100 books like Good Data

By Sam Gilbert,

Here are 100 books that Good Data fans have personally recommended if you like Good Data. Shepherd is a community of 12,000+ authors and super readers sharing their favorite books with the world.

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Book cover of The Design of Everyday Things

Jamie Steane Author Of The Principles and Processes of Interactive Design

From my list on aspiring UX/UI designers in the digital age.

Why am I passionate about this?

I would like to consider myself an experienced and successful designer, researcher, and educator. I'm an Associate Professor in Communication Design and the Head of Education for the School of Design at Northumbria University in the United Kingdom, where I've taught and researched for the last twenty years so I'm super passionate about this subject and love explaining how design works. Before joining academia, I worked internationally as a designer and creative director for numerous prestigious design and media organizations, including Philips, Time-Warner, Windmill Lane Pictures, and WPP in the UK, Ireland, USA, and Southeast Asia. Working in these different businesses and locations gave me a broad perspective on the role and importance of design.

Jamie's book list on aspiring UX/UI designers in the digital age

Jamie Steane Why did Jamie love this book?

This essential book by Don Norman does not need any more plugging, but it would be impossible to leave it out.

The book forms a brilliant introduction to User Experience Design by explaining how the design of everyday objects relies on an intuitive understanding of how they work. Once we translate this thinking from the physical to the digital world, we are halfway there as UX/UI designers.

By Don Norman,

Why should I read it?

4 authors picked The Design of Everyday Things as one of their favorite books, and they share why you should read it.

What is this book about?

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious,even liberating,book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The…


Book cover of Interaction Design: Beyond Human-Computer Interaction

Jamie Steane Author Of The Principles and Processes of Interactive Design

From my list on aspiring UX/UI designers in the digital age.

Why am I passionate about this?

I would like to consider myself an experienced and successful designer, researcher, and educator. I'm an Associate Professor in Communication Design and the Head of Education for the School of Design at Northumbria University in the United Kingdom, where I've taught and researched for the last twenty years so I'm super passionate about this subject and love explaining how design works. Before joining academia, I worked internationally as a designer and creative director for numerous prestigious design and media organizations, including Philips, Time-Warner, Windmill Lane Pictures, and WPP in the UK, Ireland, USA, and Southeast Asia. Working in these different businesses and locations gave me a broad perspective on the role and importance of design.

Jamie's book list on aspiring UX/UI designers in the digital age

Jamie Steane Why did Jamie love this book?

I absolutely love this tome! It is not a coffee table book, but it is by far the best book at explaining the minutiae of interaction design principles and the thinking behind them.

It's not a quick read at 700 plus pages, nor does it contain the latest on-trend examples, but as a reliable reference, it is hard to beat. I wouldn’t be without my copy to refer to. I often suggest my book as a primer and a more accessible starting point for this one. 

By Helen Sharp, Jennifer Preece, Yvonne Rogers

Why should I read it?

1 author picked Interaction Design as one of their favorite books, and they share why you should read it.

What is this book about?

A new edition of the #1 text in the human computer Interaction field!

Hugely popular with students and professionals alike, the Fifth Edition of Interaction Design is an ideal resource for learning the interdisciplinary skills needed for interaction design, human-computer interaction, information design, web design, and ubiquitous computing. New to the fifth edition: a chapter on data at scale, which covers developments in the emerging fields of 'human data interaction' and data analytics. The chapter demonstrates the many ways organizations manipulate, analyze, and act upon the masses of data being collected with regards to human digital and physical behaviors, the…


Book cover of Branded Interactions: Marketing Through Design in the Digital Age

Jamie Steane Author Of The Principles and Processes of Interactive Design

From my list on aspiring UX/UI designers in the digital age.

Why am I passionate about this?

I would like to consider myself an experienced and successful designer, researcher, and educator. I'm an Associate Professor in Communication Design and the Head of Education for the School of Design at Northumbria University in the United Kingdom, where I've taught and researched for the last twenty years so I'm super passionate about this subject and love explaining how design works. Before joining academia, I worked internationally as a designer and creative director for numerous prestigious design and media organizations, including Philips, Time-Warner, Windmill Lane Pictures, and WPP in the UK, Ireland, USA, and Southeast Asia. Working in these different businesses and locations gave me a broad perspective on the role and importance of design.

Jamie's book list on aspiring UX/UI designers in the digital age

Jamie Steane Why did Jamie love this book?

As a graphic designer who moved into UX/UI design, this book really appeals to me.

It is super smart, as it takes branding firmly into the digital age by integrating classic visual identity design with the latest thinking on building digital brand experiences. It represents what graphic design in the twenty-first century should be about…

The book is also beautifully laid out and illustrated with lots of infographics explaining the design process from start to finish, taking the reader from discovery, planning, and designing to delivering and distributing design to the marketplace. 

