100 books like The Numbers Business

By Della Hudson,

Here are 100 books that The Numbers Business fans have personally recommended if you like The Numbers Business. Shepherd is a community of 11,000+ authors and super readers sharing their favorite books with the world.

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Book cover of Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

Mindy Vail Author Of The MindShift Effect: Where Change Management is Redefined and Leadership is Refined

From my list on being authentic and empowered.

Why am I passionate about this?

I’m Mindy Vail, and with over 25 years in education and change management, I’ve spent my career as a leadership consultant and keynote speaker. My passion for the book list I’ve put together comes from my work in guiding individuals and organizations through transformation and my dedication to helping others find their joy. Each book reflects my commitment to embracing change, nurturing leadership, and unlocking potential. My insights come from hands-on experience and a deep understanding of psychology, leadership, and personal growth, and I believe we are all ever-evolving in our journeys.

Mindy's book list on being authentic and empowered

Mindy Vail Why did Mindy love this book?

This one resonates with me because James Clear’s insights on the power of small, consistent changes align seamlessly with my approach to personal and professional growth. The book’s emphasis on how tiny adjustments can lead to significant, lasting transformation struck a powerful chord.

Clear’s focus on habit formation and mindset shifts reinforced my belief that incremental progress and intentional practices are essential for achieving meaningful change. Reading Atomic Habits inspires me to fully embrace the idea that even minor adjustments in behavior and thinking can have a profound impact on overall success and personal development. This has helped me in almost every aspect of my life.


By James Clear,

Why should I read it?

26 authors picked Atomic Habits as one of their favorite books, and they share why you should read it.

What is this book about?

The #1 New York Times bestseller. Over 4 million copies sold!

Tiny Changes, Remarkable Results

No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.

If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the…


Book cover of The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

Denise Brinkmeyer Author Of Project Orienteering: A Field Guide For Project Leadership

From my list on servant leaders who get things done.

Why am I passionate about this?

I am the oldest child, and former teacher turned technology innovator. As the only girl, growing up with three brothers gave me the tenacity to overcome limiting beliefs. Information technology has helped me create an environment where I can help a lot of people. At the end of the day, what I love most is helping someone turn an idea into a tangible solution while motivating team members to see the beauty and joy in this type of service.  

Denise's book list on servant leaders who get things done

Denise Brinkmeyer Why did Denise love this book?

This book inspires me to look at how I spend my time at work. I do many things that could be automated so that I can spend more time doing things that machines are not great at. 

While I do not intend to work only 4 hours a week, I use the inspiration for this book to move from 75-hour weeks to a more practical 40-50 hours that allow me to have time for my non-business roles (wife, mother, grandmother, daughter, sister, etc.). Note that some technologies are outdated, but the concepts are golden.

If you like this book, you might like his Tools of Titans, as well.

By Timothy Ferriss,

Why should I read it?

12 authors picked The 4-Hour Workweek as one of their favorite books, and they share why you should read it.

What is this book about?

A new, updated and expanded edition of this New York Times bestseller on how to reconstruct your life so it's not all about work

Forget the old concept of retirement and the rest of the deferred-life plan - there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, earning a monthly five-figure income with zero management, or just living more and working less, this book is the blueprint.

This step-by step guide to luxury lifestyle design teaches:

* How Tim went from…


Book cover of The Secrets Of Business For Young Entrepreneurs

Heather Smith Author Of Xero For Dummies

From my list on small business owners.

Why am I passionate about this?

I’m Heather Smith and I love writing. I love Accounting and AccounTech. I gratefully sit at the Ikigai inflection point, where my profession, passion, vocation, and mission intersect, and I can use my explanation skills to empower others in the accounting industry. Ikigai is a Japanese concept referring to something that gives a person a sense of purpose, a reason for living. Believing Accountants don't save lives, Accountants save livelihoods; I use my superpower of explanation to educate the accounting profession about accounting technology and modern accounting practices. I do this through many channels including my latest book Xero for Dummies, 5th edition. 

Heather's book list on small business owners

Heather Smith Why did Heather love this book?

Alex has a really deep understanding of running a modern business, and operating as a digital nomad living across the world. She has written an inspirational companion guide to give you the motivation and resources you need to start your own entrepreneurial journey. This stuff is not taught in universities, but truly unlocks the power to lead the life that you want to lead. 

