100 books like The Economics of Attention

By Richard A. Lanham,

Here are 100 books that The Economics of Attention fans have personally recommended if you like The Economics of Attention. Shepherd is a community of 10,000+ authors and super readers sharing their favorite books with the world.

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Book cover of John Maynard Keynes: 1883-1946: Economist, Philosopher, Statesman

Erwin Dekker Author Of The Viennese Students of Civilization: The Meaning and Context of Austrian Economics Reconsidered

From my list on cultural knowledge to understand the economy.

Why am I passionate about this?

I am a historian and economist who is fascinated by the intersection of the economy and culture. This started for me with the idea that economic ideas were shaped by the cultural context in which they emerged, which resulted in my book on the Viennese Students. Over time it has expanded to an interest for the markets for the arts from music to the visual arts, as well as the way in which culture and morality influence economic dynamism. Economics and the humanities are frequently believed to be at odds with each other, but I hope to inspire a meaningful conversation between them.

Erwin's book list on cultural knowledge to understand the economy

Erwin Dekker Why did Erwin love this book?

Biographies of economists can be dull and technical, but not if their subject is John Maynard Keynes. The flamboyant British economist was a member of the Bloomsbury Group of Virginia Woolf and E.M. Forster, married the famous Russian ballerina Lydia Lopokova, and had a group of followers known as the Cambridge circus. The great skill of Skidelsky is his ability to integrate the many facets of Keynes life, from the exciting intellectual milieu of Cambridge and the cultural milieu in London to the economic problems of war, peace, and the Great Depression. This book demonstrates in vivid terms that economics is done by economists with an underlying vision. In Schumpeter’s words that of Keynes was that of: “the arteriosclerotic economy whose opportunities for rejuvenating venture were in permanent decline.”

By Robert Skidelsky,

Why should I read it?

1 author picked John Maynard Keynes as one of their favorite books, and they share why you should read it.

What is this book about?

THE DEFINITIVE SINGLE-VOLUME BIOGRAPHY

Robert Skidelsky's three-volume biography of John Maynard Keynes has been acclaimed as the authoritative account of the great economist-statesman's life. Here, Skidelsky has revised and abridged his magnum opus into one definitive book, which examines in its entirety the intellectual and ideological journey that led an extraordinarily gifted young man to concern himself with the practical problems of an age overshadowed by war. John Maynard Keynes offers a sympathetic account of the life of a passionate visionary and an invaluable insight into the economic philosophy that still remains at the centre of political and economic thought.…


Book cover of The Bourgeois Virtues: Ethics for an Age of Commerce

Erwin Dekker Author Of The Viennese Students of Civilization: The Meaning and Context of Austrian Economics Reconsidered

From my list on cultural knowledge to understand the economy.

Why am I passionate about this?

I am a historian and economist who is fascinated by the intersection of the economy and culture. This started for me with the idea that economic ideas were shaped by the cultural context in which they emerged, which resulted in my book on the Viennese Students. Over time it has expanded to an interest for the markets for the arts from music to the visual arts, as well as the way in which culture and morality influence economic dynamism. Economics and the humanities are frequently believed to be at odds with each other, but I hope to inspire a meaningful conversation between them.

Erwin's book list on cultural knowledge to understand the economy

Erwin Dekker Why did Erwin love this book?

Economists are arguing to this day what gave rise to the enormous rise in living standards since the 1750s. Deirdre McCloskey argues in this first book of her Bourgeois trilogy that it resulted from a cultural shift in which bourgeois virtues replaced aristocratic ones. The book opened my eyes to the importance of cultural attitudes (dignity and stigma) of various economic and social activities. McCloskey claims that sustained economic growth and innovation were crucially dependent on the dignity of the bourgeois and their commercial activities. McCloskey’s fluent prose which interweaves empirical historical knowledge with literary allusions remains a model to me. 

By Deirdre N Mccloskey,

Why should I read it?

1 author picked The Bourgeois Virtues as one of their favorite books, and they share why you should read it.