By Marco Spies, Katja Wenger,

Why should I read it?

1 author picked Branded Interactions as one of their favorite books, and they share why you should read it.

What is this book about?

Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are only part of interactive brand identity; complex user experiences closely interlink conception, design and technology, and integrate consistent prototyping and testing. The importance of mobile experience has grown exponentially in recent years, while interactive ads, chatbots and digital billboards are increasingly found in the real world. The interface is now the brand, and this changes the professional profile of designers.

This extensively updated edition of Branded Interactions is a practical handbook for professional digital designers and those just starting out. It…


Book cover of Good Services: How to Design Services That Work

Jamie Steane Author Of The Principles and Processes of Interactive Design

From my list on aspiring UX/UI designers in the digital age.

Why am I passionate about this?

I would like to consider myself an experienced and successful designer, researcher, and educator. I'm an Associate Professor in Communication Design and the Head of Education for the School of Design at Northumbria University in the United Kingdom, where I've taught and researched for the last twenty years so I'm super passionate about this subject and love explaining how design works. Before joining academia, I worked internationally as a designer and creative director for numerous prestigious design and media organizations, including Philips, Time-Warner, Windmill Lane Pictures, and WPP in the UK, Ireland, USA, and Southeast Asia. Working in these different businesses and locations gave me a broad perspective on the role and importance of design.

Jamie's book list on aspiring UX/UI designers in the digital age

Jamie Steane Why did Jamie love this book?

A former student and friend who works in-house as a UX Design Director recommended this book to me.

It bridges the gap between successful design and business management. Most young designers start off by only seeing or interacting with their designs rather than being part of a much larger service design ecosystem. This book shares the essential principles of service design and, in the process, introduces designers to the strategic value of good design.

By Louise Downe,

Why should I read it?

1 author picked Good Services as one of their favorite books, and they share why you should read it.

What is this book about?

Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a 'good' service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a 'good' and 'bad' service and describing the common elements within all services that mean they either work for users or don't.

A practical book for practitioners and non-practitioners alike interested in better service delivery, this book…


Book cover of Wired Wilderness: Technologies of Tracking and the Making of Modern Wildlife

Christopher Michael Blakley Author Of Empire of Brutality: Enslaved People and Animals in the British Atlantic World

From my list on animal and environmental history.

Why am I passionate about this?

I’m a scholar of environmental history with a focus on human-animal relationships. I’ve also studied the histories of slavery and the African Diaspora, and in my book I’ve fused approaches from these two fields to look at how human-animal relations and networks shaped the expansion of slavery and slave trading from West Africa to the Caribbean in the seventeenth and eighteenth centuries. My scholarship is also an outgrowth of my teaching, and I regularly teach American environmental and cultural history at California State University, Northridge. I finished my PhD in history at Rutgers University, and my research has recently been funded by the Special Collections Research Center at the College of William & Mary.

Christopher's book list on animal and environmental history

Christopher Michael Blakley Why did Christopher love this book?

Etienne Benson’s work on the history of radio tracking of wild animals is a model in combining environmental history, animal studies, and history of technology.

The book is also a fantastic example of how diverse networks of peopleincluding hunters, conservationists, and animal rights activists—link up through a device, in this case the radio transmitter.

By Etienne Benson,

Why should I read it?

1 author picked Wired Wilderness as one of their favorite books, and they share why you should read it.

What is this book about?

American wildlife biologists first began fitting animals with radio transmitters in the 1950s. By the 1980s the practice had proven so useful to scientists and nonscientists alike that it became global. Wired Wilderness is the first book-length study of the origin, evolution, use, and impact of these now-commonplace tracking technologies. Combining approaches from environmental history, the history of science and technology, animal studies, and the cultural and political history of the United States, Etienne Benson traces the radio tracking of wild animals across a wide range of institutions, regions, and species and in a variety of contexts. He explains how…


Book cover of The Equality Machine: Harnessing Digital Technology for a Brighter, More Inclusive Future

Darren McKee Author Of Uncontrollable: The Threat of Artificial Superintelligence and the Race to Save the World

From my list on understanding how AI will shape our lives.

Why am I passionate about this?

I'm an author, advisor, speaker, podcaster, and citizen concerned about humanity’s relationship with advanced artificial intelligence. After following developments in AI for many years, I noticed a disconnect between the rapid rate of progress in AI and the public’s understanding of what was happening. The AI issue affects everyone, so I want everyone to be empowered to learn more about how AI will have a large impact on their lives. As a senior policy advisor and a member of the Board of Advisors for Canada's leading safety and governance network, books such as these help me stay informed about the latest developments in advanced artificial intelligence. I hope my recommendations will help you to critically consider how humans should co-exist with this revolutionary technology.