By Alex Falcon Huerta,

Why should I read it?

1 author picked The Secrets Of Business For Young Entrepreneurs as one of their favorite books, and they share why you should read it.

What is this book about?

Once you start a business you'll wonder why the hell you didn't do it before! And so the journey starts, but what should every young entrepreneur know about having and being in business so it has the best chance of being a success? This rich, original and motivating resource shares the secrets that can make you more and better prepared for life as a business owner, boss and entrepreneur. Written to be your companion, guide, inspiration and resource - it's great to know that there are many others that have been on the journey before you, and have words of…


Book cover of The Profits Principles: The practical guide to building an extraordinary business around doing what you love

Heather Smith Author Of Xero For Dummies

From my list on small business owners.

Why am I passionate about this?

I’m Heather Smith and I love writing. I love Accounting and AccounTech. I gratefully sit at the Ikigai inflection point, where my profession, passion, vocation, and mission intersect, and I can use my explanation skills to empower others in the accounting industry. Ikigai is a Japanese concept referring to something that gives a person a sense of purpose, a reason for living. Believing Accountants don't save lives, Accountants save livelihoods; I use my superpower of explanation to educate the accounting profession about accounting technology and modern accounting practices. I do this through many channels including my latest book Xero for Dummies, 5th edition. 

Heather's book list on small business owners

Heather Smith Why did Heather love this book?

This book provides entrepreneurs with a practical, user-friendly guide to understanding their businesses' numbers. Being a Chartered Accountant, I often see entrepreneurs who have the drive, ideas, and passion for their businesses, but fall short when it comes to the numbers. I recommend this book to anyone who is working to create a business they love but needs a little help with the numbers. With no jargon, and easy-to-follow guidance, you'll discover how you can grow your business.

By Steven Briginshaw,

Why should I read it?

1 author picked The Profits Principles as one of their favorite books, and they share why you should read it.

What is this book about?

Break free from the 'time for money' treadmill and build a business that works for you!

Too many business owners work too many hours for not enough pay. They don't have time or the energy for family, friends, hobbies and relaxing. If they don't work, they don't get paid. You may think you own a business but, if these points ring true for you, chances are you actually own a job.

In The Profits Principles Steven Briginshaw draws on his vast experience as a chartered accountant and business mentor to show exactly what you need to do to...

Build a…


Book cover of Scaling People: Tactics for Management and Company Building

Frances Frei and Anne Morriss Author Of Move Fast and Fix Things: The Trusted Leader's Guide to Solving Hard Problems

From my list on fixing more (and breaking less) at work.

Why are we passionate about this?

We are scholars and writers, coaches and company builders, optimists, and (on our best days) accelerators of action. It’s been the privilege of our lives to work as change agents at some of the world’s most influential companies—and with some of the world’s most inspiring business leaders. But at the core of our identities, we are educators, which is why we write books about leadership. We believe that what we’ve learned in the process of changing things can be useful to anyone who seeks to lead, particularly now, when the scale and complexity of our shared challenges can seem overwhelming. 

Frances and Anne's book list on fixing more (and breaking less) at work

Frances Frei and Anne Morriss Why did Frances and Anne love this book?

This is the book we find ourselves recommending most frequently.

For context, Hughes Johnson helped grow Stripe into the dominant, high-flying payments company it is today. The book captures everything she’s learned about company building and creating the conditions for people to thrive at scale.

It’s an essential resource for anyone working to make their organizations work better. Whatever problem you’re tackling, Hughes Johnson has probably solved it – and documented what she did and learned in this book. 

By Claire Hughes Johnson,

Why should I read it?

1 author picked Scaling People as one of their favorite books, and they share why you should read it.

What is this book about?

From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people.

A leader at both Google and Stripe from their early days, Claire Hughes Johnson has worked with founders and company builders to try to replicate their success. The most common questions she's asked are not about business strategy-they're about how to scale the operating structures and people systems of a rapidly growing startup.

Scaling People is a practical and empathetic guide to being an effective leader and manager in a high-growth environment. The tactical information it puts forward-including…


Book cover of Traction: How Any Startup Can Achieve Explosive Customer Growth

Rob Walling Author Of Start Small, Stay Small: A Developer's Guide to Launching a Startup

From my list on building and growing a startup.

