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In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
Whether you decide to self-publish, hybrid publish, independently publish, or traditionally publish, reading this book is a must.
Mr. Poynter covers the details of book creation and the publishing process in order, in a gentle and easy-to-understand way. Even the font of the text is large and easy on the eyes. Poynter describes the details of self-publishing (and traditional publishing) and incudes resources and actual industry contacts so that the reader can literally create their own self-publishing company and publish, distribute and sell their book. As you know, the publishing industry changes rapidly and some of topics covered, like book distribution, has changed a bit but the overall description of publishing, the publishing timeline, and creating a book publishing company holds true.
This bright, red book holds a special place in my heart. When I was trying to find an agent/publisher for my first book, with no luck, this is…
The Self-Publishing Manual, more effectively and successfully than any other book, has turned writers with an idea into successful authors with books by providing solid, usable information in clear, concise, readable lanugage. This is not the stuff of theory, it is the product of hard-earned experience.
In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
Two literary agents had the brilliant idea to share examples of book proposals of authors that actually sold! In the margins of the book proposals, the authors point out different parts of the book proposal, what was great, and why it was great. The comments included in the margins can aid aspiring authors in coming up with creative ideas for their own book proposals and help them avoid pitfalls that turn agents off.
The book starts with brief chapters on the tools used to pitch to literary agents and publishers. The lessons are short but powerful and give aspiring authors a glimpse into what agents and publishers are really looking for in a query or proposal. The agents also share what NOT to do, i.e., don’t be boring, don’t save the good stuff for the end. Their tone is funny, light, and encouraging.…
Charismatic authors and literary agents Jeff Herman and Deborah Levine Herman have successfully sold nearly 1,000 titles and learned--through trial and error--how to write a flawless book proposal that publishers can't resist. Now you can benefit from their hard work and publishing savvy. In this new edition to the bestselling guide, they offer guidance and advice that will inspire, educate, and, most importantly, give you the necessary edge to get your book published. They explain:
In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
Once you decide how you are going to publish your book, you will have to promote it, whether self-publishing or traditional publishing, in order to sell it. Dr. Jan Yager’s book is your next step to learn book promotion and offers the details behind the next steps on your book marketing journey.
Yager has written over 50 books, both traditionally published and self-published. She has pretty much seen it all and recognized that authors needed a detailed guide for how and where to market their books. She decided to write a book dedicated to book promotion by presenting material in a logical fashion, in the order of any book launch promotion timeline.
The sections of her book make sense and are easy to follow for authors: The first section is about what to do before your book is published. The second section is about what to do after your book…
"Writing a great book is the easy part. Getting people to buy the book is wicked hard. Jan’s book shows you what promotion to do so you increase the possibility that your book becomes a bestseller.”
―Jeffrey Fox,bestselling author,How to Become a Rainmaker
"Being an author is 50% creative and 50% promotion. Jan Yager's comprehensive and practical book, How to Promote Your Book, tells authors exactly what they need to know and do to promote their book. I'm recommending it to all the authors I know including those whose books I share through my Bedside Reading program."
In 2008, as an author who had a message that I was desperate to get out into the world, I had a decision to make… to continue to pitch my non-fiction book for new moms to traditional publishers or to create a publishing company and publish it myself. I chose to create a publishing company and publish it myself. I loved the publishing and book marketing process so much that I started to help other authors to market their books.
This book is Adair Lara’s love letter to writers. Her writing is divine and will keep you motivated to write and promote your book. It reminds you as a writer that even though you may be knee-deep in book marketing and book publishing at this moment, take heart; first and foremost, you are a writer!
I also love this book because Adair teaches by example. For one thing, the use of the word “Naked” in the title. Adair reveals in the book that she decided to include the word “Naked” in the title because she read that books sell better when they have the word “naked” in the title. She has already proven that she is interested in book marketing, in selling her book!
Lara dives into lessons in essay writing with examples. It’s important for every author to remember that essay writing is a great way to promote your…
The material is right there in front of you. You’ve known yourself for, well, a lifetime—and you finally feel ready to share your story with the world. Yet when it actually comes time to put pen to paper, you find that you’re stumped.