Darren's book list on understanding how AI will shape our lives

Darren McKee Why did Darren love this book?

AI algorithms are increasingly used to decide what you see, if you’re hired, and who you match with socially or romantically.

There is much cause for concern because many of these algorithms are biased and return responses that indicate some degree of sexism or racism.

The main value of this book is that all those issues are recognized, but so is the notion that when an algorithm is biased, it is much easier to discover that and correct it than with a person.

Consequently, reforming algorithms likely presents a better option to reduce bias when people or things are sorted or assessed.

By Orly Lobel,

Why should I read it?

1 author picked The Equality Machine as one of their favorite books, and they share why you should read it.

What is this book about?

Much has been written about the challenges tech presents to equality and democracy. But we can either criticize big data and automation or steer it to do better. Lobel makes a compelling argument that while we cannot stop technological development, we can direct its course according to our most fundamental values.

With provocative insights in every chapter, Lobel masterfully shows that digital technology frequently has a comparative advantage over humans in detecting discrimination, correcting historical exclusions, subverting long-standing stereotypes, and addressing the world's thorniest problems: climate, poverty, injustice, literacy, accessibility, speech, health, and safety.

Lobel's vivid examples-from labor markets to…


Book cover of CRISPR People: The Science and Ethics of Editing Humans

Kevin Davies Author Of Editing Humanity: The CRISPR Revolution and the New Era of Genome Editing

From my list on CRISPR and genome editing.

Why am I passionate about this?

I’m a British science editor and author of a string of books on the scientific, medical, and social implications of advances in genetics research. I trained as a geneticist but found more personal satisfaction wielding a pen rather than a pipette. I’m especially drawn to science stories that have medical implications for the public and a strong narrative thread. Prior to writing Editing Humanity, I covered the race for the BRCA1 breast cancer gene (Breakthrough), the Human Genome Project (Cracking the Genome), and the rise of personal genomics (The $1,000 Genome). I’m currently writing a biography of sickle cell disease, arguably the most famous genetic mutation in human history.

Kevin's book list on CRISPR and genome editing

Kevin Davies Why did Kevin love this book?

The CRISPR story took a shocking turn in 2018 when a Chinese scientist attempted the unthinkable – overseeing the birth of twin girls with edited DNA.

I devoted multiple chapters to this saga in my book (resulting in the book’s ban in China); meanwhile, Stanford law professor Hank Greely produced an excellent account of the entire story in CRISPR People. Greely eloquently guides the reader beyond the headlines, offering valuable context and shrewd legal analysis, before asking whether this scandal could happen again.

By Henry T. Greely,

Why should I read it?

1 author picked CRISPR People as one of their favorite books, and they share why you should read it.

What is this book about?

What does the birth of babies whose embryos had gone through genome editing mean--for science and for all of us?

In November 2018, the world was shocked to learn that two babies had been born in China with DNA edited while they were embryos--as dramatic a development in genetics as the cloning of Dolly the sheep was in 1996. In this book, Hank Greely, a leading authority on law and genetics, tells the fascinating story of this human experiment and its consequences. Greely explains what Chinese scientist He Jiankui did, how he did it, and how the public and other…


Book cover of Crash Override: How Gamergate (Nearly) Destroyed My Life, and How We Can Win the Fight Against Online Hate

Kara Alaimo Author Of Over The Influence: Why Social Media is Toxic for Women and Girls - And How We Can Take it Back

From my list on what it’s like to be a woman in this sexist, misogynistic world.

Why am I passionate about this?

I’m a communication professor at Fairleigh Dickinson University, a social media user, and a mom. After Donald Trump won the 2016 presidential election, I wrote an op-ed for CNN arguing that he’d won the election on social media, and I just never stopped writing. A few hundred op-eds and a book later, I’m still interested in what social media is doing to us all and the issues women are up against in our society. My book allowed me to explore how social media is impacting every single aspect of the lives of women and girls and exactly what we can do about it. I wrote it as a call to arms.

Kara's book list on what it’s like to be a woman in this sexist, misogynistic world

Kara Alaimo Why did Kara love this book?

Quinn’s description of their abuse by online trolls is one of the most harrowing I’ve ever heard. I think it’s an incredibly important account of how dangerous it can be to be a woman on the internet (Quinn is now nonbinary).

One thing that really stood out to me is that, despite everything, Quinn still thinks the internet is an amazing place. This had a big influence on my view that women shouldn’t stop using social networks even though they’re so toxic. Social networks are also places where women can empower ourselves (Quinn developed their career and overcame the challenges of dating as a queer teen online), and we need to be able to wield this power.   

By Zoe Quinn,

Why should I read it?

1 author picked Crash Override as one of their favorite books, and they share why you should read it.

What is this book about?