What is this book about?

For a century and a half, the artists and intellectuals of Europe have scorned the bourgeoisie. And for a millennium and a half, the philosophers and theologians of Europe have scorned the marketplace. The bourgeois life, capitalism, Mencken's "booboisie" and David Brooks's "bobos" - all have been, and still are, framed as being responsible for everything from financial to moral poverty, world wars, and spiritual desuetude. Countering these centuries of assumptions and unexamined thinking is Deirdre McCloskey's "The Bourgeois Virtues", a magnum opus that offers a radical view: capitalism is good for us. McCloskey's sweeping, charming, and even humorous survey…


Book cover of The Romantic Ethic and the Spirit of Modern Consumerism

Erwin Dekker Author Of The Viennese Students of Civilization: The Meaning and Context of Austrian Economics Reconsidered

From my list on cultural knowledge to understand the economy.

Why am I passionate about this?

I am a historian and economist who is fascinated by the intersection of the economy and culture. This started for me with the idea that economic ideas were shaped by the cultural context in which they emerged, which resulted in my book on the Viennese Students. Over time it has expanded to an interest for the markets for the arts from music to the visual arts, as well as the way in which culture and morality influence economic dynamism. Economics and the humanities are frequently believed to be at odds with each other, but I hope to inspire a meaningful conversation between them.

Erwin's book list on cultural knowledge to understand the economy

Erwin Dekker Why did Erwin love this book?

Perhaps Max Weber’s book on the Protestant Ethic should be on my list. But I prefer this book by sociologist Campbell which is at least as bold in its argument. It takes a fresh look at consumption and suggests that modern consumption draws on human imagination, a desire for novelty, and experimentation. Like Weber, Campbell traces the historical roots of modern economic action, and he does so by suggesting that Romanticism was not a hostile reaction to capitalism, but the imaginative counterpart to the productive revolution of the eighteenth century. As such Romanticism facilitated the Industrial Revolution and made the modern economy possible. Campbell does not explore this, but I think of the Romantic Ethic as the cultural background for the subjective theory of value in economics.

By Colin Campbell,

Why should I read it?

1 author picked The Romantic Ethic and the Spirit of Modern Consumerism as one of their favorite books, and they share why you should read it.

What is this book about?

Originally published in 1987, Colin Campbell's classic treatise on the sociology of consumption has become one of the most widely cited texts in sociology, anthropology, cultural studies, and the history of ideas. In the thirty years since its publication, The Romantic Ethic and the Spirit of Modern Consumerism has lost none of its impact. If anything, the growing commodification of society, the increased attention to consumer studies and marketing, and the ever-proliferating range of purchasable goods and services have made Campbell's rereading of Weber more urgent still. As Campbell uncovers how and why a consumer-oriented society emerged from a Europe…


Book cover of Understanding the Culture of Markets

Erwin Dekker Author Of The Viennese Students of Civilization: The Meaning and Context of Austrian Economics Reconsidered

From my list on cultural knowledge to understand the economy.

Why am I passionate about this?

I am a historian and economist who is fascinated by the intersection of the economy and culture. This started for me with the idea that economic ideas were shaped by the cultural context in which they emerged, which resulted in my book on the Viennese Students. Over time it has expanded to an interest for the markets for the arts from music to the visual arts, as well as the way in which culture and morality influence economic dynamism. Economics and the humanities are frequently believed to be at odds with each other, but I hope to inspire a meaningful conversation between them.

Erwin's book list on cultural knowledge to understand the economy

Erwin Dekker Why did Erwin love this book?

Mainstream economic accounts of culture are prone to treat culture as a set of norms or informal institutions which constrain economic behavior: ‘don’t charge interest,’ ‘don’t sell kidneys,’ or ‘always tip at a bar’. Storr presents an alternative account of culture as the animating spirit of an economy, which he illustrates through various entrepreneurial spirits which shape the direction of an economy. This book is the perfect combination of serious anthropological theory (Geertz) and an appreciation of the market process. Culture is not that which obstructs market, but that what brings economies to life. 