Enter Adair Lara: award-winning author, seasoned columnist, beloved writing coach, and the answer to all of your autobiographical quandaries.
Naked, Drunk, and Writing is the culmination of Lara’s vast experience as a writer, editor, and teacher. It is packed with insights and advice both practical (“writing workshops you pay for are the best--it’s too easy to quit…
I teach historical martial arts for a living. 25 years ago, one of my students asked me to write a training manual about medieval Italian longswords, so I did… it took me four years and changed everything. Teaching in person is my favourite thing, but writing books about my art is a close second. I’m always on the lookout for ways to write better and faster and sell more books. Being an effective writer means I make enough money from my books that I can spend my time researching, writing, training, and teaching historical martial arts and have plenty of time to spend with my wife and kids.
I hated marketing, and I was scared it would turn me into a shrill and shallow person. But I realised I needed to learn to sell my work if I was ever going to make a decent amount of money with it—enough to justify the time I was spending on writing, editing, and publishing.
This book gave me the basic tools I needed to get over my internal resistance and start helping my readers better by letting them know about books they actually wanted.
Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now?
If you don’t know much about marketing, don’t worry. We all start with nothing.
I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing.
Now I’m a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 600,000 copies in 162 countries, and…
I started reading and listening to memoirs in preparation for writing my own, and they inspired me to be honest and vulnerable about my story in ways that helped me overcome sexual shame. I lived a fascinating lifestyle as a sugar daddy for a few years, but talking about it was scary as hell. Reading other men who admitted their fears and failings gave me the courage to be radically honest and lay it all out there. Writing the book was cathartic in ways decades of therapy failed!
As the founder of Rolling Stone magazine, Jann recounts decades of being at the forefront of musical, film, and political history.
But it’s his personal admissions of his arrogance and, most importantly, decades of being in the closet as a gay man that make reading or listening to this absolutely fascinating.
In this New York Times bestseller, Rolling Stone founder, co-editor, and publisher Jann Wenner offers a "touchingly honest" and "wonderfully deep" memoir from the beating heart of classic rock and roll (Bruce Springsteen).
Jann Wenner has been called by his peers “the greatest editor of his generation.”
His deeply personal memoir vividly describes and brings you inside the music, the politics, and the lifestyle of a generation, an epoch of cultural change that swept America and beyond. The age of rock and roll in an era of consequence, what will be considered one of the great watersheds in modern history.…
As an avid reader, I'm curious about where books come from and what they do. How does a story get to be a book? How does someone become an author? What is happening to us as we read? I worked in publishing, and eventually, I started teaching other people how to become editors and publishers. As a faculty member, I had time to study and write about book history. I joined the Society for the History of Authorship, Reading, and Publishing when it was formed and became its president. The conferences helped me to learn about the history of books throughout the world and from pre-print times to the present.
I always like to start learning about a subject with an overview, and this book brings together experts on topics ranging from technology to censorship, marketing, copyright, and book clubs in the period starting with World War II. I turn to this volume, again and again, to refresh my knowledge and enjoy excellent writing by the top scholars in book history. Earlier volumes in the series cover the topic from colonial times.
This is the only comprehensive, interpretive survey of the history of the book in the United States since 1945.The fifth volume of ""A History of the Book in America"" addresses the economic, social, and cultural shifts affecting print culture from World War II to the present. During this period factors such as the expansion of government, the growth of higher education, the climate of the Cold War, globalization, and the development of multimedia and digital technologies influenced the patterns of consolidation and diversification established earlier.The thirty-three contributors to the volume explore the evolution of the publishing industry and the business…
We have backgrounds in writing, activism, and being messed up, so making The Sad Bastard Cookbook together made sense. Our inspiration was partly realizing that most of the recipes purporting to be “good for mental health” require a laundry list of unusual ingredients and a drawer full of spoons, and partly meeting someone who didn't know about cooking eggs in instant ramen. So we crowdsourced recipes from our community, added our naturally witty, radically progressive commentary, and roped in Marten Norr as illustrator. The ebook's free—we know that dealing with poverty, overwork, mental health issues, physical disability, and exhaustion is hard enough without scraping up money for your emotional-support cookbook.
