Why am I passionate about this?
I am passionate about looking for new ways to see our future. As a futurist and trend researcher for over 30 years, I am drawn to books, ideas, and people that lead us away from narrow black-and-white thinking. With the help of these mavericks, outliers, and new systemic thinking, we can shift from a naive, optimistic, or miserable pessimistic mindset to what I call a “possibilistic” outlook on society and business. We all need purpose, and mine is to show that more things are possible than we think; sometimes, we just need to look in unusual places and into unusual minds and books to find new solutions for a better future.
Oona's book list on showing that kindness is profitable (and not boring)
Why did Oona love this book?
I don’t believe that acupuncture has ever helped me medically, but I really believe the whole concept of urban acupuncture that Jamie Lerner pioneered has helped cities and communities worldwide.
He tells great and sometimes cheeky stories about bold new urban design and how to improve life quality in cities with these “pinpricks of change.”
1 author picked Urban Acupuncture as one of their favorite books, and they share why you should read it.
A visionary of sustainable urbanism reflects on the innovative projects that uplift cities in this meditative journey through vibrant communities around the world. During his three terms as mayor of Curitiba, Brazil in the 1970s and '80s, architect and urbanist Jaime Lerner transformed his city into a global model of the sustainable and liveable community. Through his pioneering work, Lerner has learned that changes to a community don't need to be large-scale and expensive to have a transformative impact, in fact, one street, park, or a single person can have an outsized effect on life in the surrounding city. In…