By Virgil Storr,

Why should I read it?

1 author picked Understanding the Culture of Markets as one of their favorite books, and they share why you should read it.

What is this book about?

How does culture impact economic life? Is culture like a ball and chain that actors must lug around as they pursue their material interests? Or, is culture like a tool-kit from which entrepreneurs can draw resources to aid them in their efforts? Or, is being immersed in a culture like wearing a pair of blinders? Or, is culture like wearing a pair of glasses with tinted lenses? Understanding the Culture of Markets explores how culture shapes economic activity and describes how social scientists (especially economists) should incorporate considerations of culture into their analysis.

Although most social scientists recognize that culture…


Book cover of Data Smog: Surviving the Information Glut

Jeff Davidson Author Of Everyday Project Management

From my list on managing projects.

Why am I passionate about this?

I am the recognized expert on work-life balance, harmony, and integrative issues, and since 2009, hold the registered trademark from the USPTO as the “Work-Life Balance Expert®." I'm the author of several popular books including Breathing Space, Everyday Project Management, Simpler Living, and The 60 Second Organizer. My books have been featured in 68 of the top 75 American newspapers and, in two instances, advertised in Time Magazine and The Wall Street Journal. I offer hands-on strategies for a balanced career and life to audiences from Singapore to San Diego, with clients as diverse as Novo Nordisk, Worthington Steel, Lufthansa, American Law Institute, Wells Fargo, the IRS, and more.

Jeff's book list on managing projects

Jeff Davidson Why did Jeff love this book?

Information overload threatens our ability to educate ourselves, leaves us more vulnerable as consumers and less cohesive as a society, and diminishes control of our own lives. As such David Shenk offers numerous “Laws of Data Smog," i.e: Information is now plentiful and taken for granted. I was immediately impressed by his pithy observations: Putting a computer in every classroom is like putting an electric power plant into every home; education cannot be fixed with a digital pipeline of data. Too many experts spoil the clarity, and lead to the paralysis of analysis.

The law of diminishing returns, says Shenk, applied to the growing speed and abundance of information, will produce an infoglut that will no longer add to our quality of life. Infoglut is already cultivating stress, confusion, and, yes, ignorance. I have found this to be too true!

In a glutted environment, he says, the most difficult task…

By David Shenk,

Why should I read it?

1 author picked Data Smog as one of their favorite books, and they share why you should read it.

What is this book about?

Media scholar ( and Internet Enthusiast ) David Shenk examines the troubling effects of information proliferation on our bodies, our brains, our relationships, and our culture, then offers strikingly down-to-earth insights for coping with the deluge.

With a skillful mixture of personal essay, firsthand reportage, and sharp analysis, Shenk illustrates the central paradox of our time: as our world gets more complex, our responses to it become increasingly simplistic. He draws convincing links between data smog and stress distraction, indecision, cultural fragmentation, social vulgarity, and more.

But there's hope for a saner, more meaningful future, as Shenk offers a wealth…


Book cover of Born Digital: How Children Grow Up in a Digital Age

Sophie Brickman Author Of Baby, Unplugged: One Mother's Search for Balance, Reason, and Sanity in the Digital Age

From my list on parenting that you actually want to read.

Why am I passionate about this?

I'm the mother of three children, ages 6, 3, and 1, and because I tend to write about what interests me, started to investigate the world of parenting when my eldest was born. (Prior to that, I was a food reporter and editor.) As my husband, a tech entrepreneur, kept bringing home pieces of technology that were supposed to make my life easier (spoiler alert: they rarely did), I found myself urgently trying to figure out what was best for my kids, and myself: the boring pile of blocks, or the flashy, sexy iPad? I spent years delving into the fields of neurobiology, psychology, philosophy, and pediatrics to get a better handle on these questions

Sophie's book list on parenting that you actually want to read

Sophie Brickman Why did Sophie love this book?