I (Rachel) first encountered this tiny book at a 2002 anarchist ‘zine fair as a twentysomething punk and has been recommending it to everyone I meet ever since.
While the age of social media has given us new tools for communicating our ideas about politics, culture, and identity with friends and strangers alike, what if the power goes down, or your platform is taken over by an unhinged billionaire and collapses?
There’s nothing more DIY, cheap, or practical than a ‘zine for getting your voice heard, and Wrekk’s book tells you how to make one. It’s also updated regularly, so even as technology and distribution channels change, over two decades after its initial publication, it remains as relevant as ever.
Since 2002, Stolen Sharpie Revolution: a DIY Resource for Zines and Zine Culture has been the go-to guide for all things zine related. This little red book is stuffed with information about zines. Things you may know, stuff you don't know and even stuff you didn't know you didn't know! Stolen Sharpie Revolution contains a cornucopia of information about zines and zine culture for everyone from the zine newbie to the experienced zinester to the academic researcher.
I’m fascinated by what people make of political events at home and abroad. The rapid expansion of public opinion in later eighteenth-century Britain, in tandem with the explosion of the press—newspapers, books, sermons, plays, poetry, novels, magazines, and cartoons—makes it a wonderful period to explore. People in the past were no less complex and sophisticated than we are; they simply lived in different circumstances, opportunities, and constraints, with different assumptions and priorities. My British Visions of America, 1775–1820 (2013) also deals with the British trying to understand foreign affairs, while The Wodrow-Kenrick Correspondence, 1750–1810, eds Fitzpatrick, Macleod and Page is full of events at home and abroad.
This is a fantastic recent book that offers a walk-off-the-page sense of its large cast of characters—Mary Wollstonecraft, William Godwin, Thomas Paine, William Cowper, William Blake, Benjamin Franklin, William Wordsworth, Samuel Taylor Coleridge, and many others.
They were all regular guests at the dinner table of the London publisher, and bookseller Joseph Johnson, where he sat back and listened to his talented collection of authors talk about the issues of the day.
It’s both a great way into the world of publishing and selling books and a wonderful introduction to lots of famous writers of the period from a fresh new angle.
A fascinating portrait of a radical age through the writers associated with a London publisher and bookseller-from William Wordsworth and Mary Wollstonecraft to Benjamin Franklin
Once a week, in late eighteenth-century London, writers of contrasting politics and personalities gathered around a dining table. The veal and boiled vegetables may have been unappetising but the company was convivial and the conversation brilliant and unpredictable. The host was Joseph Johnson, publisher and bookseller: a man at the heart of literary life. In this book, Daisy Hay paints a remarkable portrait of a revolutionary age through the connected stories of the men and…
After college, I studied economics and law. Working in antitrust lets me use what I’ve learned about both fields. I’ve been a professor at a law school and a business school and worked on competition issues while serving in senior government positions in multiple federal agencies, including both antitrust agencies. I also like working in antitrust because fostering competition is important to our economy. Competition encourages firms to pursue success by developing and selling better and cheaper products and services, not by coordinating with their rivals or trying to exclude them. And I like antitrust because the cases can involve any industry—I might learn about baby food one day and digital platforms the next.
Information technology is reshaping the economy and has raised novel competition concerns.
Many of the highest-profile antitrust cases involve giant firms in the information technology sector, from IBM and Microsoft in the past to Alphabet, Amazon, Apple, and Meta today.
This business strategy book, written by two leading economists, taught a generation of business leaders how to navigate the competitive challenges that arise in information industries. It explains simply and clearly, with useful examples, concepts like network effects and lock-in that form the essential economic background for understanding both the business strategy problems that are the focus of the book and the antitrust issues that can arise in this sector.
In Information Rules, authors Shapiro and Varian reveal that many classic economic concepts can provide the insight and understanding necessary to succeed in the information age. They argue that if managers seriously want to develop effective strategies for competing in the new economy, they must understand the fundamental economics of information technology. Whether information takes the form of software code or recorded music, is published in a book or magazine, or even posted on a website, managers must know how to evaluate the consequences of pricing, protecting, and planning new versions of information products, services, and systems. The first book…
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