The most recommended design thinking books

Who picked these books? Meet our 3 experts.

3 authors created a book list connected to design thinking, and here are their favorite design thinking books.
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Book cover of Creative Clarity

Karen Hold Author Of Experiencing Design: The Innovator's Journey

From my list on mastering design thinking.

Why am I passionate about this?

Inspired by the brilliant Silicon Valley technologists that I worked with in the early 90s and the pioneering design work of my husband’s grandfather, Leroy Grumman, I believe that design thinking is one of the most important reasons to believe that teams can achieve extraordinary results. It increases the likelihood of implementation of ideas by enhancing any companies’ abilities to align, learn, and change together. I have made it my mission to build creative capacity in individuals, organizations, and cities using the language of design thinking so that everyone can make positive change within their sphere of influence.

Karen's book list on mastering design thinking

Karen Hold Why did Karen love this book?

It is hard to pick just one Jon Kolko book to recommend because all of his books are brilliant. My copy of Creative Clarity is dog-eared and heavily underlined which is an indicator of just how much I rely on it over and over again. I like it because Kolko articulates the specific conditions necessary to achieve creative cultures and most importantly details how to do it. Mastering design thinking is much more than learning new tools and building the mindsets and behaviors to deepen your experience, it is about solving more problems and ultimately creating more impact. This book will help you do that. 

By Jon Kolko,

Why should I read it?

1 author picked Creative Clarity as one of their favorite books, and they share why you should read it.

What is this book about?

This book is built on a simple premise: Most companies don't know what creativity really is, so they can't benefit from it. They lack creative clarity.  Creative clarity requires you to do four things: 1. Choreograph a creative strategy, describing a clear future even among the blurry business landscape.
2. Grow teams that include those creative, unpredictable outcasts;  give them the space to produce amazing work; and build a unique form of trust in your company culture.
3. Institutionalize an iterative process of critique, conflict, and ideation.
4. Embrace chaos but manage creative spin and stagnation.  This book is primarily…


Book cover of The Field Study Handbook

Gregg Bernstein Author Of Research Practice: Perspectives from UX researchers in a changing field

From my list on understanding user research.

Why am I passionate about this?

After a career that took me from designer to design professor, I’ve spent the past decade leading user research practices for growing product organizations. I’m excited about user research because it positions us closer to the people we design for, and challenges us to capture and explain complex scenarios in service to them. Though there are many books that teach user research, my list of recommendations is meant to demonstrate why we research, how we make sense of what we learn, and where research might take us.

Gregg's book list on understanding user research

Gregg Bernstein Why did Gregg love this book?

The Field Study Handbook is both a guide to international field research and a beautiful work of art. Jan Chipchase comprehensively covers every possible consideration for the planning and execution of global field research, including such topics as travel logistics, lodging guidance, division of labor, and working with local guides. Jan’s deep experience from the front lines of field research comes across on every beautifully illustrated page.

By Jan Chipchase,

Why should I read it?

2 authors picked The Field Study Handbook as one of their favorite books, and they share why you should read it.


Book cover of Creative Acts for Curious People: How to Think, Create, and Lead in Unconventional Ways

Karen Hold Author Of Experiencing Design: The Innovator's Journey

From my list on mastering design thinking.

Why am I passionate about this?

Inspired by the brilliant Silicon Valley technologists that I worked with in the early 90s and the pioneering design work of my husband’s grandfather, Leroy Grumman, I believe that design thinking is one of the most important reasons to believe that teams can achieve extraordinary results. It increases the likelihood of implementation of ideas by enhancing any companies’ abilities to align, learn, and change together. I have made it my mission to build creative capacity in individuals, organizations, and cities using the language of design thinking so that everyone can make positive change within their sphere of influence.

Karen's book list on mastering design thinking

Karen Hold Why did Karen love this book?

Creative Acts for Curious People is a treasure trove of activities and exercises to build design thinking competencies. It is the first book of its kind to move beyond design methods to design learning experiences. Each exercise was carefully crafted by 116 of the most talented designers, educators, contributors, and academics at the Standford d.School. Until now, these exercises were only available to d.School collaborators in shared Google Drives if you were lucky enough to get access. This is a huge gift to the design thinking community.

By Sarah Stein Greenberg,

Why should I read it?

1 author picked Creative Acts for Curious People as one of their favorite books, and they share why you should read it.

What is this book about?

'Packed end to end with ways to see the world in new ways' Mike Krieger, cofounder, Instagram

'Designed to spark creativity, help solve problems, foster connection and make our lives better' Gretchen Rubin

'Navigate today's world with agility, resilience and imagination' Lorraine Twohill, CMO, Google

What do they teach you at the most prestigious design school in the world?

For the first time, you can find out. This highly-visual guide brings to life the philosophies of some of the d.school's most inventive and unconventional minds, including founder David Kelley, Choreographer Aleta Hayes and Google Chief Innovation Evangelist Frederik Pferdt and…


Book cover of Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation

Muhammad Mashhood Alam Author Of Transforming an Idea Into a Business with Design Thinking: The Structured Approach from Silicon Valley for Entrepreneurs and Leaders

From my list on design thinking, innovation, and entrepreneurship.

