you are,” the Beatles sing in "Baby You’re a Rich Man", “what do you want to be?” It suggests that Facebook’s business plan… show more.

As a follow-up to his groundbreaking book, The Introvert’s Edge, Matthew Pollard focuses in on the challenge of networking effectively, particularly for introverts. Networking requires interacting with others. That can sometimes create feelings of anxiety for introverts like me. I recommend this book because it saved me when I needed a way to improve my networking and make it a less exhausting experience. I was able to do both!

Software runs the digital world. While Facebook, Amazon, and Google may look like services, they are run by code. The same for Twitter is essentially a networked program that enables mass communication in multiple directions. Bilton deftly follows four coders – Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass – who stun the software world with the dramatic impact of their software creation. While Bilton’s narrative emphasizes the quirky men who made Twitter, and falls short of explaining the coding achievements of this benighted quartet, Hatching Twitter provides a vivid reminder that success in software often doesn’t go with the sharpest understanding of how software works, and what programs deliver.