Why am I passionate about this?
I left the corporate pigeonhole in 2015 and flew out into the Great Expanse. Ever since, I have been a catalyst for people’s self-expression across different media and formats. My work is a direct consequence of this motivation. I am a person branding coach, writer, editor & book coach and voiceover artist. I prefer depth over width, silence over noise, calm over chaos. My thinking is a blend of structure and free flow. My work is more than just work to me: it is a core part of my being. Being of a contemplative nature, I often ask myself big questions about value- creation, impact, empathy, collaboration, etc. I live in the Indian city of Bangalore (Bengaluru) with my family.
Ganesh's book list on the essentials of entrepreneurship
Why did Ganesh love this book?
I am a person branding coach. I help people build their person (aka individual) brands. I know
that the single most potent asset of every entrepreneur is their person brand. The more
distinctive this is, and the more convincingly the person communicates it, the better for them
and their business. Your person brand signals who you are, what you do, your core values, and
why someone should work with you, instead of with someone else. David McNally and Karl
Speak examine this concept threadbare and, in simple language, explain how you can build your
brand as an individual.
1 author picked Be Your Own Brand as one of their favorite books, and they share why you should read it.
In this second edition of their classic book on personal brand, David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and memorable brand is to make a positive difference in the lives of others through making lasting impressions that build trusting relationships.
McNally and Speak take you through the process of identifying the key components of your brand,…