Why am I passionate about this?

I've been driving innovation in various capacities with world’s leading companies and start-ups for the last 23 years in Silicon Valley. I've been granted six US patents, won two prestigious design awards including the Red Dot award, and published a book on transforming an idea into a business using Design Thinking. What I've learnt is that at the core of any successful business lies the value to the end user who uses the solutions. As I got exposed to Design Thinking earlier on in my career, I realized its immense power in delivering human-centered innovations. I regularly speak at several industry & entrepreneurial events and various business schools around the world. 

Muhammad's book list on design thinking, innovation, and entrepreneurship

Muhammad Mashhood Alam Why did Muhammad love this book?

This is a book that describes why design thinking can be a powerful tool for innovation and problem-solving.

Brown argues that traditional approaches to problem-solving often rely on linear and analytical thinking, which can be limiting when it comes to addressing complex and multifaceted challenges.

Brown presents a framework for design thinking that emphasizes empathy, experimentation, and collaboration.

I found numerous examples of individuals and organizations in the book that have successfully used design thinking to create innovative solutions to a wide range of problems, from improving healthcare to redesigning public spaces.

I found practical strategies of applying design thinking in life and work.

By Tim Brown,

Why should I read it?

1 author picked Change by Design as one of their favorite books, and they share why you should read it.

What is this book about?

The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press-due in large part to the work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business.

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and…


Book cover of Sticky Wisdom: How to Start a Creative Revolution at Work

Karen Hold Author Of Experiencing Design: The Innovator's Journey

From my list on mastering design thinking.

Why am I passionate about this?

Inspired by the brilliant Silicon Valley technologists that I worked with in the early 90s and the pioneering design work of my husband’s grandfather, Leroy Grumman, I believe that design thinking is one of the most important reasons to believe that teams can achieve extraordinary results. It increases the likelihood of implementation of ideas by enhancing any companies’ abilities to align, learn, and change together. I have made it my mission to build creative capacity in individuals, organizations, and cities using the language of design thinking so that everyone can make positive change within their sphere of influence.

Karen's book list on mastering design thinking

Karen Hold Why did Karen love this book?

My favorite business school professor gave me this book on a whim that I might be interested in the work of What If? I took it home and devoured it in a matter of hours. It’s captivating in its accessibility to normal people and probably more relevant today than it was twenty years when it was published as creative catalysts and design thinkers refocus on behaviors over process and habits over tools. By adopting the six creative behaviors outlined in the book: freshness, greenhousing, realness, momentum, signalling, and courage, innovators can increase their creative capacity and even more importantly, their creative confidence. 

By Dave Allan, Matt Kingdon, Kris Murrin , Daz Rudkin

Why should I read it?

1 author picked Sticky Wisdom as one of their favorite books, and they share why you should read it.

What is this book about?

We all know how important creativity is at work. New ideas, fresh solutions, and innovative approaches are always talked about, but rarely ever practiced. ?Whatif!, Second Edition gives you the power, insight, and courage to capture the essence of creativity at work. This one--of--a--kind book breaks creativity into six practical behaviors and shows you how all of us----not just the wacky genuis----is packed with creative potential. This fully updated and expanded edition explores areas that the first edition did not, filled with new insights, stories, and cases it will help you find or recapture your creativity with proven exercises that…


Book cover of The Catalyst: How You Can Become an Extraordinary Growth Leader

Karen Hold Author Of Experiencing Design: The Innovator's Journey

From my list on mastering design thinking.

Why am I passionate about this?

Inspired by the brilliant Silicon Valley technologists that I worked with in the early 90s and the pioneering design work of my husband’s grandfather, Leroy Grumman, I believe that design thinking is one of the most important reasons to believe that teams can achieve extraordinary results. It increases the likelihood of implementation of ideas by enhancing any companies’ abilities to align, learn, and change together. I have made it my mission to build creative capacity in individuals, organizations, and cities using the language of design thinking so that everyone can make positive change within their sphere of influence.

Karen's book list on mastering design thinking

Karen Hold Why did Karen love this book?

The Catalyst will inspire every manager who wants to create extraordinary growth in spite of the organizational roadblocks standing in the way. It is both a how-to guide and an inspirational you-can-do-it guide that provides both the pathway and the vision for creating change in organizations. It is the prequel to Jeanne Liedtka’s popular Designing for Growth and Designing for Growth Field Book which are my go-to workbooks for applying design thinking to projects. A must-read.

By Jeanne Liedtka, Robert Rosen, Robert Wiltbank

Why should I read it?

1 author picked The Catalyst as one of their favorite books, and they share why you should read it.

What is this book about?

This book will help every executive--especially those middle managers caught in the middle, between bureaucratic structures and the need for profitability--deliver the organic growth that is demanded of them. It also will help their bosses--the C-Suite executives--unleash the corporate creativity lying dormant with the organization.