Why am I passionate about this?

I’m a serial entrepreneur who’s built and sold several startups. I’ve been helping non-venture-backed startup founders since 2005 and now I run the first startup accelerator for bootstrappers, called TinySeed. I’ve invested in 57 startups, but I don’t believe the only way to start a SaaS company is to raise money. I host the most popular podcast for bootstrappers, called Startups for the Rest of Us. I also run the most well-known conference and online community for non-venture-track SaaS founders, called MicroConf.

Rob's book list on building and growing a startup

Rob Walling Why did Rob love this book?

There are many traction channels that we can try to leverage as founders and oftentimes it’s difficult to know which channel will work best. This book provides you with the framework to methodically discover and test different traction channels effectively and systematically grow your startup. If nothing else, this book is a great list of marketing approaches that you can use as a starting point for your growth efforts.

By Gabriel Weinberg,

Why should I read it?

1 author picked Traction as one of their favorite books, and they share why you should read it.

What is this book about?

In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth

'Anyone trying to break through to new customers can use this smart, ambitious book'
Eric Ries, author of The Lean Startup

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction.

Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers.

Traction will…


Book cover of Trajectory: Startup – Ideation to Product/Market Fit

Paul A. Swegle Author Of Startup Law and Fundraising for Entrepreneurs and Startup Advisors

From my list on startup success from someone with startup wins.

Why am I passionate about this?

I have worked with startups since 2000, when I joined ShareBuilder, ultimately sold to Capital One in a $9.5 billion deal – one of my five successful startup exits to date. I am currently an officer of seven startups. Startups drive global job creation and problem-solving innovation. But 90% fail, often for preventable reasons. I am helping entrepreneurs beat those odds. I wrote Startup Law and Fundraising to help entrepreneurs build on a solid foundation, avoid common legal and regulatory mistakes, and fund their vision. My books are used globally in law and MBA schools, and I speak constantly on entrepreneurship-related topics, including recently to groups in Istanbul, Ramallah, and Tehran. 

Paul's book list on startup success from someone with startup wins

Paul A. Swegle Why did Paul love this book?

I love Dave Parker’s book, Trajectory: Startup – Ideation to Product/Market Fit, because it provides a clear, but detailed roadmap to guide entrepreneurs through and over all of the necessary steps and obstacles to entrepreneurial success. The nature and degree of the best practices and practical insights laid out in Trajectory: Startup is somewhat similar, but even more granular, to that found in my own book but for the business side of things instead of the legal, governance, or regulatory side.

There is a lot of intellectual and procedural handholding in these pages, including checklists, to-do lists, and template forms for gathering and analyzing research and data, that first-time entrepreneurs will find indispensable and that even experienced entrepreneurs will find illuminating and useful. In the book’s Introduction, Parker summarizes what he hopes to help aspiring entrepreneurs do: create value with your product or service; decide on primary and secondary…

By Dave Parker,

Why should I read it?

1 author picked Trajectory as one of their favorite books, and they share why you should read it.

What is this book about?

Listed #1 in "The 13 Best Business Books of 2021" by HubSpot

Have a startup idea? Want to launch it fast?

People often spend years on working on startup ideas that fail-and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months.

With a track record of starting companies from scratch, raising both angel and venture capital, and participating in eight exits as founder, operator, and board member,…


Book cover of The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

Martin Gonzalez Author Of The Bonfire Moment: Bring Your Team Together to Solve the Hardest Problems Startups Face

From my list on solve people problems in your startup.

Why am I passionate about this?

I learned about leadership and building organizations in a volunteer, community-based organization growing up. I ran my first leadership workshop as an 18-year-old for 15-16-year-old kids, and at its peak, led a passionate group of 200+ kids. I then woke up from that dream into a “real job” as a product manager in a company selling products like bath soap and shampoo, and later as a strategy consultant. It was there that I noticed the significant pain people were experiencing in the corporate world, and I realized I could help leaders build organizations where both the business and its people could thrive. 

Martin's book list on solve people problems in your startup

Martin Gonzalez Why did Martin love this book?