Palfrey is not just a known authority on internet law and emerging media, but also the former head of the prep school Phillips Academy, Andover; the former executive director of Harvard’s Berkman Klein Center for Internet and Society, a research center that studies cyberspace and internet-related legal issues; the head of the MacArthur Foundation; and, I learned before speaking with him, a great-great-grandson of Teddy Roosevelt. This book, newly updated, delves into the myriad permutations of what it means to grow up in a digital world, with your every move captured and publicized. Yes, it focuses on children growing up digital, but it will be of interest to anyone who has questions and concerns about the future of privacy—meaning, just about all of us. 

By John Palfrey, Urs Gasser,

Why should I read it?

1 author picked Born Digital as one of their favorite books, and they share why you should read it.

What is this book about?

The first generation of children who were born into and raised in the digital world are coming of age and reshaping the world in their image. Our economy, our politics, our culture, and even the shape of our family life are being transformed. But who are these wired young people? And what is the world they're creating going to look like? In this revised and updated edition, leading Internet and technology experts John Palfrey and Urs Gasser offer a cutting-edge sociological portrait of these young people, who can seem, even to those merely a generation older, both extraordinarily sophisticated and…


Book cover of Machine, Platform, Crowd: Harnessing Our Digital Future

Bryce G. Hoffman Author Of American Icon: Alan Mulally and the Fight to Save Ford Motor Company

From my list on thinking leaders.

Why am I passionate about this?

I'm a bestselling business author, top-rated leadership speaker, and unconsultant who helps individuals and organizations think more critically, lead more effectively, and make better decisions. Prior to writing American Icon, I spent 20 years as a business reporter, covering the high-tech, biotech, and automotive industries for newspapers in California and Michigan. After that, I quit my job in order to help CEOs understand and implement the game-changing leadership I described in it. In 2017, I published my second book, Red Teaming: How Your Business Can Conquer the Competition by Challenging Everything and started my own company, Red Team Thinking, to train organizations in this revolutionary approach to decision-making because I believe that who thinks wins.

Bryce's book list on thinking leaders

Bryce G. Hoffman Why did Bryce love this book?

If you read one book on AI, make sure it is this one. Machine, Platform, Crowd cuts through the hype and science fiction that surrounds the artificial intelligence revolution to uncover the real opportunities created by this rapidly evolving technology. This book has shaped my own thinking about AI, which I now see as a force multiplier for human decision-makers, rather than as a replacement for them. It will help you better understand the challenges and opportunities this creates for you and your organization as well.

By Andrew McAfee, Erik Brynjolfsson,

Why should I read it?

1 author picked Machine, Platform, Crowd as one of their favorite books, and they share why you should read it.

What is this book about?

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories.

Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and…


Book cover of Advanced Introduction to Platform Economics

James Meese Author Of Digital Platforms and the Press

From my list on news and the impact of technology.

Why am I passionate about this?

I’ve been fascinated by the news media and technology for as long as I can remember. I successfully campaigned for a VCR as a five-year-old, and watched multiple news programs with my grandfather growing up. Alongside these interests, I managed to read as many books as I possibly could. I’ve managed to somehow parlay that into a job as a researcher, where I study the news media sector and technological transformation. I read everything on this list while I was writing my latest book, and hope you enjoy them as much as I did! 

James' book list on news and the impact of technology

James Meese Why did James love this book?

Many of the concerns around news and technology, center around how the distribution of news through social media impacts the news business.

However, we can only understand how these two sectors interact by understanding platform economics. Thankfully, Robin Mansell and W. Edward Steinmueller have written a simple and concise introduction to a complicated topic. A great way to quickly deepen your understanding of an important issue. 

By Robin Mansell, W. E. Steinmueller,

Why should I read it?

1 author picked Advanced Introduction to Platform Economics as one of their favorite books, and they share why you should read it.

What is this book about?

Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.

