Why did Steve love this book?
This book really gets under the skin of measurement and busts myths about what kind of sample size you need to get useful insights (you need far fewer data points than you think!) Having read many books on statistics, this one certainly had the strongest practical link to everyday work.
It also does an amazing job of explaining the damage done by thinking "this can't be measured", after which I was left feeling this needed to be essential management reading.
It's a book that will change how you think.
2 authors picked How to Measure Anything Workbook as one of their favorite books, and they share why you should read it.
The invaluable companion to the new edition of the bestselling How to Measure Anything This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed in the book. The book explains practical methods for measuring a variety of intangibles, including approaches to measuring customer satisfaction, organizational flexibility, technology risk, technology ROI, and other problems in business, government, and not-for-profits. * Companion to the revision of the bestselling How to Measure Anything * Provides chapter-by-chapter exercises * Written by…