100 books like Naked, Drunk, and Writing

Whether you decide to self-publish, hybrid publish, independently publish, or traditionally publish, reading this book is a must.

Mr. Poynter covers the details of book creation and the publishing process in order, in a gentle and easy-to-understand way. Even the font of the text is large and easy on the eyes.  Poynter describes the details of self-publishing (and traditional publishing) and incudes resources and actual industry contacts so that the reader can literally create their own self-publishing company and publish, distribute and sell their book. As you know, the publishing industry changes rapidly and some of topics covered, like book distribution, has changed a bit but the overall description of publishing, the publishing timeline, and creating a book publishing company holds true. 

This bright, red book holds a special place in my heart. When I was trying to find an agent/publisher for my first book, with no luck, this is… show more.

This book is the next must-have resource!

Two literary agents had the brilliant idea to share examples of book proposals of authors that actually sold! In the margins of the book proposals, the authors point out different parts of the book proposal, what was great, and why it was great. The comments included in the margins can aid aspiring authors in coming up with creative ideas for their own book proposals and help them avoid pitfalls that turn agents off.

The book starts with brief chapters on the tools used to pitch to literary agents and publishers. The lessons are short but powerful and give aspiring authors a glimpse into what agents and publishers are really looking for in a query or proposal. The agents also share what NOT to do, i.e., don’t be boring, don’t save the good stuff for the end. Their tone is funny, light, and encouraging.… show more.

Once you decide how you are going to publish your book, you will have to promote it, whether self-publishing or traditional publishing, in order to sell it. Dr. Jan Yager’s book is your next step to learn book promotion and offers the details behind the next steps on your book marketing journey.

Yager has written over 50 books, both traditionally published and self-published. She has pretty much seen it all and recognized that authors needed a detailed guide for how and where to market their books. She decided to write a book dedicated to book promotion by presenting material in a logical fashion, in the order of any book launch promotion timeline.

The sections of her book make sense and are easy to follow for authors: The first section is about what to do before your book is published. The second section is about what to do after your book… show more.

Any writer who wants to sell their book needs some book industry information details. This book is a compendium of writing, publishing, book marketing, and publicist resources.

The book is separated into sections that include all the information you would need to reach out to publishers, literary agencies, publishing trade organizations, and book industry folks for hire–their names, addresses, websites, and the types of books they publish. The price is crazy reasonable, and the time it will save is invaluable. 

For the new author, the list of literary agents is perfect to start a list of who to send your first query letters for possible representation. The book industry resource guide is a fabulous way to find the specific help that you may need on your marketing and publishing journey. There are editors, book cover designers, interior book graphic designers, and publicists listed for hire as well. I used this… show more.

Bill Wood’s engaging and accessible book is a must-read for anyone who is interested in travelling to Mexico or Mexican arts and crafts. Based on research with Zapotec weavers from Teotitlán del Valle, Oaxaca, Made in Mexico shows how it is impossible to understand how and why such items are made today without also knowing about the ways that Oaxaca and Zapotec people are marketed as part of an industry that sells authenticity and “Zapotecness.” Through clear analysis of the marketing of Oaxaca as a tourism destination and the making and marketing of Zapotec textiles as indigenous art and artifacts in both Mexico and the United States, Made in Mexico shows how Mexican craftworks today are very much global cultural commodities.  

Modern business management without marketing is unthinkable. Marketing is Philip Kotler, and Philip Kotler is marketing. The two are inextricably linked. The descendant of Ukrainian immigrants has shaped the world of marketing like no one else. In this book, he tells not only his personal story, but also the story of marketing. So when you read it, you kill two birds with one stone. You get to know an extremely versatile contemporary and you learn all about a very important management discipline.

Most online teachers I’ve worked with detest the idea of marketing, and yet this is something we cannot avoid especially when running our own business. Bernadette Jiwa defines marketing as a story you tell that has the capacity to change the world. In the book she shares multiple purposeful stories of people who shared their message in the most authentic way and how their courage moved others to action and brought about change. This is a guide into marketing that will make you excited about the change you seek to make and how your small online teaching business can transform the world. 

Marketing the old way took for granted that the company was in control. Now the consumer is in control. Mark Schaefer’s book will help you see the end of control and give you a manifesto for human-centered marketing. You’ll learn to see how your customers are part of your marketing department and how that is at the heart of success today. The good news for smaller brands is that winning in the rebellion doesn’t hinge on ad impressions, and big budgets, alone. Schaefer’s book helped me to see this new human-centered marketing from a more direct perspective. Instead of an evolution of the Four P’s he simply connects constant human truths to business success in “A Manifesto for Human-Centered Marketing” that ultimately leads to the new reality that your customers are your marketers.

In my years as a book marketer and book publicist I have found the real experts in this field are other authors. These are the people whose livelihoods depend on selling books. This is not a hobby for David Gaughran, being an author is how he makes a living. As a result, he’s studied, analyzed, and written about what makes a successful book and graciously shared this knowledge with fellow authors.

The fact that he is a bestselling author himself and has taken the time to analyze Amazon in every way conceivable way is reason enough to buy this book. I highly recommend Let’s Get Visible and consider it a must-read for all authors.

Writing, publishing, and marketing a book is hard. One of the biggest hurdles for me is my mindset.

Be the Gateway offered me a path to finding my creative why and using that to focus my creativity and my marketing efforts. If you find the creative life a struggle, this book can help you reclaim your excitement.