This cutting edge book introduces the origins and consequences of digital platforms, examining how artificial intelligence-enabled digital platforms collect and process data from and about users by providing social media and e-commerce services. Robin Mansell and W. Edward Steinmueller compare and contrast neoclassical, institutional and critical political economy approaches. They show how uneven…


Book cover of The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies

Ashley Recanati Author Of AI Battle Royale: How to Protect Your Job from Disruption in the 4th Industrial Revolution

From my list on AI and the future of work.

Why am I passionate about this?

I have over 2 decades of finance control and general management experience spanning the manufacturing and retail sectors, in big names like LVMH. A finance controller’s job is all about efficiency and involves learning every new tool available that can help to achieve that goal. Through this work, I realized how many people are not ready for the tidal wave of disruption about to hit employees with AI and other technological changes. I was utterly shocked at not being able to find a single sensible guidebook with solutions actionable by workers.

Ashley's book list on AI and the future of work

Ashley Recanati Why did Ashley love this book?

The first comprehensive book on new tech and its impacts, following big steps made in AI progress in the early 2010s. The authors bring home the point that we are undergoing a watershed moment as tools no longer substitute merely for physical labor encroach on mental tasks – hence the book’s title.

After centuries of fleeing blue-collar jobs to take refuge in cerebral work, we are being left with nowhere to run. Not only that, but past technology would automate a given task, whereas the looming Artificial Intelligence is bound to intervene in many, many tasks currently handled by humans.

By Erik Brynjolfsson, Andrew McAfee,

Why should I read it?

4 authors picked The Second Machine Age as one of their favorite books, and they share why you should read it.

What is this book about?

In recent years, computers have learned to diagnose diseases, drive cars, write clean prose and win game shows. Advances like these have created unprecedented economic bounty but in their wake median income has stagnated and employment levels have fallen. Erik Brynjolfsson and Andrew McAfee reveal the technological forces driving this reinvention of the economy and chart a path towards future prosperity. Businesses and individuals, they argue, must learn to race with machines. Drawing on years of research, Brynjolfsson and McAfee identify the best strategies and policies for doing so. A fundamentally optimistic book, The Second Machine Age will radically alter…


Book cover of A Seat at the Table: IT Leadership in the Age of Agility

Marcus Hammarberg Author Of Salvation: The Bungsu Story

From my list on leadership and change management.

Why am I passionate about this?

Get agile to work in practice - is my motto. This led me to take interest in Kanban, Lean, TDD, Specification by example, cloud and serverless technologies. I have more than 20 years experience of doing agile and helping companies small and large, primarily in Sweden. Between 2014 and 2016 I worked for the Salvation Army in Indonesia to help the health services there to become more effective. Between 2018-2023 I created a bootcamp for the School of Applied Technology where we trained the next generation of agile developers. I have presented at many international conferences in Europe and Asia and I've written two books, Kanban in Action and Salvation: The Bungsu Story.

Marcus' book list on leadership and change management

Marcus Hammarberg Why did Marcus love this book?

A Seat at the Table is a wonderful book about how the role of tech leaders in general and CIO specifically have changed dramatically over the last decades.

From a cost center where spending should be kept to an absolute minimum, with a strong focus on hardware to an enabling role that drives and innovate business. Mark Schwartz guides us through these changes in his normal entertaining way.

I've rarely (never) laughed out loud from a business book but this one did that for me.

By Mark Schwartz,

Why should I read it?

1 author picked A Seat at the Table as one of their favorite books, and they share why you should read it.

What is this book about?

Agile, Lean, and DevOps approaches are radical game changers, providing a fundamentally different way to think about how IT fits into the enterprise, how IT leaders lead, and how IT can harness technology to accomplish the objectives of the enterprise. But honest and open conversations are not taking place between management and Agile delivery teams.

In A Seat at the Table, CIO Mark Schwartz explores the role of IT leadership as it is now and opens the door to reveal IT leadership as it should be-an integral part of the value creation engine. With an easy style, Schwartz reveals that…


5 book lists we think you will like!

Interested in information technology, sociology, and economics?

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