You've heard the stories about the dark side of the internet--hackers, #gamergate, anonymous mobs attacking an unlucky victim, and revenge porn--but they remain just that: stories. Surely these things would never happen to you.

Zoe Quinn used to feel the same way. She is a video game developer whose ex-boyfriend published a crazed blog post cobbled together from private information, half-truths, and outright fictions, along with a rallying cry to the online hordes to go after her. They answered in the form of a so-called movement known as #gamergate--they hacked her accounts; stole nude photos of her; harassed her family,…


Book cover of As Gods: A Moral History of the Genetic Age

Kevin Davies Author Of Editing Humanity: The CRISPR Revolution and the New Era of Genome Editing

From my list on CRISPR and genome editing.

Why am I passionate about this?

I’m a British science editor and author of a string of books on the scientific, medical, and social implications of advances in genetics research. I trained as a geneticist but found more personal satisfaction wielding a pen rather than a pipette. I’m especially drawn to science stories that have medical implications for the public and a strong narrative thread. Prior to writing Editing Humanity, I covered the race for the BRCA1 breast cancer gene (Breakthrough), the Human Genome Project (Cracking the Genome), and the rise of personal genomics (The $1,000 Genome). I’m currently writing a biography of sickle cell disease, arguably the most famous genetic mutation in human history.

Kevin's book list on CRISPR and genome editing

Kevin Davies Why did Kevin love this book?

British author, broadcaster and zoologist Matthew Cobb has written several books about the history of DNA research.

As Gods (the book’s original UK title is The Genetic Age) is a fast-paced analysis of “the thrilling and terrifying” 50-year history of genetic engineering and the rise of the biotechnology complex. But Cobb also asks tough questions regarding our propensity to meddle with nature, including the 2018 CRISPR babies scandal, reaching the unsettling conclusion that “dreams and nightmares must go hand in hand”.

By Matthew Cobb,

Why should I read it?

1 author picked As Gods as one of their favorite books, and they share why you should read it.

What is this book about?

The thrilling and terrifying history of genetic engineering  

In 2018, scientists manipulated the DNA of human babies for the first time. As biologist and historian Matthew Cobb shows in As Gods, this achievement was one many scientists have feared from the start of the genetic age. Four times in the last fifty years, geneticists, frightened by their own technology, have called a temporary halt to their experiments. They ought to be frightened: Now we have powers that can target the extinction of pests, change our own genes, or create dangerous new versions of diseases in an attempt to prevent future…


Book cover of Consumed: The Need for Collective Change: Colonialism, Climate Change, and Consumerism

Holly Trantham Author Of Beyond Getting By: The Financial Diet's Guide to Abundant and Intentional Living

From my list on rethinking your relationship with work and money.

Why am I passionate about this?

At The Financial Diet, I’ve written and produced videos about money, productivity, and work/life balance for the better part of a decade. I’ve come to the conclusion that most of our commonly held beliefs about money and work are incorrect: your job shouldn’t be your main purpose, and money shouldn’t be the end goal in and of itself. I’ve also been a longtime nonfiction reader, and I lead a monthly book club for our Patreon members. This list is composed of my favorite selections from those meetings (a few of which I’d read previously), and I hope they invite you to question your own relationship with work and money!

Holly's book list on rethinking your relationship with work and money

Holly Trantham Why did Holly love this book?

I loved this no-nonsense take on consumer culture. Listen, I love to shop. I love an outfit. But Aja Barber’s writing was a necessary wake-up call when it came to my spending habits—what’s driving them and how they are impacting the planet.

It’s easy to think the world’s environmental and social issues driven by consumerism can’t be fixed with individual choice, so why bother changing? While that’s true on some level, I feel spiritually (and financially) lighter when I am buying less and caring better for what I already own.

This book helped me finally break some shopping habits I wasn’t proud of and gave me a framework to continue questioning which of my habits are driven by our consumer culture rather than my own genuine desires. 

By Aja Barber,

Why should I read it?

3 authors picked Consumed as one of their favorite books, and they share why you should read it.

What is this book about?

***

'This powerful, speaking-truth-to-power book is an essential read for everybody who wants to stop feeling clueless and helpless about the impacts of cosumerism, and start doing their part to help create a more sustainable world' - Layla Saad

'A critique on what we buy, how it's made and the systems behind it that make an unfair and broken cycle' - New York Times

'The book is a blueprint for anyone who wants to do better' - VOGUE

'SUCH integrity. Aja is no bullsh*t.' - Florence Given

'Consumed takes us through the hideously complex topic of fashion and sustainability, from…


Book cover of The Design of Everyday Things
Book cover of Interaction Design: Beyond Human-Computer Interaction
Book cover of Branded Interactions: Marketing Through Design in the Digital Age

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Interested in innovation, big data, and user interface design?

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