Fans pick 100 books like The Loop

In today’s media environment of 24-hour news, clickbait, and social media, there is tremendous competition to grab our attention. Our attention and our data have become commodities that can be monetized and sold to the highest bidder.

I love this book because Wu places this struggle for our attention in a broader historical context, tracing its roots to a 19th-century newspaper owner who discovered that advertising revenue could bring in more profits than the price he charged for newspapers. This business model has been applied to radio, television, and now the internet, but the goals remain the same.

Wu is a consummate storyteller and provides numerous examples of how we are being manipulated for profit. 

This book tells the tech-business story of algorithms and data exhaust and the companies who have implemented the dystopian future prophesized by Boorstin, Toffler, Postman, and others. While the book is large, Zuboff’s writing draws you into a world you know and, paradoxically, don’t know.

The work is the final stop of our story about information and knowledge, its chaotic meandering through amusing images and the shock of the future. 

My first 3 picks put much of the blame for widespread attention capture on greedy actors engaged in a “race to the bottom of the brainstem” (Tristan Harris, former Google employee, became popular opponent of exploitative big tech). 

Although Carr does not shy from that theme, he seems to put much of the responsibility on our own shoulders: it is we who must resist many temptations of convenience in order to preserve our own cognitive strengths, such as creativity. Otherwise, we become shallow thinkers and reliant on AI even for something as characteristically human as wisdom. 

Carr’s follow-up to this book, The Glass Cage, is also very intriguing, and it offers a little more hope for a humanity that is currently bound up in a web of frightening technological dependency.

In my mind, Carr nails the real threats of AI: a total dumming-down of humanity to a level where we… show more.

Just when I thought the future was bright and sunny (in part due to Kurzweil), I learn from James Barrat that ASI (Artificial Super Intelligence) might well mark the end of our species (and the start of an ever-expanding artificial replacement).

I was fascinated by the people Barrat introduces us to like an expert on the psychology of ASI, and his description of a perfect machine and its runaway implications. I realized this is modernity at its best and worst: we push forward to improve the world but are always at the risk of creating new, unseen problems.

The most troubling question of all (to my way of thinking) is that our idea of perfected humanity (both a modern and a pre-modern aim) ends in the vision of machines like Watson playing endless games of Jeopardy among themselves.

I found myself catching my breath as I read this riveting nonfiction tale chronicling "perhaps the first true, wide-scale cyberwar in history,” launched by the hacker group now known as Sandworm.

I was thrilled to be swept along on the high-stakes hunt for an “invisible force….striking out from an unknown origin to sabotage, on a massive scale, the technologies that underpin civilization,” and I was gratified by the meticulous tracing, tracking, and revelation of the Russian villains of Sandworm.

I found the gist of this powerful book to best summed up by former National Cybersecurity Center director Rod Beckstrom's maxim: (1) anything connected to the Internet can be hacked; (2) everything is being connected to the Internet; (3) as a result, everything is becoming vulnerable.

I was shocked by the harrowing detail with which the author demonstrates our vulnerabilities: Our medical and financial information is potentially held hostage by our internet connectivity, as evidenced by innumerable ransomware attacks worldwide, and the internet dependence of our utilities, our factories, our ports, and our military imperils our physical existence. 

I also took away powerful insights offered by Schneider, who blames "surveillance capitalism" for an internet that has gotten out of control and provides practical pathways for re-establishing our control.

I was impressed by the way author Auerbach distills what has changed in our relationship with the internet over the past 20 years: there has been a gradual but momentous shift from “search” on the web” to “recommendations” offered by the web. Initially, we searched for what we were interested in–but now, networks tell us what we are interested in!

Auerbach defines the meganet as that “new creature…born [to] manage the data boom and absorb, filter, and recommend it,” and I was sobered by his graphic warning of the dangers that emerge from “off-loading our decision-making” to the internet.

I was stunned by the authors' dire and dramatic warning that the interests and methods of two mighty authoritarian regimes–China and Russia–are increasingly coming into alignment, and this alignment is spawning increasingly deadly threats to, and attacks on, the very foundations of our democracy and national security.

I found myself agreeing as the authors demonstrate how the United States government is failing to fully acknowledge and effectively respond to these massive threats–but I was also somewhat encouraged, as they do offer solutions and provide a ray of hope that we can restructure our approach to Chinese and Russian threats by streamlining our bureaucratic agencies and purpose-building them to directly confront them.

How to Create a Mind is a fascinating non-fiction book that explores the intricacies of the human brain and the potential for creating artificial intelligence. It does an excellent job of weaving together scientific research, personal anecdotes, and philosophical musings. Powerful computers are essential to solving human longevity. So, I ask what if those computers need to be partly human themselves? I wish we could simply feed this book into an AI, let it know this is the blueprint to how our human minds work, then set it free to do its best creation. Make us into a human-computer that can live past our expectations. Whether fictional or real, this is a survival story that will leave even non-sci-fi fans with a lot to consider.

Many years ago a young neuroscientist asked to visit me; he had just come to the U.S. from Brazil and was seeking advice on a lab he could join to train in the function of nerve cells in the cerebral cortex. He soon became spectacularly successful, showing that the brain forms different perceptions and controls different movements by overlapping distributions of cortical neurons that constitute an internal reality of the external world.

Building on this knowledge, Nicolellis has led the way in constructing brain-machine interfaces to enable a patient, for example, to learn to walk after suffering a stroke. In doing so, he has come to realize that everything humans experience in our lives is due to the reality constructed by the brain to represent the reality of the external world. As he expresses it, brain reality is the true creator of everything. Some may find this new view disturbing,… show more.