Horowitz doesn’t shy away from the brutal reality that there are no formulas for navigating the roller coaster ride of entrepreneurship. The book stood out to me because it’s a raw, honest portrayal of the high variability and unpredictability that founders face.

Horowitz made it excessively clear that the journey is erratic and that leaders have to make tough decisions without a playbook. A founder once described this book as a sacred text—he had read it multiple times over the years, and depending on what he was going through, different insights would emerge. Definitely a book you'd want to read time and time again.

By Ben Horowitz,

Why should I read it?

3 authors picked The Hard Thing About Hard Things as one of their favorite books, and they share why you should read it.

What is this book about?

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup-practical wisdom for managing the toughest problems business school doesn't cover, based on his popular ben's blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he's gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with…


Book cover of Launch: How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams

Ray Edwards Author Of How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often

From my list on marketing your business or brand.

Why am I passionate about this?

I know it's kind of weird, but I have been fascinated by the world of direct-response marketing ever since I first saw the full-page ads in the "newspapers" my grandmother loved to read (The National Inquirer and the Weekly World News). Those ads fascinated me because, at first, I thought they were stories in the newspaper. That was my first exposure to the work of the brilliant Eugene Schwartz. I used to check our mail so I could grab all the "junk mail" that everyone else threw away because that's the only mail I wanted to read. That's why I became a direct-response copywriter.

Ray's book list on marketing your business or brand

Ray Edwards Why did Ray love this book?

I have read this book five times, and every time, I feel as if I picked up a new epiphany or distinction about how to launch (or relaunch) a business online. Over the years, I have paid the author, Jeff Walker, tens of thousands of dollars to attend his in-person training and seminars.

I can hardly believe how many of his "secrets" he reveals so openly inside a $27 book. It really does teach how to sell almost anything online, how to create huge “profit events”, and how to do it with excellence and integrity.

By Jeff Walker,

Why should I read it?

2 authors picked Launch as one of their favorite books, and they share why you should read it.

What is this book about?

The only guide you'll ever need to achieve online marketing success. With new chapters offering fresh information, you'll find all the insider tips in one place.

The revised and updated edition of the #1 New York Times bestseller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.

Think about it: What if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product?…


Book cover of Making a Living Without a Job: Winning Ways for Creating Work That You Love

Tama J. Kieves Author Of This Time I Dance! Creating the Work You Love

From my list on to help you stay true to yourself and your calling.

Why am I passionate about this?

I am moved by the deepest potential in all of us. Having graduated from Harvard Law School and working as an unfilled attorney, I finally left everything to follow my true desire to write. So, I know how vital it is to have support for our inspiration instead of our fears. That’s why I’ve written 5 books to champion visionary minds, creative souls, freedom junkies, and more. And as a TEDx speaker and USA Today featured visionary career coach, I am always reading for my own growth and for my students. I recommend these books because they helped me to trust in greater possibilities. I hope they support your dreams. 

Tama's book list on to help you stay true to yourself and your calling

Tama J. Kieves Why did Tama love this book?

I recommend this book because it’s a crayon box of creative and practical ideas and insights. This is a great read for someone who wants to be entrepreneurial, l but isn’t yet in the I-have-to-dominate-the-market-and-own-Silicon-Valley- stage. I guess I’d call it approachable entrepreneurship. The author gives you ideas for how to be “joyfully jobless” including multiple profit centers and marketing on a shoestring. I love authors who can give you creative hope, no-nonsense ideas, and specific creative ideas like “find all the ways to put raspberry and chocolate together.”    

By Barbara Winter,

Why should I read it?

1 author picked Making a Living Without a Job as one of their favorite books, and they share why you should read it.

What is this book about?

For all of the millions of Americans who are out of work, soon to be out of work, or wishing to be freed from unrewarding work—here is the must-have book that will show you how you can make a living by working when, where, and how you want.

Newly revised and updated, Barbara J. Winter’s guide to successful self-employment is now more relevant than ever before. Drawing on the techniques and ideas of her popular seminars as well as her own thirty years of business expertise and that of other successful entrepreneurs, Winter offers the practical, proven way to launch…


5 book lists we think you will like!

Interested in management, success in life, and small business?

Management 147 books
Success In Life 262 books
Small Business 29 books